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Compare Amplitude Analytics, Indicative, and Pendo

Pricing

 
Free
Free
 
Enterprise
Contact Amplitude
 
Free Trial
Free Trial
Free Trial
Amplitude Analytics
Free
Free
Enterprise
Contact Amplitude
Free Trial
Indicative
Free Trial
Pendo
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.9
7.9
8.6
Ease of Use
Ease of Use
8.6
8.1
8.3
Ease of Setup
Ease of Setup
8.4
Not enough data available
8.4
Ease of Admin
Ease of Admin
8.6
Not enough data available
8.6
Quality of Support
Quality of Support
8.9
8.7
9.1
Ease of Doing Business With
Ease of Doing Business With
8.8
Not enough data available
9.6
Product Direction (% positive)
Product Direction (% positive)
9.1
7.3
9.6
Meets Requirements
Amplitude Analytics
8.9
Indicative
7.9
Pendo
8.6
Ease of Use
Amplitude Analytics
8.6
Indicative
8.1
Pendo
8.3
Ease of Setup
Amplitude Analytics
8.4
Indicative
Not enough data available
Pendo
8.4
Ease of Admin
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
8.6
Quality of Support
Amplitude Analytics
8.9
Indicative
8.7
Pendo
9.1
Ease of Doing Business With
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
9.6
Product Direction (% positive)
Amplitude Analytics
9.1
Indicative
7.3
Pendo
9.6

Features

Metrics
Sessions - Digital Analytics
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.7
Engagement
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
8.8
Entry and Exit Pages
Amplitude Analytics
8.1
Indicative
Not enough data available
Pendo
8.6
Standard Event Tracking
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
8.6
Custom Event Tracking
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.6
Retention
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
7.6
Return
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
7.7
Conversions
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
8.6
Funnels
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
8.4
Product Analytics
Account-Level Analytics
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.6
User-Level Analytics
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.6
Segmentation
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.4
Funnels
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
7.8
Alerts
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.1
Multi-Product Analytics
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.3
User Scoring
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
7.5
Integrations
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
7.8
Reporting
Real-Time Reporting
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
8.3
Trending
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
8.3
Retroactive Reporting
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.8
Segmentation
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
8.9
Mobile Reporting
Amplitude Analytics
8.5
Indicative
Not enough data available
Pendo
7.7
Unification Across Devices
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.0
Custom Reports and Dashboards
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
7.8
User Identification
Geolocation
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
5.7
Demographics
Amplitude Analytics
7.5
Indicative
Not enough data available
Pendo
7.5
User Segmentation
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
9.2
Other
User Data
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
9.3
Site Search Reporting
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
7.5
Load Time Monitoring
Amplitude Analytics
8.5
Indicative
Not enough data available
Pendo
6.5
Campaign Tracking
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
7.0
E-Commerce
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
Not enough data available
Promotional Messages
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
8.9
Administration Alerts
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
8.9
Tracking & Reporting
User Path Tracking
Amplitude Analytics
8.4
Indicative
Not enough data available
Pendo
9.1
User Activity History
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
9.0
Crash Reporting
Amplitude Analytics
7.3
Indicative
Not enough data available
Pendo
Not enough data available
Custom Event Tracking
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
8.2
Real-Time Insights
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
8.3
Attribution
Amplitude Analytics
8.0
Indicative
Not enough data available
Pendo
8.7
Dashboard
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.8
Variation Testing
A/B Testing
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Conversion Goal
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Percentage of Traffic
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.1
Confidence Level
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
7.0
Multivariate Testing
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Split URL Testing
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Build
WYSIWYG Editor
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Landing Pages
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Reporting
Segmentation
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.3
Reports and Dashboards
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
7.6
Mobile Optimization
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
Not enough data available
Personalization
Standard Targeting
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
9.2
Custom Targeting
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
9.2
Profile Storage Duration
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.9
In-Page Analytics
Click Reporting
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.5
Heat Maps
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
8.3
Session Replays
Amplitude Analytics
Not enough data available
Indicative
Not enough data available
Pendo
5.0
Administration
Performance and Reliability
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
8.3
User, Role, and Access Management
Amplitude Analytics
9.4
Indicative
Not enough data available
Pendo
8.1
API / Integrations
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
8.3
QA Testing
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
8.7
Metrics
Conversions
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
8.3
Sessions - Mobile App Analytics
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
8.7
Engagement
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
9.0
Exit Tracking
Amplitude Analytics
7.6
Indicative
Not enough data available
Pendo
9.0
Events
Amplitude Analytics
9.2
Indicative
Not enough data available
Pendo
9.2
Retention
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
9.0
Return
Amplitude Analytics
8.4
Indicative
Not enough data available
Pendo
8.9
Funnels
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
9.0
Reporting
Real-Time
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
7.8
Trending
Amplitude Analytics
8.2
Indicative
Not enough data available
Pendo
9.0
Retroactive Reporting
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
8.8
Segmentation
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.8
Dashboards
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
8.1
Custom Reports and Dashboards
Amplitude Analytics
9.0
Indicative
Not enough data available
Pendo
8.0
Other
User Data
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
9.2
Load Time Monitoring
Amplitude Analytics
8.5
Indicative
Not enough data available
Pendo
7.5
Campaign Tracking
Amplitude Analytics
8.5
Indicative
Not enough data available
Pendo
Not enough data available
E-Commerce
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
Not enough data available
Tracking
Standard Tracking
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
8.9
Tracking Flexibility
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
8.7
Notifications and Alerts
In-App Notifications
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
9.3
System Notifications
Amplitude Analytics
8.7
Indicative
Not enough data available
Pendo
9.2
Alerts
Amplitude Analytics
8.9
Indicative
Not enough data available
Pendo
9.4
Administration
API / Integrations
Amplitude Analytics
8.6
Indicative
Not enough data available
Pendo
7.3
QA Testing
Amplitude Analytics
8.0
Indicative
Not enough data available
Pendo
6.9
Performance and Reliability
Amplitude Analytics
8.8
Indicative
Not enough data available
Pendo
8.1
User, Role, and Access Management
Amplitude Analytics
9.1
Indicative
Not enough data available
Pendo
8.2

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
24.4%
28.6%
16.1%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
51.1%
57.1%
74.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
24.4%
14.3%
9.7%
Amplitude Analytics
Small-Business
24.4%
Mid-Market
51.1%
Enterprise
24.4%
Indicative
Small-Business
28.6%
Mid-Market
57.1%
Enterprise
14.3%
Pendo
Small-Business
16.1%
Mid-Market
74.2%
Enterprise
9.7%

Reviewers' Industry

 
Computer Software
13.4%
Internet
22.2%
Computer Software
57.6%
 
Internet
12.7%
Computer Software
22.2%
Information Technology and Services
10.8%
 
Information Technology and Services
11.9%
E-Learning
14.8%
Internet
7.2%
 
Entertainment
8.2%
Telecommunications
7.4%
Marketing and Advertising
5.0%
 
Marketing and Advertising
7.5%
Newspapers
7.4%
Education Management
5.0%
 
Other
46.3%
Other
25.9%
Other
14.4%
Amplitude Analytics
Computer Software
13.4%
Internet
12.7%
Information Technology and Services
11.9%
Entertainment
8.2%
Marketing and Advertising
7.5%
Other
46.3%
Indicative
Internet
22.2%
Computer Software
22.2%
E-Learning
14.8%
Telecommunications
7.4%
Newspapers
7.4%
Other
25.9%
Pendo
Computer Software
57.6%
Information Technology and Services
10.8%
Internet
7.2%
Marketing and Advertising
5.0%
Education Management
5.0%
Other
14.4%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Bill G.
Administrator

The data always have to be analyzed to obtain metrics and reports that serve to improve the activity in a company. The great thing about Amplitude Analytics is that it is a tool for novices, you do not need to have a very extensive knowledge in data and...

G2 User in E-Learning

That it's easy for marketing team to use, data is clear and easy to understand, nice visuals .

Allie J.
User

Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Information Technology and Services

360º-view of behaviors across the platform is not there

G2 User in Internet

The dashboards can sometimes take a very long time to load.

G2 User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

 
Amplitude Analytics
Most Helpful Favorable Review
Bill G.
Administrator

The data always have to be analyzed to obtain metrics and reports that serve to improve the activity in a company. The great thing about Amplitude Analytics is that it is a tool for novices, you do not need to have a very extensive knowledge in data and...

Most Helpful Critical Review
G2 User in Information Technology and Services

360º-view of behaviors across the platform is not there

Indicative
Most Helpful Favorable Review
G2 User in E-Learning

That it's easy for marketing team to use, data is clear and easy to understand, nice visuals .

Most Helpful Critical Review
G2 User in Internet

The dashboards can sometimes take a very long time to load.

Pendo
Most Helpful Favorable Review
Allie J.
User

Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...

Most Helpful Critical Review
G2 User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

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Videos

 

This short video walks through how to do funnel analysis in Amplitude

No videos provided

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

Amplitude Analytics

This short video walks through how to do funnel analysis in Amplitude

Indicative
No videos provided
Pendo

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

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