Compare Amazon Display Ads and StackAdapt

At a Glance
Amazon Display Ads
Amazon Display Ads
Star Rating
(32)4.4 out of 5
Market Segments
Small-Business (54.8% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Amazon Display Ads
StackAdapt
StackAdapt
Star Rating
(853)4.7 out of 5
Market Segments
Small-Business (62.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdapt
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that StackAdapt excels in user satisfaction, boasting a significantly higher overall score compared to Amazon Display Ads. Users appreciate its intuitive interface, which is described as "very easy to navigate even for new users," making it a strong choice for those new to digital advertising.
  • According to verified reviews, StackAdapt's customer support is highly rated, with users noting that the support team is "very responsive and helpful." In contrast, Amazon Display Ads has received lower ratings in this area, indicating potential challenges for users seeking assistance.
  • Users say that StackAdapt's investment in machine learning and AI enhances campaign optimization, with features like the AI assistant Ivy helping to make informed decisions. This level of technological integration is less emphasized in Amazon Display Ads, which may limit its effectiveness for users looking for advanced optimization tools.
  • Reviewers mention that StackAdapt offers remarkable flexibility, allowing for a variety of ad formats across multiple channels, including content, audio, video, and text. This versatility is a standout feature that users find beneficial, while Amazon Display Ads is more focused on product-related advertising, which may not suit all marketing strategies.
  • Users highlight that StackAdapt's campaign optimization features are robust, with a focus on creative targeting and audience engagement. In comparison, Amazon Display Ads, while effective for product promotion, may not provide the same depth of targeting capabilities, as indicated by lower scores in related features.
  • According to recent feedback, StackAdapt's ability to support small businesses is notable, with a majority of its reviews coming from this segment. While Amazon Display Ads also serves small businesses, its lower market presence and fewer reviews suggest it may not be as widely adopted or trusted in this space.
Pricing
Entry-Level Pricing
Amazon Display Ads
No pricing available
StackAdapt
No pricing available
Free Trial
Amazon Display Ads
No trial information available
StackAdapt
No trial information available
Ratings
Meets Requirements
8.6
28
9.3
737
Ease of Use
9.2
28
9.1
724
Ease of Setup
9.1
13
9.2
593
Ease of Admin
9.1
11
9.2
545
Quality of Support
8.6
28
9.9
730
Has the product been a good partner in doing business?
8.5
11
9.8
557
Product Direction (% positive)
8.3
28
9.7
705
Features by Category
8.5
9
8.9
564
Channel Functionality
8.9
6
9.3
389
Platform Interoperability
Not enough data
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.5
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
8.6
7
9.0
478
|
Verified
8.1
6
8.9
478
|
Verified
8.6
7
9.1
468
|
Verified
8.3
5
8.5
400
|
Verified
7.7
5
8.6
397
|
Verified
8.7
5
9.1
442
|
Verified
8.3
5
9.0
416
|
Verified
8.0
5
9.2
436
|
Verified
8.3
5
9.3
470
|
Verified
6.9
7
8.9
449
|
Verified
8.3
5
9.0
391
|
Verified
Not enough data
8.9
363
|
Verified
Not enough data
8.9
351
|
Verified
Targeting
8.8
7
9.4
481
|
Verified
8.8
7
9.3
463
|
Verified
9.3
5
9.3
464
|
Verified
9.2
6
9.3
455
|
Verified
Platform
8.6
6
8.7
387
|
Verified
7.8
6
8.7
448
|
Verified
9.2
6
9.2
444
8.3
6
9.3
469
|
Verified
8.9
6
9.2
397
|
Verified
8.1
6
8.9
405
|
Verified
9.2
6
8.9
396
|
Verified
8.6
6
8.9
353
|
Verified
8.9
6
8.7
396
|
Verified
Not enough data
9.0
566
Platform Interoperability
Not enough data
8.7
198
Video Functionality
Not enough data
9.2
375
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.5
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
8.6
7
9.0
478
|
Verified
8.1
6
8.9
478
|
Verified
8.6
7
9.1
468
|
Verified
8.3
5
8.5
400
|
Verified
7.7
5
8.6
397
|
Verified
8.7
5
9.1
442
|
Verified
8.3
5
9.0
416
|
Verified
8.0
5
9.2
436
|
Verified
8.3
5
9.3
470
|
Verified
6.9
7
8.9
449
|
Verified
8.3
5
9.0
391
|
Verified
Not enough data
8.9
363
|
Verified
Not enough data
8.9
351
|
Verified
Targeting
8.8
7
9.4
481
|
Verified
8.8
7
9.3
463
|
Verified
9.3
5
9.3
464
|
Verified
9.2
6
9.3
455
|
Verified
Platform
8.6
6
8.7
387
|
Verified
7.8
6
8.7
448
|
Verified
9.2
6
9.2
444
8.3
6
9.3
469
|
Verified
8.9
6
9.2
397
|
Verified
8.1
6
8.9
405
|
Verified
9.2
6
8.9
396
|
Verified
8.6
6
8.9
353
|
Verified
8.9
6
8.7
396
|
Verified
Digital Audio AdvertisingHide 14 FeaturesShow 14 Features
Not enough data
9.1
24
Platform Basics
Not enough data
9.8
23
Not enough data
9.6
23
Not enough data
9.6
23
Not enough data
9.9
23
Platform Reporting
Not enough data
9.3
23
Not enough data
8.9
23
Not enough data
8.5
22
Not enough data
8.3
22
Agentic AI - Digital Audio Advertising
Not enough data
8.6
15
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.9
15
Not enough data
8.4
15
Not enough data
8.6
15
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
Not enough data
8.9
567
Demand Side Platforms
Not enough data
9.4
236
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
34
Not enough data
8.4
36
Not enough data
8.5
36
Not enough data
8.7
36
Not enough data
8.3
36
Not enough data
8.4
36
Campaign Management
8.6
7
9.0
478
|
Verified
8.1
6
8.9
478
|
Verified
8.6
7
9.1
468
|
Verified
8.3
5
8.5
400
|
Verified
7.7
5
8.6
397
|
Verified
8.7
5
9.1
442
|
Verified
8.3
5
9.0
416
|
Verified
8.0
5
9.2
436
|
Verified
8.3
5
9.3
470
|
Verified
6.9
7
8.9
449
|
Verified
8.3
5
9.0
391
|
Verified
Not enough data
8.9
363
|
Verified
Not enough data
8.9
351
|
Verified
Targeting
8.8
7
9.4
481
|
Verified
8.8
7
9.3
463
|
Verified
9.3
5
9.3
464
|
Verified
9.2
6
9.3
455
|
Verified
Demand Side Platforms
Not enough data
9.0
368
|
Verified
Not enough data
8.9
359
|
Verified
Not enough data
9.2
368
|
Verified
Platform
8.6
6
8.7
387
|
Verified
7.8
6
8.7
448
|
Verified
9.2
6
9.2
444
8.3
6
9.3
469
|
Verified
8.9
6
9.2
397
|
Verified
8.1
6
8.9
405
|
Verified
9.2
6
8.9
396
|
Verified
8.6
6
8.9
353
|
Verified
8.9
6
8.7
396
|
Verified
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
9.0
38
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
9.5
37
Not enough data
9.4
37
Not enough data
9.5
37
Not enough data
9.4
37
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
9.4
38
Not enough data
9.4
38
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.4
22
Not enough data
8.4
22
Not enough data
8.4
22
Not enough data
8.6
22
Not enough data
8.3
22
Not enough data
8.4
22
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
24
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.4
22
Not enough data
8.1
22
Not enough data
8.3
23
Categories
Categories
Shared Categories
Amazon Display Ads
Amazon Display Ads
StackAdapt
StackAdapt
Amazon Display Ads and StackAdapt are categorized as Display Advertising
Unique Categories
Amazon Display Ads
Amazon Display Ads has no unique categories
Reviews
Reviewers' Company Size
Amazon Display Ads
Amazon Display Ads
Small-Business(50 or fewer emp.)
54.8%
Mid-Market(51-1000 emp.)
35.5%
Enterprise(> 1000 emp.)
9.7%
StackAdapt
StackAdapt
Small-Business(50 or fewer emp.)
62.7%
Mid-Market(51-1000 emp.)
31.8%
Enterprise(> 1000 emp.)
5.5%
Reviewers' Industry
Amazon Display Ads
Amazon Display Ads
Marketing and Advertising
19.4%
Information Technology and Services
12.9%
Automotive
6.5%
Consumer Goods
6.5%
Accounting
3.2%
Other
51.6%
StackAdapt
StackAdapt
Marketing and Advertising
57.9%
Financial Services
2.5%
Online Media
2.5%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.7%
Alternatives
Amazon Display Ads
Amazon Display Ads Alternatives
Marin Software
Marin Software
Add Marin Software
AdRoll
AdRoll
Add AdRoll
Celtra
Celtra
Add Celtra
Brave
Brave
Add Brave
StackAdapt
StackAdapt Alternatives
AdRoll
AdRoll
Add AdRoll
The Trade Desk
The Trade Desk
Add The Trade Desk
Basis
Basis
Add Basis
Criteo Commerce Growth
Criteo Commerce Growth
Add Criteo Commerce Growth
Discussions
Amazon Display Ads
Amazon Display Ads Discussions
Monty the Mongoose crying
Amazon Display Ads has no discussions with answers
StackAdapt
StackAdapt Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more