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# Apollo.io vs Kaspr Comparison - What are their main differences?

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Apollo.ioKaspr[+ Add Product](#)

Pricing

**Apollo.io**
Free Trial

**Free** 1 user Per Month · Free

**$49.00** 1 user Per Month · Basic

**$79.00** 1 user Per Month · Professional

**$119.00** 3 User Per Month · Organization

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**Kaspr**
Free Trial

**€30.00** per\_user Per Month · Basic

**Pricing Insights**
from reviews

Perceived Cost

**Apollo.io**
$$$$$

**Kaspr**
$$$$$

Average Discount

**Apollo.io**
11%1% more

**Kaspr**
10%

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Apollo.io** 6 months
Based on 100 responses

**Kaspr** 6 months
Based on 100 responses

Return on Investment

**Apollo.io** 6 months
Based on 100 responses

**Kaspr** 6 months
Based on 100 responses

 ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")

 ![Kaspr](https://images.g2crowd.com/uploads/product/hd_favicon/f05560864be077dfe781f3f84d18377c/kaspr.svg "Kaspr")

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**Pros & Cons**
from reviews

**Apollo.io**
[
Easy Navigation (358)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=1082161&qs=pros-and-cons#reviews)[
Saves Time on Sales (220)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=2524528&qs=pros-and-cons#reviews)[
Outdated Contact Records (225)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=2523551&qs=pros-and-cons#reviews)[
Confusing Interface Navigation (166)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=2524626&qs=pros-and-cons#reviews)

**Kaspr**
[
Ease of Use (14)
](https://www.g2.com/products/kaspr/reviews?filters%5Bsentiment_snippet%5D=1037688&qs=pros-and-cons#reviews)[
Contact Information (10)
](https://www.g2.com/products/kaspr/reviews?filters%5Bsentiment_snippet%5D=1037194&qs=pros-and-cons#reviews)[
Limited Credits (7)
](https://www.g2.com/products/kaspr/reviews?filters%5Bsentiment_snippet%5D=1037762&qs=pros-and-cons#reviews)[
Expensive (5)
](https://www.g2.com/products/kaspr/reviews?filters%5Bsentiment_snippet%5D=1038701&qs=pros-and-cons#reviews)

Integrations

**Apollo.io**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d8d487b67574b56a5ad57a2f0f159a30/airtable.jpg "Product Avatar Image")

Airtable

](https://www.g2.com/products/airtable/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_85eb0b0f43d55d421b81eeab1abe0247/attio.jpeg "Product Avatar Image")

Attio

](https://www.g2.com/products/attio/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ece25bf64a5df274bc13a7355d5b77d3/bouncer.png "Product Avatar Image")

Bouncer

](https://www.g2.com/products/bouncer/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2f428d3a14b3ad2d4d2b4d295a9d01b8/bullhorn.png "Product Avatar Image")

Bullhorn

](https://www.g2.com/products/bullhorn/reviews)[
View all
](https://www.g2.com/products/apollo-io/integrations)

**Kaspr**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3546a99a47ca08dac662d31254fb64a9/brevo-brevo.png "Product Avatar Image")

Brevo

](https://www.g2.com/products/brevo-brevo/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_34ba97c05f91de52d1150eb17a5c48c3/hubspot-smart-crm.png "Product Avatar Image")

HubSpot Smart CRM

](https://www.g2.com/products/hubspot-smart-crm/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_450f4e7c7ff541d9c43f6604c762897c/lemlist.png "Product Avatar Image")

lemlist

](https://www.g2.com/products/lemlist/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_11df00d92568ecc89d4d15e072df8cc6/pipedrive.png "Product Avatar Image")

Pipedrive

](https://www.g2.com/products/pipedrive/reviews)[
View all
](https://www.g2.com/products/kaspr/integrations)

Screenshots

**Apollo.io**
 ![Apollo.io screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/113382/Pipeline-Builder-_1_.png)

**Kaspr**
 ![Kaspr screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1352619/10.1.png)

**Ratings**
from reviews

Meets Requirements

**Apollo.io**

**9.1** /10

Based on 7,627 responses

**Kaspr**

**8.6** /10

Based on 650 responses

Ease of Use

**Apollo.io**

**9.0** /10

Based on 7,737 responses

**Kaspr**

**9.2** /10

Based on 676 responses

Ease of Setup

**Apollo.io**

**8.9** /10

Based on 3,956 responses

**Kaspr**

**9.0** /10

Based on 283 responses

Ease of Admin

**Apollo.io**

**9.0** /10

Based on 2,581 responses

**Kaspr**

**8.8** /10

Based on 164 responses

Quality of Support

**Apollo.io**

**8.8** /10

Based on 6,545 responses

**Kaspr**

**8.6** /10

Based on 501 responses

Has the product been a good partner in doing business?

**Apollo.io**

**9.1** /10

Based on 2,561 responses

**Kaspr**

**8.7** /10

Based on 161 responses

Product Direction (% positive)

**Apollo.io**

**9.3** /10

Based on 7,324 responses

**Kaspr**

**8.9** /10

Based on 648 responses

**Features**
ratings from reviews

Sales Intelligence

**8.7** /10

Based on 3,449 responses

**8.1** /10

Based on 263 responses

Lead Intelligence

**8.8** /10

Based on 3,708 responses

**8.5** /10

Based on 147 responses

Lead Capture

**8.3** /10

Based on 1,022 responses

**8.2** /10

Based on 343 responses

AI Meeting Assistants

**7.3** /10

Based on 32 responses

Not enough data

Account Data Management

**8.0** /10

Based on 642 responses

Not enough data

AI Sales Assistant

**8.1** /10

Based on 835 responses

Not enough data

Email Deliverability

**7.8** /10

Based on 460 responses

Not enough data

Sales Engagement

**8.1** /10

Based on 3,233 responses

Not enough data

Auto Dialer

**7.2** /10

Based on 95 responses

Not enough data

Conversation Intelligence

**7.9** /10

Based on 128 responses

Not enough data

AI Writing Assistant

**8.5** /10

Based on 250 responses

Not enough data

Buyer Intent Data Providers

**8.1** /10

Based on 273 responses

Not enough data

Transcription

**7.9** /10

Based on 49 responses

Not enough data

Lead-to-Account Matching and Routing

**8.3** /10

Based on 170 responses

Not enough data

Revenue Operations & Intelligence (RO&I)

**8.2** /10

Based on 59 responses

Not enough data

Calendar

**7.8** /10

Based on 73 responses

Not enough data

Business Scheduling

**8.0** /10

Based on 117 responses

Not enough data

Email Verification

**7.8** /10

Based on 760 responses

Not enough data

Lead Mining

**7.9** /10

Based on 97 responses

Not enough data

Visitor Identification

**8.3** /10

Based on 8 responses

Not enough data

Lead Scoring

**8.6** /10

Based on 405 responses

Not enough data

Sales Performance Management

**8.3** /10

Based on 261 responses

Not enough data

Email Tracking

**8.0** /10

Based on 818 responses

Not enough data

Outbound Call Tracking

**8.1** /10

Based on 351 responses

Not enough data

Sales Coaching

**8.2** /10

Based on 68 responses

Not enough data

Marketing Account Intelligence

**8.6** /10

Based on 1,354 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
67.1%

Mid-Market(51-1000 emp.)
28.4%

Enterprise(\> 1000 emp.)
4.5%

Small-Business(50 or fewer emp.)
67.1%

Mid-Market(51-1000 emp.)
28.4%

Enterprise(\> 1000 emp.)
4.5%

Small-Business(50 or fewer emp.)
69.3%

Mid-Market(51-1000 emp.)
23.5%

Enterprise(\> 1000 emp.)
7.2%

Small-Business(50 or fewer emp.)
69.3%

Mid-Market(51-1000 emp.)
23.5%

Enterprise(\> 1000 emp.)
7.2%

**Reviewers' Industry**

[![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")](https://www.g2.com/products/apollo-io/reviews)
Apollo.io

Information Technology and Services
15.3%

Computer Software
13.7%

Marketing and Advertising
12.4%

Staffing and Recruiting
4.5%

Financial Services
4.1%

Other
50.0%

[![Kaspr](https://images.g2crowd.com/uploads/product/hd_favicon/f05560864be077dfe781f3f84d18377c/kaspr.svg "Kaspr")](https://www.g2.com/products/kaspr/reviews)
Kaspr

Information Technology and Services
9.7%

Staffing and Recruiting
8.8%

Computer Software
8.6%

Marketing and Advertising
7.1%

Human Resources
5.0%

Other
60.7%

Alternatives

**Apollo.io Alternatives**

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Amplemarket](https://images.g2crowd.com/uploads/product/hd_favicon/4160597976be5b95c7a226b9833f6fa2/amplemarket.svg "Amplemarket")

[
Amplemarket
](/products/amplemarket/reviews)

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![Salesloft](https://images.g2crowd.com/uploads/product/hd_favicon/133ac8908c1967e2913674b8ad18ab5f/salesloft.svg "Salesloft")

[
Salesloft
](/products/salesloft/reviews)

**Kaspr Alternatives**

 ![Lusha](https://images.g2crowd.com/uploads/product/hd_favicon/6876404e301dabd0ecc3ea2525b2fedd/lusha.svg "Lusha")

[
Lusha
](/products/lusha/reviews)

 ![RocketReach](https://images.g2crowd.com/uploads/product/hd_favicon/b7a244595b400403ba387f758974e2bf/rocketreach.svg "RocketReach")

[
RocketReach
](/products/rocketreach/reviews)

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Surfe](https://images.g2crowd.com/uploads/product/hd_favicon/365aa1d340d315e01676a4f0bfece968/surfe.svg "Surfe")

[
Surfe
](/products/surfe/reviews)

## Apollo.io vs Kaspr FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Apollo.io vs Kaspr?

Apollo.io stands out for its all-in-one sales prospecting and automation, while Kaspr is favored for its ease of use and LinkedIn integration.

| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | [Kaspr](https://www.g2.com/products/kaspr/reviews) |
| --- | --- |
| 4.7/5 (9783 reviews) | 4.4/5 (837 reviews) |
| Small-Business | Small-Business |
| 8.9 | 9.0 |
| 8.8 | 8.6 |
| All-in-one sales prospecting and automation | Ease of use and LinkedIn integration |

### How do the pricing models of Apollo.io and Kaspr compare?

Apollo.io is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to Kaspr.

- **Apollo.io:** Reviewers highlight the cost-effectiveness of Apollo.io, especially its free tier and the ability to consolidate multiple sales tools into one platform, though some mention that credit limits and feature gating can increase costs for high-volume users.
- **Kaspr:** Reviewers appreciate the free version and ease of use, but frequently mention that credit limitations and the cost of higher tiers can feel restrictive or expensive for larger teams or high-volume prospecting.
- **Switching reasons:** Recent reviews indicate that buyers switch to Apollo.io for its broader feature set and perceived better value at scale, while Kaspr is chosen for its simplicity and direct LinkedIn integration.

### What are the best alternatives to Apollo.io and Kaspr?

The top three alternatives to Apollo.io and Kaspr are GTM Workspace - Powered by ZoomInfo, Amplemarket, and Lusha.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9783 reviews) | Small-Business | Reviewers highlight cost-effectiveness and a functional free tier | All-in-one sales prospecting and automation |
| [Kaspr](https://www.g2.com/products/kaspr/reviews) | 4.4/5 (837 reviews) | Small-Business | Reviewers mention free credits but note restrictive credit limits on paid plans | Ease of use and LinkedIn integration |
| [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) | 4.5/5 (9109 reviews) | Mid-Market | — | Comprehensive B2B data coverage |
| [Amplemarket](https://www.g2.com/products/amplemarket/reviews) | 4.6/5 (659 reviews) | Small-Business | — | Automation and workflow efficiency |
| [Lusha](https://www.g2.com/products/lusha/reviews) | 4.3/5 (1665 reviews) | Mid-Market | — | Direct contact data and LinkedIn integration |

### Which Sales Intelligence features should I prioritize when comparing Apollo.io and Kaspr?

Buyers should prioritize Data Quality, Ease of Use, Integrations, Credit System, and LinkedIn Integration when comparing Apollo.io and Kaspr.

- **Data Quality:** Apollo.io 9.1 (Meets Requirements), Kaspr 8.6; reviewers note Apollo.io's large database but mention occasional outdated data, while Kaspr is praised for verified contact accuracy but has coverage gaps.
- **Ease of Use:** Apollo.io 9.0, Kaspr 9.2; Kaspr is frequently cited for its intuitive interface and fast onboarding.
- **Integrations:** Apollo.io is mentioned in 1,398 reviews for Outreach and 62 for Salesloft; Kaspr is cited for LinkedIn and CRM integration in recent reviews.
- **Credit System:** Both products receive reviewer feedback about restrictive credit limits, with Kaspr's credit limitations mentioned in 5 all-time reviews and Apollo.io's credit system described as complex and sometimes costly for high-volume users.
- **LinkedIn Integration:** Kaspr is cited in 6 all-time reviews for LinkedIn integration, making it a standout feature for buyers focused on LinkedIn prospecting.

### What are the pros and cons of Apollo.io vs Kaspr?

Apollo.io's headline strength is its all-in-one sales prospecting and automation, while Kaspr is most praised for its ease of use and LinkedIn integration.

- **Apollo.io strengths:** All-in-one platform for prospecting, contact data, and outreach; large B2B contact database; advanced filters and automation; AI-powered features; cost-effective for consolidating multiple tools.
- **Apollo.io trade-offs:** Data accuracy can be inconsistent, especially outside the US; credit system can be restrictive and complex; feature gating on lower tiers; interface can feel overwhelming for new users.
- **Kaspr strengths:** Ease of use (9 all-time mentions); LinkedIn integration (6 mentions); Chrome extension (5 mentions); fast setup; accurate, verified contact data; praised for intuitive interface and speed.
- **Kaspr trade-offs:** Credit limitations (5 mentions); coverage gaps for niche or emerging markets; limited bulk enrichment; some reviewers cite higher costs for larger teams; fewer advanced features compared to Apollo.io.

### Is Apollo.io or Kaspr better for small businesses?

Apollo.io is the stronger fit for small businesses, supported by its largest segment and reviewer sentiment on value and feature set.

- **Apollo.io:** Small-Business is the largest segment, with reviewers highlighting its cost-effectiveness, free tier, and ability to consolidate multiple sales tools, making it attractive for lean teams.
- **Kaspr:** Small-Business is also the largest segment, with reviewers praising its ease of use and fast onboarding, but noting credit limitations and fewer advanced features for scaling teams.

### Which Sales Intelligence platform has better integrations?

Apollo.io is favored for integrations, with a significantly higher volume of reviewer-cited integration mentions.

- **Apollo.io:** 1,398 G2 reviews mention its Outreach integration; 62 reviews mention Salesloft integration; reviewers also highlight CRM integrations such as HubSpot and Salesforce.
- **Kaspr:** Reviewers cite LinkedIn and CRM integration, with LinkedIn integration mentioned in 6 all-time reviews and CRM integration in 2 reviews.

### How do Apollo.io and Kaspr compare on customer support?

Apollo.io and Kaspr are rated at near-parity for Quality of Support, with Apollo.io at 8.8 and Kaspr at 8.6, a difference below the materiality threshold.

- **Apollo.io:** Reviewers describe support as generally responsive, though some mention slow turnaround times and limited support on lower tiers.
- **Kaspr:** Reviewers highlight easy access to support and positive experiences, but a few note issues with subscription management and credit refunds.

### Which is easier to implement, Apollo.io or Kaspr?

Kaspr has a slight edge in Ease of Setup, scoring 9.0 versus Apollo.io's 8.9, which is below the materiality threshold for a clear winner.

- **Apollo.io:** Reviewers describe setup as straightforward but note a learning curve due to the platform's extensive features and initial configuration requirements.
- **Kaspr:** Reviewers consistently praise Kaspr for its fast, easy onboarding and minimal training required, especially via its Chrome extension and LinkedIn integration.

### Which product has better Data?

Apollo.io is rated higher for Data, with a Meets Requirements score of 9.1 compared to Kaspr's 8.6.

- **Apollo.io:** Meets Requirements score of 9.1; reviewers highlight its massive B2B database, advanced filters, and AI-powered enrichment, but note occasional outdated or inaccurate contact data.
- **Kaspr:** Meets Requirements score of 8.6; reviewers praise its verified contact accuracy and LinkedIn integration, but mention coverage gaps and limited bulk enrichment capabilities.