# Amplitude Analytics, Mixpanel vs Smartlook Comparison

| | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.5 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 2,892 | 1,354 | 874 | 
| **Largest Market Segment** | Mid-Market (47.0% of reviews) | Small-Business (52.5% of reviews) | Small-Business (85.4% of reviews) | 
| **Entry Level Price** | Free | Free Per Year | $0.00 | 

---
## Top Pros & Cons

### Amplitude Analytics

Pros:
- Insights (320 reviews)
- Ease of Use (295 reviews)

Cons:
- Learning Curve (136 reviews)
- Steep Learning Curve (132 reviews)

### Mixpanel

Pros:
- Ease of Use (97 reviews)
- Insights (81 reviews)

Cons:
- Steep Learning Curve (37 reviews)
- Learning Curve (35 reviews)

### Smartlook

Pros:
- Ease of Use (3 reviews)
- Insights (3 reviews)

Cons:
- Cluttered Interface (1 reviews)
- Complex Features (1 reviews)

---
## Ratings Comparison
| Rating | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
  | **Meets Requirements** | 8.5 (2129 reviews) | 8.8 (1033 reviews) | 8.9 (657 reviews) | 
  | **Ease of Use** | 8.3 (2147 reviews) | 8.5 (1043 reviews) | 8.9 (663 reviews) | 
  | **Ease of Setup** | 8.0 (975 reviews) | 8.1 (502 reviews) | 9.1 (460 reviews) | 
  | **Ease of Admin** | 8.4 (642 reviews) | 8.6 (370 reviews) | 9.1 (451 reviews) | 
  | **Quality of Support** | 8.4 (1631 reviews) | 8.4 (790 reviews) | 8.8 (471 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (612 reviews) | 8.8 (338 reviews) | 9.0 (385 reviews) | 
  | **Product Direction (% positive)** | 8.6 (1948 reviews) | 8.6 (947 reviews) | 9.0 (621 reviews) | 

---
## Pricing

### Amplitude Analytics

#### Entry-Level Pricing

Plan: Starter

Price: Free

Description: Get a taste of Amplitude for individuals, explorers, and early startups. The Starter plan includes:

Key Features:
- Starter templates
- Foundational product analytics
- Campaign reporting

[Browse all 4 editions](https://www.g2.com/products/amplitude-analytics/pricing)

#### Free Trial

Yes

### Mixpanel

#### Entry-Level Pricing

Plan: Free

Price: Free Per Year

Description: Essentials to find product-market fit

Key Features:
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly

[Browse all 3 editions](https://www.g2.com/products/mixpanel/pricing)

#### Free Trial

Yes

### Smartlook

#### Entry-Level Pricing

Plan: Free

Price: $0.00

Description: For small projects

Key Features:
- 3000 sessions per month 
- 1 month data history
- 10 events definitions

[Browse all 3 editions](https://www.g2.com/products/smartlook/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | 8.1/10 | 1024 |
| **Mixpanel** | 8.4/10 | 471 |
| **Smartlook** | 8.5/10 | 475 |

#### Metrics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Sessions - Digital Analytics** | 8.5 (697 reviews) | 8.8 (276 reviews) | 8.8 (157 reviews) | 
| **Engagement** | 8.5 (689 reviews) | 8.8 (344 reviews) | 8.7 (78 reviews) | 
| **Entry and Exit Pages** | 7.9 (640 reviews) | 8.2 (293 reviews) | 8.5 (153 reviews) | 
| **Standard Event Tracking** | 8.8 (721 reviews) | 8.9 (355 reviews) | 8.6 (149 reviews) | 
| **Custom Event Tracking** | 8.8 (724 reviews) | 8.9 (353 reviews) | 8.6 (130 reviews) | 
| **Retention** | 8.2 (667 reviews) | 8.5 (318 reviews) | 8.2 (65 reviews) | 
| **Return** | 8.1 (627 reviews) | 8.4 (290 reviews) | 8.4 (68 reviews) | 
| **Conversions** | 8.9 (699 reviews) | 8.8 (319 reviews) | 8.6 (126 reviews) | 
| **Funnels** | 8.9 (719 reviews) | 8.9 (344 reviews) | 8.7 (126 reviews) | 

#### Reporting

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Real-Time Reporting** | 8.5 (670 reviews) | 8.8 (312 reviews) | 8.8 (149 reviews) | 
| **Trending** | 8.3 (614 reviews) | 8.6 (291 reviews) | 8.5 (63 reviews) | 
| **Retroactive Reporting** | 8.1 (580 reviews) | 8.4 (213 reviews) | 8.6 (121 reviews) | 
| **Segmentation** | 8.6 (687 reviews) | 8.7 (334 reviews) | 8.6 (117 reviews) | 
| **Mobile Reporting** | 8.2 (565 reviews) | 8.3 (241 reviews) | 8.3 (108 reviews) | 
| **Unification Across Devices** | 8.2 (574 reviews) | 8.2 (242 reviews) | 7.8 (18 reviews) | 
| **Custom Reports and Dashboards** | 8.6 (698 reviews) | 8.6 (336 reviews) | 8.7 (119 reviews) | 

#### Other

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **User Data** | 8.5 (666 reviews) | 8.8 (331 reviews) | 8.7 (135 reviews) | 
| **Site Search Reporting** | 7.7 (489 reviews) | 8.2 (182 reviews) | 8.6 (109 reviews) | 
| **Load Time Monitoring** | 7.6 (447 reviews) | 8.0 (175 reviews) | Feature Not Available | 
| **Campaign Tracking** | 7.8 (536 reviews) | 8.3 (233 reviews) | 8.5 (91 reviews) | 
| **E-Commerce** | 7.8 (430 reviews) | 8.1 (181 reviews) | 8.4 (90 reviews) | 
| **Promotional Messages** | 7.3 (391 reviews) | 7.9 (175 reviews) | Feature Not Available | 
| **Administration Alerts** | 7.6 (402 reviews) | 8.0 (184 reviews) | 8.3 (91 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.7 (54 reviews) | 7.1 (18 reviews) | Not enough data | 
| **Cross-system Integration** | 7.1 (56 reviews) | 7.6 (21 reviews) | Not enough data | 
| **Proactive Assistance** | 6.8 (57 reviews) | 7.4 (17 reviews) | Not enough data | 
| **Decision Making** | 7.6 (56 reviews) | 7.7 (20 reviews) | Not enough data | 

#### Administration

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **API / Integrations** | 8.1 (601 reviews) | 8.5 (279 reviews) | 8.4 (208 reviews) | 
| **QA Testing** | 8.0 (539 reviews) | 8.3 (246 reviews) | 8.6 (100 reviews) | 
| **Performance and Reliability** | 8.5 (705 reviews) | 8.7 (342 reviews) | 8.8 (316 reviews) | 
| **User, Role, and Access Management** | 8.5 (725 reviews) | 8.8 (284 reviews) | Feature Not Available | 

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | 8.4/10 | 899 |
| **Mixpanel** | 8.7/10 | 342 |
| **Smartlook** | 8.5/10 | 90 |

#### User Identification

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Demographics** | 7.8 (612 reviews) | 8.3 (254 reviews) | Feature Not Available | 
| **User Segmentation** | 8.8 (775 reviews) | 8.8 (275 reviews) | 8.4 (59 reviews) | 
| **Geolocation** | 8.3 (663 reviews) | 8.4 (263 reviews) | 8.7 (64 reviews) | 

#### Tracking & Reporting

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Custom Event Tracking** | 8.9 (805 reviews) | 9.2 (300 reviews) | 8.3 (64 reviews) | 
| **Real-Time Insights** | 8.6 (738 reviews) | 8.8 (289 reviews) | 8.6 (69 reviews) | 
| **Attribution** | 7.9 (651 reviews) | 8.3 (241 reviews) | 8.5 (60 reviews) | 
| **Dashboard** | 8.6 (794 reviews) | 8.9 (302 reviews) | 8.6 (77 reviews) | 
| **User Path Tracking** | 8.1 (777 reviews) | 8.5 (250 reviews) | 8.9 (72 reviews) | 
| **User Activity History** | 8.8 (765 reviews) | 8.9 (290 reviews) | 8.7 (74 reviews) | 

#### Metrics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Engagement** | 8.6 (664 reviews) | 9.0 (255 reviews) | 8.8 (34 reviews) | 
| **Exit Tracking** | 7.7 (543 reviews) | 8.3 (213 reviews) | 8.5 (33 reviews) | 
| **Retention** | 8.4 (641 reviews) | 8.7 (244 reviews) | 8.1 (29 reviews) | 
| **Return** | 8.3 (581 reviews) | 8.7 (215 reviews) | 8.0 (29 reviews) | 
| **Conversions** | 9.0 (667 reviews) | 9.0 (236 reviews) | 8.5 (28 reviews) | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | N/A | N/A |
| **Mixpanel** | N/A | N/A |
| **Smartlook** | 8.5/10 | 253 |

#### User Behavior

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Click Tracking** | Not enough data | Not enough data | 9.1 (221 reviews) ✓ Verified | 
| **Mouse Movement ** | Not enough data | Not enough data | 8.9 (205 reviews) ✓ Verified | 
| **Frustration Tracking** | Not enough data | Not enough data | 8.4 (166 reviews) ✓ Verified | 

#### A/B Testing 

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Error and Bug Tracking** | Not enough data | Not enough data | 8.4 (127 reviews) ✓ Verified | 
| **Split URL Testing** | Not enough data | Not enough data | 8.0 (86 reviews) ✓ Verified | 
| **Data Analysis** | Not enough data | Not enough data | 8.3 (124 reviews) ✓ Verified | 
| **Notes** | Not enough data | Not enough data | 8.3 (104 reviews) ✓ Verified | 

#### Visitor Information

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **User Identification** | Not enough data | Not enough data | 8.4 (167 reviews) ✓ Verified | 
| **Search Box** | Not enough data | Not enough data | 8.4 (125 reviews) ✓ Verified | 

#### Agentic AI - Session Replay

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | 8.0/10 | 1446 |
| **Mixpanel** | 8.0/10 | 615 |
| **Smartlook** | 8.5/10 | 137 |

#### Product Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Account-Level Analytics** | 8.3 (1039 reviews) | 8.6 (418 reviews) | Feature Not Available | 
| **User-Level Analytics** | 8.7 (1248 reviews) | 9.0 (537 reviews) | 8.7 (109 reviews) | 
| **Segmentation** | 8.5 (1193 reviews) | 8.6 (460 reviews) | 8.5 (91 reviews) | 
| **Funnels** | 8.8 (1278 reviews) | 8.8 (519 reviews) | 8.7 (97 reviews) | 
| **Alerts** | 7.1 (832 reviews) | 7.5 (334 reviews) | 8.4 (72 reviews) | 
| **Multi-Product Analytics** | 8.0 (952 reviews) | 8.3 (372 reviews) | 8.1 (44 reviews) | 
| **User Scoring** | 7.0 (726 reviews) | 7.5 (304 reviews) | Feature Not Available | 
| **Integrations** | 7.7 (939 reviews) | 7.9 (380 reviews) | 8.9 (83 reviews) | 

#### Agentic AI - Product Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.3 (179 reviews) | 5.2 (76 reviews) | Not enough data | 
| **Cross-system Integration** | 6.8 (173 reviews) | 6.4 (78 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (169 reviews) | 5.8 (73 reviews) | Not enough data | 
| **Proactive Assistance** | 6.4 (172 reviews) | 5.7 (74 reviews) | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | Not enough data | 
| **User level Analytics** | 9.9 (14 reviews) | 9.6 (27 reviews) | Not enough data | 
| **Account level Analytics** | Not enough data | 9.4 (6 reviews) | Not enough data | 
| **Segmentation** | 9.7 (11 reviews) | 9.7 (13 reviews) | Not enough data | 
| **Funnels** | 9.9 (29 reviews) | 9.8 (30 reviews) | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Cross System integrations** | Not enough data | 7.7 (5 reviews) | Not enough data | 
| **Alerts** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | 8.7 (20 reviews) | 8.8 (23 reviews) | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **User scoring** | Not enough data | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | Not enough data | 
| **Autonomous task execution** | 8.3 (6 reviews) | Not enough data | Not enough data | 

### E-Commerce Analytics

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | N/A | N/A |
| **Mixpanel** | 8.5/10 | 120 |
| **Smartlook** | N/A | N/A |

#### Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Reports** | Not enough data | 9.3 (110 reviews) | Not enough data | 
| **Dashboard** | Not enough data | 8.9 (112 reviews) | Not enough data | 
| **Web Analytics** | Not enough data | 9.0 (99 reviews) | Not enough data | 
| **Campaign Tracking** | Not enough data | 8.8 (89 reviews) | Not enough data | 
| **Customer Demographics** | Not enough data | 8.7 (94 reviews) | Not enough data | 
| **Predictive Analytics** | Not enough data | Feature Not Available | Not enough data | 

#### Administration

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Data Storage** | Not enough data | 8.7 (83 reviews) | Not enough data | 
| **A/B Testing** | Not enough data | 8.3 (84 reviews) | Not enough data | 
| **Integrations** | Not enough data | 8.7 (88 reviews) | Not enough data | 

#### Generative AI

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 6.9 (13 reviews) | Not enough data | 

#### Agentic AI - E-Commerce Analytics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | 7.5 (6 reviews) | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Heatmap Tools

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | N/A | N/A |
| **Mixpanel** | N/A | N/A |
| **Smartlook** | 8.7/10 | 355 |

#### Agentic AI - Heatmap Tools

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Analysis

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Conversion Opportunities** | Not enough data | Not enough data | 8.6 (252 reviews) | 
| **Side-By-Side Analysis** | Not enough data | Not enough data | 8.5 (229 reviews) | 
| **Mobile Device Analysis** | Not enough data | Not enough data | 8.4 (220 reviews) | 
| **Data Quantification** | Not enough data | Not enough data | 8.5 (207 reviews) | 
| **Webpage Element Analysis** | Not enough data | Not enough data | 8.7 (140 reviews) | 

#### Reporting

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Heat Maps** | Not enough data | Not enough data | 8.7 (279 reviews) | 
| **Session Replays** | Not enough data | Not enough data | 9.1 (312 reviews) | 
| **Monitoring** | Not enough data | Not enough data | 9.0 (275 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | 8.4 (223 reviews) | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | 8.4/10 | 765 |
| **Mixpanel** | 8.7/10 | 276 |
| **Smartlook** | 8.4/10 | 39 |

#### Metrics

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Engagement** | 8.6 (664 reviews) | 9.0 (255 reviews) | 8.8 (34 reviews) | 
| **Exit Tracking** | 7.7 (543 reviews) | 8.3 (213 reviews) | 8.5 (33 reviews) | 
| **Retention** | 8.4 (641 reviews) | 8.7 (244 reviews) | 8.1 (29 reviews) | 
| **Return** | 8.3 (581 reviews) | 8.7 (215 reviews) | 8.0 (29 reviews) | 
| **Conversions** | 9.0 (667 reviews) | 9.0 (236 reviews) | 8.5 (28 reviews) | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **Amplitude Analytics** | N/A | N/A |
| **Mixpanel** | N/A | N/A |
| **Smartlook** | 9.0/10 | 61 |

#### Variation Testing

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | Feature Not Available | 
| **WYSIWYG Editor** | Not enough data | Not enough data | Feature Not Available | 
| **Conversion Goal** | Not enough data | Not enough data | Feature Not Available | 
| **Percentage of Traffic** | Not enough data | Not enough data | Feature Not Available | 
| **Confidence Level** | Not enough data | Not enough data | Feature Not Available | 
| **Multivariant Testing** | Not enough data | Not enough data | Feature Not Available | 

#### Reporting

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Segmentation** | Not enough data | Not enough data | 9.0 (29 reviews) | 
| **Reports and Dashboards** | Not enough data | Not enough data | 8.9 (33 reviews) | 

#### Personalization

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Standard Targeting** | Not enough data | Not enough data | 9.2 (28 reviews) | 
| **Custom Targeting** | Not enough data | Not enough data | 9.0 (28 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | 8.9 (30 reviews) | 

#### Administration

| Feature | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **API / Integrations** | Not enough data | Not enough data | 8.9 (41 reviews) | 
| **QA Testing** | Not enough data | Not enough data | Feature Not Available | 
| **Performance and Reliability** | Not enough data | Not enough data | 8.9 (45 reviews) | 
| **User, Role, and Access Management** | Not enough data | Not enough data | Feature Not Available | 

---
## Categories
**Shared Categories (3):** [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics)


**Unique to Mixpanel (1):** [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics)

**Unique to Smartlook (3):** [Session Replay Software](https://www.g2.com/categories/session-replay), [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization)


---
## Reviewer Demographics

### By Company Size

| Segment | Amplitude Analytics | Mixpanel | Smartlook | 
|---|---|---|---|
| **Small-Business** | 31.8% | 52.5% | 85.4% | 
| **Mid-Market** | 47.0% | 37.5% | 12.1% | 
| **Enterprise** | 21.2% | 10.0% | 2.5% | 

### By Industry

#### Amplitude Analytics

- **Computer Software:** 18.5%
- **Information Technology and Services:** 13.9%
- **Financial Services:** 10.1%
- **Internet:** 4.4%
- **Health, Wellness and Fitness:** 3.8%
- **Entertainment:** 3.4%
- **Marketing and Advertising:** 3.2%
- **Computer Games:** 2.7%
- **Leisure, Travel & Tourism:** 2.6%
- **Retail:** 2.4%
- **Other:** 34.9%

#### Mixpanel

- **Computer Software:** 25.2%
- **Information Technology and Services:** 11.7%
- **Financial Services:** 9.3%
- **Internet:** 6.2%
- **Health, Wellness and Fitness:** 5.2%
- **Marketing and Advertising:** 4.4%
- **Retail:** 2.7%
- **Consumer Goods:** 2.2%
- **Education Management:** 2.0%
- **Hospital & Health Care:** 1.8%
- **Other:** 29.3%

#### Smartlook

- **Computer Software:** 10.4%
- **Information Technology and Services:** 8.1%
- **Marketing and Advertising:** 7.9%
- **Retail:** 5.4%
- **Internet:** 4.9%
- **Financial Services:** 3.1%
- **Apparel & Fashion:** 3.0%
- **Consumer Goods:** 2.8%
- **Health, Wellness and Fitness:** 2.2%
- **E-Learning:** 2.2%
- **Other:** 50.1%

---
## Alternatives

### Alternatives to Amplitude Analytics

- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1785 reviews)
- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1049 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (631 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6831 reviews)
- [LogRocket](https://www.g2.com/products/logrocket/reviews) — 4.6/5 stars (2358 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1216 reviews)
- [Google Analytics 360](https://www.g2.com/products/google-analytics-360/reviews) — 4.4/5 stars (598 reviews)
- [Hotjar](https://www.g2.com/products/hotjar/reviews) — 4.3/5 stars (342 reviews)

### Alternatives to Mixpanel

- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1049 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Kissmetrics](https://www.g2.com/products/kissmetrics/reviews) — 4.1/5 stars (168 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1785 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (631 reviews)
- [Hotjar](https://www.g2.com/products/hotjar/reviews) — 4.3/5 stars (342 reviews)
- [Countly](https://www.g2.com/products/countly/reviews) — 4.1/5 stars (20 reviews)
- [Appier AIRIS (formerly Woopra)](https://www.g2.com/products/appier-airis-formerly-woopra/reviews) — 4.4/5 stars (207 reviews)
- [PostHog](https://www.g2.com/products/posthog/reviews) — 4.5/5 stars (1050 reviews)

### Alternatives to Smartlook

- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1049 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (631 reviews)
- [LogRocket](https://www.g2.com/products/logrocket/reviews) — 4.6/5 stars (2358 reviews)
- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)
- [UXCam](https://www.g2.com/products/uxcam/reviews) — 4.6/5 stars (211 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1785 reviews)
- [Mouseflow](https://www.g2.com/products/mouseflow/reviews) — 4.6/5 stars (690 reviews)
- [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) — 4.6/5 stars (366 reviews)
- [Hotjar](https://www.g2.com/products/hotjar/reviews) — 4.3/5 stars (342 reviews)

---
## Top Discussions

### Amplitude Analytics

- Title: [What does amplitude software do?](https://www.g2.com/discussions/what-does-amplitude-software-do) — 2 comments
  > **Top comment:** "It is a data visualization tool for product analytics."
- Title: [What is Amplitude Analytics used for?](https://www.g2.com/discussions/what-is-amplitude-analytics-used-for) — 1 comment, 1 upvote
  > **Top comment:** "Amplitude Analytics is a product analytics tool that helps you understand how users behave in your app or website.

Main uses:
- Track user journeys..."
- Title: [What does Amplitude Analytics do?](https://www.g2.com/discussions/what-does-amplitude-analytics-do) — 1 comment
  > **Top comment:** "Amplitude is data-centric, not project-centric. Amplitude gives complete control to users to create custom charts with custom data. Amplitude is easy to..."
- Title: [How much does amplitude cost?](https://www.g2.com/discussions/how-much-does-amplitude-cost) — 1 comment
  > **Top comment:** "Don't know exactly,as my company founders owns it.
Apologies "
- Title: [How do I sign up for your Amplitude Events?](https://www.g2.com/discussions/how-do-i-sign-up-for-your-amplitude-events) — 1 comment, 1 upvote
  > **Top comment:** "Error handling is always nice to have a feature for any tool, it is handling very well"

### Mixpanel

- Title: [Is mixpanel free?](https://www.g2.com/discussions/is-mixpanel-free) — 4 comments
  > **Top comment:** "No"
- Title: [What is Mixpanel used for?](https://www.g2.com/discussions/what-is-mixpanel-used-for) — 2 comments
  > **Top comment:** "Mixpanel is a tool that helps businesses track and understand how people use their websites, apps, or software. It collects data on user actions, like..."
- Title: [What can mixpanel do?](https://www.g2.com/discussions/what-can-mixpanel-do) — 1 comment
  > **Top comment:** "MixPanel is an event logging platform that you can use to understand how your users are engaging with your application."
- Title: [C](https://www.g2.com/discussions/mixpanel-c) — 1 comment, 1 upvote
  > **Top comment:** "C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential."
- Title: [Can I use mixpanel with for real-time data?](https://www.g2.com/discussions/can-i-use-mixpanel-with-for-real-time-data) — 1 comment, 1 upvote
  > **Top comment:** "Yes you can"

### Smartlook

- Title: [How can I exclude myself from the recordings?](https://www.g2.com/discussions/14356-how-can-i-exclude-myself-from-the-recordings) — 2 comments, 1 upvote
  > **Top comment:** "Hi Enrico,

thank you for your question. You can exclude your IP address by going to the "IP blocking" tab in your account settings.

You can also open..."
- Title: [Is there any reason why smartlook would not record some portions of the user session?](https://www.g2.com/discussions/is-there-any-reason-why-smartlook-would-not-record-some-portions-of-the-user-session) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Inbaraj, 
We’d like to look into this for you but we’d need some more details about this specific case. Please reach out to our support team at..."
- Title: [What's the best approach for using smart look for mobile app optimisation ?](https://www.g2.com/discussions/what-s-the-best-approach-for-using-smart-look-for-mobile-app-optimisation) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Joshua,
There are many different approaches you could take but here is our suggestion. You could first leverage automated insights like heatmaps and..."
- Title: [How do I turn off the black box masks over EditTextViews in Android](https://www.g2.com/discussions/30601-how-do-i-turn-off-the-black-box-masks-over-edittextviews-in-android) — 1 comment
  > **Top comment:** "Hi Pavel,
thanks for your question.
Note that EditText and WebView are blacklisted by default and can be removed using..."
- Title: [What integration does Smartlook currently offer that cannot be missing from the platform implementation?](https://www.g2.com/discussions/27734-what-integration-does-smartlook-currently-offer-that-cannot-be-missing-from-the-platform-implementation) — 1 comment
  > **Top comment:** "Hi Fernanda,
check our most important integrations here: https://help.smartlook.com/en/collections/1948380-integrations
Lukas"

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/amplitude-analytics-vs-mixpanel-vs-smartlook)