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At a Glance
Market Segments
Small-Business (67.6% of reviews)
Mid-Market (49.5% of reviews)
Entry-Level Pricing
Free 1 user Per Month
No pricing available
Apollo.io
Star Rating
(9,307)4.7 out of 5
Market Segments
Small-Business (67.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansDemandbase One
Star Rating
(1,903)4.4 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Demandbase OneSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Apollo.io excels in ease of use, scoring 9.1 compared to Demandbase One's 8.5. Reviewers mention that Apollo.io's intuitive interface and streamlined workflows make it easier for teams to adopt and utilize the software effectively.
- Reviewers mention that Demandbase One offers superior account-level insights with a score of 8.9, while Apollo.io scores 8.2. Users appreciate Demandbase One's detailed analytics that help in understanding customer behavior and tailoring marketing strategies accordingly.
- G2 users highlight that Apollo.io provides better lead validation and enrichment features, both scoring 8.9, compared to Demandbase One's 8.2. Reviewers say that Apollo.io's robust data accuracy and enrichment capabilities significantly enhance lead quality and conversion rates.
- Users on G2 report that Demandbase One shines in market insights, scoring 8.8, while Apollo.io scores 8.1. Reviewers mention that Demandbase One's comprehensive market research tools help businesses stay ahead of trends and make informed decisions.
- Reviewers mention that Apollo.io's free entry-level pricing is a significant advantage, making it accessible for small businesses, while Demandbase One does not offer a free tier. Users say this pricing model allows smaller teams to leverage powerful tools without upfront costs.
- Users report that both products have equal quality of support, scoring 8.8. However, reviewers mention that Demandbase One's support team is particularly praised for their responsiveness and expertise in addressing complex queries.
Pricing
Entry-Level Pricing
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
Demandbase One
No pricing availableFree Trial
Apollo.io
Free Trial is available
Demandbase One
No trial information availableRatings
Meets Requirements
9.1
7,365
8.5
1,474
Ease of Use
9.0
7,462
8.5
1,533
Ease of Setup
8.9
3,695
8.3
687
Ease of Admin
9.1
2,429
8.5
438
Quality of Support
8.8
6,310
8.8
1,286
Has the product been a good partner in doing business?
9.2
2,412
8.9
435
Product Direction (% positive)
9.4
7,086
8.2
1,411
Features by Category
Data Availability
8.8
2610
7.5
618
8.9
2577
8.4
636
8.6
2413
8.1
598
7.5
592
7.8
86
Data Accuracy
8.3
2549
7.2
616
8.6
2500
8.0
629
7.4
576
7.8
84
Agentic AI - Sales Intelligence
7.7
188
7.5
10
7.7
186
7.7
10
7.6
184
7.2
10
7.5
185
8.1
9
7.3
183
8.1
9
7.6
183
7.8
9
Platform
8.4
1146
7.5
181
8.8
1724
|
Verified
8.2
224
9.0
1848
8.5
247
8.6
1683
|
Verified
8.3
180
7.7
1336
|
Verified
7.1
154
8.3
1338
8.1
172
Features
8.9
2127
8.2
481
8.6
1877
8.7
514
8.5
1944
|
Verified
7.7
442
8.7
2069
|
Verified
8.1
474
9.0
2408
|
Verified
8.5
603
8.2
1653
8.1
520
8.2
1077
7.9
482
8.4
1865
|
Verified
8.0
420
8.5
1793
|
Verified
7.3
318
Channel Functionality
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Platform
Not enough data
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Lead Intelligence
8.1
576
8.8
287
|
Verified
8.2
572
8.9
303
8.3
571
8.7
228
Lead Management
8.5
586
8.7
291
7.8
579
8.3
276
8.4
576
8.5
299
Marketing Campaigns
Feature Not Available
8.5
261
7.4
558
8.2
244
7.4
549
8.4
250
7.7
549
8.4
267
7.9
551
8.5
272
Campaign Execution
Feature Not Available
8.5
245
8.0
549
8.7
232
7.9
540
8.7
233
8.3
542
8.4
200
Agentic AI - Account Data Management
8.3
21
8.2
35
8.3
21
8.3
34
8.2
21
8.2
34
7.9
21
8.2
34
8.2
21
8.3
34
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.6
673
Not enough data
8.3
713
Not enough data
8.4
709
Not enough data
8.0
678
Not enough data
Organization
8.3
683
Not enough data
8.3
683
Not enough data
8.3
677
Not enough data
Performance Analysis
7.9
698
Not enough data
8.4
715
Not enough data
Sales Analysis
7.8
686
Not enough data
8.0
691
Not enough data
Generative AI
7.9
570
Not enough data
7.9
568
Not enough data
Agentic AI - AI Sales Assistant
7.9
37
Not enough data
8.1
37
Not enough data
8.1
37
Not enough data
8.2
37
Not enough data
8.0
37
Not enough data
7.8
36
Not enough data
8.4
36
Not enough data
Diagnosis
7.6
406
Not enough data
7.7
406
Not enough data
7.9
404
Not enough data
8.1
398
Not enough data
Tracking
8.0
404
Not enough data
7.8
395
Not enough data
8.3
402
Not enough data
7.9
398
Not enough data
7.9
389
Not enough data
Reporting
8.2
392
Not enough data
8.1
389
Not enough data
7.8
384
Not enough data
7.5
383
Not enough data
Agentic AI - Email Deliverability
7.7
67
Not enough data
7.7
65
Not enough data
7.6
64
Not enough data
7.6
65
Not enough data
7.4
65
Not enough data
Integrated Workflows
8.6
2256
|
Verified
Not enough data
9.0
2608
|
Verified
Not enough data
8.0
1831
|
Verified
Not enough data
8.4
2054
Not enough data
8.5
2176
|
Verified
Not enough data
8.4
1910
Not enough data
8.4
1932
Not enough data
Repeatability and Reportability
8.5
2065
|
Verified
Not enough data
8.7
2132
|
Verified
Not enough data
8.7
2119
|
Verified
Not enough data
8.3
1986
|
Verified
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.6
2159
Not enough data
8.5
2133
Not enough data
8.5
1991
Not enough data
8.3
1936
Not enough data
8.2
1778
Not enough data
Generative AI
7.8
980
Not enough data
Agentic AI - Sales Engagement
7.4
120
Not enough data
7.6
118
Not enough data
7.2
120
Not enough data
7.3
120
Not enough data
7.2
119
Not enough data
7.1
122
Not enough data
7.5
121
Not enough data
Dialing Options
7.9
81
Not enough data
Feature Not Available
Not enough data
6.3
9
Not enough data
Agent Tools
6.6
78
Not enough data
6.9
80
Not enough data
7.8
81
Not enough data
Automation
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Not enough data
Agentic AI - Auto Dialer
8.2
10
Not enough data
8.2
10
Not enough data
AI Capabilities - Auto Dialer
5.7
9
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
Call Analytics
8.5
119
Not enough data
8.4
117
Not enough data
8.7
118
Not enough data
8.6
119
Not enough data
Agent Performance Management
8.4
116
Not enough data
8.3
115
Not enough data
8.6
118
Not enough data
Generative AI
8.6
105
Not enough data
Agentic AI - Conversation Intelligence
7.7
8
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
7.1
8
Not enough data
7.4
7
Not enough data
Grammar
8.8
218
Not enough data
8.4
214
Not enough data
8.6
214
Not enough data
Formatting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
8.5
202
Not enough data
8.6
207
Not enough data
Feature Not Available
Not enough data
Product Type
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.4
172
Not enough data
8.4
173
Not enough data
Data Availability
8.4
244
7.5
130
8.5
251
8.2
140
7.6
240
7.2
86
Platform Additional Functionality
8.4
256
8.3
127
8.1
245
7.9
98
7.6
240
7.5
88
8.1
242
8.1
110
Feature Not Available
8.2
110
Attribution Modeling
Not enough data
8.3
27
Not enough data
8.0
27
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
23
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.6
27
Not enough data
Feature Not Available
Not enough data
8.7
28
Not enough data
8.7
33
Reporting
Not enough data
8.8
33
Not enough data
8.8
32
Not enough data
8.6
32
Platform Basics
Not enough data
8.5
75
Not enough data
8.8
74
Not enough data
8.4
71
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
8.3
70
Not enough data
8.1
67
Platform Additional Functionality
Not enough data
8.5
72
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.1
46
Not enough data
8.1
40
Platform Reporting
Not enough data
8.5
55
Not enough data
8.3
55
Platform Basics
Not enough data
8.4
145
Platform Data
Not enough data
8.4
149
Not enough data
8.1
139
Platform Additional Functionality
Not enough data
7.6
127
Not enough data
8.2
143
Agentic AI - Account-Based Advertising
Not enough data
6.9
7
Not enough data
7.1
7
Not enough data
7.1
7
Not enough data
6.9
7
Not enough data
6.9
7
Not enough data
6.7
7
Voice
Feature Not Available
Not enough data
8.3
45
Not enough data
Transcription
8.3
45
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.0
44
Not enough data
Editing
8.3
44
Not enough data
8.0
44
Not enough data
8.4
44
Not enough data
8.1
43
Not enough data
Integration
7.8
44
Not enough data
7.7
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
44
Not enough data
Agentic AI - Transcription
5.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.9
3304
|
Verified
8.2
22
8.9
3152
|
Verified
8.2
22
8.8
3343
|
Verified
8.1
23
8.8
3026
|
Verified
8.1
23
9.2
3127
7.4
21
Agentic AI - Lead Intelligence
8.0
77
7.8
6
Lead Monitoring
8.7
903
Not enough data
8.5
898
Not enough data
8.4
894
Not enough data
Agentic AI - Lead Capture
7.7
104
Not enough data
7.5
103
Not enough data
Data Capture
8.0
891
Not enough data
8.4
855
Not enough data
8.1
851
Not enough data
8.5
879
Not enough data
Analytics
8.6
876
Not enough data
8.5
864
Not enough data
Customization
8.1
852
Not enough data
8.3
870
Not enough data
8.3
848
Not enough data
8.5
873
Not enough data
Data collection
Not enough data
7.8
62
Not enough data
8.3
65
Not enough data
8.0
70
Not enough data
8.4
66
Not enough data
8.4
66
Segment Trending
Not enough data
Feature Not Available
Not enough data
8.0
51
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analysis
Not enough data
8.5
59
Not enough data
8.8
60
Not enough data
8.9
59
Platform
Not enough data
8.3
67
Not enough data
8.6
57
Not enough data
7.9
51
Not enough data
8.4
61
Not enough data
8.5
55
Not enough data
8.8
56
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Matching
8.5
156
Not enough data
8.1
153
Not enough data
8.1
152
Not enough data
Routing
8.2
152
Not enough data
8.3
148
Not enough data
8.3
150
Not enough data
8.6
147
Not enough data
Platform Operations
8.3
149
Not enough data
8.3
145
Not enough data
8.3
148
Not enough data
8.0
148
Not enough data
8.4
148
Not enough data
8.5
150
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Revenue Sourcing and Forecasting
7.9
49
Not enough data
8.4
49
Not enough data
8.1
49
Not enough data
8.0
47
Not enough data
8.3
49
Not enough data
7.7
48
Not enough data
8.2
49
Not enough data
CRM Data Enrichment
8.6
49
Not enough data
8.4
48
Not enough data
8.4
48
Not enough data
8.6
48
Not enough data
8.5
47
Not enough data
Account Management
8.2
47
Not enough data
8.3
47
Not enough data
8.1
47
Not enough data
8.3
47
Not enough data
8.2
47
Not enough data
8.1
47
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.5
16
Not enough data
8.5
16
Not enough data
8.4
16
Not enough data
8.4
16
Not enough data
9.0
15
Not enough data
Calendar View
7.6
60
Not enough data
7.6
60
Not enough data
Shared Calendar
7.5
59
Not enough data
7.6
60
Not enough data
Accessibility
7.9
59
Not enough data
7.5
60
Not enough data
Integration
7.9
60
Not enough data
7.9
59
Not enough data
7.7
60
Not enough data
Notifications
7.7
59
Not enough data
7.5
57
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Calendar
8.3
11
Not enough data
Demand Side Platforms
Not enough data
8.5
28
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Demand Side Platforms
Not enough data
7.3
27
Not enough data
8.3
29
Not enough data
8.2
29
Platform
Not enough data
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Integrations
7.2
92
Not enough data
8.6
98
Not enough data
7.7
90
Not enough data
8.0
91
Not enough data
7.8
88
Not enough data
Branding & Customizatio
7.8
88
Not enough data
8.0
91
Not enough data
7.9
87
Not enough data
Automatic Rules & Configurations
8.7
93
Not enough data
8.7
88
Not enough data
8.4
88
Not enough data
Agentic AI - Business Scheduling
7.6
20
Not enough data
8.1
20
Not enough data
Generative AI
7.8
703
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Verification
7.9
95
Not enough data
Meeting Prep - AI Meeting Assistants
7.5
23
Not enough data
6.9
23
Not enough data
6.7
23
Not enough data
Meeting Automation - AI Meeting Assistants
8.3
22
Not enough data
8.0
22
Not enough data
7.4
21
Not enough data
Meeting Insights - AI Meeting Assistants
7.5
21
Not enough data
7.6
22
Not enough data
7.6
22
Not enough data
Accessibility - AI Meeting Assistants
7.0
22
Not enough data
7.1
22
Not enough data
7.5
22
Not enough data
Agentic AI - AI Meeting Assistants
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.1
8
Not enough data
Integration - Machine Learning
Not enough data
Not enough data
Learning - Machine Learning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
7.9
79
Not enough data
7.6
79
Not enough data
Agentic AI - Visitor Identification
8.5
8
Not enough data
Agentic AI - Lead Scoring
8.2
50
Not enough data
8.4
50
Not enough data
8.1
48
Not enough data
8.1
49
Not enough data
Attribution
8.9
364
8.2
11
8.9
361
7.5
10
8.6
335
8.0
10
Discovery
9.1
369
7.8
10
8.6
343
8.5
12
8.7
362
8.7
9
Management
8.5
334
8.3
10
8.7
356
8.0
10
Platform
8.7
338
7.8
12
8.8
345
8.3
11
Agentic AI - Sales Performance Management
8.0
24
Not enough data
8.6
23
Not enough data
8.0
23
Not enough data
Incentives
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
229
Not enough data
Personalization
Feature Not Available
Not enough data
8.3
237
Not enough data
8.5
241
Not enough data
8.3
236
Not enough data
Administrative
8.4
236
Not enough data
8.4
231
Not enough data
8.2
231
Not enough data
Agentic AI - Email Tracking
7.8
91
Not enough data
7.7
91
Not enough data
7.7
91
Not enough data
7.7
90
Not enough data
7.5
90
Not enough data
7.6
89
Not enough data
7.6
89
Not enough data
Analytics
8.4
732
Not enough data
8.3
720
Not enough data
8.0
709
Not enough data
Customizations
8.5
720
Not enough data
8.8
725
Not enough data
8.4
725
Not enough data
8.3
717
Not enough data
8.5
707
Not enough data
Generative AI
7.9
619
Not enough data
Agentic AI - Outbound Call Tracking
7.8
45
Not enough data
7.9
45
Not enough data
Calling
8.1
333
Not enough data
7.9
325
Not enough data
8.1
322
Not enough data
8.3
319
Not enough data
7.6
48
Not enough data
Contacts
8.3
322
Not enough data
8.1
315
Not enough data
8.3
320
Not enough data
Insights
8.3
317
Not enough data
8.2
315
Not enough data
7.8
310
Not enough data
8.5
316
Not enough data
8.2
308
Not enough data
8.2
47
Not enough data
Agentic AI - Sales Coaching
9.0
12
Not enough data
9.2
12
Not enough data
9.0
12
Not enough data
8.8
12
Not enough data
Training
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
65
Not enough data
Feature Not Available
Not enough data
Feedback
8.1
65
Not enough data
7.7
66
Not enough data
Feature Not Available
Not enough data
7.8
66
Not enough data
8.1
64
Not enough data
7.9
64
Not enough data
Feature Not Available
Not enough data
Generative AI
8.1
55
Not enough data
Agentic AI - Marketing Account Intelligence
8.1
16
7.0
10
8.1
15
7.7
10
7.9
15
7.7
10
7.8
15
7.5
10
Lead Intelligence
8.8
1025
8.4
237
8.8
602
8.6
241
9.0
1075
8.2
207
Lead Management
9.0
1012
8.3
214
8.6
902
8.0
109
9.0
1029
8.6
237
Marketing Campaigns
Feature Not Available
8.1
162
Feature Not Available
7.6
148
Feature Not Available
7.9
163
Feature Not Available
8.0
158
8.9
950
8.2
162
Data Availability - Marketing Account Intelligence
8.3
97
7.9
42
Data Accuracy - Marketing Account Intelligence
8.3
96
8.0
40
Agentic AI - Account-Based Analytics
Not enough data
8.1
9
Not enough data
8.0
9
Not enough data
8.0
9
Not enough data
7.8
9
Not enough data
8.0
9
Lead Intelligence
Not enough data
8.3
257
Not enough data
8.9
286
Not enough data
8.3
256
Lead Management
Not enough data
8.4
258
Not enough data
8.0
167
Not enough data
8.7
273
Marketing Campaigns
Not enough data
8.3
217
Not enough data
7.3
140
Not enough data
7.8
212
Not enough data
8.1
226
Not enough data
8.2
224
Not enough data
8.4
185
Statistical Tool
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
8.7
19
Not enough data
8.3
19
Not enough data
8.4
18
Not enough data
8.3
18
Not enough data
8.8
19
Management
Not enough data
8.8
18
Not enough data
9.0
17
Not enough data
8.3
16
Not enough data
9.0
18
Not enough data
9.0
16
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Apollo.io and Demandbase One are categorized as Account Data Management, Visitor Identification, Lead Intelligence, Sales Intelligence, Lead Capture, AI Sales Assistant, Marketing Account Intelligence, Lead Scoring, Lead Mining, and Buyer Intent Data Providers
Unique Categories
Apollo.io is categorized as Calendar, Sales Performance Management, Email Deliverability, Email Verification, Sales Coaching, AI Meeting Assistants, Transcription, Email Tracking, AI Writing Assistant, Lead-to-Account Matching and Routing, Sales Engagement, Conversation Intelligence, Business Scheduling, Outbound Call Tracking, Auto Dialer, Revenue Operations & Intelligence (RO&I), and AI Chatbots
Demandbase One is categorized as AI Agents For Business Operations, Customer Journey Analytics, Demand Side Platform (DSP), Account-Based Advertising, Market Intelligence, Account-Based Web and Content Experiences, Audience Intelligence Platforms, Predictive Analytics, Account-Based Orchestration Platforms, Machine Learning, Marketing Analytics, Attribution, Account-Based Analytics, Display Advertising, Digital Advertising Intelligence, Data Quality, and Paid Search Intelligence
Reviews
Reviewers' Company Size
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Demandbase One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
15.2%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.3%
Computer Software
27.0%
Information Technology and Services
18.3%
Financial Services
7.0%
Marketing and Advertising
6.3%
Consumer Services
5.9%
Other
35.5%
Alternatives
Discussions
What is Apollo IO used for?
23 Comments
AP
Apollo.io is widely used database software. It is used for searching database like companies, contacts, designation, phone numbers, business email addresses....Read more
How do I submit my business to apollo
11 Comments
SS
Same here - I can't submit my company either. Wearitar - https://wearitar.comRead more
How often is data updated?
2 Comments
CC
Hi Irene, our data is constantly updated! How we source information is a bit different from how LinkedIn does it. We validate our data through multiple...Read more
Can we run quieries for lists of contacts by functions, etc., and download to excel format?
2 Comments
JW
Hi Steve:
InsideView has a dedicated tool called Target that allows you to filter and download records.
JohnRead more
InsideView Marketing Module (Pricing and Review)
1 Comment
WS
Our pricing is a tiered system based on # of processed records. Pricing is based on annual contract. No charges for monthly overages. We don't traditionally...Read more
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