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At a Glance
Market Segments
Small-Business (51.5% of reviews)
Small-Business (67.6% of reviews)
Entry-Level Pricing
Free Trial 2 users Per Year
Free 1 user Per Month
Amplemarket
Star Rating
(525)4.6 out of 5
Market Segments
Small-Business (51.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial 2 users Per Year
Browse all 3 pricing plansApollo.io
Star Rating
(9,312)4.7 out of 5
Market Segments
Small-Business (67.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Apollo.io excels in its Ease of Use with a score of 9.0, making it intuitive for small businesses to navigate, while Amplemarket trails slightly at 8.8. Reviewers mention that Apollo's user-friendly interface significantly reduces the learning curve.
- Reviewers mention that Apollo.io's Quality of Support is rated at 8.8, which is lower than Amplemarket's impressive 9.3. Users on G2 highlight that Amplemarket's support team is responsive and helpful, often resolving issues quickly.
- Users say that Apollo.io shines in Lead Validation with a score of 8.9, compared to Amplemarket's 8.6. Reviewers mention that Apollo's validation tools help ensure high-quality leads, which is crucial for effective sales strategies.
- G2 users report that Amplemarket outperforms Apollo.io in Automated Emails, scoring 9.4 against Apollo's 8.5. Users mention that Amplemarket's automation features are robust, allowing for highly personalized outreach that drives engagement.
- Reviewers mention that Apollo.io's Search functionality is rated highly at 9.1, which is superior to Amplemarket's 8.9. Users appreciate Apollo's ability to quickly find relevant contacts and data, streamlining their prospecting efforts.
- Users report that Amplemarket excels in Lead Follow-up with a score of 9.0, while Apollo.io scores 8.4. Reviewers highlight that Amplemarket's follow-up features are particularly effective in nurturing leads through the sales funnel.
Pricing
Entry-Level Pricing
Amplemarket
Startup
Free Trial
2 users Per Year
Perfect for small businesses, startups, & founder-led sales teams.
- Duo AI Copilot
- AI Intent Signals
- LinkedIn Automation
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
Free Trial
Amplemarket
Free Trial is available
Apollo.io
Free Trial is available
Ratings
Meets Requirements
8.8
411
9.1
7,366
Ease of Use
8.8
431
9.0
7,463
Ease of Setup
8.8
263
8.9
3,696
Ease of Admin
8.8
116
9.1
2,429
Quality of Support
9.3
399
8.8
6,310
Has the product been a good partner in doing business?
9.2
116
9.2
2,412
Product Direction (% positive)
9.6
394
9.4
7,087
Features by Category
Data Availability
8.7
126
8.8
2611
8.9
122
8.9
2578
8.6
120
|
Verified
8.6
2413
8.3
67
7.5
592
Data Accuracy
8.5
124
8.3
2550
8.8
122
8.6
2500
8.4
66
7.4
576
Agentic AI - Sales Intelligence
8.3
6
7.7
188
6.9
6
7.7
186
8.1
6
7.6
184
7.2
6
7.5
185
7.8
6
7.3
183
7.8
6
7.6
183
Platform
8.8
93
8.4
1146
Feature Not Available
8.8
1724
|
Verified
9.1
106
9.0
1848
8.5
103
|
Verified
8.6
1683
|
Verified
Feature Not Available
7.7
1336
|
Verified
8.3
91
8.3
1338
Features
9.2
122
8.9
2127
8.8
116
8.6
1877
8.7
116
|
Verified
8.5
1944
|
Verified
Feature Not Available
8.7
2069
|
Verified
8.9
123
|
Verified
9.0
2408
|
Verified
Feature Not Available
8.2
1653
8.8
111
|
Verified
8.2
1077
Feature Not Available
8.4
1865
|
Verified
9.0
119
|
Verified
8.5
1793
|
Verified
Lead Intelligence
Not enough data
8.1
576
Not enough data
8.2
572
Not enough data
8.3
571
Lead Management
Not enough data
8.5
586
Not enough data
7.8
579
Not enough data
8.4
576
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
7.4
558
Not enough data
7.4
549
Not enough data
7.7
549
Not enough data
7.9
551
Campaign Execution
Not enough data
Feature Not Available
Not enough data
8.0
549
Not enough data
7.9
540
Not enough data
8.3
542
Agentic AI - Account Data Management
Not enough data
8.3
21
Not enough data
8.3
21
Not enough data
8.2
21
Not enough data
7.9
21
Not enough data
8.2
21
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.1
124
|
Verified
7.6
673
8.5
124
|
Verified
8.3
713
9.0
140
|
Verified
8.4
709
8.4
121
|
Verified
8.0
678
Organization
8.3
121
|
Verified
8.3
683
8.6
120
|
Verified
8.3
683
8.3
120
|
Verified
8.3
677
Performance Analysis
7.6
114
|
Verified
7.9
698
8.3
134
|
Verified
8.4
715
Sales Analysis
7.3
114
|
Verified
7.8
686
7.4
107
8.0
691
Generative AI
8.3
59
7.9
570
8.0
53
7.9
568
Agentic AI - AI Sales Assistant
8.5
8
7.9
37
8.5
8
8.1
37
8.8
8
8.1
37
8.3
8
8.2
37
8.5
8
8.0
37
8.5
8
7.8
36
8.8
8
8.4
36
Diagnosis
Not enough data
7.6
406
Not enough data
7.7
406
Not enough data
7.9
404
Not enough data
8.1
398
Tracking
Not enough data
8.0
404
Not enough data
7.8
395
Not enough data
8.3
402
Not enough data
7.9
398
Not enough data
7.9
389
Reporting
Not enough data
8.2
392
Not enough data
8.1
389
Not enough data
7.8
384
Not enough data
7.5
383
Agentic AI - Email Deliverability
Not enough data
7.7
67
Not enough data
7.7
65
Not enough data
7.6
64
Not enough data
7.6
65
Not enough data
7.4
65
Integrated Workflows
8.5
200
8.6
2256
|
Verified
9.0
217
9.0
2608
|
Verified
7.8
174
8.0
1831
|
Verified
8.5
186
8.4
2054
8.3
212
8.5
2176
|
Verified
8.1
161
8.4
1910
7.8
161
8.4
1932
Repeatability and Reportability
8.2
177
8.5
2065
|
Verified
8.7
187
8.7
2132
|
Verified
8.6
188
8.7
2119
|
Verified
7.7
179
8.3
1986
|
Verified
7.2
141
Feature Not Available
AI and Automation
Feature Not Available
8.6
2159
8.0
167
8.5
2133
8.5
172
8.5
1991
8.0
164
8.3
1936
Feature Not Available
8.2
1778
Generative AI
7.9
98
7.8
980
Agentic AI - Sales Engagement
8.2
23
7.4
120
8.4
23
7.6
118
8.1
23
7.2
120
8.2
22
7.3
120
8.0
22
7.2
119
8.0
22
7.1
122
7.9
22
7.5
121
Dialing Options
Not enough data
7.9
81
Not enough data
Feature Not Available
Not enough data
6.3
9
Agent Tools
Not enough data
6.6
78
Not enough data
6.9
80
Not enough data
7.8
81
Automation
Not enough data
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Agentic AI - Auto Dialer
Not enough data
8.2
10
Not enough data
8.2
10
AI Capabilities - Auto Dialer
Not enough data
5.7
9
Not enough data
6.5
8
Not enough data
6.7
8
Call Analytics
Not enough data
8.5
119
Not enough data
8.4
117
Not enough data
8.7
118
Not enough data
8.6
119
Agent Performance Management
Not enough data
8.4
116
Not enough data
8.3
115
Not enough data
8.6
118
Generative AI
Not enough data
8.6
105
Agentic AI - Conversation Intelligence
Not enough data
7.7
8
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
7.1
8
Not enough data
7.4
7
Grammar
8.3
40
8.8
218
7.8
40
8.4
214
8.2
41
8.6
214
Formatting
7.3
38
Feature Not Available
7.4
38
Feature Not Available
6.8
38
Feature Not Available
Content
8.4
41
8.5
202
8.9
38
8.6
207
8.3
35
Feature Not Available
Product Type
8.9
37
Feature Not Available
8.6
37
Feature Not Available
Generative AI
8.6
27
8.4
172
7.7
26
8.4
173
Data Availability
8.7
56
8.4
244
8.6
57
8.5
251
7.8
46
7.6
240
Platform Additional Functionality
8.8
54
8.4
256
8.8
44
8.1
245
8.3
44
7.6
240
8.2
46
8.1
242
8.4
44
Feature Not Available
Voice
Not enough data
Feature Not Available
Not enough data
8.3
45
Transcription
Not enough data
8.3
45
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.0
44
Editing
Not enough data
8.3
44
Not enough data
8.0
44
Not enough data
8.4
44
Not enough data
8.1
43
Integration
Not enough data
7.8
44
Not enough data
7.7
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
44
Agentic AI - Transcription
Not enough data
5.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Lead Intelligence
8.6
91
8.9
3304
|
Verified
8.6
92
8.9
3152
|
Verified
8.6
94
8.8
3343
|
Verified
8.4
84
8.8
3026
|
Verified
8.9
95
9.2
3127
Agentic AI - Lead Intelligence
7.7
11
8.0
77
Lead Monitoring
8.6
140
|
Verified
8.7
903
8.4
144
|
Verified
8.5
898
Feature Not Available
8.4
894
Agentic AI - Lead Capture
Not enough data
7.7
104
Not enough data
7.5
103
Data Capture
Feature Not Available
8.0
891
7.9
125
|
Verified
8.4
855
8.0
121
|
Verified
8.1
851
7.9
134
|
Verified
8.5
879
Analytics
Feature Not Available
8.6
876
8.1
139
|
Verified
8.5
864
Customization
7.4
115
|
Verified
8.1
852
Feature Not Available
8.3
870
8.4
129
|
Verified
8.3
848
8.6
130
|
Verified
8.5
873
Matching
Not enough data
8.5
156
Not enough data
8.1
153
Not enough data
8.1
152
Routing
Not enough data
8.2
152
Not enough data
8.3
148
Not enough data
8.3
150
Not enough data
8.6
147
Platform Operations
Not enough data
8.3
149
Not enough data
8.3
145
Not enough data
8.3
148
Not enough data
8.0
148
Not enough data
8.4
148
Not enough data
8.5
150
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
Not enough data
7.9
49
Not enough data
8.4
49
Not enough data
8.1
49
Not enough data
8.0
47
Not enough data
8.3
49
Not enough data
7.7
48
Not enough data
8.2
49
CRM Data Enrichment
Not enough data
8.6
49
Not enough data
8.4
48
Not enough data
8.4
48
Not enough data
8.6
48
Not enough data
8.5
47
Account Management
Not enough data
8.2
47
Not enough data
8.3
47
Not enough data
8.1
47
Not enough data
8.3
47
Not enough data
8.2
47
Not enough data
8.1
47
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
8.5
16
Not enough data
8.5
16
Not enough data
8.4
16
Not enough data
8.4
16
Not enough data
9.0
15
Calendar View
Not enough data
7.6
60
Not enough data
7.6
60
Shared Calendar
Not enough data
7.5
59
Not enough data
7.6
60
Accessibility
Not enough data
7.9
59
Not enough data
7.5
60
Integration
Not enough data
7.9
60
Not enough data
7.9
59
Not enough data
7.7
60
Notifications
Not enough data
7.7
59
Not enough data
7.5
57
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Calendar
Not enough data
8.3
11
Integrations
Not enough data
7.2
92
Not enough data
8.6
98
Not enough data
7.7
90
Not enough data
8.0
91
Not enough data
7.8
88
Branding & Customizatio
Not enough data
7.8
88
Not enough data
8.0
91
Not enough data
7.9
87
Automatic Rules & Configurations
Not enough data
8.7
93
Not enough data
8.7
88
Not enough data
8.4
88
Agentic AI - Business Scheduling
Not enough data
7.6
20
Not enough data
8.1
20
Generative AI
7.9
57
7.8
703
6.7
54
Feature Not Available
Agentic AI - Email Verification
7.7
8
7.9
95
Meeting Prep - AI Meeting Assistants
Not enough data
7.5
23
Not enough data
6.9
23
Not enough data
6.7
23
Meeting Automation - AI Meeting Assistants
Not enough data
8.3
22
Not enough data
8.0
22
Not enough data
7.4
21
Meeting Insights - AI Meeting Assistants
Not enough data
7.5
21
Not enough data
7.6
22
Not enough data
7.6
22
Accessibility - AI Meeting Assistants
Not enough data
7.0
22
Not enough data
7.1
22
Not enough data
7.5
22
Agentic AI - AI Meeting Assistants
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.1
8
Agentic AI - Lead Mining
Not enough data
7.9
79
Not enough data
7.6
79
Agentic AI - Visitor Identification
Not enough data
8.5
8
Agentic AI - Lead Scoring
Not enough data
8.2
50
Not enough data
8.4
50
Not enough data
8.1
48
Not enough data
8.1
49
Attribution
Not enough data
8.9
364
Not enough data
8.9
361
Not enough data
8.6
335
Discovery
Not enough data
9.1
369
Not enough data
8.6
343
Not enough data
8.7
362
Management
Not enough data
8.5
334
Not enough data
8.7
356
Platform
Not enough data
8.7
338
Not enough data
8.8
345
Agentic AI - Sales Performance Management
Not enough data
8.0
24
Not enough data
8.6
23
Not enough data
8.0
23
Incentives
7.5
55
Feature Not Available
7.5
55
Feature Not Available
6.2
54
Feature Not Available
7.4
52
7.9
229
Personalization
8.0
56
Feature Not Available
7.8
55
8.3
237
8.6
61
8.5
241
7.3
52
8.3
236
Administrative
8.6
58
8.4
236
8.0
52
8.4
231
7.9
51
8.2
231
Agentic AI - Email Tracking
8.7
9
7.8
91
8.3
9
7.7
91
8.3
9
7.7
91
8.7
9
7.7
90
7.6
9
7.5
90
7.6
9
7.6
89
8.0
9
7.6
89
Analytics
8.7
121
8.4
732
8.0
115
8.3
720
7.6
115
8.0
709
Customizations
9.0
121
8.5
720
9.2
124
8.8
725
8.6
126
8.4
725
8.4
121
8.3
717
8.7
123
8.5
707
Generative AI
8.0
71
7.9
619
Agentic AI - Outbound Call Tracking
6.7
5
7.8
45
5.3
5
7.9
45
Calling
8.0
62
8.1
333
8.0
55
7.9
325
7.8
55
8.1
322
8.5
54
8.3
319
6.3
5
7.6
48
Contacts
8.6
56
8.3
322
8.5
54
8.1
315
8.8
53
8.3
320
Insights
8.4
52
8.3
317
8.9
55
8.2
315
6.6
52
7.8
310
9.4
55
8.5
316
8.7
52
8.2
308
6.0
5
8.2
47
Agentic AI - Sales Coaching
Not enough data
9.0
12
Not enough data
9.2
12
Not enough data
9.0
12
Not enough data
8.8
12
Training
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
65
Not enough data
Feature Not Available
Feedback
Not enough data
8.1
65
Not enough data
7.7
66
Not enough data
Feature Not Available
Not enough data
7.8
66
Not enough data
8.1
64
Not enough data
7.9
64
Not enough data
Feature Not Available
Generative AI
Not enough data
8.1
55
Agentic AI - Marketing Account Intelligence
Not enough data
8.1
16
Not enough data
8.1
15
Not enough data
7.9
15
Not enough data
7.8
15
Lead Intelligence
Not enough data
8.8
1025
Not enough data
8.8
602
Not enough data
9.0
1075
Lead Management
Not enough data
9.0
1012
Not enough data
8.6
902
Not enough data
9.0
1029
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
950
Data Availability - Marketing Account Intelligence
Not enough data
8.3
97
Data Accuracy - Marketing Account Intelligence
Not enough data
8.3
96
Categories
Categories
Shared Categories
Amplemarket and Apollo.io are categorized as Sales Engagement, AI Sales Assistant, Lead Intelligence, Buyer Intent Data Providers, AI Writing Assistant, Sales Intelligence, Email Verification, Outbound Call Tracking, Lead Capture, Email Tracking, and Sales Performance Management
Unique Categories
Amplemarket has no unique categories
Apollo.io is categorized as Calendar, Account Data Management, Visitor Identification, Email Deliverability, Sales Coaching, AI Meeting Assistants, Transcription, Lead-to-Account Matching and Routing, Conversation Intelligence, Business Scheduling, Marketing Account Intelligence, Auto Dialer, Revenue Operations & Intelligence (RO&I), Lead Scoring, Lead Mining, and AI Chatbots
Reviews
Reviewers' Company Size
Amplemarket
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
37.1%
Information Technology and Services
17.3%
Financial Services
6.5%
Marketing and Advertising
5.5%
Human Resources
5.1%
Other
28.5%
Information Technology and Services
15.2%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.3%
Alternatives
Discussions
What best practices or campaigns have worked best for folks out there? Happy to share our own. Thanks in advance!
1 Comment
CH
I love to export leads from LinkedIn posts! For example, if one of my competitors posts something that has a lot of engagement, I can easily export all...Read more
Amplemarket has no more discussions with answers
What is Apollo IO used for?
23 Comments
AP
Apollo.io is widely used database software. It is used for searching database like companies, contacts, designation, phone numbers, business email addresses....Read more
How do I submit my business to apollo
11 Comments
SS
Same here - I can't submit my company either. Wearitar - https://wearitar.comRead more
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