Users report that Criteo Commerce Growth has a strong focus on retargeting, with a score of 8.7 in this area, while Amazon Sponsored Ads also excels in retargeting but offers a more comprehensive suite of targeting options, leading to a higher overall satisfaction among users.
Reviewers mention that the ease of setup for Amazon Sponsored Ads is notably higher, scoring 8.9 compared to Criteo's 7.7, indicating that users find Amazon's platform more user-friendly and quicker to implement.
G2 users highlight that Criteo's machine learning optimization feature scores 8.3, which is beneficial for campaign performance, but users on G2 feel that Amazon Sponsored Ads provides more robust analytics and reporting capabilities, scoring 8.7 in overall satisfaction.
Users say that Criteo Commerce Growth's campaign management features, such as the campaign dashboard, score 8.0, but reviewers mention that Amazon Sponsored Ads offers superior bulk editing and batch uploading functionalities, which are essential for larger campaigns.
Reviewers mention that while Criteo offers decent mobile functionality with a score of 8.0, Amazon Sponsored Ads shines with its in-app ads and mobile rich media capabilities, scoring higher in mobile engagement features.
Users report that Criteo's product direction received a low score of 6.2, indicating concerns about future updates and improvements, whereas Amazon Sponsored Ads received a positive score of 8.7, suggesting a more promising trajectory for enhancements and user satisfaction.
Pricing
Entry-Level Pricing
Amazon Sponsored Ads
No pricing available
Criteo Commerce Growth
No pricing available
Free Trial
Amazon Sponsored Ads
No trial information available
Criteo Commerce Growth
No trial information available
Ratings
Meets Requirements
8.7
55
8.1
195
Ease of Use
8.6
54
8.1
194
Ease of Setup
8.8
26
7.7
108
Ease of Admin
8.7
25
7.8
110
Quality of Support
8.2
53
7.7
195
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