# Entrata vs Market Surveys Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Entrata excels in user-friendliness, with many users highlighting its intuitive interface that allows for easy lease generation, document uploads, and resident communication. This makes it particularly beneficial for teams that require frequent training, as noted by users who appreciate how quickly new employees can get up to speed.
- **Users say** that Market Surveys provides a straightforward experience for tracking competitors, with features that allow users to easily compare their properties against nearby competition. This capability is praised for helping users make informed adjustments to their strategies, enhancing their competitive edge.
- **Reviewers mention** that Entrata's reporting capabilities are a standout feature, with users expressing satisfaction over having all necessary data consolidated in one place. This is particularly useful for companies that need to generate reports frequently, as it streamlines their workflow significantly compared to other programs.
- **According to verified reviews** , Market Surveys shines in its ease of updates, making it a quick reference tool for users. This simplicity is appreciated by those who need to access information rapidly, although some users may find it lacks the depth of features offered by Entrata.
- **G2 reviewers highlight** that while Entrata has a strong overall satisfaction score, it faces some challenges in setup ease compared to Market Surveys. Users have noted that while Entrata is user-friendly, the initial setup can be a bit more complex, which may require additional time and resources.
- **Users report** that both products have strong support systems, but Market Surveys edges out slightly with higher ratings for quality of support. Users appreciate the responsiveness and helpfulness of the support team, which can be crucial for resolving issues quickly and maintaining operational efficiency.



| | Entrata | Market Surveys | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 783 | 208 | 
| **Largest Market Segment** | Mid-Market (45.1% of reviews) | Mid-Market (51.2% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Entrata

Pros:
- Ease of Use (195 reviews)
- User-Friendly (87 reviews)

Cons:
- Missing Features (43 reviews)
- Poor Usability (24 reviews)

### Market Surveys

**Not enough data**

---
## Ratings Comparison
| Rating | Entrata | Market Surveys | 
|---|---|---|
  | **Meets Requirements** | 9.0 (534 reviews) | 9.1 (197 reviews) | 
  | **Ease of Use** | 9.1 (687 reviews) | 9.4 (206 reviews) | 
  | **Ease of Setup** | 8.8 (402 reviews) | 9.4 (157 reviews) | 
  | **Ease of Admin** | 9.0 (154 reviews) | 9.7 (48 reviews) | 
  | **Quality of Support** | 8.8 (511 reviews) | 9.3 (171 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (153 reviews) | 9.5 (48 reviews) | 
  | **Product Direction (% positive)** | 9.3 (522 reviews) | 9.4 (205 reviews) | 

---
## Pricing

### Entrata

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Market Surveys

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Lease Administration

| Product | Score | Reviews |
|---|---|---|
| **Entrata** | 9.1/10 | 220 |
| **Market Surveys** | N/A | N/A |

#### Lease Administration Platform Features

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Portfolio Administration** | 9.2 (188 reviews) | Not enough data | 
| **Lease Accounting** | 9.3 (195 reviews) | Not enough data | 
| **Lease Auditing** | 9.0 (194 reviews) | Not enough data | 
| **Document Management** | 9.3 (209 reviews) | Not enough data | 
| **Critical Date Alarms** | 8.8 (174 reviews) | Not enough data | 
| **Regulatory Compliance** | 9.0 (169 reviews) | Not enough data | 
| **Localization** | 9.0 (171 reviews) | Not enough data | 
| **Integration / APIs** | 8.7 (178 reviews) | Not enough data | 
| **Reporting** | 9.0 (203 reviews) | Not enough data | 
| **Dashboards** | 9.5 (208 reviews) | Not enough data | 

#### Agentic AI - Lease Administration

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Cross-system Integration** | 9.3 (9 reviews) | Not enough data | 
| **Proactive Assistance** | 9.1 (9 reviews) | Not enough data | 
| **Decision Making** | 8.7 (9 reviews) | Not enough data | 

### Property Management

| Product | Score | Reviews |
|---|---|---|
| **Entrata** | 9.0/10 | 421 |
| **Market Surveys** | N/A | N/A |

#### Leasing

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Vacancy Advertising** | 8.8 (316 reviews) | Not enough data | 
| **Rental Applications** | 9.2 (380 reviews) | Not enough data | 
| **Tenant Screening** | 9.0 (365 reviews) | Not enough data | 
| **Lease Templates** | 9.1 (356 reviews) | Not enough data | 
| **Document Management** | 9.2 (375 reviews) | Not enough data | 

#### Building Operations

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Maintenance Service Requests** | 9.4 (375 reviews) | Not enough data | 
| **Property Inspections** | 8.8 (330 reviews) | Not enough data | 
| **Service Portals** | 9.2 (368 reviews) | Not enough data | 
| **Building Announcements** | 9.1 (346 reviews) | Not enough data | 
| **Resource Reservations** | 8.7 (291 reviews) | Not enough data | 

#### Accounting

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Property Accounting** | 9.1 (339 reviews) | Not enough data | 
| **Online Payment** | 9.3 (369 reviews) | Not enough data | 
| **Company Financials** | 9.1 (321 reviews) | Not enough data | 
| **Certificates of Insurance (COI)** | 8.8 (294 reviews) | Not enough data | 
| **Dashboards** | 9.4 (377 reviews) | Not enough data | 

#### Operations

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Tenant Portal** | 9.2 (336 reviews) | Not enough data | 
| **Integration with Rental Payment Solution** | 9.2 (310 reviews) | Not enough data | 
| **Lease Application Management** | 9.3 (338 reviews) | Not enough data | 
| **Tenant Screening** | 9.1 (327 reviews) | Not enough data | 
| **Amenity Management** | 8.9 (289 reviews) | Not enough data | 
| **Accounting Module** | 9.0 (302 reviews) | Not enough data | 
| **Maintenance Management** | 9.3 (327 reviews) | Not enough data | 
| **Listing Syndication** | 9.0 (262 reviews) | Not enough data | 

#### Agentic AI - Property Management

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Autonomous Task Execution** | 8.8 (28 reviews) | Not enough data | 
| **Multi-step Planning** | 8.8 (28 reviews) | Not enough data | 
| **Cross-system Integration** | 8.8 (30 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.9 (28 reviews) | Not enough data | 
| **Proactive Assistance** | 8.9 (28 reviews) | Not enough data | 
| **Decision Making** | 9.0 (29 reviews) | Not enough data | 

### Property Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Entrata** | 9.0/10 | 17 |
| **Market Surveys** | 8.3/10 | 198 |

#### Asset Management

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Property Search** | Feature Not Available | 8.9 (196 reviews) | 
| **Residential Property Data Management** | Feature Not Available | 8.9 (194 reviews) | 
| **Rental Property Data Management** | Feature Not Available | 9.0 (194 reviews) | 
| **Geospatial Intelligence** | Feature Not Available | 8.3 (188 reviews) | 

#### Portfolio Management

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Portfolio Risk Management** | 8.4 (15 reviews) | 8.3 (185 reviews) | 
| **Report Generation** | 9.3 (16 reviews) | 8.7 (189 reviews) | 
| **Integrate With Investment Software** | 9.2 (15 reviews) | 7.9 (183 reviews) | 
| **Market View** | Feature Not Available | 9.1 (186 reviews) | 

#### Agentic AI - Property Intelligence

| Feature | Entrata | Market Surveys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (11 reviews) | 
| **Multi-step Planning** | Not enough data | 7.8 (10 reviews) | 
| **Cross-system Integration** | Not enough data | 7.8 (10 reviews) | 
| **Adaptive Learning** | Not enough data | 8.0 (10 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.0 (10 reviews) | 
| **Proactive Assistance** | Not enough data | 8.2 (10 reviews) | 
| **Decision Making** | Not enough data | 8.3 (10 reviews) | 

---
## Categories
**Shared Categories (1):** [Property Intelligence Software](https://www.g2.com/categories/property-intelligence)

**Unique to Entrata (2):** [Property Management Software](https://www.g2.com/categories/property-management), [Lease Administration Software](https://www.g2.com/categories/lease-administration)



---
## Reviewer Demographics

### By Company Size

| Segment | Entrata | Market Surveys | 
|---|---|---|
| **Small-Business** | 43.5% | 34.8% | 
| **Mid-Market** | 45.1% | 51.2% | 
| **Enterprise** | 11.5% | 14.0% | 

### By Industry

#### Entrata

- **Real Estate:** 59.5%
- **Commercial Real Estate:** 8.2%
- **Accounting:** 5.9%
- **Hospitality:** 4.3%
- **Management Consulting:** 3.1%
- **Facilities Services:** 2.0%
- **Marketing and Advertising:** 1.9%
- **Consulting:** 1.5%
- **Consumer Services:** 1.3%
- **Education Management:** 1.1%
- **Other:** 11.3%

#### Market Surveys

- **Real Estate:** 69.4%
- **Commercial Real Estate:** 11.2%
- **Marketing and Advertising:** 3.9%
- **Market Research:** 3.9%
- **Hospitality:** 3.4%
- **Investment Management:** 1.5%
- **Consumer Services:** 1.5%
- **Accounting:** 1.5%
- **Consulting:** 1.0%
- **Management Consulting:** 1.0%
- **Other:** 1.9%

---
## Alternatives

### Alternatives to Entrata

- [AppFolio](https://www.g2.com/products/appfolio/reviews) — 4.6/5 stars (1034 reviews)
- [Buildium](https://www.g2.com/products/buildium/reviews) — 4.4/5 stars (264 reviews)
- [ResMan](https://www.g2.com/products/resman/reviews) — 4.8/5 stars (418 reviews)
- [Yardi Voyager](https://www.g2.com/products/yardi-voyager/reviews) — 3.9/5 stars (236 reviews)
- [Innago](https://www.g2.com/products/innago/reviews) — 4.8/5 stars (670 reviews)
- [Yardi Breeze](https://www.g2.com/products/yardi-breeze/reviews) — 4.1/5 stars (362 reviews)
- [Rent Manager](https://www.g2.com/products/rent-manager/reviews) — 4.6/5 stars (274 reviews)
- [MRI Property Management](https://www.g2.com/products/mri-property-management/reviews) — 4.1/5 stars (179 reviews)
- [DoorLoop](https://www.g2.com/products/doorloop/reviews) — 4.8/5 stars (249 reviews)
- [TenantCloud](https://www.g2.com/products/tenantcloud/reviews) — 4.4/5 stars (292 reviews)

### Alternatives to Market Surveys

- [HelloData.ai](https://www.g2.com/products/hellodata-ai/reviews) — 4.9/5 stars (15 reviews)
- [BatchLeads](https://www.g2.com/products/batchleads/reviews) — 4.8/5 stars (147 reviews)
- [Crexi](https://www.g2.com/products/crexi/reviews) — 4.6/5 stars (126 reviews)
- [Fello](https://www.g2.com/products/fello-fello/reviews) — 4.8/5 stars (115 reviews)
- [tax.com](https://www.g2.com/products/tax-com-tax-com/reviews) — 4.7/5 stars (50 reviews)
- [PropertyRadar](https://www.g2.com/products/propertyradar/reviews) — 4.5/5 stars (34 reviews)
- [Real Estate API](https://www.g2.com/products/real-estate-api/reviews) — 4.8/5 stars (28 reviews)
- [Estated](https://www.g2.com/products/estated/reviews) — 4.6/5 stars (28 reviews)
- [BatchData](https://www.g2.com/products/batchdata/reviews) — 4.9/5 stars (16 reviews)
- [ExactEstate](https://www.g2.com/products/exactestate/reviews) — 4.9/5 stars (20 reviews)

---
## Top Discussions

### Entrata

- Title: [What software do property managers use?](https://www.g2.com/discussions/entrata-what-software-do-property-managers-use) — 3 comments
  > **Top comment:** "Yardi, Voyager, Entrata"
- Title: [What is Entrata used for?](https://www.g2.com/discussions/what-is-entrata-used-for) — 1 comment
  > **Top comment:** "Entrata is a property management software primarily used in the real estate industry. It used to design to help property managers, owners, and leasing agents..."

### Market Surveys

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/entrata-vs-market-surveys)