# Animoto vs Lumen5 Comparison | | Animoto | Lumen5 | |---|---|---| | **Star Rating** | 4.3 out of 5 | 4.5 out of 5 | | **Total Reviews** | 94 | 70 | | **Largest Market Segment** | Small-Business (57.6% of reviews) | Small-Business (68.8% of reviews) | | **Entry Level Price** | Free per month (billed annually) | Free | --- ## Top Pros & Cons ### Animoto Pros: - Content Creation (2 reviews) - Free Features (2 reviews) Cons: - Expensive Cost (1 reviews) - Limited Customization (1 reviews) ### Lumen5 Pros: - Customer Support (2 reviews) - Easy Editing (2 reviews) Cons: - Cost Issue (1 reviews) - Download Issues (1 reviews) --- ## Ratings Comparison | Rating | Animoto | Lumen5 | |---|---|---| | **Meets Requirements** | 8.7 (82 reviews) | 9.0 (57 reviews) | | **Ease of Use** | 8.9 (82 reviews) | 9.0 (57 reviews) | | **Ease of Setup** | 9.0 (17 reviews) | 9.0 (14 reviews) | | **Ease of Admin** | 8.7 (13 reviews) | 8.2 (11 reviews) | | **Quality of Support** | 8.2 (66 reviews) | 8.7 (50 reviews) | | **Has the product been a good partner in doing business?** | 8.7 (13 reviews) | 9.3 (9 reviews) | | **Product Direction (% positive)** | 9.4 (81 reviews) | 9.4 (54 reviews) | --- ## Pricing ### Animoto #### Entry-Level Pricing Plan: Personal Price: Free per month (billed annually) Key Features: - HD Quality - 50+ Basic Styles - Number of Tracks : 500 [Browse all 3 editions](https://www.g2.com/products/animoto/pricing) #### Free Trial Yes ### Lumen5 #### Entry-Level Pricing Plan: Community Price: Free Description: For casual video enthusiasts Key Features: - Unlimited videos - Contains Lumen5 watermark - 720p video resolution [Browse all 5 editions](https://www.g2.com/products/lumen5/pricing) #### Free Trial No --- ## Features Comparison By Category ### Content Marketing | Product | Score | Reviews | |---|---|---| | **Animoto** | N/A | N/A | | **Lumen5** | N/A | N/A | #### Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Content Creation Tools** | Not enough data | Not enough data | | **Content Curation** | Not enough data | Not enough data | | **Buyer Personas** | Not enough data | Not enough data | | **Content Management** | Not enough data | Not enough data | #### Optimization | Feature | Animoto | Lumen5 | |---|---|---| | **SEO** | Not enough data | Not enough data | | **A/B Testing** | Not enough data | Not enough data | | **Dashboards & Reporting** | Not enough data | Not enough data | | **Audience Targeting** | Not enough data | Not enough data | | **ROI Reporting** | Not enough data | Not enough data | #### Logistics | Feature | Animoto | Lumen5 | |---|---|---| | **Customizable Templated Workflows** | Not enough data | Not enough data | | **Internal Communication** | Not enough data | Not enough data | | **Version Control** | Not enough data | Not enough data | | **Editing and Approval Tools** | Not enough data | Not enough data | | **Distribution Features** | Not enough data | Not enough data | | **Integrations & APIs** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | ### Video Editing | Product | Score | Reviews | |---|---|---| | **Animoto** | 7.1/10 | 6 | | **Lumen5** | N/A | N/A | #### Editing | Feature | Animoto | Lumen5 | |---|---|---| | **Audio Mixing** | 7.7 (5 reviews) | Not enough data | | **Transcription** | Not enough data | Not enough data | | **Text Animation** | 7.5 (6 reviews) | Not enough data | | **Time Mapping** | 6.7 (6 reviews) | Not enough data | | **Overlays and Watermarks** | 6.3 (5 reviews) | Not enough data | | **Clip Editing** | 7.5 (6 reviews) | Not enough data | | **Titles and Captions** | 6.9 (6 reviews) | Not enough data | #### Platform | Feature | Animoto | Lumen5 | |---|---|---| | **Operating System** | 7.3 (5 reviews) | Not enough data | | **Format Compatibility** | 6.9 (6 reviews) | Not enough data | | **Team Review** | Not enough data | Not enough data | #### Generative AI | Feature | Animoto | Lumen5 | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text-to-Speech** | Not enough data | Not enough data | #### Agentic AI - Video Editing | Feature | Animoto | Lumen5 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Content Creation | Product | Score | Reviews | |---|---|---| | **Animoto** | N/A | N/A | | **Lumen5** | 8.3/10 | 12 | #### Planning | Feature | Animoto | Lumen5 | |---|---|---| | **Scheduling Integration** | Not enough data | Not enough data | #### Publishing | Feature | Animoto | Lumen5 | |---|---|---| | **Execute Content Publication** | Not enough data | Not enough data | #### Social Media | Feature | Animoto | Lumen5 | |---|---|---| | **Social Media Integration** | Not enough data | Not enough data | #### Planning | Feature | Animoto | Lumen5 | |---|---|---| | **Collaborative Editorial Calendars / Scheduling Content** | Not enough data | 8.3 (5 reviews) | #### Generative AI | Feature | Animoto | Lumen5 | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | | **AI Text-to-Image** | Not enough data | Not enough data | | **AI Text-to-Video** | Not enough data | Not enough data | #### Agentic AI - Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Video Content Creation | Product | Score | Reviews | |---|---|---| | **Animoto** | N/A | N/A | | **Lumen5** | N/A | N/A | #### Video creation - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Screen recorder** | Not enough data | Not enough data | | **Transcription** | Not enough data | Not enough data | | **Animations** | Not enough data | Not enough data | | **Templates** | Not enough data | Not enough data | | **Version history** | Not enough data | Not enough data | | **Storyboard timeline** | Not enough data | Not enough data | | **Text-to-speech** | Not enough data | Not enough data | | **Sound library** | Not enough data | Not enough data | | **Multi-format resizer** | Not enough data | Not enough data | #### Distribution - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Omnichannel delivery** | Not enough data | Not enough data | | **Embed** | Not enough data | Not enough data | | **Download formats** | Not enough data | Not enough data | #### Analytics - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **A/B testing** | Not enough data | Not enough data | | **Engagement metrics** | Not enough data | Not enough data | #### Training & Support - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Community** | Not enough data | Not enough data | | **Customer support** | Not enough data | Not enough data | #### Integrations - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Media assets** | Not enough data | Not enough data | | **Content management** | Not enough data | Not enough data | | **Marketing automation** | Not enough data | Not enough data | #### Other - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Collaboration** | Not enough data | Not enough data | | **Roles management** | Not enough data | Not enough data | #### Agentic AI - Video Content Creation | Feature | Animoto | Lumen5 | |---|---|---| | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Video Editing Software](https://www.g2.com/categories/video-editing) **Unique to Lumen5 (2):** [Content Creation Software](https://www.g2.com/categories/content-creation), [Video Content Creation Software](https://www.g2.com/categories/video-content-creation) --- ## Reviewer Demographics ### By Company Size | Segment | Animoto | Lumen5 | |---|---|---| | **Small-Business** | 57.6% | 68.8% | | **Mid-Market** | 33.7% | 25.0% | | **Enterprise** | 8.7% | 6.3% | ### By Industry #### Animoto - **Marketing and Advertising:** 14.1% - **Information Services:** 8.7% - **E-Learning:** 7.6% - **Financial Services:** 5.4% - **Education Management:** 5.4% - **Non-Profit Organization Management:** 5.4% - **Higher Education:** 4.3% - **Primary/Secondary Education:** 4.3% - **Real Estate:** 4.3% - **Consumer Services:** 3.3% - **Other:** 37.0% #### Lumen5 - **Information Services:** 12.5% - **Marketing and Advertising:** 9.4% - **Internet:** 9.4% - **Information Technology and Services:** 9.4% - **Education Management:** 4.7% - **Financial Services:** 4.7% - **Hospital & Health Care:** 4.7% - **Graphic Design:** 3.1% - **Retail:** 3.1% - **Publishing:** 3.1% - **Other:** 35.9% --- ## Alternatives ### Alternatives to Animoto - [Wondershare Filmora](https://www.g2.com/products/wondershare-filmora/reviews) — 4.4/5 stars (610 reviews) - [iMovie](https://www.g2.com/products/imovie/reviews) — 4.3/5 stars (568 reviews) - [Adobe Premiere Pro](https://www.g2.com/products/adobe-premiere-pro/reviews) — 4.5/5 stars (1672 reviews) - [invideo](https://www.g2.com/products/invideo/reviews) — 4.3/5 stars (179 reviews) - [Magisto](https://www.g2.com/products/magisto/reviews) — 3.9/5 stars (38 reviews) - [WeVideo](https://www.g2.com/products/wevideo/reviews) — 4.6/5 stars (95 reviews) - [Animaker](https://www.g2.com/products/animaker/reviews) — 4.7/5 stars (1065 reviews) - [Wave.video](https://www.g2.com/products/wave-video/reviews) — 4.6/5 stars (83 reviews) - [Typito](https://www.g2.com/products/typito/reviews) — 4.7/5 stars (96 reviews) - [Camtasia](https://www.g2.com/products/camtasia/reviews) — 4.6/5 stars (1763 reviews) ### Alternatives to Lumen5 - [Synthesia](https://www.g2.com/products/synthesia/reviews) — 4.6/5 stars (2775 reviews) - [Canva](https://www.g2.com/products/canva/reviews) — 4.7/5 stars (7611 reviews) - [invideo](https://www.g2.com/products/invideo/reviews) — 4.3/5 stars (179 reviews) - [Camtasia](https://www.g2.com/products/camtasia/reviews) — 4.6/5 stars (1763 reviews) - [Wondershare Filmora](https://www.g2.com/products/wondershare-filmora/reviews) — 4.4/5 stars (610 reviews) - [Renderforest](https://www.g2.com/products/renderforest/reviews) — 4.7/5 stars (447 reviews) - [Adobe Premiere Pro](https://www.g2.com/products/adobe-premiere-pro/reviews) — 4.5/5 stars (1672 reviews) - [HeyGen](https://www.g2.com/products/heygen/reviews) — 4.8/5 stars (1922 reviews) - [Animaker](https://www.g2.com/products/animaker/reviews) — 4.7/5 stars (1065 reviews) - [VEED](https://www.g2.com/products/veed/reviews) — 4.6/5 stars (2153 reviews) --- ## Top Discussions ### Animoto - Title: [How do you use Animoto for free?](https://www.g2.com/discussions/how-do-you-use-animoto-for-free) — 1 comment > **Top comment:** "To create short videos for clients" - Title: [Is animoto free?](https://www.g2.com/discussions/is-animoto-free) — 1 comment > **Top comment:** "Animoto has an unlimited free plan where you can create as many videos as you want with standard features. Videos created on the free plan do have an Animoto..." ### Lumen5 - Title: [Is lumen5 good?](https://www.g2.com/discussions/is-lumen5-good) — 1 comment > **Top comment:** "Lumen5 is very good, easy to use, you can create engaging videos in really short time even with the free version." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/animoto-vs-lumen5)