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# Amazon DSP vs StackAdapt Comparison - What are their main differences?

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Amazon DSPStackAdapt[+ Add Product](#)

Reviews

**Amazon DSP** [

4.2/5(18)

](https://www.g2.com/products/amazon-amazon-dsp/reviews#reviews)

**StackAdapt** [

4.7/5(905)

](https://www.g2.com/products/stackadapt/reviews#reviews)

Pricing

**Amazon DSP**
No pricing available

**StackAdapt**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Amazon DSP**
Not enough reviews yet

**StackAdapt**
1 month

Based on 345 responses

Return on Investment

**Amazon DSP**
Not enough reviews yet

**StackAdapt**
7 months

Based on 270 responses

Perceived Cost

**Amazon DSP**
$$$$$

**StackAdapt**
$$$$$

Average Discount

**Amazon DSP**
Not enough reviews yet

**StackAdapt**
6%

Pros & Cons

**Amazon DSP**
[
Ease of Use (2)
](https://www.g2.com/products/amazon-amazon-dsp/reviews?filters%5Bsentiment_snippet%5D=1189281&qs=pros-and-cons#reviews)[
Helpful (1)
](https://www.g2.com/products/amazon-amazon-dsp/reviews?filters%5Bsentiment_snippet%5D=2272060&qs=pros-and-cons#reviews)[
Dependency Issues (1)
](https://www.g2.com/products/amazon-amazon-dsp/reviews?filters%5Bsentiment_snippet%5D=2272164&qs=pros-and-cons#reviews)[
Lack of Clarity (1)
](https://www.g2.com/products/amazon-amazon-dsp/reviews?filters%5Bsentiment_snippet%5D=2272120&qs=pros-and-cons#reviews)

**StackAdapt**
[
Ease of Use (121)
](https://www.g2.com/products/stackadapt/reviews?filters%5Bsentiment_snippet%5D=1063661&qs=pros-and-cons#reviews)[
Customer Support (116)
](https://www.g2.com/products/stackadapt/reviews?filters%5Bsentiment_snippet%5D=1062769&qs=pros-and-cons#reviews)[
Reporting Limitations (26)
](https://www.g2.com/products/stackadapt/reviews?filters%5Bsentiment_snippet%5D=1064238&qs=pros-and-cons#reviews)[
Reporting Issues (21)
](https://www.g2.com/products/stackadapt/reviews?filters%5Bsentiment_snippet%5D=1059240&qs=pros-and-cons#reviews)

Integrations

**Amazon DSP**
Not enough data

**StackAdapt**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1649a3fb4e90cc0ce661ffe5e38f6178/adsquare.jpg "Product Avatar Image")

Adsquare

](https://www.g2.com/products/adsquare/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_114405f4f2fbda83a0d553e1a3beeb2d/agencyanalytics.jpg "Product Avatar Image")

AgencyAnalytics

](https://www.g2.com/products/agencyanalytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1a70cdd349865c820ee875c1e18cada7/data-360-formerly-salesforce-data-cloud.jpeg "Product Avatar Image")

Data 360 (formerly Salesforce Data Cloud)

](https://www.g2.com/products/data-360-formerly-salesforce-data-cloud/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_aeae116c52945fdecd7ed16d621cb315/data-studio.png "Product Avatar Image")

Data Studio

](https://www.g2.com/products/data-studio/reviews)[
View all
](https://www.g2.com/products/stackadapt/integrations)

Screenshots

**Amazon DSP**
No screenshot available

**StackAdapt**
 ![StackAdapt screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1220303/20220616-G2-Profile-Assets-01.png)

Ratings

Meets Requirements

**Amazon DSP**

7.8

7.816

**StackAdapt**

9.3

9.3773

Ease of Use

**Amazon DSP**

7.4

7.417

**StackAdapt**

9.1

9.1761

Ease of Setup

**Amazon DSP**

7.7

7.78

**StackAdapt**

9.2

9.2630

Ease of Admin

**Amazon DSP**

8.1

8.17

**StackAdapt**

9.2

9.2562

Quality of Support

**Amazon DSP**

8.5

8.516

**StackAdapt**

9.8

9.8764

Has the product been a good partner in doing business?

**Amazon DSP**

8.1

8.17

**StackAdapt**

9.8

9.8574

Product Direction (% positive)

**Amazon DSP**

7.8

7.816

**StackAdapt**

9.7

9.7735

Features

Demand Side Platform (DSP)[Hide 63 FeaturesShow 63 Features](javascript:void(0);)

7.8

11

8.9

603

Demand Side Platforms

Cross Channel Capabilities 

8.1

6

9.4(won by 1.3)

246

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Agentic AI - Demand Side Platform (DSP)

Autonomous Task Execution

Not enough data

8.4(won by default)

36

Multi-step Planning

Not enough data

8.5(won by default)

37

Cross-system Integration

Not enough data

8.6(won by default)

38

Adaptive Learning

Not enough data

8.7(won by default)

36

Proactive Assistance

Not enough data

8.4(won by default)

38

Decision Making

Not enough data

8.5(won by default)

37

Campaign Management

Campaign Dashboard

8.0

10

9.0(won by 1.0)

492

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Campaign Optimization

7.6

9

8.9(won by 1.3)

488

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Reach

8.3

9

9.1(won by 0.8)

478

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Bulk Editing

7.4

9

8.4(won by 1.0)

404

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Batch Uploading

7.6

9

8.6(won by 1.0)

398

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Brand Safety

7.8

10

9.1(won by 1.3)

441

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Fraud Protection

8.0

10

9.0(won by 1.0)

415

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Frequency Capping

7.7

10

9.2(won by 1.5)

436

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Budget Pacing

8.2

10

9.3(won by 1.1)

472

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Creative Optimization

8.1

9

8.9(won by 0.8)

454

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Rich Media Capabilties

8.3

8

9.0(won by 0.7)

390

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

In-App Ads

7.7

8

8.8(won by 1.1)

363

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Mobile Rich Media Capabilities

7.9

7

8.9(won by 1.0)

350

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

8.5

11

9.4(won by 0.9)

498

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Retargeting

7.8

10

9.3(won by 1.5)

468

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Geo-Targeting

8.2

11

9.3(won by 1.1)

468

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Contextual Targeting

7.9

11

9.3(won by 1.4)

457

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Audience Targeting

Not enough data

Not enough data

Demand Side Platforms

Machine Learning Optimization

7.5

10

9.0(won by 1.5)

372

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Estimate and Projections

7.9

11

8.9(won by 1.0)

361

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Cross-Device Capabilities

7.3

11

9.2(won by 1.9)

369

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

AI/Machine Learning

Not enough data

Not enough data

Platform

API / Integrations

6.4

11

8.7(won by 2.3)

399

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Custom Reports

8.2

10

8.6(won by 0.4)

462

|

Verified

User, Role, and Access Management

8.2

10

9.2(won by 1.0)

444

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Performance and Reliability

7.7

11

9.3(won by 1.6)

481

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Enterprise Scalability

7.1

11

9.2(won by 2.1)

397

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Customization

7.6

11

8.9(won by 1.3)

406

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Workflow Capability

7.0

11

8.9(won by 1.9)

395

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Internationalization

7.6

9

8.9(won by 1.3)

352

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Notifications

8.0

9

8.7(won by 0.7)

395

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

For Advertising Agencies

Not enough data

Not enough data

Bidding Strategies

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Display Advertising[Hide 87 FeaturesShow 87 Features](javascript:void(0);)

Not enough data

8.9

599

Channel Functionality

Display Functionality

Not enough data

9.3(won by default)

391

Platform Interoperability

Close Ecosystem API

Not enough data

8.7(won by default)

256

Agentic AI - Display Advertising

Autonomous Task Execution

Not enough data

8.1(won by default)

40

Multi-step Planning

Not enough data

8.4(won by default)

39

Cross-system Integration

Not enough data

8.5(won by default)

39

Adaptive Learning

Not enough data

8.5(won by default)

39

Proactive Assistance

Not enough data

8.4(won by default)

39

Decision Making

Not enough data

8.5(won by default)

39

Task Planning

Not enough data

Not enough data

Project Planning

Not enough data

Not enough data

Campaign Management

Campaign Dashboard

8.0

10

9.0(won by 1.0)

492

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Campaign Optimization

7.6

9

8.9(won by 1.3)

488

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Reach

8.3

9

9.1(won by 0.8)

478

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Bulk Editing

7.4

9

8.4(won by 1.0)

404

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Batch Uploading

7.6

9

8.6(won by 1.0)

398

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Brand Safety

7.8

10

9.1(won by 1.3)

441

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Fraud Protection

8.0

10

9.0(won by 1.0)

415

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Frequency Capping

7.7

10

9.2(won by 1.5)

436

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Budget Pacing

8.2

10

9.3(won by 1.1)

472

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Creative Optimization

8.1

9

8.9(won by 0.8)

454

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Rich Media Capabilties

8.3

8

9.0(won by 0.7)

390

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

In-App Ads

7.7

8

8.8(won by 1.1)

363

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Mobile Rich Media Capabilities

7.9

7

8.9(won by 1.0)

350

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

8.5

11

9.4(won by 0.9)

498

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Retargeting

7.8

10

9.3(won by 1.5)

468

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Geo-Targeting

8.2

11

9.3(won by 1.1)

468

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Contextual Targeting

7.9

11

9.3(won by 1.4)

457

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Audience Targeting

Not enough data

Not enough data

Platform

API / Integrations

6.4

11

8.7(won by 2.3)

399

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Custom Reports

8.2

10

8.6(won by 0.4)

462

|

Verified

User, Role, and Access Management

8.2

10

9.2(won by 1.0)

444

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Performance and Reliability

7.7

11

9.3(won by 1.6)

481

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Enterprise Scalability

7.1

11

9.2(won by 2.1)

397

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Customization

7.6

11

8.9(won by 1.3)

406

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Workflow Capability

7.0

11

8.9(won by 1.9)

395

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Internationalization

7.6

9

8.9(won by 1.3)

352

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Notifications

8.0

9

8.7(won by 0.7)

395

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Campaign Analytics

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Dynamic Content

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Project Time Tracking

Not enough data

Not enough data

Real-Time Updates

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Cross Channel Attribution

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Heatmaps

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Behavior Analytics

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Projections

Not enough data

Not enough data

Video Advertising[Hide 53 FeaturesShow 53 Features](javascript:void(0);)

Not enough data

9.0

601

Platform Interoperability

Close Ecosystem API

Not enough data

8.7(won by default)

197

Video Functionality

Video Functionality

Not enough data

9.2(won by default)

375

Agentic AI - Video Advertising

Autonomous Task Execution

Not enough data

8.5(won by default)

26

Multi-step Planning

Not enough data

8.5(won by default)

26

Cross-system Integration

Not enough data

8.5(won by default)

26

Adaptive Learning

Not enough data

8.7(won by default)

26

Proactive Assistance

Not enough data

8.4(won by default)

26

Decision Making

Not enough data

8.5(won by default)

26

Campaign Management

Campaign Dashboard

8.0

10

9.0(won by 1.0)

492

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Campaign Optimization

7.6

9

8.9(won by 1.3)

488

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Reach

8.3

9

9.1(won by 0.8)

478

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Bulk Editing

7.4

9

8.4(won by 1.0)

404

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Batch Uploading

7.6

9

8.6(won by 1.0)

398

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Brand Safety

7.8

10

9.1(won by 1.3)

441

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Fraud Protection

8.0

10

9.0(won by 1.0)

415

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Frequency Capping

7.7

10

9.2(won by 1.5)

436

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Budget Pacing

8.2

10

9.3(won by 1.1)

472

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Creative Optimization

8.1

9

8.9(won by 0.8)

454

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Rich Media Capabilties

8.3

8

9.0(won by 0.7)

390

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

In-App Ads

7.7

8

8.8(won by 1.1)

363

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Mobile Rich Media Capabilities

7.9

7

8.9(won by 1.0)

350

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

8.5

11

9.4(won by 0.9)

498

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Retargeting

7.8

10

9.3(won by 1.5)

468

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Geo-Targeting

8.2

11

9.3(won by 1.1)

468

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Contextual Targeting

7.9

11

9.3(won by 1.4)

457

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Audience Targeting

Not enough data

Not enough data

Platform

API / Integrations

6.4

11

8.7(won by 2.3)

399

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Custom Reports

8.2

10

8.6(won by 0.4)

462

|

Verified

User, Role, and Access Management

8.2

10

9.2(won by 1.0)

444

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Performance and Reliability

7.7

11

9.3(won by 1.6)

481

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Enterprise Scalability

7.1

11

9.2(won by 2.1)

397

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Customization

7.6

11

8.9(won by 1.3)

406

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Workflow Capability

7.0

11

8.9(won by 1.9)

395

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Internationalization

7.6

9

8.9(won by 1.3)

352

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Notifications

8.0

9

8.7(won by 0.7)

395

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Digital Audio Advertising[Hide 14 FeaturesShow 14 Features](javascript:void(0);)

Not enough data

9.1

25

Platform Basics

Cross-Device Advertising

Not enough data

9.8(won by default)

23

Audio Ad Formats

Not enough data

9.6(won by default)

23

Programmatic Audio

Not enough data

9.6(won by default)

23

Audience Targeting

Not enough data

9.9(won by default)

23

Platform Reporting

Performance Monitoring

Not enough data

9.3(won by default)

23

Reporting Dashboards

Not enough data

8.9(won by default)

23

Dashboard Exports

Not enough data

8.5(won by default)

22

Music Genre Reporting

Not enough data

8.3(won by default)

22

Agentic AI - Digital Audio Advertising

Autonomous Task Execution

Not enough data

8.6(won by default)

15

Multi-step Planning

Not enough data

8.7(won by default)

15

Cross-system Integration

Not enough data

8.6(won by default)

16

Adaptive Learning

Not enough data

8.9(won by default)

15

Proactive Assistance

Not enough data

8.4(won by default)

15

Decision Making

Not enough data

8.6(won by default)

15

Connected TV (CTV) Advertising Platforms[Hide 12 FeaturesShow 12 Features](javascript:void(0);)

Not enough data

9.0

40

Platform - Connected TV (CTV) Advertising Platforms

Personalized Segmentation

Not enough data

9.5(won by default)

37

Ad Serving 

Not enough data

9.3(won by default)

38

Streaming Capabilites

Not enough data

9.4(won by default)

38

Performance Analytics

Not enough data

9.3(won by default)

38

Campaign Management - Connected TV (CTV) Advertising Platforms

Creative Assets

Not enough data

9.3(won by default)

39

Campaign Dashboard

Not enough data

9.4(won by default)

39

Agentic AI - Connected TV (CTV) Advertising Platforms

Autonomous Task Execution

Not enough data

8.4(won by default)

22

Multi-step Planning

Not enough data

8.4(won by default)

22

Cross-system Integration

Not enough data

8.5(won by default)

23

Adaptive Learning

Not enough data

8.6(won by default)

22

Proactive Assistance

Not enough data

8.3(won by default)

22

Decision Making

Not enough data

8.4(won by default)

22

Native Advertising[Hide 6 FeaturesShow 6 Features](javascript:void(0);)

Not enough data

8.5

24

Agentic AI - Native Advertising

Autonomous Task Execution

Not enough data

8.3(won by default)

22

Multi-step Planning

Not enough data

8.3(won by default)

22

Cross-system Integration

Not enough data

8.5(won by default)

22

Adaptive Learning

Not enough data

8.4(won by default)

22

Proactive Assistance

Not enough data

8.1(won by default)

22

Decision Making

Not enough data

8.3(won by default)

23

Show 1 feature category with incomplete data

Cross-Channel Advertising[Hide 6 FeaturesShow 6 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Cross-Channel Advertising

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Amazon DSP](https://images.g2crowd.com/uploads/product/hd_favicon/1541606572/amazon-amazon-dsp.jpg "Amazon DSP")](https://www.g2.com/products/amazon-amazon-dsp/reviews)

Amazon DSP

Small-Business(50 or fewer emp.)

27.8%

Mid-Market(51-1000 emp.)

50.0%

Enterprise(\> 1000 emp.)

22.2%

[![StackAdapt](https://images.g2crowd.com/uploads/product/hd_favicon/5fbf26343205a3da57c3095097400117/stackadapt.svg "StackAdapt")](https://www.g2.com/products/stackadapt/reviews)

StackAdapt

Small-Business(50 or fewer emp.)

62.0%

Mid-Market(51-1000 emp.)

32.0%

Enterprise(\> 1000 emp.)

6.0%

Small-Business

(50 or fewer emp.)

27.8%

62.0%

Mid-Market

(51-1000 emp.)

50.0%

32.0%

Enterprise

(\> 1000 emp.)

22.2%

6.0%

Reviewers' Industry

[![Amazon DSP](https://images.g2crowd.com/uploads/product/hd_favicon/1541606572/amazon-amazon-dsp.jpg "Amazon DSP")](https://www.g2.com/products/amazon-amazon-dsp/reviews)
Amazon DSP

Marketing and Advertising

38.9%

Telecommunications

5.6%

Pharmaceuticals

5.6%

Luxury Goods & Jewelry

5.6%

E-Learning

5.6%

Other

38.9%

[![StackAdapt](https://images.g2crowd.com/uploads/product/hd_favicon/5fbf26343205a3da57c3095097400117/stackadapt.svg "StackAdapt")](https://www.g2.com/products/stackadapt/reviews)
StackAdapt

Marketing and Advertising

57.2%

Financial Services

2.5%

Online Media

2.4%

Health, Wellness and Fitness

2.3%

Computer Software

2.1%

Other

33.5%

FAQs

## Amazon DSP vs StackAdapt FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between StackAdapt vs Amazon DSP?

StackAdapt stands out for its higher reviewer satisfaction, especially in support and ease of use, while Amazon DSP is favored for its integration with the Amazon ecosystem.

| | [StackAdapt](https://www.g2.com/products/stackadapt/reviews) | [Amazon DSP](https://www.g2.com/products/amazon-amazon-dsp/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.7/5 (898 reviews) | 4.2/5 (18 reviews) |
| Ease of Setup score | 9.2 | 7.7 |
| Quality of Support score | 9.9 | 8.5 |
| Top Reviewer-Cited Strength | Customer Support (116 all-time mentions) | Targeting capabilities and Amazon ecosystem integration |

### How do the pricing models of StackAdapt and Amazon DSP compare?

StackAdapt is rated higher for value satisfaction than Amazon DSP, with reviewers noting competitive pricing and strong ROI.

- **StackAdapt:** In recent reviews, many cite StackAdapt as affordable with competitive CPM rates and strong ROI, though some mention higher minimums for managed tiers.
- **Amazon DSP:** Reviewers note higher budget requirements and minimum spend, with value tied to access to Amazon's inventory and data.
- **Switching reasons:** Reviewers move to StackAdapt for more transparent pricing and lower barriers to entry compared to other DSPs.

### What are the best alternatives to StackAdapt and Amazon DSP?

The top three alternatives to StackAdapt and Amazon DSP are The Trade Desk, AdRoll, and Google Marketing Platform.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [StackAdapt](https://www.g2.com/products/stackadapt/reviews) | 4.7/5 (898 reviews) | — | Affordable, competitive CPM rates | Customer Support (116 all-time mentions) |
| [Amazon DSP](https://www.g2.com/products/amazon-amazon-dsp/reviews) | 4.2/5 (18 reviews) | — | Higher minimum spend, value in Amazon inventory | Targeting capabilities and Amazon ecosystem integration |
| [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) | 4.4/5 (184 reviews) | Mid-Market | — | Advanced programmatic features |
| [AdRoll](https://www.g2.com/products/adroll/reviews) | 4.1/5 (787 reviews) | Small-Business | — | Retargeting and cross-channel marketing |
| [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) | 4.1/5 (300 reviews) | Mid-Market | — | Integration with Google ecosystem |

### Which Demand Side Platform (DSP) features should I prioritize when comparing StackAdapt and Amazon DSP?

Buyers comparing StackAdapt and Amazon DSP should prioritize targeting capabilities, ease of use, customer support, integrations, and reporting.

- **Targeting:** StackAdapt: 57 all-time mentions; Amazon DSP: frequently cited as a core strength in recent reviews.
- **Ease of Use:** StackAdapt: 9.1 score, 121 all-time mentions; Amazon DSP: 7.4 score.
- **Customer Support:** StackAdapt: 9.9 score, 116 all-time mentions; Amazon DSP: 8.5 score.
- **Integrations:** StackAdapt: Funnel (54 all-time mentions), Meta, Data Studio; Amazon DSP: integration with Amazon ecosystem cited in recent reviews.
- **Reporting:** StackAdapt: frequently cited as an area for improvement; Amazon DSP: praised for rich insights and reporting in recent reviews.

### What are the pros and cons of StackAdapt vs Amazon DSP?

StackAdapt's headline strength is customer support, while Amazon DSP is strongest in targeting and Amazon ecosystem integration.

- **StackAdapt strengths:** Customer Support (116 all-time mentions), Ease of Use (121), Team Helpfulness (98), Audience Targeting (57), Campaign Management (68), Integrations with tools like Funnel (54).
- **StackAdapt trade-offs:** Reporting flexibility and customization are cited as areas for improvement, with some reviewers noting higher minimums for managed tiers and manual campaign setup processes.
- **Amazon DSP strengths:** Targeting capabilities, integration with Amazon's ecosystem, access to premium inventory, and robust reporting are highlighted in recent reviews.
- **Amazon DSP trade-offs:** Reviewers note higher budget requirements, less flexibility in creative formats, a steeper learning curve, and slower platform performance.

### Is StackAdapt or Amazon DSP better for small businesses?

StackAdapt is the better fit for small businesses, with reviewers highlighting its ease of use and support for smaller teams.

- **StackAdapt:** Reviewers from small agencies and teams consistently cite StackAdapt's intuitive interface, easy onboarding, and dedicated support as key benefits for small businesses.
- **Amazon DSP:** Reviewers note higher minimum spend requirements and a steeper learning curve, making it less accessible for small businesses.

### Which Demand Side Platform (DSP) platform has better integrations?

StackAdapt is favored for integrations, with reviewers citing a broader range of third-party connections.

- **StackAdapt:** Funnel (54 all-time mentions), Meta, and Data Studio are frequently cited integrations, with reviewers highlighting the ease of connecting to analytics and marketing tools.
- **Amazon DSP:** Integration with the Amazon ecosystem is a core strength, enabling direct access to Amazon's audience and data, but third-party integration mentions are limited.

### How do StackAdapt and Amazon DSP compare on customer support?

StackAdapt leads Amazon DSP in Quality of Support by a significant margin, with a 1.4-point advantage (9.9 vs 8.5).

- **StackAdapt:** Reviewers consistently praise StackAdapt's responsive, proactive, and knowledgeable support team, with 116 all-time mentions for customer support and many citing dedicated account management.
- **Amazon DSP:** Support is described as reliable and helpful in recent reviews, but with fewer mentions and a lower satisfaction score.

### Which is easier to implement, StackAdapt or Amazon DSP?

StackAdapt is rated higher for Ease of Setup, with a 1.5-point advantage (9.2 vs 7.7), and reviewers highlight its intuitive onboarding.

- **StackAdapt:** Reviewers frequently describe the setup process as straightforward, with easy onboarding, clear navigation, and strong support during implementation.
- **Amazon DSP:** Reviewers note that setup is generally easy but can be tedious and time-consuming, with some citing a steeper learning curve and slower platform performance.

### Which product has better Targeting?

StackAdapt is the stronger platform for Targeting, with higher reviewer satisfaction and more frequent positive mentions.

- **StackAdapt:** Targeting: 57 all-time mentions, advanced ABM and contextual targeting cited in recent reviews, and a higher Meets Requirements score (9.3).
- **Amazon DSP:** Targeting is frequently cited as a core strength in recent reviews, with access to Amazon's audience data and real-time shopping signals, but with a lower Meets Requirements score (7.8).

Alternatives

**Amazon DSP Alternatives**

 ![The Trade Desk](https://images.g2crowd.com/uploads/product/hd_favicon/fbe148c48427cc1601ccb4650957bc61/the-trade-desk.svg "The Trade Desk")

[
The Trade Desk
](/products/the-trade-desk/reviews)

 ![Google Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/1548109246/google-marketing-platform.png "Google Marketing Platform")

[
Google Marketing Platform
](/products/google-marketing-platform/reviews)

 ![Criteo Commerce Growth](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-growth.svg "Criteo Commerce Growth")

[
Criteo Commerce Growth
](/products/criteo-commerce-growth/reviews)

 ![Facebook for Business](https://images.g2crowd.com/uploads/product/hd_favicon/1487565851/facebook-for-business.svg "Facebook for Business")

[
Facebook
](/products/facebook-for-business/reviews)

**StackAdapt Alternatives**

 ![Basis](https://images.g2crowd.com/uploads/product/hd_favicon/df9d04bdcff3b5a6af4bdf592034ba4c/basis.svg "Basis")

[
Basis
](/products/basis/reviews)

 ![The Trade Desk](https://images.g2crowd.com/uploads/product/hd_favicon/fbe148c48427cc1601ccb4650957bc61/the-trade-desk.svg "The Trade Desk")

[
The Trade Desk
](/products/the-trade-desk/reviews)

 ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll")

[
AdRoll
](/products/adroll/reviews)

 ![Criteo Commerce Growth](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-growth.svg "Criteo Commerce Growth")

[
Criteo Commerce Growth
](/products/criteo-commerce-growth/reviews)