Compare Amplitude Analytics and Mode 
At a Glance
Market Segments
Mid-Market (46.7% of reviews)
Mid-Market (46.4% of reviews)
Entry-Level Pricing
Free
Free All the basics for individual analysts
Amplitude Analytics
Star Rating
(2,802)4.5 out of 5
Market Segments
Mid-Market (46.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansMode
Star Rating
(330)4.5 out of 5
Market Segments
Mid-Market (46.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free All the basics for individual analysts
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Amplitude Analytics excels in user experience, with many praising its User Profiles feature that allows for detailed tracking of user interactions and behaviors. Users appreciate how this functionality helps in building new features based on actual user data.
- Users say that Mode offers a clean and intuitive interface, making it easy for both data analysts and business users to explore data. Reviewers highlight its ability to quickly find and understand information, which enhances productivity in data analysis tasks.
- According to verified reviews, Amplitude Analytics has a significantly higher overall satisfaction score compared to Mode, indicating that users feel more positively about their experience with Amplitude. This is reflected in the volume of recent reviews, with Amplitude receiving 165 reviews in the last 90 days, compared to Mode's 0.
- Reviewers mention that while Mode provides strong capabilities for self-service data exploration, it sometimes lacks the depth of analytics features that Amplitude offers, particularly in tracking user movements and interactions within applications.
- Users highlight that Amplitude's integration capabilities are a strong point, as it effortlessly fetches and combines data from various platforms, making it easier to visualize insights on dashboards. This is a key advantage for teams looking to streamline their analytics processes.
- G2 reviewers note that while both products are free at entry-level, Amplitude's broader feature set and higher user satisfaction ratings suggest it may provide more value for teams needing comprehensive analytics solutions, especially in mid-market segments.
Pricing
Entry-Level Pricing
Amplitude Analytics
Starter
Free
Get a taste of Amplitude for individuals, explorers, and early startups. The Starter plan includes:
- Starter templates
- Foundational product analytics
- Campaign reporting
Mode
Studio
Free
All the basics for individual analysts
Included:
- SQL, Python, & R
- Private database connections
Free Trial
Amplitude Analytics
Free Trial is available
Mode
Free Trial is available
Ratings
Meets Requirements
8.5
2,079
8.7
285
Ease of Use
8.3
2,097
8.7
289
Ease of Setup
7.9
933
8.8
66
Ease of Admin
8.4
640
8.9
66
Quality of Support
8.4
1,593
8.9
215
Has the product been a good partner in doing business?
8.7
611
9.1
65
Product Direction (% positive)
8.6
1,912
8.8
283
Features by Category
Reports
Not enough data
8.7
212
|
Verified
Not enough data
8.1
167
|
Verified
Not enough data
8.3
215
|
Verified
Not enough data
8.2
135
|
Verified
Not enough data
8.6
206
|
Verified
Self Service
Not enough data
8.3
162
|
Verified
Not enough data
8.2
182
|
Verified
Not enough data
8.0
179
|
Verified
Not enough data
7.9
181
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
Feature Not Available
Advanced Analytics
Not enough data
7.8
116
|
Verified
Not enough data
8.7
192
|
Verified
Not enough data
8.4
130
|
Verified
Building Reports
Not enough data
8.5
84
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.2
57
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.7
212
|
Verified
Not enough data
8.1
167
|
Verified
Not enough data
8.3
215
|
Verified
Not enough data
8.2
135
|
Verified
Not enough data
8.6
206
|
Verified
Data Preparation
Not enough data
8.4
61
|
Verified
Not enough data
8.1
62
|
Verified
Data Modeling and Blending
Not enough data
9.3
96
|
Verified
Not enough data
8.7
93
|
Verified
Not enough data
8.8
70
|
Verified
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Self Service
Not enough data
8.3
162
|
Verified
Not enough data
8.2
182
|
Verified
Not enough data
8.0
179
|
Verified
Not enough data
7.9
181
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
Feature Not Available
Deployment & Integration - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
7.8
116
|
Verified
Not enough data
8.7
192
|
Verified
Not enough data
8.4
130
|
Verified
Performance & Scalability - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Capabilities - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Intelligence - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
8.5
84
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.2
57
|
Verified
Reports
Not enough data
8.7
212
|
Verified
Not enough data
8.1
167
|
Verified
Not enough data
8.3
215
|
Verified
Not enough data
8.2
135
|
Verified
Not enough data
8.6
206
|
Verified
Self Service
Not enough data
8.3
162
|
Verified
Not enough data
8.2
182
|
Verified
Not enough data
8.0
179
|
Verified
Not enough data
7.9
181
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
Feature Not Available
Building Reports
Not enough data
8.5
84
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.2
57
|
Verified
Metrics
8.5
696
9.1
32
8.5
686
9.1
34
7.9
639
8.3
29
8.8
718
8.8
31
8.8
722
8.9
31
8.2
667
8.7
33
8.1
628
8.6
25
8.9
698
8.6
33
8.9
718
8.6
36
Reporting
8.5
670
8.9
44
8.3
613
8.7
39
8.1
581
9.2
42
8.6
686
8.7
38
8.2
566
8.7
21
8.2
574
9.1
29
8.6
697
9.0
49
Other
8.5
667
8.8
39
7.7
490
8.1
29
7.6
448
8.3
31
7.8
537
8.6
32
7.8
431
8.6
27
7.3
392
8.3
23
7.6
403
8.5
27
Agentic AI - Digital Analytics
6.6
55
Not enough data
7.1
57
Not enough data
6.8
58
Not enough data
7.6
57
Not enough data
Administration
8.1
602
9.0
38
8.0
540
8.6
32
8.5
704
9.0
53
8.5
726
9.0
49
User Identification
7.8
612
Not enough data
8.8
773
Not enough data
8.3
664
Not enough data
Tracking & Reporting
8.9
803
Not enough data
8.6
737
Not enough data
7.9
651
Not enough data
8.6
794
Not enough data
8.1
776
Not enough data
8.8
765
Not enough data
Metrics
8.6
664
Not enough data
7.7
544
Not enough data
8.4
642
Not enough data
8.3
581
Not enough data
9.0
666
Not enough data
Product Analytics
8.3
1040
Not enough data
8.7
1237
Not enough data
8.5
1187
Not enough data
8.8
1256
Not enough data
7.1
831
Not enough data
8.0
952
Not enough data
7.0
728
Not enough data
7.7
928
Not enough data
Agentic AI - Product Analytics
6.2
175
Not enough data
6.7
173
Not enough data
6.3
171
Not enough data
6.3
171
Not enough data
Behavioral Analytics - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
Platform Infrastructure - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
8.5
8
Not enough data
AI driven optimization - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.9
31
|
Verified
Not enough data
8.3
35
|
Verified
Not enough data
8.5
36
|
Verified
Not enough data
8.8
37
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.7
38
|
Verified
Not enough data
9.1
42
|
Verified
Not enough data
8.3
29
|
Verified
Not enough data
8.3
34
|
Verified
Not enough data
8.5
28
|
Verified
Not enough data
8.9
19
|
Verified
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
8.6
664
Not enough data
7.7
544
Not enough data
8.4
642
Not enough data
8.3
581
Not enough data
9.0
666
Not enough data
Categories
Categories
Shared Categories
Amplitude Analytics and Mode are categorized as Digital Analytics
Reviews
Reviewers' Company Size
Amplitude Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mode
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
18.3%
Information Technology and Services
13.8%
Financial Services
10.1%
Internet
4.5%
Health, Wellness and Fitness
3.9%
Other
49.3%
Information Technology and Services
14.1%
Computer Software
13.8%
Financial Services
7.5%
Internet
6.6%
Transportation/Trucking/Railroad
4.4%
Other
53.6%
Discussions
What does amplitude software do?
2 Comments
ML
It is a data visualization tool for product analytics.Read more
I'm not sure how many monthly events I'll need. How can I estimate my event volume?
1 Comment
Official Response from Amplitude Analytics
This number depends on several factors, but generally it's calculated by multiplying your number of monthly active users by an estimate of the average number...Read more
What counts as an event, and how do I send data to Amplitude?
1 Comment
Official Response from Amplitude Analytics
An event is an action that a user takes in your product, like ‘Create account’, ‘Add to cart’, or ‘Share photo’. It could also be an event that occurs in...Read more
How do i average on charts without averaging averages
2 Comments
GS
Create averages in the query and use the results in the chartsRead more
Why do companies choose Mode over Looker?
1 Comment
Official Response from Mode
Put simply, data teams move faster in Mode. In Looker, teams have to decide upfront how to model their data, instead of working with data first and then...Read more
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