Compare Apollo.io and Clearbit 
At a Glance
Market Segments
Small-Business (67.2% of reviews)
Small-Business (49.9% of reviews)
Entry-Level Pricing
Free 1 user Per Month
No pricing available
Apollo.io
Star Rating
(9,619)4.7 out of 5
Market Segments
Small-Business (67.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansClearbit
Star Rating
(632)4.4 out of 5
Market Segments
Small-Business (49.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ClearbitSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Apollo.io excels in providing comprehensive contact information, making it a favorite for lead generation. Users appreciate its ability to run email sequences for cold outreach, with AI-generated email suggestions enhancing personalization.
- Users say that Clearbit shines in its seamless integration with CRMs like Salesforce and HubSpot, which significantly improves lead qualification. Reviewers highlight its real-time B2B data enrichment capabilities, allowing for quick access to accurate insights.
- According to verified reviews, Apollo.io's implementation process is notably smooth, with many users praising the intuitive onboarding wizard that simplifies setup. This ease of use is a key factor for small businesses looking to get started quickly.
- Reviewers mention that while Clearbit is easy to install and provides accurate tracking, some users find it less user-friendly compared to Apollo.io. This can impact day-to-day usability, especially for teams that prioritize a straightforward experience.
- Users appreciate Apollo.io's affordability and extensive business information, which helps them identify the right prospects efficiently. Many find it fun and easy to use, which contributes to a positive overall experience.
- G2 reviewers highlight that while Clearbit offers valuable insights into companies, it may not match the breadth of data available through Apollo.io. This difference can affect users who rely heavily on comprehensive lead intelligence for their outreach efforts.
Pricing
Entry-Level Pricing
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
Clearbit
No pricing availableFree Trial
Apollo.io
Free Trial is available
Clearbit
No trial information availableRatings
Meets Requirements
9.1
7,513
8.6
550
Ease of Use
9.0
7,615
9.1
554
Ease of Setup
8.9
3,841
9.0
194
Ease of Admin
9.1
2,521
8.9
186
Quality of Support
8.8
6,446
8.5
391
Has the product been a good partner in doing business?
9.1
2,503
8.9
170
Product Direction (% positive)
9.4
7,226
7.7
542
Features by Category
Data Availability
8.8
2710
8.0
336
8.9
2609
8.3
325
8.6
2430
8.0
266
|
Verified
7.6
606
Not enough data
Data Accuracy
8.3
2647
8.2
332
8.6
2521
8.3
324
7.5
584
Not enough data
Agentic AI - Sales Intelligence
7.7
196
Not enough data
7.8
195
Not enough data
7.6
189
Not enough data
7.6
190
Not enough data
7.4
187
Not enough data
7.7
187
Not enough data
Platform
8.4
1146
8.4
73
8.8
1724
|
Verified
8.3
32
8.9
1851
9.0
115
8.6
1682
|
Verified
Feature Not Available
7.7
1334
|
Verified
Feature Not Available
8.3
1338
8.8
84
Features
8.9
2206
8.3
214
8.6
1918
8.6
207
8.5
1979
|
Verified
8.3
219
|
Verified
8.7
2128
|
Verified
Feature Not Available
9.0
2466
|
Verified
8.6
283
|
Verified
8.2
1663
7.9
164
|
Verified
8.3
1092
Feature Not Available
8.4
1879
|
Verified
8.0
157
|
Verified
8.5
1816
|
Verified
7.8
28
Lead Intelligence
8.1
577
Not enough data
8.3
574
Not enough data
8.3
572
Not enough data
Lead Management
8.5
588
Not enough data
7.8
578
Not enough data
8.4
576
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
7.4
557
Not enough data
7.4
548
Not enough data
7.7
548
Not enough data
7.9
551
Not enough data
Campaign Execution
Feature Not Available
Not enough data
8.0
548
Not enough data
7.9
540
Not enough data
8.3
544
Not enough data
Agentic AI - Account Data Management
8.3
21
Not enough data
8.3
21
Not enough data
8.2
21
Not enough data
7.9
21
Not enough data
8.3
22
Not enough data
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.6
669
Not enough data
8.3
709
Not enough data
8.4
705
Not enough data
8.0
674
Not enough data
Organization
8.3
680
Not enough data
8.3
682
Not enough data
8.3
673
Not enough data
Performance Analysis
7.9
694
Not enough data
8.4
711
Not enough data
Sales Analysis
7.8
682
Not enough data
8.0
688
Not enough data
Generative AI
7.9
567
Not enough data
7.9
565
Not enough data
Agentic AI - AI Sales Assistant
7.8
36
Not enough data
8.0
36
Not enough data
8.0
36
Not enough data
8.2
36
Not enough data
8.0
36
Not enough data
7.9
35
Not enough data
8.3
36
Not enough data
Diagnosis
7.6
405
Not enough data
7.7
405
Not enough data
7.9
402
Not enough data
8.1
396
Not enough data
Tracking
8.0
402
Not enough data
7.8
393
Not enough data
8.3
401
Not enough data
8.0
397
Not enough data
7.9
388
Not enough data
Reporting
8.2
392
Not enough data
8.1
388
Not enough data
7.8
382
Not enough data
7.5
382
Not enough data
Agentic AI - Email Deliverability
7.7
66
Not enough data
7.7
63
Not enough data
7.6
62
Not enough data
7.5
63
Not enough data
7.4
63
Not enough data
Integrated Workflows
8.6
2256
|
Verified
Not enough data
9.0
2611
|
Verified
Not enough data
8.0
1832
|
Verified
Not enough data
8.4
2055
Not enough data
8.5
2181
|
Verified
Not enough data
8.4
1913
Not enough data
8.4
1932
Not enough data
Repeatability and Reportability
8.5
2068
|
Verified
Not enough data
8.7
2136
|
Verified
Not enough data
8.7
2120
|
Verified
Not enough data
8.3
1986
|
Verified
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.6
2162
Not enough data
8.5
2136
Not enough data
8.5
1993
Not enough data
8.3
1937
Not enough data
8.2
1779
Not enough data
Generative AI
7.7
982
Not enough data
Agentic AI - Sales Engagement
7.5
122
Not enough data
7.6
120
Not enough data
7.3
122
Not enough data
7.3
123
Not enough data
7.2
121
Not enough data
7.2
124
Not enough data
7.5
123
Not enough data
Dialing Options
7.9
81
Not enough data
Feature Not Available
Not enough data
6.7
10
Not enough data
Agent Tools
6.7
78
Not enough data
7.0
80
Not enough data
7.9
81
Not enough data
Automation
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Not enough data
Agentic AI - Auto Dialer
8.3
11
Not enough data
8.3
11
Not enough data
AI Capabilities - Auto Dialer
6.2
10
Not enough data
6.9
9
Not enough data
6.9
9
Not enough data
Call Analytics
8.5
118
Not enough data
8.4
116
Not enough data
8.7
117
Not enough data
8.5
118
Not enough data
Artificial Intelligence - Conversation Intelligence
8.4
115
Not enough data
8.3
114
Not enough data
Not enough data
Not enough data
Generative AI
8.6
104
Not enough data
Agentic AI - Conversation Intelligence
7.7
8
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
7.1
8
Not enough data
7.4
7
Not enough data
Grammar
8.8
215
Not enough data
8.4
211
Not enough data
8.6
211
Not enough data
Formatting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
8.5
199
Not enough data
8.6
204
Not enough data
Feature Not Available
Not enough data
Product Type
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.4
168
Not enough data
8.4
169
Not enough data
Data Availability
8.4
245
7.9
14
8.5
251
8.8
14
7.6
240
8.1
6
Platform Additional Functionality
8.4
256
8.6
12
8.1
245
8.6
6
7.6
240
8.9
6
8.1
242
7.6
13
Feature Not Available
8.6
12
Voice
Feature Not Available
Not enough data
8.3
46
Not enough data
Transcription
8.4
46
Not enough data
8.1
45
Not enough data
Feature Not Available
Not enough data
8.0
45
Not enough data
Editing
8.4
45
Not enough data
8.1
45
Not enough data
8.5
45
Not enough data
8.1
44
Not enough data
Integration
7.9
45
Not enough data
7.7
46
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
45
Not enough data
Agentic AI - Transcription
6.4
6
Not enough data
6.9
6
Not enough data
6.7
6
Not enough data
Lead Intelligence
8.9
3311
|
Verified
8.5
51
|
Verified
8.9
3161
|
Verified
8.7
57
|
Verified
8.8
3357
|
Verified
8.5
55
|
Verified
8.8
3029
|
Verified
8.5
50
|
Verified
9.2
3131
8.8
34
|
Verified
Agentic AI - Lead Intelligence
8.1
80
Not enough data
Lead Monitoring
8.7
905
Not enough data
8.5
900
Not enough data
8.4
897
Not enough data
Agentic AI - Lead Capture
7.7
103
Not enough data
7.5
101
Not enough data
Data Capture
8.0
892
Not enough data
8.4
856
Not enough data
8.1
852
Not enough data
8.5
883
Not enough data
Analytics
8.6
880
Not enough data
8.5
866
Not enough data
Customization
8.1
853
Not enough data
8.3
870
Not enough data
8.3
848
Not enough data
8.5
875
Not enough data
Matching
8.5
156
Not enough data
8.1
153
Not enough data
8.1
152
Not enough data
Routing
8.3
152
Not enough data
8.3
148
Not enough data
8.3
149
Not enough data
8.6
146
Not enough data
Platform Operations
8.3
149
Not enough data
8.3
144
Not enough data
8.3
148
Not enough data
8.0
147
Not enough data
8.4
148
Not enough data
8.5
150
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
7.8
50
Not enough data
8.4
51
Not enough data
8.0
50
Not enough data
8.0
48
Not enough data
8.3
50
Not enough data
7.7
49
Not enough data
8.1
50
Not enough data
CRM Data Enrichment
8.6
50
Not enough data
8.4
49
Not enough data
8.4
49
Not enough data
8.6
50
Not enough data
8.4
48
Not enough data
Account Management
8.1
48
Not enough data
8.2
48
Not enough data
7.9
48
Not enough data
8.2
48
Not enough data
8.1
48
Not enough data
8.0
48
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.2
17
Not enough data
8.4
17
Not enough data
8.4
17
Not enough data
8.1
17
Not enough data
8.7
17
Not enough data
Calendar View
7.6
60
Not enough data
7.6
60
Not enough data
Shared Calendar
7.7
59
Not enough data
7.8
60
Not enough data
Accessibility
8.0
59
Not enough data
7.6
60
Not enough data
Integration
8.0
60
Not enough data
8.0
59
Not enough data
7.7
60
Not enough data
Notifications
7.7
59
Not enough data
7.5
57
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Calendar
8.3
11
Not enough data
Integrations
7.3
93
Not enough data
8.6
99
Not enough data
7.7
91
Not enough data
8.0
92
Not enough data
7.8
89
Not enough data
Branding & Customizatio
7.8
88
Not enough data
8.0
91
Not enough data
7.9
87
Not enough data
Automatic Rules & Configurations
8.7
92
Not enough data
8.7
88
Not enough data
8.3
88
Not enough data
Agentic AI - Business Scheduling
7.6
20
Not enough data
8.3
20
Not enough data
Generative AI
7.7
705
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Verification
8.0
98
Not enough data
Meeting Prep - AI Meeting Assistants
7.5
22
Not enough data
7.0
22
Not enough data
6.8
22
Not enough data
Meeting Automation - AI Meeting Assistants
8.2
21
Not enough data
7.9
21
Not enough data
7.3
20
Not enough data
Meeting Insights - AI Meeting Assistants
7.5
20
Not enough data
7.5
21
Not enough data
7.5
21
Not enough data
Accessibility - AI Meeting Assistants
6.8
21
Not enough data
7.0
21
Not enough data
7.3
21
Not enough data
Agentic AI - AI Meeting Assistants
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
Meeting Capture & Retention - AI Meeting Assistants
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
8.1
83
Not enough data
7.7
81
Not enough data
Agentic AI - Visitor Identification
8.3
6
Not enough data
Agentic AI - Lead Scoring
8.2
47
Not enough data
8.4
47
Not enough data
7.9
46
Not enough data
7.9
47
Not enough data
Attribution
8.9
363
Not enough data
8.9
360
Not enough data
8.6
333
Not enough data
Discovery
9.0
368
Not enough data
8.6
341
Not enough data
8.7
360
Not enough data
Management
8.5
331
Not enough data
8.7
356
Not enough data
Platform
8.7
336
Not enough data
8.8
342
Not enough data
Agentic AI - Sales Performance Management
8.0
24
Not enough data
8.6
23
Not enough data
8.0
23
Not enough data
Incentives
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
229
Not enough data
Personalization
Feature Not Available
Not enough data
8.3
237
Not enough data
8.5
243
Not enough data
8.3
236
Not enough data
Administrative
8.4
237
Not enough data
8.4
231
Not enough data
8.2
231
Not enough data
Agentic AI - Email Tracking
7.8
89
Not enough data
7.7
89
Not enough data
7.7
89
Not enough data
7.7
88
Not enough data
7.5
88
Not enough data
7.5
87
Not enough data
7.6
87
Not enough data
Analytics
8.4
728
Not enough data
8.3
716
Not enough data
8.0
705
Not enough data
Customizations
8.5
717
Not enough data
8.8
724
Not enough data
8.4
722
Not enough data
8.3
713
Not enough data
8.5
703
Not enough data
Generative AI
7.9
616
Not enough data
Agentic AI - Outbound Call Tracking
7.8
44
Not enough data
7.9
44
Not enough data
Calling
8.2
332
Not enough data
7.9
324
Not enough data
8.1
320
Not enough data
8.3
318
Not enough data
7.5
47
Not enough data
Contacts
8.3
321
Not enough data
8.1
314
Not enough data
8.3
318
Not enough data
Insights
8.4
315
Not enough data
8.2
314
Not enough data
7.8
308
Not enough data
8.5
315
Not enough data
8.2
306
Not enough data
8.2
46
Not enough data
Agentic AI - Sales Coaching
8.9
11
Not enough data
9.1
11
Not enough data
8.9
11
Not enough data
8.6
11
Not enough data
Training
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
64
Not enough data
Feature Not Available
Not enough data
Feedback
8.0
64
Not enough data
7.7
65
Not enough data
Feature Not Available
Not enough data
7.8
65
Not enough data
8.0
63
Not enough data
7.9
63
Not enough data
Feature Not Available
Not enough data
Generative AI
8.0
54
Not enough data
Agentic AI - Marketing Account Intelligence
8.3
16
Not enough data
8.2
15
Not enough data
8.2
16
Not enough data
8.0
16
Not enough data
Lead Intelligence
8.8
1025
8.6
39
8.8
602
8.9
46
9.0
1075
8.5
42
Lead Management
9.0
1013
8.5
43
8.6
902
8.3
36
9.0
1029
8.6
47
Marketing Campaigns
Feature Not Available
8.1
35
Feature Not Available
8.5
29
Feature Not Available
8.0
28
Feature Not Available
8.6
30
8.9
950
8.3
31
Data Availability - Marketing Account Intelligence
8.3
96
Not enough data
Data Accuracy - Marketing Account Intelligence
8.3
95
Not enough data
Categories
Categories
Shared Categories
Apollo.io and Clearbit are categorized as Visitor Identification, Lead Intelligence, Sales Intelligence, Marketing Account Intelligence, and Buyer Intent Data Providers
Unique Categories
Apollo.io is categorized as Calendar, Account Data Management, Sales Performance Management, Email Deliverability, Email Verification, Sales Coaching, AI Meeting Assistants, Transcription, Email Tracking, AI Writing Assistant, Lead-to-Account Matching and Routing, Sales Engagement, Conversation Intelligence, Business Scheduling, Lead Capture, Outbound Call Tracking, AI Sales Assistant, Auto Dialer, Revenue Operations & Intelligence (RO&I), Lead Scoring, Lead Mining, and AI Chatbots
Clearbit has no unique categories
Reviews
Reviewers' Company Size
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Clearbit
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
15.3%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.1%
Computer Software
20.1%
Marketing and Advertising
14.7%
Information Technology and Services
13.4%
Internet
10.0%
Financial Services
3.9%
Other
37.9%
Discussions
What is Apollo IO used for?
23 Comments
SC
Obtain quality data, target data, prospect customer, sales engagement gets easierRead more
How do I submit my business to apollo
11 Comments
MH
If you are referring to uploading your own contacts into Apollo.io, you can do that with a .CSV file. There are instructions within Apollo on how to do that....Read more
Is Clearbit connect free?
1 Comment
VJ
Yes! Clearbit Connect is a free Chrome extension that allows users to instantly find verified contacts in organizations that match their ICP. It appears as a...Read more
How much does Clearbit cost?
1 Comment
VJ
Hi there, Thank you for your question about pricing. Feel free to fill out the form on this page to get access to our pricing: https://clearbit.com/pricingRead more
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