# Apollo.io vs Close Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Close excels in user experience, particularly with its automated dialer functionality, which users find exceptional for accelerating outreach. One user highlighted how structured conversation notes and accurate call transcripts are easily accessible, providing a comprehensive view of each interaction.
- **Users say** Apollo.io shines as an all-in-one platform, combining a highly filterable B2B contact database with automated outreach sequences. Reviewers appreciate the convenience of having multiple features in a single solution, making it easier to manage various tasks without switching between applications.
- **According to verified reviews** , Close has a strong reputation for its quality of support, with users praising the responsiveness and helpfulness of the support team. This is particularly beneficial for small businesses that may require more hands-on assistance during implementation.
- **Reviewers mention** that while Apollo.io offers a free entry-level price, some users feel that Close's pricing is justified by its robust features and user-friendly interface. Users have noted that Close's integration with other tools, like Highbridge, helps streamline the process of determining qualified leads.
- **G2 reviewers highlight** that Close's ease of setup is a significant advantage, with many users finding the onboarding process intuitive and straightforward. This contrasts with some feedback on Apollo.io, where users have reported minor challenges in configuration and setup.
- **Users express** mixed feelings about the AI capabilities of both platforms. While Apollo.io's AI features are noted for reducing repetitive tasks, Close users appreciate the seamless integration of AI with their existing workflows, enhancing productivity without overwhelming complexity.



| | Apollo.io | Close | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 9,689 | 2,046 | 
| **Largest Market Segment** | Small-Business (67.0% of reviews) | Small-Business (79.1% of reviews) | 
| **Entry Level Price** | Free 1 user Per Month | $9.00 1 Seat Per Month | 

---
## Top Pros & Cons

### Apollo.io

Pros:
- Ease of Use (1587 reviews)
- Lead Generation (1349 reviews)

Cons:
- Missing Features (559 reviews)
- Inaccurate Data (469 reviews)

### Close

Pros:
- Ease of Use (753 reviews)
- Helpful (441 reviews)

Cons:
- Missing Features (244 reviews)
- Call Issues (181 reviews)

---
## Ratings Comparison
| Rating | Apollo.io | Close | 
|---|---|---|
  | **Meets Requirements** | 9.1 (7545 reviews) | 9.1 (1759 reviews) | 
  | **Ease of Use** | 9.0 (7652 reviews) | 9.2 (1804 reviews) | 
  | **Ease of Setup** | 8.9 (3876 reviews) | 9.0 (1141 reviews) | 
  | **Ease of Admin** | 9.0 (2542 reviews) | 9.0 (568 reviews) | 
  | **Quality of Support** | 8.8 (6472 reviews) | 9.3 (1573 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (2522 reviews) | 9.3 (563 reviews) | 
  | **Product Direction (% positive)** | 9.3 (7260 reviews) | 9.5 (1773 reviews) | 

---
## Pricing

### Apollo.io

#### Entry-Level Pricing

Plan: Free

Price: Free 1 user Per Month

Description: Unlimited email credits, 5 mobile credits per month, 10 export credits per month

Key Features:
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)

[Browse all 4 editions](https://www.g2.com/products/apollo-io/pricing)

#### Free Trial

Yes

### Close

#### Entry-Level Pricing

Plan: Solo

Price: $9.00 1 Seat Per Month

Description: Built for the individual who wants every lead, pipeline, and conversation in one place.

Key Features:
- 1 user included

[Browse all 4 editions](https://www.g2.com/products/close/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | 8.6/10 | 1532 |

#### Sales Force Automation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Contact & Account Management** | Not enough data | 9.0 (1367 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | Feature Not Available | 
| **Opportunity & Pipeline Mgmt.** | Not enough data | 9.0 (1366 reviews) ✓ Verified | 
| **Task / Activity Management** | Not enough data | 9.0 (1396 reviews) ✓ Verified | 
| **Territory & Quota Management** | Not enough data | 8.3 (1167 reviews) | 
| **Desktop Integration** | Not enough data | 9.1 (1311 reviews) ✓ Verified | 
| **Product & Price List Management** | Not enough data | 8.4 (1124 reviews) | 
| **Quote & Order Management** | Not enough data | 8.3 (1132 reviews) | 
| **Customer Contract Management** | Not enough data | 8.4 (1163 reviews) | 

#### Marketing Automation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Email Marketing** | Not enough data | 8.7 (1264 reviews) | 
| **Campaign Management** | Not enough data | 8.5 (1219 reviews) | 
| **Lead Management** | Not enough data | 9.2 (1346 reviews) | 
| **Marketing ROI Analytics** | Not enough data | 8.2 (1134 reviews) | 

#### Customer Support

| Feature | Apollo.io | Close | 
|---|---|---|
| **Case Management** | Not enough data | 8.7 (1217 reviews) ✓ Verified | 
| **Customer Support Portal** | Not enough data | 8.7 (1227 reviews) ✓ Verified | 
| **Knowledge Base** | Not enough data | 8.7 (1261 reviews) ✓ Verified | 
| **Call Center Features** | Not enough data | 8.7 (1255 reviews) ✓ Verified | 
| **Support Analytics** | Not enough data | 8.6 (1201 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Apollo.io | Close | 
|---|---|---|
| **Reporting** | Not enough data | 8.7 (1264 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.8 (1284 reviews) ✓ Verified | 
| **Forecasting** | Not enough data | 8.2 (1143 reviews) | 

#### Mobile & Social

| Feature | Apollo.io | Close | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 8.2 (1076 reviews) | 
| **Social Network Integration** | Not enough data | 7.9 (1099 reviews) | 
| **Mobile User Support** | Not enough data | 8.2 (1090 reviews) | 

#### Platform

| Feature | Apollo.io | Close | 
|---|---|---|
| **Customization** | Not enough data | 8.7 (1198 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.8 (1218 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.9 (1198 reviews) | 
| **Internationalization** | Not enough data | 8.5 (1125 reviews) | 
| **Sandbox / Test Environments** | Not enough data | 8.0 (1071 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | Not enough data | 8.4 (1098 reviews) | 
| **Performance and Reliability** | Not enough data | 9.1 (1219 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 8.5 (1116 reviews) | 

#### Integration

| Feature | Apollo.io | Close | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 8.8 (1124 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.7 (1126 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 8.5 (1061 reviews) ✓ Verified | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 

#### Agentic AI - CRM

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.6 (83 reviews) | 
| **Multi-step Planning** | Not enough data | 8.5 (81 reviews) | 
| **Cross-system Integration** | Not enough data | 8.6 (82 reviews) | 
| **Adaptive Learning** | Not enough data | 8.6 (82 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.7 (82 reviews) | 
| **Proactive Assistance** | Not enough data | 8.8 (81 reviews) | 
| **Decision Making** | Not enough data | 8.7 (81 reviews) | 

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.3/10 | 3302 |
| **Close** | N/A | N/A |

#### Data Availability

| Feature | Apollo.io | Close | 
|---|---|---|
| **Contact Data Availability** | 8.8 (2731 reviews) | Not enough data | 
| **Company Data Availability** | 8.9 (2614 reviews) | Not enough data | 
| **Industry Research Availability** | 8.6 (2432 reviews) | Not enough data | 
| **Technographic Data Availability** | 7.5 (608 reviews) | Not enough data | 

#### Data Accuracy

| Feature | Apollo.io | Close | 
|---|---|---|
| **Contact Data Accuracy** | 8.3 (2667 reviews) | Not enough data | 
| **Company Data Accuracy** | 8.6 (2522 reviews) | Not enough data | 
| **Technographic Data Accuracy** | 7.5 (584 reviews) | Not enough data | 

#### Agentic AI - Sales Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (196 reviews) | Not enough data | 
| **Cross-system Integration** | 7.8 (193 reviews) | Not enough data | 
| **Adaptive Learning** | 7.6 (187 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.6 (189 reviews) | Not enough data | 
| **Proactive Assistance** | 7.4 (185 reviews) | Not enough data | 
| **Decision Making** | 7.6 (185 reviews) | Not enough data | 

#### Platform

| Feature | Apollo.io | Close | 
|---|---|---|
| **Internationalization** | 8.4 (1145 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.8 (1722 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 8.9 (1850 reviews) | Not enough data | 
| **Reporting/Dashboards** | 8.6 (1680 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 7.7 (1332 reviews) ✓ Verified | Not enough data | 
| **APIs** | 8.3 (1337 reviews) | Not enough data | 

#### Features

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Builder** | 8.9 (2220 reviews) | Not enough data | 
| **Integration to CRM/Marketing Automation** | 8.6 (1926 reviews) | Not enough data | 
| **Data Cleaning/Enrichment** | 8.5 (1982 reviews) ✓ Verified | Not enough data | 
| **Data Segmentation/Filtering** | 8.7 (2139 reviews) ✓ Verified | Not enough data | 
| **Search** | 9.0 (2479 reviews) ✓ Verified | Not enough data | 
| **News/People Alerts** | 8.2 (1663 reviews) | Not enough data | 
| **Connections** | 8.2 (1092 reviews) | Not enough data | 
| **Reporting** | 8.4 (1879 reviews) ✓ Verified | Not enough data | 
| **Messaging** | 8.5 (1819 reviews) ✓ Verified | Not enough data | 

### Account Data Management

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.0/10 | 637 |
| **Close** | N/A | N/A |

#### Lead Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Market Insights ** | 8.1 (577 reviews) | Not enough data | 
| **Account-level Insights ** | 8.3 (574 reviews) | Not enough data | 
| **Lead Analysis ** | 8.3 (572 reviews) | Not enough data | 

#### Lead Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Segmentation ** | 8.5 (588 reviews) | Not enough data | 
| **Predictive Scoring ** | 7.8 (578 reviews) | Not enough data | 
| **Account Identification ** | 8.4 (576 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | Apollo.io | Close | 
|---|---|---|
| **Omni-Channel Tracking ** | Feature Not Available | Not enough data | 
| **Revenue Planning ** | 7.4 (557 reviews) | Not enough data | 
| **Media Attribution ** | 7.4 (548 reviews) | Not enough data | 
| **Opportunity Timeline ** | 7.7 (548 reviews) | Not enough data | 
| **Customization ** | 7.9 (551 reviews) | Not enough data | 

#### Campaign Execution

| Feature | Apollo.io | Close | 
|---|---|---|
| **Website Personalization ** | Feature Not Available | Not enough data | 
| **Prioritized Accounts ** | 8.0 (548 reviews) | Not enough data | 
| **Trending Accounts ** | 7.9 (540 reviews) | Not enough data | 
| **Email Campaigns ** | 8.3 (544 reviews) | Not enough data | 

#### Agentic AI - Account Data Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (21 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (21 reviews) | Not enough data | 
| **Adaptive Learning** | 8.2 (21 reviews) | Not enough data | 
| **Proactive Assistance** | 7.9 (21 reviews) | Not enough data | 
| **Decision Making** | 8.3 (22 reviews) | Not enough data | 

### AI Chatbots

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | N/A | N/A |

#### Core Conversational Capabilities - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **Controlled LLM Response Generation** | Not enough data | Not enough data | 
| **Context Maintenance Within Sessions** | Not enough data | Not enough data | 
| **Natural Language Understanding & Intent Inference** | Not enough data | Not enough data | 

#### Data

| Feature | Apollo.io | Close | 
|---|---|---|
| **Reliability** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 

#### Interaction

| Feature | Apollo.io | Close | 
|---|---|---|
| **Complex Query Handling** | Not enough data | Not enough data | 
| **Natural Conversation** | Not enough data | Not enough data | 
| **Understanding** | Not enough data | Not enough data | 
| **Context Management** | Not enough data | Not enough data | 
| **Customizability** | Not enough data | Not enough data | 

#### Task & Flow Management - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **Scripted Dialogue & Decision Tree Support** | Not enough data | Not enough data | 
| **Fallback Responses for Unknown Queries** | Not enough data | Not enough data | 

#### Learning

| Feature | Apollo.io | Close | 
|---|---|---|
| **User Interaction Learning** | Not enough data | Not enough data | 
| **Error Learning** | Not enough data | Not enough data | 

#### Deployment & Embedding - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **API Access for Business System Integration** | Not enough data | Not enough data | 
| **Web Widget & SDK Embedding** | Not enough data | Not enough data | 

#### Content Generation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Creativity** | Not enough data | Not enough data | 
| **Content Accuracy** | Not enough data | Not enough data | 

#### Admin & Configuration - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **No-Code Conversation Design** | Not enough data | Not enough data | 

#### System

| Feature | Apollo.io | Close | 
|---|---|---|
| **API Flexibility** | Not enough data | Not enough data | 
| **Update Frequency and Utility** | Not enough data | Not enough data | 
| **Cross-Platform Compatibility	** | Not enough data | Not enough data | 
| **Software Integration** | Not enough data | Not enough data | 

#### Agentic AI - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Monitoring & Improvement - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **Feedback-Driven Response Optimization** | Not enough data | Not enough data | 

#### Reliability & Safety - AI Chatbots

| Feature | Apollo.io | Close | 
|---|---|---|
| **Guardrails & Content Controls** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | N/A | N/A |

#### Lead Generation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.1/10 | 831 |
| **Close** | 8.9/10 | 147 |

#### Lead Facilitation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Customer-facing Chatbot** | 7.6 (669 reviews) | 7.9 (134 reviews) | 
| **Lead Qualification** | 8.3 (709 reviews) | 8.6 (134 reviews) | 
| **Lead Follow-up** | 8.4 (705 reviews) | 9.0 (141 reviews) | 
| **Meeting Scheduling ** | 8.0 (674 reviews) | 8.6 (135 reviews) | 

#### Organization

| Feature | Apollo.io | Close | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 8.3 (680 reviews) | 9.2 (137 reviews) | 
| **Data Entry** | 8.3 (682 reviews) | 8.9 (134 reviews) | 
| **Integrations / APIs** | 8.3 (673 reviews) | 8.9 (134 reviews) | 

#### Performance Analysis

| Feature | Apollo.io | Close | 
|---|---|---|
| **Coaching ** | 7.9 (694 reviews) | 8.2 (128 reviews) | 
| **Peformance Tracking** | 8.4 (711 reviews) | 8.9 (135 reviews) | 

#### Sales Analysis

| Feature | Apollo.io | Close | 
|---|---|---|
| **ROI Forecasting ** | 7.8 (682 reviews) | 8.3 (135 reviews) | 
| **Sales Forecasting ** | 8.0 (688 reviews) | 8.6 (135 reviews) | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | 7.9 (567 reviews) | 8.4 (83 reviews) | 
| **AI Text Summarization** | 7.9 (565 reviews) | 8.7 (83 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (36 reviews) | 9.8 (10 reviews) | 
| **Multi-step Planning** | 8.0 (36 reviews) | 9.7 (10 reviews) | 
| **Cross-system Integration** | 8.0 (36 reviews) | 9.5 (10 reviews) | 
| **Adaptive Learning** | 8.2 (36 reviews) | 9.5 (10 reviews) | 
| **Natural Language Interaction** | 8.0 (36 reviews) | 9.8 (9 reviews) | 
| **Proactive Assistance** | 7.9 (35 reviews) | 9.0 (10 reviews) | 
| **Decision Making** | 8.3 (36 reviews) | 9.8 (9 reviews) | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.8/10 | 458 |
| **Close** | N/A | N/A |

#### Diagnosis

| Feature | Apollo.io | Close | 
|---|---|---|
| **IP Address ** | 7.6 (404 reviews) | Not enough data | 
| **Domains** | 7.7 (405 reviews) | Not enough data | 
| **Content ** | 7.9 (401 reviews) | Not enough data | 
| **Policy Compliance** | 8.1 (395 reviews) | Not enough data | 

#### Tracking

| Feature | Apollo.io | Close | 
|---|---|---|
| **Processing Time** | 8.0 (401 reviews) | Not enough data | 
| **Placement ** | 7.8 (392 reviews) | Not enough data | 
| **Open Rate** | 8.3 (401 reviews) | Not enough data | 
| **Time to Open** | 8.0 (396 reviews) | Not enough data | 
| **Alerts** | 7.9 (387 reviews) | Not enough data | 

#### Reporting

| Feature | Apollo.io | Close | 
|---|---|---|
| **Campaign Performance** | 8.2 (391 reviews) | Not enough data | 
| **Domain Reputation** | 8.1 (387 reviews) | Not enough data | 
| **Brand Reputation** | 7.8 (381 reviews) | Not enough data | 
| **Blacklist and Whitelist** | 7.5 (381 reviews) | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (65 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (62 reviews) | Not enough data | 
| **Adaptive Learning** | 7.5 (61 reviews) | Not enough data | 
| **Proactive Assistance** | 7.5 (62 reviews) | Not enough data | 
| **Decision Making** | 7.3 (62 reviews) | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.1/10 | 3224 |
| **Close** | 8.6/10 | 229 |

#### Integrated Workflows

| Feature | Apollo.io | Close | 
|---|---|---|
| **Task Management** | 8.6 (2254 reviews) ✓ Verified | 9.1 (221 reviews) | 
| **Email Tracking/Automation** | 9.0 (2611 reviews) ✓ Verified | 9.1 (224 reviews) | 
| **Calls and Voice** | 8.0 (1830 reviews) ✓ Verified | 9.0 (216 reviews) | 
| **Other Outreach Options ** | 8.4 (2052 reviews) | 8.7 (213 reviews) | 
| **CRM Integration** | 8.5 (2180 reviews) ✓ Verified | 9.0 (218 reviews) | 
| **Calendar** | 8.4 (1910 reviews) | 9.0 (222 reviews) | 
| **Shared Records** | 8.4 (1929 reviews) | 8.9 (221 reviews) | 

#### Repeatability and Reportability

| Feature | Apollo.io | Close | 
|---|---|---|
| **Content Management** | 8.5 (2065 reviews) ✓ Verified | 8.6 (216 reviews) | 
| **Workflow Management** | 8.7 (2133 reviews) ✓ Verified | 8.9 (216 reviews) | 
| **Workflow Performance** | 8.7 (2117 reviews) ✓ Verified | 8.9 (207 reviews) | 
| **Sales Coaching and Insights** | 8.3 (1984 reviews) ✓ Verified | 8.3 (205 reviews) | 
| **Gamification** | Feature Not Available | 7.8 (202 reviews) | 

#### AI and Automation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Prioritization** | 8.6 (2160 reviews) | 8.2 (195 reviews) | 
| **Lead Scoring** | 8.5 (2133 reviews) | 8.1 (198 reviews) | 
| **Best Time of Day Scheduling** | 8.5 (1990 reviews) | 8.2 (191 reviews) | 
| **Buyer Intelligence** | 8.3 (1934 reviews) | 7.9 (199 reviews) | 
| **Machine Learning** | 8.2 (1776 reviews) | 7.8 (197 reviews) | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | 7.7 (980 reviews) | 8.0 (198 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.5 (121 reviews) | 8.6 (33 reviews) | 
| **Multi-step Planning** | 7.6 (120 reviews) | 8.6 (33 reviews) | 
| **Cross-system Integration** | 7.2 (121 reviews) | 8.6 (33 reviews) | 
| **Adaptive Learning** | 7.3 (122 reviews) | 8.4 (32 reviews) | 
| **Natural Language Interaction** | 7.2 (120 reviews) | 8.8 (32 reviews) | 
| **Proactive Assistance** | 7.2 (124 reviews) | 8.8 (33 reviews) | 
| **Decision Making** | 7.5 (122 reviews) | 8.9 (33 reviews) | 

### Auto Dialer

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.2/10 | 94 |
| **Close** | 9.1/10 | 156 |

#### Dialing Options

| Feature | Apollo.io | Close | 
|---|---|---|
| **Preview Dialing** | 7.9 (81 reviews) | 9.1 (151 reviews) | 
| **Progressive Dialing** | Feature Not Available | 9.2 (152 reviews) | 
| **Predictive Dialing** | 6.7 (10 reviews) | 9.4 (17 reviews) | 

#### Agent Tools

| Feature | Apollo.io | Close | 
|---|---|---|
| **Whisper Coaching ** | 6.7 (78 reviews) | 8.6 (147 reviews) | 
| **Callback Scheduling ** | 7.0 (80 reviews) | 8.8 (143 reviews) | 
| **Call Recording ** | 7.9 (81 reviews) | 9.4 (148 reviews) | 

#### Automation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Voice Activity Detection** | 7.0 (78 reviews) | 8.9 (142 reviews) | 
| **Interactive Voice Response (IVR)** | 6.8 (78 reviews) | 8.5 (143 reviews) | 
| **Call Scrubbing** | 7.1 (78 reviews) | 8.6 (143 reviews) | 

#### Agentic AI - Auto Dialer

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (11 reviews) | 8.9 (22 reviews) | 
| **Cross-system Integration** | 8.3 (11 reviews) | 8.9 (22 reviews) | 

#### AI Capabilities - Auto Dialer

| Feature | Apollo.io | Close | 
|---|---|---|
| **Call Prioritization and List Optimization** | 6.2 (10 reviews) | 9.4 (17 reviews) | 
| **Compliance Monitoring** | 6.9 (9 reviews) | 9.3 (17 reviews) | 
| **Speech Analytics and Sentiment Analysis** | 6.9 (9 reviews) | 9.5 (17 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.9/10 | 128 |
| **Close** | N/A | N/A |

#### Call Analytics

| Feature | Apollo.io | Close | 
|---|---|---|
| **Call Recording** | 8.5 (118 reviews) | Not enough data | 
| **Machine Learning** | 8.4 (116 reviews) | Not enough data | 
| **Call Analysis** | 8.7 (117 reviews) | Not enough data | 
| **Lead Qualification** | 8.5 (118 reviews) | Not enough data | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Customer Scoring** | 8.4 (115 reviews) | Not enough data | 
| **Speech-to-Text** | 8.3 (114 reviews) | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Summarization** | 8.6 (104 reviews) | Not enough data | 

#### Agentic AI - Conversation Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 7.3 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (8 reviews) | Not enough data | 
| **Adaptive Learning** | 7.1 (8 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.5 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 7.1 (8 reviews) | Not enough data | 
| **Decision Making** | 7.4 (7 reviews) | Not enough data | 

### AI Writing Assistant

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.5/10 | 249 |
| **Close** | N/A | N/A |

#### Grammar

| Feature | Apollo.io | Close | 
|---|---|---|
| **Grammar Check** | 8.8 (215 reviews) | Not enough data | 
| **Tone Check** | 8.4 (211 reviews) | Not enough data | 
| **Sentence Formatting** | 8.6 (211 reviews) | Not enough data | 

#### Formatting

| Feature | Apollo.io | Close | 
|---|---|---|
| **Plagiarism Check** | Feature Not Available | Not enough data | 
| **Style Editor** | Feature Not Available | Not enough data | 
| **Citation Finder** | Feature Not Available | Not enough data | 

#### Content 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Idea Recommendation** | 8.5 (199 reviews) | Not enough data | 
| **Content Generation** | 8.6 (204 reviews) | Not enough data | 
| **Form Generation** | Feature Not Available | Not enough data | 

#### Product Type

| Feature | Apollo.io | Close | 
|---|---|---|
| **Standalone Application** | Feature Not Available | Not enough data | 
| **Plugin** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | 8.4 (168 reviews) | Not enough data | 
| **AI Text Summarization** | 8.4 (169 reviews) | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | 8.9/10 | 313 |

#### Text Messaging

| Feature | Apollo.io | Close | 
|---|---|---|
| **Bulk SMS** | Not enough data | 8.8 (266 reviews) ✓ Verified | 
| **Two-Way Text Messaging** | Not enough data | 9.3 (288 reviews) ✓ Verified | 
| **Text Scheduler** | Not enough data | 9.3 (283 reviews) ✓ Verified | 
| **Automatic Replies** | Not enough data | 8.7 (268 reviews) ✓ Verified | 
| **Automatic URL Shortening** | Not enough data | 8.4 (253 reviews) | 
| **MMS Marketing** | Not enough data | 8.7 (258 reviews) | 
| **Personalization** | Not enough data | 8.9 (257 reviews) | 
| **Transactional SMS** | Not enough data | Feature Not Available | 

#### SMS Platform

| Feature | Apollo.io | Close | 
|---|---|---|
| **Reporting** | Not enough data | 9.0 (281 reviews) ✓ Verified | 
| **Automation** | Not enough data | 9.1 (277 reviews) ✓ Verified | 
| **White Label** | Not enough data | Feature Not Available | 
| **Text-to-Landline** | Not enough data | Feature Not Available | 
| **Short Codes** | Not enough data | Feature Not Available | 
| **API Integration** | Not enough data | 9.1 (264 reviews) ✓ Verified | 

#### Agentic AI - SMS Marketing

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.6 (16 reviews) | 
| **Multi-step Planning** | Not enough data | 8.5 (16 reviews) | 
| **Cross-system Integration** | Not enough data | 9.1 (16 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.8 (16 reviews) | 
| **Proactive Assistance** | Not enough data | 9.0 (16 reviews) | 
| **Decision Making** | Not enough data | 8.6 (16 reviews) | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | 8.6/10 | 117 |

#### Channels

| Feature | Apollo.io | Close | 
|---|---|---|
| **Multi-Channel Coverage** | Not enough data | 8.6 (107 reviews) | 
| **Open Listening** | Not enough data | 8.6 (108 reviews) | 
| **Physical Media** | Not enough data | 8.0 (108 reviews) | 

#### Design

| Feature | Apollo.io | Close | 
|---|---|---|
| **Communications Strategy Development** | Not enough data | 8.5 (110 reviews) | 
| **Create Content** | Not enough data | 7.9 (107 reviews) | 
| **Personalization** | Not enough data | 8.9 (108 reviews) | 
| **Inbound Identification** | Not enough data | 8.9 (107 reviews) | 
| **Regulatory Compliance** | Not enough data | 9.0 (104 reviews) | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (104 reviews) | 
| **AI Text Summarization** | Not enough data | 8.8 (103 reviews) | 

### Buyer Intent Data Providers

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.1/10 | 272 |
| **Close** | N/A | N/A |

#### Data Availability

| Feature | Apollo.io | Close | 
|---|---|---|
| **Contact Data Availability** | 8.4 (246 reviews) | Not enough data | 
| **Account Data Availability** | 8.5 (252 reviews) | Not enough data | 
| **Offline Data** | 7.6 (241 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Apollo.io | Close | 
|---|---|---|
| **Integrations** | 8.4 (257 reviews) | Not enough data | 
| **Topic Customization** | 8.2 (246 reviews) | Not enough data | 
| **Natural Language Processing (NLP)** | 7.6 (241 reviews) | Not enough data | 
| **Alerts** | 8.1 (243 reviews) | Not enough data | 
| **Real-time Intent** | Feature Not Available | Not enough data | 

### Transcription

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.7/10 | 48 |
| **Close** | N/A | N/A |

#### Voice

| Feature | Apollo.io | Close | 
|---|---|---|
| **Dictation** | Feature Not Available | Not enough data | 
| **Accuracy** | 8.3 (46 reviews) | Not enough data | 

#### Transcription

| Feature | Apollo.io | Close | 
|---|---|---|
| **Speaker Identification** | 8.4 (46 reviews) | Not enough data | 
| **Timecode Management** | 8.1 (45 reviews) | Not enough data | 
| **Closed Captioning** | Feature Not Available | Not enough data | 
| **Custom Dictionary** | 8.0 (45 reviews) | Not enough data | 

#### Editing

| Feature | Apollo.io | Close | 
|---|---|---|
| **Collaboration** | 8.4 (45 reviews) | Not enough data | 
| **Spell Check and Punctuation** | 8.1 (45 reviews) | Not enough data | 
| **Text Editing** | 8.5 (45 reviews) | Not enough data | 
| **Translation** | 8.1 (44 reviews) | Not enough data | 

#### Integration

| Feature | Apollo.io | Close | 
|---|---|---|
| **Data Security** | 7.9 (45 reviews) | Not enough data | 
| **API** | 7.7 (46 reviews) | Not enough data | 
| **Voice Files** | Feature Not Available | Not enough data | 
| **Live Captioning** | Feature Not Available | Not enough data | 
| **Integrates With Existing Applications** | 7.9 (45 reviews) | Not enough data | 

#### Agentic AI - Transcription

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 6.4 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (6 reviews) | Not enough data | 
| **Decision Making** | 6.7 (6 reviews) | Not enough data | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.8/10 | 3701 |
| **Close** | N/A | N/A |

#### Lead Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Validation** | 8.9 (3308 reviews) ✓ Verified | Not enough data | 
| **Lead Enrichment** | 8.9 (3160 reviews) ✓ Verified | Not enough data | 
| **Lead Quality** | 8.8 (3357 reviews) ✓ Verified | Not enough data | 
| **Lead Analysis** | 8.8 (3028 reviews) ✓ Verified | Not enough data | 
| **Browser Extension** | 9.2 (3130 reviews) | Not enough data | 

#### Agentic AI - Lead Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Cross-system Integration** | 8.0 (78 reviews) | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.3/10 | 1022 |
| **Close** | N/A | N/A |

#### Lead Monitoring

| Feature | Apollo.io | Close | 
|---|---|---|
| **Features** | 8.7 (903 reviews) | Not enough data | 
| **Performance** | 8.5 (898 reviews) | Not enough data | 
| **Identification** | 8.4 (895 reviews) | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Apollo.io | Close | 
|---|---|---|
| **Cross-system Integration** | 7.7 (102 reviews) | Not enough data | 
| **Proactive Assistance** | 7.5 (100 reviews) | Not enough data | 

#### Data Capture

| Feature | Apollo.io | Close | 
|---|---|---|
| **Mobile** | 8.0 (891 reviews) | Not enough data | 
| **Websites** | 8.4 (854 reviews) | Not enough data | 
| **Social Media** | 8.1 (850 reviews) | Not enough data | 
| **Data** | 8.5 (882 reviews) | Not enough data | 

#### Analytics

| Feature | Apollo.io | Close | 
|---|---|---|
| **Export/Import** | 8.6 (879 reviews) | Not enough data | 
| **Reporting** | 8.5 (864 reviews) | Not enough data | 

#### Customization

| Feature | Apollo.io | Close | 
|---|---|---|
| **Forms** | 8.1 (851 reviews) | Not enough data | 
| **Personalization** | 8.3 (868 reviews) | Not enough data | 
| **Templates** | 8.3 (846 reviews) | Not enough data | 
| **Integration** | 8.5 (873 reviews) | Not enough data | 

### Lead-to-Account Matching and Routing

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.3/10 | 170 |
| **Close** | N/A | N/A |

#### Matching

| Feature | Apollo.io | Close | 
|---|---|---|
| **Priority Matching** | 8.5 (156 reviews) | Not enough data | 
| **Account Tiebreakers** | 8.1 (153 reviews) | Not enough data | 
| **Fuzzy Matching** | 8.1 (152 reviews) | Not enough data | 

#### Routing

| Feature | Apollo.io | Close | 
|---|---|---|
| **Match and Route** | 8.3 (152 reviews) | Not enough data | 
| **Multi-Objects** | 8.3 (148 reviews) | Not enough data | 
| **Territories** | 8.3 (149 reviews) | Not enough data | 
| **Working Hours** | 8.6 (146 reviews) | Not enough data | 

#### Platform Operations

| Feature | Apollo.io | Close | 
|---|---|---|
| **Service level Agreements** | 8.3 (149 reviews) | Not enough data | 
| **Audit Logs** | 8.3 (144 reviews) | Not enough data | 
| **Duplicate Match** | 8.3 (148 reviews) | Not enough data | 
| **Capping** | 8.0 (147 reviews) | Not enough data | 
| **Analytics** | 8.4 (148 reviews) | Not enough data | 
| **Integrations** | 8.5 (150 reviews) | Not enough data | 
| **Alerts & Notifications** | Not enough data | Not enough data | 
| **AI Lead Matching & Routing** | Not enough data | Not enough data | 

### Revenue Operations & Intelligence (RO&I)

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.2/10 | 58 |
| **Close** | N/A | N/A |

#### Revenue Sourcing and Forecasting

| Feature | Apollo.io | Close | 
|---|---|---|
| **Revenue History** | 7.8 (49 reviews) | Not enough data | 
| **Pipeline Management** | 8.4 (50 reviews) | Not enough data | 
| **Dashboard Analytics** | 8.0 (49 reviews) | Not enough data | 
| **Multi-Device Data Visualization** | 7.9 (47 reviews) | Not enough data | 
| **Data Segmentation** | 8.3 (49 reviews) | Not enough data | 
| **Predictive Forecasting** | 7.7 (48 reviews) | Not enough data | 
| **Revenue Operations Cadence** | 8.1 (49 reviews) | Not enough data | 

#### CRM Data Enrichment

| Feature | Apollo.io | Close | 
|---|---|---|
| **Calendar Sync** | 8.6 (49 reviews) | Not enough data | 
| **Email Activity Capture** | 8.4 (48 reviews) | Not enough data | 
| **Conversation Intelligence** | 8.4 (48 reviews) | Not enough data | 
| **Marketing Leads** | 8.6 (49 reviews) | Not enough data | 
| **Contact Capture** | 8.4 (47 reviews) | Not enough data | 

#### Account Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Nonengaged Accounts** | 8.0 (47 reviews) | Not enough data | 
| **Account optimization** | 8.2 (47 reviews) | Not enough data | 
| **Historical Patterns** | 7.8 (47 reviews) | Not enough data | 
| **Rep Performance** | 8.2 (47 reviews) | Not enough data | 
| **Account Engagement** | 8.0 (47 reviews) | Not enough data | 
| **Historical Win/Loss Patterns** | 7.9 (47 reviews) | Not enough data | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.1 (16 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (16 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (16 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (16 reviews) | Not enough data | 
| **Decision Making** | 8.6 (16 reviews) | Not enough data | 

### Calendar

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.8/10 | 71 |
| **Close** | N/A | N/A |

#### Calendar View

| Feature | Apollo.io | Close | 
|---|---|---|
| **Multi-Calendar View** | 7.6 (60 reviews) | Not enough data | 
| **Customizable Viewing** | 7.6 (60 reviews) | Not enough data | 

#### Shared Calendar

| Feature | Apollo.io | Close | 
|---|---|---|
| **Calendar Collaboration** | 7.7 (59 reviews) | Not enough data | 
| **Multiple Calendar Management** | 7.8 (60 reviews) | Not enough data | 

#### Accessibility

| Feature | Apollo.io | Close | 
|---|---|---|
| **Screen Reader Compatibility** | 8.0 (59 reviews) | Not enough data | 
| **Keyboard Shortcuts** | 7.6 (60 reviews) | Not enough data | 

#### Integration

| Feature | Apollo.io | Close | 
|---|---|---|
| **Sync Multiple Calendars** | 8.0 (60 reviews) | Not enough data | 
| **Import Events** | 8.0 (59 reviews) | Not enough data | 
| **Software Integrations** | 7.7 (60 reviews) | Not enough data | 

#### Notifications

| Feature | Apollo.io | Close | 
|---|---|---|
| **Customized Calendar Notifications** | 7.7 (59 reviews) | Not enough data | 
| **Location-Based Alerts** | 7.5 (57 reviews) | Not enough data | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text-to-Image** | Feature Not Available | Not enough data | 
| **AI Text-to-Speech** | Feature Not Available | Not enough data | 
| **AI Image-to-Text** | Feature Not Available | Not enough data | 

#### Agentic AI - Calendar

| Feature | Apollo.io | Close | 
|---|---|---|
| **Cross-system Integration** | 8.3 (11 reviews) | Not enough data | 

### Call Center Infrastructure (CCI)

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | 9.3/10 | 42 |

#### Platform

| Feature | Apollo.io | Close | 
|---|---|---|
| **Omnichannel** | Not enough data | 8.6 (38 reviews) | 
| **Mobile Access** | Not enough data | 9.1 (39 reviews) | 
| **Queue Management** | Not enough data | 9.2 (39 reviews) | 
| **Call Routing** | Not enough data | 9.3 (39 reviews) | 
| **Call Back** | Not enough data | 9.2 (38 reviews) | 
| **IVR** | Not enough data | 8.6 (38 reviews) | 
| **Automatic Call Distribution** | Not enough data | 9.0 (38 reviews) | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text-to-Speech** | Not enough data | 9.1 (38 reviews) | 

#### Workforce Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Call Monitoring** | Not enough data | 9.3 (39 reviews) | 
| **Performance Evaluation** | Not enough data | 9.1 (38 reviews) | 

#### Call Center Infrastructure (CCI)

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.8 (10 reviews) | 
| **Cross-system Integration** | Not enough data | 9.7 (10 reviews) | 
| **Natural Language Interaction** | Not enough data | 9.8 (11 reviews) | 
| **Proactive Assistance** | Not enough data | 9.8 (10 reviews) | 

#### Administrative

| Feature | Apollo.io | Close | 
|---|---|---|
| **Call Recording** | Not enough data | 9.7 (41 reviews) | 
| **Reporting & Dashboards** | Not enough data | 9.2 (40 reviews) | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.0/10 | 115 |
| **Close** | N/A | N/A |

#### Integrations

| Feature | Apollo.io | Close | 
|---|---|---|
| **MS Teams Integration** | 7.3 (93 reviews) | Not enough data | 
| **Email Integration** | 8.6 (99 reviews) | Not enough data | 
| **Zoom Integration** | 7.7 (91 reviews) | Not enough data | 
| **Google Meet Integration** | 8.0 (92 reviews) | Not enough data | 
| **Salesforce Integration** | 7.8 (89 reviews) | Not enough data | 

#### Branding & Customizatio

| Feature | Apollo.io | Close | 
|---|---|---|
| **Custom Booking Page** | 7.8 (88 reviews) | Not enough data | 
| **Personalized Links** | 8.0 (91 reviews) | Not enough data | 
| **Personalized Web Embed** | 7.9 (87 reviews) | Not enough data | 

#### Automatic Rules & Configurations

| Feature | Apollo.io | Close | 
|---|---|---|
| **Set Working Hours** | 8.7 (92 reviews) | Not enough data | 
| **Automatic Updates** | 8.7 (88 reviews) | Not enough data | 
| **Buffer Times** | 8.3 (88 reviews) | Not enough data | 

#### Agentic AI - Business Scheduling

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.6 (20 reviews) | Not enough data | 
| **Multi-step Planning** | 8.3 (20 reviews) | Not enough data | 

### Email Verification

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.8/10 | 757 |
| **Close** | N/A | N/A |

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | 7.7 (706 reviews) | Not enough data | 
| **AI Text-to-Speech** | Feature Not Available | Not enough data | 

#### Agentic AI - Email Verification

| Feature | Apollo.io | Close | 
|---|---|---|
| **Decision Making** | 8.0 (99 reviews) | Not enough data | 

### AI Meeting Assistants

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.2/10 | 30 |
| **Close** | N/A | N/A |

#### Meeting Prep - AI Meeting Assistants

| Feature | Apollo.io | Close | 
|---|---|---|
| **Agenda Management** | 7.5 (22 reviews) | Not enough data | 
| **Virtual Meeting Hosting** | 7.0 (22 reviews) | Not enough data | 
| **Automated Scheduling** | 6.8 (22 reviews) | Not enough data | 

#### Meeting Automation - AI Meeting Assistants

| Feature | Apollo.io | Close | 
|---|---|---|
| **Automated Note-Taking** | 8.2 (21 reviews) | Not enough data | 
| **Voice Recognition** | 7.9 (21 reviews) | Not enough data | 
| **Action Item Tracking** | 7.3 (20 reviews) | Not enough data | 

#### Meeting Insights - AI Meeting Assistants

| Feature | Apollo.io | Close | 
|---|---|---|
| **Sentiment Analysis** | 7.5 (20 reviews) | Not enough data | 
| **Personalization** | 7.5 (21 reviews) | Not enough data | 
| **Smart Summaries** | 7.5 (21 reviews) | Not enough data | 

#### Accessibility - AI Meeting Assistants

| Feature | Apollo.io | Close | 
|---|---|---|
| **Language Translation** | 6.8 (21 reviews) | Not enough data | 
| **Real-Time Transcription** | 7.0 (21 reviews) | Not enough data | 
| **Accessibility Guidelines Compliance** | 7.3 (21 reviews) | Not enough data | 

#### Agentic AI - AI Meeting Assistants

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 6.9 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (8 reviews) | Not enough data | 
| **Decision Making** | 7.3 (8 reviews) | Not enough data | 

#### Meeting Capture & Retention - AI Meeting Assistants

| Feature | Apollo.io | Close | 
|---|---|---|
| **Bot Presence** | Not enough data | Not enough data | 
| **Meeting Moments Management** | Not enough data | Not enough data | 
| **Audio or Video Recording** | Not enough data | Not enough data | 

### AI SDRs

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | N/A | N/A |

#### Automation

| Feature | Apollo.io | Close | 
|---|---|---|
| **Sales Follow-Up** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Customer Interaction Automation** | Not enough data | Not enough data | 

#### Autonomy

| Feature | Apollo.io | Close | 
|---|---|---|
| **Problem Solving** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Independent Decision Making** | Not enough data | Not enough data | 

#### Outbound Sales

| Feature | Apollo.io | Close | 
|---|---|---|
| **Follow-Up Scheduling** | Not enough data | Not enough data | 
| **Prospect Prioritization** | Not enough data | Not enough data | 
| **Multichannel Campaign Execution** | Not enough data | Not enough data | 
| **Personalized Outreach** | Not enough data | Not enough data | 
| **Outreach Performance Analytics** | Not enough data | Not enough data | 

#### Inbound Sales

| Feature | Apollo.io | Close | 
|---|---|---|
| **Data Enrichment** | Not enough data | Not enough data | 
| **Inquiry Routing** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Real-Time Engagement** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 7.8/10 | 94 |
| **Close** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | Apollo.io | Close | 
|---|---|---|
| **Cross-system Integration** | 8.0 (81 reviews) | Not enough data | 
| **Proactive Assistance** | 7.6 (79 reviews) | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.3/10 | 8 |
| **Close** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | Apollo.io | Close | 
|---|---|---|
| **Cross-system Integration** | 8.3 (6 reviews) | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.6/10 | 402 |
| **Close** | N/A | N/A |

#### Agentic AI - Lead Scoring

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.2 (47 reviews) | Not enough data | 
| **Cross-system Integration** | 8.4 (47 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (46 reviews) | Not enough data | 
| **Decision Making** | 7.9 (47 reviews) | Not enough data | 

#### Attribution

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Opportunity** | 8.9 (363 reviews) | Not enough data | 
| **Lead Assignment** | 8.9 (360 reviews) | Not enough data | 
| **Pipeline Acceleration** | 8.6 (333 reviews) | Not enough data | 

#### Discovery

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Management** | 9.0 (368 reviews) | Not enough data | 
| **Scoring/Ranking** | 8.6 (341 reviews) | Not enough data | 
| **Lead Context** | 8.7 (360 reviews) | Not enough data | 

#### Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Conversion Viability** | 8.5 (331 reviews) | Not enough data | 
| **Workflow** | 8.7 (356 reviews) | Not enough data | 

#### Platform

| Feature | Apollo.io | Close | 
|---|---|---|
| **Data Synchronization** | 8.7 (336 reviews) | Not enough data | 
| **Analysis** | 8.8 (342 reviews) | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.3/10 | 261 |
| **Close** | N/A | N/A |

#### Agentic AI - Sales Performance Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (24 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.6 (23 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (23 reviews) | Not enough data | 

#### Incentives

| Feature | Apollo.io | Close | 
|---|---|---|
| **Badges** | Feature Not Available | Not enough data | 
| **Triggers** | Feature Not Available | Not enough data | 
| **Commission Calculator** | Feature Not Available | Not enough data | 
| **Leaderboards** | 7.9 (229 reviews) | Not enough data | 

#### Personalization

| Feature | Apollo.io | Close | 
|---|---|---|
| **Profiles** | Feature Not Available | Not enough data | 
| **Custom Reports** | 8.3 (238 reviews) | Not enough data | 
| **Dashboards** | 8.5 (244 reviews) | Not enough data | 
| **Goal Setting** | 8.3 (236 reviews) | Not enough data | 

#### Administrative

| Feature | Apollo.io | Close | 
|---|---|---|
| **Integration** | 8.4 (237 reviews) | Not enough data | 
| **Employee Structure** | 8.4 (232 reviews) | Not enough data | 
| **Behavior Monitoring** | 8.2 (231 reviews) | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.0/10 | 817 |
| **Close** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (89 reviews) | Not enough data | 
| **Multi-step Planning** | 7.7 (89 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (89 reviews) | Not enough data | 
| **Adaptive Learning** | 7.7 (88 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.5 (88 reviews) | Not enough data | 
| **Proactive Assistance** | 7.5 (87 reviews) | Not enough data | 
| **Decision Making** | 7.6 (87 reviews) | Not enough data | 

#### Analytics

| Feature | Apollo.io | Close | 
|---|---|---|
| **Open Rates** | 8.4 (728 reviews) | Not enough data | 
| **Link Activity** | 8.3 (716 reviews) | Not enough data | 
| **Attachment Activity** | 8.0 (705 reviews) | Not enough data | 

#### Customizations

| Feature | Apollo.io | Close | 
|---|---|---|
| **Email Platform Integration** | 8.5 (717 reviews) | Not enough data | 
| **Email Scheduling** | 8.8 (724 reviews) | Not enough data | 
| **Notifications** | 8.4 (722 reviews) | Not enough data | 
| **Email Categorization** | 8.3 (713 reviews) | Not enough data | 
| **Templates** | 8.5 (703 reviews) | Not enough data | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Generation** | 7.9 (616 reviews) | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | 8.7/10 | 176 |

#### Agentic AI - Sales Analytics

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.1 (18 reviews) | 
| **Cross-system Integration** | Not enough data | 9.0 (18 reviews) | 
| **Adaptive Learning** | Not enough data | 8.8 (17 reviews) | 
| **Natural Language Interaction** | Not enough data | 9.1 (18 reviews) | 
| **Proactive Assistance** | Not enough data | 8.5 (18 reviews) | 

#### Data Sourcing

| Feature | Apollo.io | Close | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.5 (164 reviews) | 
| **Exporting & Sharing Data** | Not enough data | 8.7 (164 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.5 (164 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.8 (168 reviews) | 
| **Data Segmentation** | Not enough data | 8.6 (162 reviews) | 

#### Predictive Analytics

| Feature | Apollo.io | Close | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.6 (161 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.7 (161 reviews) | 
| **Risk Analysis** | Not enough data | 8.3 (157 reviews) | 
| **Live Forecasting** | Not enough data | 8.4 (159 reviews) | 

#### Sales Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 9.1 (162 reviews) | 
| **Sales Gamification** | Not enough data | 8.3 (158 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.8 (158 reviews) | 
| **Activity Tracking** | Not enough data | 9.2 (162 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.1/10 | 351 |
| **Close** | 8.9/10 | 714 |

#### Agentic AI - Outbound Call Tracking

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (43 reviews) | 8.6 (25 reviews) | 
| **Natural Language Interaction** | 7.9 (43 reviews) | 8.5 (25 reviews) | 

#### Calling

| Feature | Apollo.io | Close | 
|---|---|---|
| **Record Calls** | 8.1 (331 reviews) | 9.2 (666 reviews) | 
| **Generate Location** | 7.9 (323 reviews) | Feature Not Available | 
| **Call Types** | 8.1 (319 reviews) | 9.0 (646 reviews) | 
| **Click-to-Call** | 8.3 (317 reviews) | 9.3 (661 reviews) | 
| **Auto Dialer** | 7.5 (46 reviews) | 8.8 (32 reviews) | 

#### Contacts

| Feature | Apollo.io | Close | 
|---|---|---|
| **Personalization** | 8.3 (320 reviews) | 8.8 (657 reviews) | 
| **Information Locater** | 8.1 (313 reviews) | 8.7 (619 reviews) | 
| **Record Prospect Data** | 8.3 (317 reviews) | 9.0 (654 reviews) | 

#### Insights

| Feature | Apollo.io | Close | 
|---|---|---|
| **Notes** | 8.4 (314 reviews) | 9.3 (677 reviews) | 
| **Daily Summary** | 8.2 (313 reviews) | 9.0 (631 reviews) | 
| **Automated Voicemails** | 7.8 (307 reviews) | 8.7 (593 reviews) | 
| **Automated Emails** | 8.5 (314 reviews) | 9.0 (654 reviews) | 
| **Sorts Prospects** | 8.2 (305 reviews) | 8.8 (632 reviews) | 
| **Automated Note Taking** | 8.2 (45 reviews) | 9.0 (30 reviews) | 

### Sales Coaching

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.2/10 | 68 |
| **Close** | N/A | N/A |

#### Agentic AI - Sales Coaching

| Feature | Apollo.io | Close | 
|---|---|---|
| **Multi-step Planning** | 8.9 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 9.1 (11 reviews) | Not enough data | 
| **Adaptive Learning** | 8.9 (11 reviews) | Not enough data | 
| **Decision Making** | 8.6 (11 reviews) | Not enough data | 

#### Training

| Feature | Apollo.io | Close | 
|---|---|---|
| **Knowledge Base** | Feature Not Available | Not enough data | 
| **Coaching Materials** | Feature Not Available | Not enough data | 
| **Playbook Creation** | 7.6 (64 reviews) | Not enough data | 
| **Video Record** | Feature Not Available | Not enough data | 

#### Feedback

| Feature | Apollo.io | Close | 
|---|---|---|
| **Review** | 8.0 (64 reviews) | Not enough data | 
| **Scorecard** | 7.7 (65 reviews) | Not enough data | 
| **Coaching Card** | Feature Not Available | Not enough data | 
| **Leaderboard** | 7.8 (65 reviews) | Not enough data | 
| **Real-Time Updates** | 8.0 (63 reviews) | Not enough data | 
| **Notifications** | 7.9 (63 reviews) | Not enough data | 
| **Competition** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Apollo.io | Close | 
|---|---|---|
| **AI Text Summarization** | 8.0 (54 reviews) | Not enough data | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | 8.6/10 | 1354 |
| **Close** | N/A | N/A |

#### Agentic AI - Marketing Account Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.4 (17 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (16 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (17 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.1 (17 reviews) | Not enough data | 

#### Lead Intelligence

| Feature | Apollo.io | Close | 
|---|---|---|
| **Market Insights ** | 8.8 (1026 reviews) | Not enough data | 
| **Account-level Insights ** | 8.8 (603 reviews) | Not enough data | 
| **Lead Analysis ** | 9.0 (1076 reviews) | Not enough data | 

#### Lead Management

| Feature | Apollo.io | Close | 
|---|---|---|
| **Segmentation ** | 9.0 (1014 reviews) | Not enough data | 
| **Predictive Scoring ** | 8.6 (903 reviews) | Not enough data | 
| **Account Identification ** | 9.0 (1030 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | Apollo.io | Close | 
|---|---|---|
| **Omni-Channel Tracking ** | Feature Not Available | Not enough data | 
| **Revenue Planning ** | Feature Not Available | Not enough data | 
| **Media Attribution ** | Feature Not Available | Not enough data | 
| **Opportunity Timeline ** | Feature Not Available | Not enough data | 
| **Customization ** | 8.9 (951 reviews) | Not enough data | 

#### Data Availability - Marketing Account Intelligence 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Technographic Data Availability** | 8.3 (97 reviews) | Not enough data | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Technographic Data Accuracy** | 8.4 (96 reviews) | Not enough data | 

### Conversational Interface Agents

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | N/A | N/A |

#### Natural Language Interaction - Conversational Interface Agents 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Natural Language Query Understanding** | Not enough data | Not enough data | 
| **Multi-Turn Conversation Management** | Not enough data | Not enough data | 
| **Voice & Text Interface Support** | Not enough data | Not enough data | 

#### Intent & Action Handling - Conversational Interface Agents 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Data Retrieval from Connected Systems** | Not enough data | Not enough data | 
| **Intent Recognition & Mapping** | Not enough data | Not enough data | 
| **Action & Workflow Triggering** | Not enough data | Not enough data | 

#### Context & Personalization - Conversational Interface Agents 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Conversation Context Persistence** | Not enough data | Not enough data | 
| **User Identity & Permission Awareness** | Not enough data | Not enough data | 

#### Enterprise Integration & Deployment - Conversational Interface Agents 

| Feature | Apollo.io | Close | 
|---|---|---|
| **Enterprise Application Integrations** | Not enough data | Not enough data | 
| **Security & Access Controls** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Apollo.io** | N/A | N/A |
| **Close** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Apollo.io | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (4):** [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Auto Dialer Software](https://www.g2.com/categories/auto-dialer)

**Unique to Apollo.io (23):** [Calendar Software](https://www.g2.com/categories/calendar-software), [Account Data Management Software](https://www.g2.com/categories/account-data-management), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [Email Verification Software](https://www.g2.com/categories/email-verification), [Sales Coaching Software](https://www.g2.com/categories/sales-coaching), [AI Meeting Assistants Software](https://www.g2.com/categories/ai-meeting-assistants), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Transcription Software](https://www.g2.com/categories/transcription), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [AI Writing Assistants](https://www.g2.com/categories/ai-writing-assistant), [Lead-to-Account Matching and Routing Software](https://www.g2.com/categories/lead-to-account-matching-and-routing), [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Lead Mining Software](https://www.g2.com/categories/lead-mining), [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [AI Chatbots Software](https://www.g2.com/categories/ai-chatbots)

**Unique to Close (7):** [CRM Software](https://www.g2.com/categories/crm), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Call Center Infrastructure (CCI) Software](https://www.g2.com/categories/call-center-infrastructure-cci), [AI SDRs Software](https://www.g2.com/categories/ai-sdrs), [Conversational Interface Agents Software](https://www.g2.com/categories/conversational-interface-agents)


---
## Reviewer Demographics

### By Company Size

| Segment | Apollo.io | Close | 
|---|---|---|
| **Small-Business** | 67.0% | 79.1% | 
| **Mid-Market** | 28.5% | 20.2% | 
| **Enterprise** | 4.5% | 0.6% | 

### By Industry

#### Apollo.io

- **Information Technology and Services:** 15.3%
- **Computer Software:** 13.6%
- **Marketing and Advertising:** 12.3%
- **Staffing and Recruiting:** 4.5%
- **Financial Services:** 4.2%
- **Human Resources:** 2.2%
- **Consulting:** 2.2%
- **Management Consulting:** 2.0%
- **Market Research:** 2.0%
- **Computer & Network Security:** 1.8%
- **Other:** 39.9%

#### Close

- **Marketing and Advertising:** 14.9%
- **Computer Software:** 8.7%
- **Real Estate:** 8.0%
- **Financial Services:** 6.7%
- **Information Technology and Services:** 5.6%
- **Consulting:** 5.4%
- **Professional Training & Coaching:** 4.2%
- **Insurance:** 2.9%
- **Health, Wellness and Fitness:** 2.8%
- **Consumer Services:** 2.5%
- **Other:** 38.3%

---
## Alternatives

### Alternatives to Apollo.io

- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews)
- [Amplemarket](https://www.g2.com/products/amplemarket/reviews) — 4.6/5 stars (644 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25853 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews)
- [Instantly](https://www.g2.com/products/instantly/reviews) — 4.8/5 stars (4124 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13867 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3573 reviews)
- [6sense Sales Intelligence](https://www.g2.com/products/6sense-sales/reviews) — 4.0/5 stars (947 reviews)

### Alternatives to Close

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25853 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13867 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1236 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14709 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2940 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3573 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (646 reviews)
- [Reply](https://www.g2.com/products/reply/reviews) — 4.6/5 stars (1545 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3090 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1158 reviews)

---
## Top Discussions

### Apollo.io

- Title: [What is Apollo IO used for?](https://www.g2.com/discussions/what-is-apollo-io-used-for) — 23 comments, 1 upvote
  > **Top comment:** "Obtain quality data, target data, prospect customer, sales engagement gets easier"
- Title: [How do I submit my business to apollo](https://www.g2.com/discussions/24356-how-do-i-submit-my-business-to-apollo) — 11 comments, 4 upvotes
  > **Top comment:** "If you are referring to uploading your own contacts into Apollo.io, you can do that with a .CSV file. There are instructions within Apollo on how to do that...."
- Title: [Is Apollo IO free?](https://www.g2.com/discussions/is-apollo-io-free) — 10 comments, 5 upvotes
  > **Top comment:** "Yes! I love it! :)"
- Title: [What is Apollo.io used for?](https://www.g2.com/discussions/apollo-io-what-is-apollo-io-used-for) — 6 comments, 3 upvotes
  > **Top comment:** "finding work email addresses"
- Title: [What unique capabilities does Apollo.io offer for streamlining sales and marketing workflows?](https://www.g2.com/discussions/what-unique-capabilities-does-apollo-io-offer-for-streamlining-sales-and-marketing-workflows) — 4 comments, 2 upvotes
  > **Top comment:** "Apollo.io offers several unique capabilities to streamline sales and marketing workflows:



it´s a All-in-One Sales Intelligence Platform: Apollo.io..."

### Close

- Title: [What is Close used for?](https://www.g2.com/discussions/close-what-is-close-used-for) — 2 comments
  > **Top comment:** "CRM"
- Title: [How long does it take to generate a new integration?](https://www.g2.com/discussions/how-long-does-it-take-to-generate-a-new-integration) — 2 comments, 1 upvote
  > **Top comment:** "Hey Camila, we do not have an integration with Apollo at this time. However, you can request one in this form on our website..."
- Title: [how do I integrate WhatsApp?](https://www.g2.com/discussions/how-do-i-integrate-whatsapp) — 2 comments, 1 upvote
  > **Top comment:** "You can use Zapier or use API's to link them manually."
- Title: [What is Close used for?](https://www.g2.com/discussions/what-is-close-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Close is a conversation-first CRM (customer relationship management) solution built for founders and small, scaling sales teams to manage every conversation..."
- Title: [How fast does close read the feedback provided?](https://www.g2.com/discussions/50910-how-fast-does-close-read-the-feedback-provided) — 1 comment, 1 upvote
  > **Top comment:** "Hi Kamaldeep, thank you for providing feedback for the Close team! We're always working to improve our CRM and take customer feedback seriously. We see all..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/apollo-io-vs-close)