Compare Apollo.io and LeadSquared Sales CRM 
At a Glance
Market Segments
Small-Business (67.2% of reviews)
Mid-Market (54.7% of reviews)
Entry-Level Pricing
Free 1 user Per Month
$50.00 1 user/month Per Year
Apollo.io
Star Rating
(9,634)4.7 out of 5
Market Segments
Small-Business (67.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansLeadSquared Sales CRM
Star Rating
(295)4.5 out of 5
Market Segments
Mid-Market (54.7% of reviews)
Pros & Cons
Entry-Level Pricing
$50.00 1 user/month Per Year
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Apollo.io excels in lead generation capabilities, with users praising its ability to find contacts, emails, and phone numbers efficiently. One user highlighted how the tool aids in running email sequences for cold outreach, making it a valuable asset for prospecting.
- Users say that LeadSquared Sales CRM provides a well-organized interface that simplifies the sales process. Reviewers appreciate how it captures data throughout all stages of the sales journey, allowing for a clear view of leads and facilitating focused follow-ups.
- According to verified reviews, Apollo.io stands out for its ease of use and quick setup. Users have noted that the initial setup is straightforward, which helps them get started without hassle, making it a user-friendly option for small businesses.
- Reviewers mention that LeadSquared Sales CRM offers strong visibility into business operations through its dashboard. This feature helps users keep track of leads and their statuses, which is particularly beneficial for mid-market companies looking to streamline their sales processes.
- G2 reviewers highlight that Apollo.io's affordability is a significant advantage, especially for small businesses. Users find it to be an inexpensive tool that provides a wealth of business information, making it a cost-effective choice for those looking to enhance their sales efforts.
- Users report that while LeadSquared Sales CRM has a robust feature set, some find it slightly more complex than Apollo.io. However, they appreciate the comprehensive nature of its tools, which can be beneficial for teams that require detailed tracking and reporting capabilities.
Pricing
Entry-Level Pricing
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
LeadSquared Sales CRM
PRO
$50.00
1 user/month Per Year
15 day risk free trial, no credit card required
- 100,000 Contacts
- All in Lite, Plus
- Email Campaigns
Free Trial
Apollo.io
Free Trial is available
LeadSquared Sales CRM
No trial information availableRatings
Meets Requirements
9.1
7,519
8.9
239
Ease of Use
9.0
7,623
9.0
238
Ease of Setup
8.9
3,849
8.8
118
Ease of Admin
9.1
2,526
8.6
71
Quality of Support
8.8
6,452
8.9
237
Has the product been a good partner in doing business?
9.1
2,508
9.0
71
Product Direction (% positive)
9.4
7,234
9.3
230
Features by Category
Sales Force Automation
Not enough data
9.0
144
|
Verified
Not enough data
Feature Not Available
Not enough data
9.1
152
|
Verified
Not enough data
9.1
159
|
Verified
Not enough data
8.7
124
|
Verified
Not enough data
9.0
137
|
Verified
Not enough data
8.8
128
|
Verified
Not enough data
8.9
115
Not enough data
8.9
134
Marketing Automation
Not enough data
8.9
141
|
Verified
Not enough data
8.8
136
|
Verified
Not enough data
9.4
167
|
Verified
Not enough data
8.6
128
|
Verified
Customer Support
Not enough data
8.7
146
|
Verified
Not enough data
8.8
144
|
Verified
Not enough data
8.7
145
|
Verified
Not enough data
8.6
144
|
Verified
Not enough data
8.8
141
|
Verified
Reporting & Analytics
Not enough data
8.8
160
|
Verified
Not enough data
8.9
160
|
Verified
Not enough data
8.5
138
|
Verified
Mobile & Social
Not enough data
Feature Not Available
Not enough data
8.6
127
|
Verified
Not enough data
8.7
150
|
Verified
Platform
Not enough data
8.7
125
|
Verified
Not enough data
8.7
126
|
Verified
Not enough data
9.0
123
|
Verified
Not enough data
8.9
101
|
Verified
Not enough data
8.5
80
|
Verified
Not enough data
8.7
109
|
Verified
Not enough data
8.8
131
|
Verified
Not enough data
8.8
93
Integration
Not enough data
8.8
119
|
Verified
Not enough data
8.7
119
|
Verified
Not enough data
8.8
99
|
Verified
Generative AI
Not enough data
7.6
36
Agentic AI - CRM
Not enough data
7.2
13
Not enough data
7.6
14
Not enough data
7.8
15
Not enough data
7.5
14
Not enough data
7.0
14
Not enough data
7.3
15
Not enough data
7.6
15
Data Availability
8.8
2716
Not enough data
8.9
2611
Not enough data
8.6
2431
Not enough data
7.6
607
Not enough data
Data Accuracy
8.3
2655
Not enough data
8.6
2522
Not enough data
7.5
584
Not enough data
Agentic AI - Sales Intelligence
7.7
196
Not enough data
7.8
195
Not enough data
7.6
189
Not enough data
7.6
190
Not enough data
7.4
187
Not enough data
7.7
187
Not enough data
Platform
8.4
1146
Not enough data
8.8
1724
|
Verified
Not enough data
8.9
1851
Not enough data
8.6
1682
|
Verified
Not enough data
7.7
1334
|
Verified
Not enough data
8.3
1338
Not enough data
Features
8.9
2210
Not enough data
8.6
1918
Not enough data
8.5
1980
|
Verified
Not enough data
8.7
2132
|
Verified
Not enough data
9.0
2471
|
Verified
Not enough data
8.2
1663
Not enough data
8.3
1092
Not enough data
8.4
1879
|
Verified
Not enough data
8.5
1818
|
Verified
Not enough data
Lead Intelligence
8.1
577
Not enough data
8.3
574
Not enough data
8.3
572
Not enough data
Lead Management
8.5
588
Not enough data
7.8
578
Not enough data
8.4
576
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
7.4
557
Not enough data
7.4
548
Not enough data
7.7
548
Not enough data
7.9
551
Not enough data
Campaign Execution
Feature Not Available
Not enough data
8.0
548
Not enough data
7.9
540
Not enough data
8.3
544
Not enough data
Agentic AI - Account Data Management
8.3
21
Not enough data
8.3
21
Not enough data
8.2
21
Not enough data
7.9
21
Not enough data
8.3
22
Not enough data
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.6
669
Not enough data
8.3
709
Not enough data
8.4
705
Not enough data
8.0
674
Not enough data
Organization
8.3
680
Not enough data
8.3
682
Not enough data
8.3
673
Not enough data
Performance Analysis
7.9
694
Not enough data
8.4
711
Not enough data
Sales Analysis
7.8
682
Not enough data
8.0
688
Not enough data
Generative AI
7.9
567
Not enough data
7.9
565
Not enough data
Agentic AI - AI Sales Assistant
7.8
36
Not enough data
8.0
36
Not enough data
8.0
36
Not enough data
8.2
36
Not enough data
8.0
36
Not enough data
7.9
35
Not enough data
8.3
36
Not enough data
Diagnosis
7.6
405
Not enough data
7.7
405
Not enough data
7.9
402
Not enough data
8.1
396
Not enough data
Tracking
8.0
402
Not enough data
7.8
393
Not enough data
8.3
401
Not enough data
8.0
397
Not enough data
7.9
388
Not enough data
Reporting
8.2
392
Not enough data
8.1
388
Not enough data
7.8
382
Not enough data
7.5
382
Not enough data
Agentic AI - Email Deliverability
7.7
66
Not enough data
7.7
63
Not enough data
7.6
62
Not enough data
7.5
63
Not enough data
7.4
63
Not enough data
Integrated Workflows
8.6
2256
|
Verified
Not enough data
9.0
2611
|
Verified
Not enough data
8.0
1832
|
Verified
Not enough data
8.4
2055
Not enough data
8.5
2181
|
Verified
Not enough data
8.4
1913
Not enough data
8.4
1932
Not enough data
Repeatability and Reportability
8.5
2068
|
Verified
Not enough data
8.7
2136
|
Verified
Not enough data
8.7
2120
|
Verified
Not enough data
8.3
1986
|
Verified
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.6
2162
Not enough data
8.5
2136
Not enough data
8.5
1993
Not enough data
8.3
1937
Not enough data
8.2
1779
Not enough data
Generative AI
7.7
982
Not enough data
Agentic AI - Sales Engagement
7.5
122
Not enough data
7.6
120
Not enough data
7.3
122
Not enough data
7.3
123
Not enough data
7.2
121
Not enough data
7.2
124
Not enough data
7.5
123
Not enough data
Dialing Options
7.9
81
Not enough data
Feature Not Available
Not enough data
6.7
10
Not enough data
Agent Tools
6.7
78
Not enough data
7.0
80
Not enough data
7.9
81
Not enough data
Automation
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Not enough data
Agentic AI - Auto Dialer
8.3
11
Not enough data
8.3
11
Not enough data
AI Capabilities - Auto Dialer
6.2
10
Not enough data
6.9
9
Not enough data
6.9
9
Not enough data
Call Analytics
8.5
118
Not enough data
8.4
116
Not enough data
8.7
117
Not enough data
8.5
118
Not enough data
Artificial Intelligence - Conversation Intelligence
8.4
115
Not enough data
8.3
114
Not enough data
Not enough data
Not enough data
Generative AI
8.6
104
Not enough data
Agentic AI - Conversation Intelligence
7.7
8
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
7.1
8
Not enough data
7.4
7
Not enough data
Grammar
8.8
215
Not enough data
8.4
211
Not enough data
8.6
211
Not enough data
Formatting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
8.5
199
Not enough data
8.6
204
Not enough data
Feature Not Available
Not enough data
Product Type
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.4
168
Not enough data
8.4
169
Not enough data
Data Availability
8.4
245
Not enough data
8.5
251
Not enough data
7.6
240
Not enough data
Platform Additional Functionality
8.4
256
Not enough data
8.1
245
Not enough data
7.6
240
Not enough data
8.1
242
Not enough data
Feature Not Available
Not enough data
Voice
Feature Not Available
Not enough data
8.3
46
Not enough data
Transcription
8.4
46
Not enough data
8.1
45
Not enough data
Feature Not Available
Not enough data
8.0
45
Not enough data
Editing
8.4
45
Not enough data
8.1
45
Not enough data
8.5
45
Not enough data
8.1
44
Not enough data
Integration
7.9
45
Not enough data
7.7
46
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
45
Not enough data
Agentic AI - Transcription
6.4
6
Not enough data
6.9
6
Not enough data
6.7
6
Not enough data
Lead Intelligence
8.9
3311
|
Verified
Not enough data
8.9
3161
|
Verified
Not enough data
8.8
3357
|
Verified
Not enough data
8.8
3029
|
Verified
Not enough data
9.2
3131
Not enough data
Agentic AI - Lead Intelligence
8.1
80
Not enough data
Lead Monitoring
8.7
905
8.9
68
8.5
900
8.8
69
8.4
897
8.9
63
Agentic AI - Lead Capture
7.7
103
Not enough data
7.5
101
Not enough data
Data Capture
8.0
892
8.8
67
8.4
856
9.2
63
8.1
852
8.6
58
8.5
883
9.2
64
Analytics
8.6
880
8.9
62
8.5
866
9.2
67
Customization
8.1
853
8.9
66
8.3
870
8.8
67
8.3
848
8.6
63
8.5
875
9.1
64
Matching
8.5
156
Not enough data
8.1
153
Not enough data
8.1
152
Not enough data
Routing
8.3
152
Not enough data
8.3
148
Not enough data
8.3
149
Not enough data
8.6
146
Not enough data
Platform Operations
8.3
149
Not enough data
8.3
144
Not enough data
8.3
148
Not enough data
8.0
147
Not enough data
8.4
148
Not enough data
8.5
150
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
7.8
50
Not enough data
8.4
51
Not enough data
8.0
50
Not enough data
8.0
48
Not enough data
8.3
50
Not enough data
7.7
49
Not enough data
8.1
50
Not enough data
CRM Data Enrichment
8.6
50
Not enough data
8.4
49
Not enough data
8.4
49
Not enough data
8.6
50
Not enough data
8.4
48
Not enough data
Account Management
8.1
48
Not enough data
8.2
48
Not enough data
7.9
48
Not enough data
8.2
48
Not enough data
8.1
48
Not enough data
8.0
48
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.2
17
Not enough data
8.4
17
Not enough data
8.4
17
Not enough data
8.1
17
Not enough data
8.7
17
Not enough data
Calendar View
7.6
60
Not enough data
7.6
60
Not enough data
Shared Calendar
7.7
59
Not enough data
7.8
60
Not enough data
Accessibility
8.0
59
Not enough data
7.6
60
Not enough data
Integration
8.0
60
Not enough data
8.0
59
Not enough data
7.7
60
Not enough data
Notifications
7.7
59
Not enough data
7.5
57
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Calendar
8.3
11
Not enough data
Territory Mapping
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
9.3
5
Route Planning
Not enough data
9.2
6
Not enough data
8.7
5
Not enough data
9.3
5
Sales Performance Management
Not enough data
8.7
5
Not enough data
9.3
5
Not enough data
8.7
5
Presentation and Forms
Not enough data
7.7
5
Not enough data
8.0
5
Not enough data
7.7
5
Integrations
7.3
93
Not enough data
8.6
99
Not enough data
7.7
91
Not enough data
8.0
92
Not enough data
7.8
89
Not enough data
Branding & Customizatio
7.8
88
Not enough data
8.0
91
Not enough data
7.9
87
Not enough data
Automatic Rules & Configurations
8.7
92
Not enough data
8.7
88
Not enough data
8.3
88
Not enough data
Agentic AI - Business Scheduling
7.6
20
Not enough data
8.3
20
Not enough data
Generative AI
7.7
705
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Verification
8.0
98
Not enough data
Meeting Prep - AI Meeting Assistants
7.5
22
Not enough data
7.0
22
Not enough data
6.8
22
Not enough data
Meeting Automation - AI Meeting Assistants
8.2
21
Not enough data
7.9
21
Not enough data
7.3
20
Not enough data
Meeting Insights - AI Meeting Assistants
7.5
20
Not enough data
7.5
21
Not enough data
7.5
21
Not enough data
Accessibility - AI Meeting Assistants
6.8
21
Not enough data
7.0
21
Not enough data
7.3
21
Not enough data
Agentic AI - AI Meeting Assistants
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
Meeting Capture & Retention - AI Meeting Assistants
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
8.1
83
Not enough data
7.7
81
Not enough data
Agentic AI - Visitor Identification
8.3
6
Not enough data
Agentic AI - Lead Scoring
8.2
47
4.7
5
8.4
47
5.3
5
7.9
46
5.3
5
7.9
47
4.7
5
Attribution
8.9
363
9.4
49
8.9
360
9.6
49
8.6
333
9.0
45
Discovery
9.0
368
9.6
49
8.6
341
9.2
48
8.7
360
9.1
48
Management
8.5
331
9.2
46
8.7
356
9.4
48
Platform
8.7
336
9.2
46
8.8
342
8.9
47
Agentic AI - Sales Performance Management
8.0
24
7.2
9
8.6
23
6.9
8
8.0
23
7.2
9
Incentives
Feature Not Available
8.8
66
Feature Not Available
9.0
74
Feature Not Available
8.5
62
7.9
229
9.2
78
Personalization
Feature Not Available
9.2
78
8.3
237
9.1
78
8.5
243
9.2
81
8.3
236
9.0
78
Administrative
8.4
237
9.1
77
8.4
231
9.1
74
8.2
231
8.7
74
Agentic AI - Email Tracking
7.8
89
Not enough data
7.7
89
Not enough data
7.7
89
Not enough data
7.7
88
Not enough data
7.5
88
Not enough data
7.5
87
Not enough data
7.6
87
Not enough data
Analytics
8.4
728
Not enough data
8.3
716
Not enough data
8.0
705
Not enough data
Customizations
8.5
717
Not enough data
8.8
724
Not enough data
8.4
722
Not enough data
8.3
713
Not enough data
8.5
703
Not enough data
Generative AI
7.9
616
Not enough data
Agentic AI - Outbound Call Tracking
7.8
44
Not enough data
7.9
44
Not enough data
Calling
8.2
332
Not enough data
7.9
324
Not enough data
8.1
320
Not enough data
8.3
318
Not enough data
7.5
47
Not enough data
Contacts
8.3
321
Not enough data
8.1
314
Not enough data
8.3
318
Not enough data
Insights
8.4
315
Not enough data
8.2
314
Not enough data
7.8
308
Not enough data
8.5
315
Not enough data
8.2
306
Not enough data
8.2
46
Not enough data
Agentic AI - Sales Coaching
8.9
11
Not enough data
9.1
11
Not enough data
8.9
11
Not enough data
8.6
11
Not enough data
Training
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
64
Not enough data
Feature Not Available
Not enough data
Feedback
8.0
64
Not enough data
7.7
65
Not enough data
Feature Not Available
Not enough data
7.8
65
Not enough data
8.0
63
Not enough data
7.9
63
Not enough data
Feature Not Available
Not enough data
Generative AI
8.0
54
Not enough data
Agentic AI - Marketing Account Intelligence
8.3
16
Not enough data
8.2
15
Not enough data
8.2
16
Not enough data
8.0
16
Not enough data
Lead Intelligence
8.8
1025
Not enough data
8.8
602
Not enough data
9.0
1075
Not enough data
Lead Management
9.0
1013
Not enough data
8.6
902
Not enough data
9.0
1029
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
950
Not enough data
Data Availability - Marketing Account Intelligence
8.3
96
Not enough data
Data Accuracy - Marketing Account Intelligence
8.3
95
Not enough data
Categories
Categories
Shared Categories
Apollo.io and LeadSquared Sales CRM are categorized as Sales Performance Management, Lead Capture, and Lead Scoring
Unique Categories
Apollo.io is categorized as Calendar, Account Data Management, Visitor Identification, Email Deliverability, Email Verification, Sales Coaching, AI Meeting Assistants, Lead Intelligence, Transcription, Email Tracking, AI Writing Assistant, Lead-to-Account Matching and Routing, Sales Engagement, Conversation Intelligence, Business Scheduling, Sales Intelligence, Outbound Call Tracking, AI Sales Assistant, Marketing Account Intelligence, Auto Dialer, Revenue Operations & Intelligence (RO&I), Lead Mining, Buyer Intent Data Providers, and AI Chatbots
LeadSquared Sales CRM is categorized as CRM and Field Sales
Reviews
Reviewers' Company Size
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
LeadSquared Sales CRM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
15.3%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.1%
Education Management
27.7%
Financial Services
13.1%
Information Technology and Services
8.0%
Computer Software
7.3%
Higher Education
7.3%
Other
36.5%
Alternatives
Discussions
What is Apollo IO used for?
23 Comments
SC
Obtain quality data, target data, prospect customer, sales engagement gets easierRead more
How do I submit my business to apollo
11 Comments
MH
If you are referring to uploading your own contacts into Apollo.io, you can do that with a .CSV file. There are instructions within Apollo on how to do that....Read more
What is LeadSquared Sales + Mobile CRM used for?
3 Comments
GP
Sales and customer relationship management. Read more
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