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Compare Apollo.io and Outreach 
Featured Products
At a Glance
Market Segments
Small-Business (67.4% of reviews)
Mid-Market (59.7% of reviews)
Entry-Level Pricing
Free 1 user Per Month
Contact Us
Apollo.io
Star Rating
(9,428)4.7 out of 5
Market Segments
Small-Business (67.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansOutreach
Star Rating
(3,534)4.3 out of 5
Market Segments
Mid-Market (59.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about OutreachSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Apollo.io excels in user experience, with many praising its intuitive interface and powerful features. Users appreciate the lead sorting capabilities, which allow for highly personalized data generation based on various filters, making it a valuable tool for targeting the right prospects.
- Users say that Outreach provides robust automation for repetitive sales tasks, with features like AI-generated insights and a note-taking bot named Kaya that helps summarize meetings effectively. This functionality is particularly beneficial for teams looking to streamline their engagement processes.
- Reviewers mention that Apollo.io's extensive feature set, including lead scraping and finding new leads, significantly enhances productivity. Users find it saves time and effort, which is crucial for small businesses aiming to maximize their outreach efforts.
- According to verified reviews, Outreach faces challenges with setup and configuration, as some users report difficulties in aligning the software with their specific workflows. However, they do highlight the ease of use once the initial hurdles are overcome.
- G2 reviewers highlight that while both platforms offer CRM integration, Outreach is noted for its accurate connection with CRM solutions, which aids in effective data and contact management. This feature is essential for teams that rely heavily on CRM systems for their sales processes.
- Users express that Apollo.io's support quality is commendable, with many noting the helpfulness of the customer service team. In contrast, while Outreach does provide email support, some users feel it could be more responsive, indicating a potential area for improvement.
Pricing
Entry-Level Pricing
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
Outreach
Future Outreach Customers
Contact Us
- Sales engagement
- Opportuntity management
- Mutual success plans
Free Trial
Apollo.io
Free Trial is available
Outreach
No trial information availableRatings
Meets Requirements
9.1
7,430
8.7
2,678
Ease of Use
9.0
7,529
8.3
2,694
Ease of Setup
8.9
3,758
7.7
856
Ease of Admin
9.1
2,458
7.8
774
Quality of Support
8.8
6,370
8.3
2,432
Has the product been a good partner in doing business?
9.2
2,441
8.5
760
Product Direction (% positive)
9.4
7,149
8.5
2,508
Features by Category
Data Availability
8.8
2658
Not enough data
8.9
2597
Not enough data
8.6
2423
Not enough data
7.5
600
Not enough data
Data Accuracy
8.3
2602
Not enough data
8.6
2513
Not enough data
7.4
582
Not enough data
Agentic AI - Sales Intelligence
7.7
195
Not enough data
7.7
190
Not enough data
7.6
188
Not enough data
7.6
189
Not enough data
7.4
188
Not enough data
7.7
188
Not enough data
Platform
8.4
1148
Not enough data
8.8
1727
|
Verified
Not enough data
8.9
1853
Not enough data
8.6
1686
|
Verified
Not enough data
7.7
1338
|
Verified
Not enough data
8.3
1341
Not enough data
Features
8.9
2165
Not enough data
8.6
1900
Not enough data
8.5
1968
|
Verified
Not enough data
8.7
2096
|
Verified
Not enough data
9.0
2440
|
Verified
Not enough data
8.2
1660
Not enough data
8.2
1086
Not enough data
8.4
1874
|
Verified
Not enough data
8.5
1805
|
Verified
Not enough data
Lead Intelligence
8.1
576
Not enough data
8.2
572
Not enough data
8.3
571
Not enough data
Lead Management
8.5
587
Not enough data
7.8
579
Not enough data
8.4
576
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
7.4
558
Not enough data
7.4
549
Not enough data
7.7
549
Not enough data
7.9
551
Not enough data
Campaign Execution
Feature Not Available
Not enough data
8.0
549
Not enough data
7.9
540
Not enough data
8.3
542
Not enough data
Agentic AI - Account Data Management
8.3
21
Not enough data
8.3
21
Not enough data
8.2
21
Not enough data
7.9
21
Not enough data
8.2
21
Not enough data
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.6
673
Feature Not Available
8.3
713
7.5
34
8.4
709
8.1
36
8.0
678
8.1
38
Organization
8.3
683
7.9
33
8.3
684
8.0
35
8.3
677
8.1
33
Performance Analysis
7.9
698
7.4
38
8.4
715
8.3
41
Sales Analysis
7.8
686
7.3
37
8.0
691
7.8
38
Generative AI
7.9
570
7.9
25
7.9
568
7.6
24
Agentic AI - AI Sales Assistant
7.9
38
Not enough data
8.0
38
Not enough data
8.0
38
Not enough data
8.2
38
Not enough data
8.0
38
Not enough data
7.8
37
Not enough data
8.4
37
Not enough data
Diagnosis
7.6
406
Not enough data
7.7
406
Not enough data
7.9
404
Not enough data
8.1
398
Not enough data
Tracking
8.0
404
Not enough data
7.8
395
Not enough data
8.3
403
Not enough data
8.0
399
Not enough data
7.9
389
Not enough data
Reporting
8.2
393
Not enough data
8.1
390
Not enough data
7.8
384
Not enough data
7.5
383
Not enough data
Agentic AI - Email Deliverability
7.8
68
Not enough data
7.7
65
Not enough data
7.6
64
Not enough data
7.6
65
Not enough data
7.4
65
Not enough data
Integrated Workflows
8.6
2258
|
Verified
8.7
1008
|
Verified
9.0
2610
|
Verified
9.1
1058
|
Verified
8.0
1833
|
Verified
8.4
869
|
Verified
8.4
2055
8.2
796
|
Verified
8.5
2179
|
Verified
8.5
1009
|
Verified
8.4
1912
8.6
399
8.4
1933
8.2
347
Repeatability and Reportability
8.5
2067
|
Verified
8.4
863
|
Verified
8.7
2135
|
Verified
8.6
951
|
Verified
8.7
2121
|
Verified
8.5
928
|
Verified
8.3
1987
|
Verified
7.8
772
|
Verified
Feature Not Available
7.0
314
AI and Automation
8.6
2162
7.8
342
8.5
2136
7.3
308
8.5
1993
7.7
346
8.3
1938
7.3
298
8.1
1780
7.0
293
Generative AI
7.7
983
6.7
138
Agentic AI - Sales Engagement
7.5
122
6.4
26
7.6
120
7.2
26
7.3
122
7.6
26
7.3
122
6.3
26
7.2
121
6.7
26
7.2
124
6.8
26
7.5
123
6.9
25
Dialing Options
7.9
81
Not enough data
Feature Not Available
Not enough data
6.3
9
Not enough data
Agent Tools
6.6
78
Not enough data
6.9
80
Not enough data
7.8
81
Not enough data
Automation
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Not enough data
Agentic AI - Auto Dialer
8.2
10
Not enough data
8.2
10
Not enough data
AI Capabilities - Auto Dialer
5.7
9
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
Call Analytics
8.5
119
8.3
128
8.4
117
7.8
108
8.7
118
8.0
115
8.6
119
Feature Not Available
Artificial Intelligence - Conversation Intelligence
8.4
116
Feature Not Available
8.3
115
7.7
95
Not enough data
Not enough data
Generative AI
8.6
105
7.5
40
Agentic AI - Conversation Intelligence
7.7
8
6.0
7
7.3
8
6.4
7
7.7
8
6.0
7
7.1
8
5.7
7
6.5
8
5.7
7
7.1
8
5.5
7
7.4
7
6.0
7
Grammar
8.8
217
Not enough data
8.4
213
Not enough data
8.6
213
Not enough data
Formatting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
8.5
201
Not enough data
8.6
206
Not enough data
Feature Not Available
Not enough data
Product Type
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.4
171
Not enough data
8.4
172
Not enough data
Data Availability
8.4
244
Not enough data
8.5
251
Not enough data
7.6
240
Not enough data
Platform Additional Functionality
8.4
256
Not enough data
8.1
245
Not enough data
7.6
240
Not enough data
8.1
242
Not enough data
Feature Not Available
Not enough data
Voice
Feature Not Available
Not enough data
8.3
45
Not enough data
Transcription
8.3
45
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.0
44
Not enough data
Editing
8.3
44
Not enough data
8.0
44
Not enough data
8.4
44
Not enough data
8.1
43
Not enough data
Integration
7.8
44
Not enough data
7.7
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
44
Not enough data
Agentic AI - Transcription
5.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
Lead Intelligence
8.9
3310
|
Verified
Not enough data
8.9
3159
|
Verified
Not enough data
8.8
3353
|
Verified
Not enough data
8.8
3028
|
Verified
Not enough data
9.2
3128
Not enough data
Agentic AI - Lead Intelligence
8.0
78
Not enough data
Lead Monitoring
8.7
904
Not enough data
8.5
899
Not enough data
8.4
896
Not enough data
Agentic AI - Lead Capture
7.7
104
Not enough data
7.5
102
Not enough data
Data Capture
8.0
892
Not enough data
8.4
856
Not enough data
8.1
851
Not enough data
8.5
881
Not enough data
Analytics
8.6
879
Not enough data
8.5
865
Not enough data
Customization
8.1
852
Not enough data
8.3
869
Not enough data
8.3
848
Not enough data
8.5
873
Not enough data
Matching
8.5
157
Not enough data
8.1
154
Not enough data
8.1
153
Not enough data
Routing
8.2
153
Not enough data
8.3
149
Not enough data
8.3
150
Not enough data
8.6
147
Not enough data
Platform Operations
8.3
150
Not enough data
8.3
145
Not enough data
8.3
149
Not enough data
8.0
148
Not enough data
8.4
149
Not enough data
8.5
151
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
7.9
51
7.4
51
8.4
52
7.9
60
8.1
51
8.3
79
8.0
49
8.1
53
8.3
51
7.9
59
7.7
50
8.0
21
8.2
51
8.0
22
CRM Data Enrichment
8.7
51
8.7
92
8.4
50
8.7
101
8.4
50
8.2
74
8.7
51
Feature Not Available
8.5
49
8.2
22
Account Management
8.1
49
7.8
69
8.2
49
7.8
70
7.9
49
8.0
70
8.2
49
8.5
80
8.1
49
7.8
24
8.0
49
8.1
21
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.3
18
Not enough data
8.5
18
Not enough data
8.5
18
Not enough data
8.2
18
Not enough data
8.8
18
Not enough data
Calendar View
7.6
60
Not enough data
7.6
60
Not enough data
Shared Calendar
7.5
59
Not enough data
7.6
60
Not enough data
Accessibility
7.9
59
Not enough data
7.5
60
Not enough data
Integration
7.9
60
Not enough data
7.9
59
Not enough data
7.7
60
Not enough data
Notifications
7.7
59
Not enough data
7.5
57
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Calendar
8.3
11
Not enough data
Integrations
7.3
93
Not enough data
8.6
99
Not enough data
7.7
91
Not enough data
8.0
92
Not enough data
7.8
89
Not enough data
Branding & Customizatio
7.8
88
Not enough data
8.0
92
Not enough data
7.9
88
Not enough data
Automatic Rules & Configurations
8.7
93
Not enough data
8.7
89
Not enough data
8.4
89
Not enough data
Agentic AI - Business Scheduling
7.6
21
Not enough data
8.2
21
Not enough data
Generative AI
7.7
704
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Verification
8.0
98
Not enough data
Meeting Prep - AI Meeting Assistants
7.5
23
Not enough data
6.9
23
Not enough data
6.7
23
Not enough data
Meeting Automation - AI Meeting Assistants
8.3
22
Not enough data
8.0
22
Not enough data
7.4
21
Not enough data
Meeting Insights - AI Meeting Assistants
7.5
21
Not enough data
7.6
22
Not enough data
7.6
22
Not enough data
Accessibility - AI Meeting Assistants
7.0
22
Not enough data
7.1
22
Not enough data
7.5
22
Not enough data
Agentic AI - AI Meeting Assistants
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.1
8
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Outbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
8.0
79
Not enough data
7.6
78
Not enough data
Agentic AI - Visitor Identification
8.5
8
Not enough data
Agentic AI - Lead Scoring
8.2
49
Not enough data
8.4
49
Not enough data
8.0
48
Not enough data
8.0
49
Not enough data
Attribution
8.9
364
Not enough data
8.9
361
Not enough data
8.6
335
Not enough data
Discovery
9.0
370
Not enough data
8.6
343
Not enough data
8.7
362
Not enough data
Management
8.5
333
Not enough data
8.7
357
Not enough data
Platform
8.7
338
Not enough data
8.8
344
Not enough data
Agentic AI - Sales Performance Management
8.0
24
Not enough data
8.6
23
Not enough data
8.0
23
Not enough data
Incentives
Feature Not Available
7.5
193
Feature Not Available
8.2
234
|
Verified
Feature Not Available
6.9
165
|
Verified
7.9
229
8.3
245
|
Verified
Personalization
Feature Not Available
8.3
263
|
Verified
8.3
237
7.8
270
|
Verified
8.5
243
8.2
322
|
Verified
8.3
236
8.1
227
|
Verified
Administrative
8.4
237
8.7
306
|
Verified
8.4
231
8.4
258
|
Verified
8.2
231
8.5
264
Agentic AI - Email Tracking
7.8
91
7.3
16
7.7
91
7.1
17
7.7
91
7.9
17
7.7
90
6.4
16
7.5
90
6.4
16
7.6
89
6.3
16
7.6
89
6.5
16
Analytics
8.4
730
8.8
1440
8.3
718
8.4
1380
8.0
707
Feature Not Available
Customizations
8.5
719
8.8
1406
8.8
724
8.9
1432
8.4
724
8.5
1405
8.3
715
8.3
1056
8.5
705
9.0
1448
Generative AI
7.9
618
6.8
162
Agentic AI - Sales Analytics
Not enough data
6.7
8
Not enough data
7.9
8
Not enough data
6.4
7
Not enough data
6.4
7
Not enough data
6.4
7
Data Sourcing
Not enough data
7.7
158
Not enough data
7.9
173
Not enough data
Feature Not Available
Not enough data
8.1
187
Not enough data
7.6
167
Predictive Analytics
Not enough data
7.3
141
Not enough data
7.4
135
Not enough data
7.0
126
Not enough data
7.3
134
Sales Management
Not enough data
8.0
148
Not enough data
Feature Not Available
Not enough data
7.8
163
Not enough data
8.8
188
Agentic AI - Outbound Call Tracking
7.8
45
5.2
10
7.9
45
5.5
10
Calling
8.1
333
8.5
813
7.9
326
7.9
906
8.1
322
8.4
1032
8.3
319
8.8
1089
7.6
48
5.5
14
Contacts
8.3
323
8.6
1146
8.1
316
8.0
985
8.3
321
8.4
1066
Insights
8.3
317
8.3
1092
|
Verified
8.2
316
8.4
1051
7.8
310
7.7
594
8.5
316
9.1
1191
8.2
308
8.1
1036
8.2
47
6.7
13
Agentic AI - Sales Coaching
9.0
12
Not enough data
9.2
12
Not enough data
9.0
12
Not enough data
8.8
12
Not enough data
Training
Feature Not Available
8.3
197
|
Verified
Feature Not Available
8.2
196
|
Verified
7.6
65
8.2
179
|
Verified
Feature Not Available
8.0
142
|
Verified
Feedback
8.1
65
8.3
165
|
Verified
7.7
66
8.1
162
|
Verified
Feature Not Available
8.1
141
7.8
66
8.3
174
|
Verified
8.1
64
8.4
192
|
Verified
7.9
64
8.3
191
|
Verified
Feature Not Available
Feature Not Available
Generative AI
8.1
55
6.7
21
Agentic AI - Marketing Account Intelligence
8.2
15
Not enough data
8.1
14
Not enough data
8.0
14
Not enough data
7.7
14
Not enough data
Lead Intelligence
8.9
1023
Not enough data
8.8
600
Not enough data
9.0
1073
Not enough data
Lead Management
9.0
1010
Not enough data
8.6
900
Not enough data
9.0
1027
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
948
Not enough data
Data Availability - Marketing Account Intelligence
8.3
96
Not enough data
Data Accuracy - Marketing Account Intelligence
8.3
95
Not enough data
Agentic AI - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
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Agentic AI - AI Agents
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Categories
Categories
Shared Categories
Apollo.io and Outreach are categorized as Sales Performance Management, Sales Coaching, Email Tracking, Sales Engagement, Conversation Intelligence, Outbound Call Tracking, AI Sales Assistant, and Revenue Operations & Intelligence (RO&I)
Unique Categories
Apollo.io is categorized as Calendar, Account Data Management, Visitor Identification, Email Deliverability, Email Verification, AI Meeting Assistants, Lead Intelligence, Transcription, AI Writing Assistant, Lead-to-Account Matching and Routing, Business Scheduling, Sales Intelligence, Lead Capture, Marketing Account Intelligence, Auto Dialer, Lead Scoring, Lead Mining, Buyer Intent Data Providers, and AI Chatbots
Reviews
Reviewers' Company Size
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Outreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
15.2%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.2%
Computer Software
36.9%
Information Technology and Services
18.2%
Marketing and Advertising
7.2%
Internet
6.3%
Financial Services
3.2%
Other
28.3%
Alternatives
Discussions
What is Apollo IO used for?
23 Comments
AP
Apollo.io is widely used database software. It is used for searching database like companies, contacts, designation, phone numbers, business email addresses....Read more
How do I submit my business to apollo
11 Comments
SS
Same here - I can't submit my company either. Wearitar - https://wearitar.comRead more
Has anyone made the a migration from gmail to Outlook? If so, how did your use of Outreach change?
2 Comments
MS
Yes, I have performed the task, the free methods are here using GSMMO - https://www.transferemails.com/transfer-emails-from-outlook-to-gmail/Read more
What is the best way to log follow ups?
2 Comments
JK
When I engage a customer, either email or call, I put them into a follow up sequence, typically that has 3 steps, call > email > call to make sure we keep...Read more
What are the other best ways Outreach can be used in?
2 Comments
IS
We also used it for hiring workflow.Read more
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