# Alchemer Survey vs Zappi Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Alchemer Survey excels in its advanced logic and branching options, allowing users to create highly personalized surveys without complex workarounds. This feature is particularly praised for its ability to enhance the quality of data collected, making it a great fit for research-based projects.
- **Users say** that Zappi stands out for its quick and intuitive interface, which makes launching tests a breeze. The platform's self-serve model allows for real-time global testing, which is a significant advantage for teams needing fast insights.
- **According to verified reviews** , Alchemer Survey has a higher overall satisfaction score, reflecting its robust reporting and analytics features. Users appreciate how these tools simplify the process of turning raw survey responses into actionable insights.
- **Reviewers mention** that while Zappi is easy to implement with its click-and-go solution, some users feel that it may not offer the same depth of customization as Alchemer Survey, particularly for complex survey needs.
- **Users highlight** that both platforms provide solid support, but Alchemer Survey's quality of support is noted to be on par with Zappi's, ensuring users feel supported throughout their survey creation process.
- **G2 reviewers indicate** that while Zappi is favored for its ease of use, Alchemer Survey's advanced features and flexibility make it a more powerful tool for users who require detailed and customizable survey options.



| | Alchemer Survey | Zappi | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 953 | 19 | 
| **Largest Market Segment** | Small-Business (42.2% of reviews) | Enterprise (47.1% of reviews) | 
| **Entry Level Price** | Call Us | No pricing available | 

---
## Top Pros & Cons

### Alchemer Survey

Pros:
- Ease of Use (33 reviews)
- Customer Support (22 reviews)

Cons:
- Learning Curve (9 reviews)
- Survey Issues (8 reviews)

### Zappi

Pros:
- Ease of Use (3 reviews)
- Intuitive (3 reviews)

Cons:
- Export Issues (1 reviews)
- Formatting Issues (1 reviews)

---
## Ratings Comparison
| Rating | Alchemer Survey | Zappi | 
|---|---|---|
  | **Meets Requirements** | 8.9 (804 reviews) | 8.6 (16 reviews) | 
  | **Ease of Use** | 8.8 (805 reviews) | 8.9 (16 reviews) | 
  | **Ease of Setup** | 8.8 (392 reviews) | 8.6 (6 reviews) | 
  | **Ease of Admin** | 8.7 (368 reviews) | Not enough data | 
  | **Quality of Support** | 8.7 (705 reviews) | 8.8 (16 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (350 reviews) | Not enough data | 
  | **Product Direction (% positive)** | 8.1 (768 reviews) | 8.5 (16 reviews) | 

---
## Pricing

### Alchemer Survey

#### Entry-Level Pricing

Plan: Enterprise Solutions

Price: Call Us

Description: For enterprise customers, we combine products and services to help customers build integrated feedback solutions. We will work with you to define the right package to meet your business needs and will address your contracting and pricing questions.

We specialize in helping teams, departments, and entire organizations act on feedback.

Key Features:
- Volume discounts (over 20 seats)
- Use-case solutions
- Migration services

[Browse all 4 editions](https://www.g2.com/products/alchemer-survey/pricing)

#### Free Trial

Yes

### Zappi

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Alchemer Survey** | N/A | N/A |
| **Zappi** | N/A | N/A |

#### Data collection

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Natural Language Processing (NLP)** | Not enough data | Not enough data | 
| **Data Sources** | Not enough data | Not enough data | 
| **Custom Research Sources** | Not enough data | Not enough data | 
| **Lead Enrichment** | Not enough data | Not enough data | 
| **Advanced Data Collection** | Not enough data | Not enough data | 

#### Segment Trending

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Web** | Not enough data | Not enough data | 
| **Social** | Not enough data | Not enough data | 
| **Benchmarks** | Not enough data | Not enough data | 
| **Finance ** | Not enough data | Not enough data | 

#### Analysis

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Custom Dashboards** | Not enough data | Not enough data | 
| **Reports** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### Platform

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Search** | Not enough data | Not enough data | 
| **User, Role, And Access Management** | Not enough data | Not enough data | 
| **Mobile User Support** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 
| **Collaboration** | Not enough data | Not enough data | 
| **Compliance** | Not enough data | Not enough data | 

#### Agentic AI - Market Intelligence

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Alchemer Survey** | 8.2/10 | 223 |
| **Zappi** | N/A | N/A |

#### Survey Management

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Survey Builder** | 9.2 (206 reviews) | Feature Not Available | 
| **Question Types** | 9.3 (210 reviews) | Not enough data | 
| **Templates** | 8.2 (159 reviews) | Not enough data | 
| **Survey Distribution** | 8.7 (187 reviews) | Not enough data | 

#### Survey Customization

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Branching/Skip Logic** | 9.0 (193 reviews) | Not enough data | 
| **Branding** | 8.8 (183 reviews) | Not enough data | 
| **Multimedia Support** | 8.5 (145 reviews) | Not enough data | 
| **Multilingual Surveys** | 8.1 (141 reviews) | Not enough data | 

#### Survey Insights

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Reporting & Analytics** | 8.5 (197 reviews) | Not enough data | 
| **BI Tools Integration** | 7.9 (128 reviews) | Not enough data | 
| **Data Exporting** | 8.8 (199 reviews) | Not enough data | 
| **Permissions** | 8.4 (157 reviews) | Not enough data | 

#### Agentic AI - Survey

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Adaptive Learning** | 5.9 (15 reviews) | Not enough data | 
| **Proactive Assistance** | 6.0 (14 reviews) | Not enough data | 
| **Decision Making** | 7.5 (16 reviews) | Not enough data | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Alchemer Survey** | N/A | N/A |
| **Zappi** | N/A | N/A |

#### Customization

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Custom Fields** | Not enough data | Not enough data | 
| **Conditional Logic** | Not enough data | Not enough data | 
| **Multi-page Forms** | Not enough data | Not enough data | 
| **Design** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Embedded Forms** | Not enough data | Not enough data | 
| **Offline Capability** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Payments** | Not enough data | Not enough data | 
| **Mobile Forms** | Not enough data | Not enough data | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Alchemer Survey** | N/A | N/A |
| **Zappi** | N/A | N/A |

#### Brand Signals

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Comparison** | Not enough data | Not enough data | 
| **AI** | Not enough data | Not enough data | 
| **Brand Health** | Not enough data | Not enough data | 

#### Brand Analytics

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Trend Analysis** | Not enough data | Not enough data | 
| **Tracking** | Not enough data | Not enough data | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Alchemer Survey** | N/A | N/A |
| **Zappi** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Alchemer Survey | Zappi | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Survey Software](https://www.g2.com/categories/survey)

**Unique to Alchemer Survey (1):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)

**Unique to Zappi (3):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | Alchemer Survey | Zappi | 
|---|---|---|
| **Small-Business** | 42.2% | 29.4% | 
| **Mid-Market** | 32.6% | 23.5% | 
| **Enterprise** | 25.2% | 47.1% | 

### By Industry

#### Alchemer Survey

- **Market Research:** 8.9%
- **Information Technology and Services:** 6.0%
- **Marketing and Advertising:** 5.8%
- **Education Management:** 5.4%
- **Non-Profit Organization Management:** 4.8%
- **Hospital & Health Care:** 4.5%
- **Higher Education:** 3.6%
- **Research:** 3.6%
- **Computer Software:** 3.5%
- **Management Consulting:** 2.9%
- **Other:** 51.1%

#### Zappi

- **Retail:** 12.5%
- **Market Research:** 12.5%
- **Food & Beverages:** 12.5%
- **Consumer Goods:** 12.5%
- **Computer Software:** 12.5%
- **Telecommunications:** 6.3%
- **Restaurants:** 6.3%
- **Oil & Energy:** 6.3%
- **Non-Profit Organization Management:** 6.3%
- **Marketing and Advertising:** 6.3%
- **Other:** 6.3%

---
## Alternatives

### Alternatives to Alchemer Survey

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23551 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2063 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5202 reviews)
- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3017 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1142 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1037 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (470 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)

### Alternatives to Zappi

- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3017 reviews)
- [Suzy](https://www.g2.com/products/suzy/reviews) — 4.7/5 stars (142 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23551 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1037 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2063 reviews)
- [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5424 reviews)
- [Google Workspace](https://www.g2.com/products/google-workspace/reviews) — 4.6/5 stars (48063 reviews)
- [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) — 4.6/5 stars (5521 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5202 reviews)

---
## Top Discussions

### Alchemer Survey

- Title: [Could you create a calendar for tracking active projects?](https://www.g2.com/discussions/could-you-create-a-calendar-for-tracking-active-projects) — 2 comments, 1 upvote
  > **Top comment:** "Hi Joseph,

There is a Google Calendar integration, which may be of use to you. The Help article URL is:..."
- Title: [How do I make QR codes for the links?](https://www.g2.com/discussions/how-do-i-make-qr-codes-for-the-links) — 2 comments, 2 upvotes
  > **Top comment:** "Hi Dominique, thank you for the question. Here is the three-step guide on how to share your survey with a QR..."
- Title: [How do you determine some of the best questions to use?](https://www.g2.com/discussions/14501-how-do-you-determine-some-of-the-best-questions-to-use) — 2 comments, 1 upvote
  > **Top comment:** "Hi Michelle, 

Asking good questions is the foundation of a great survey. In the tutorial below, we share leading practice considerations for constructing..."
- Title: [What happens to the data I collect? Is it stored securely?](https://www.g2.com/discussions/2739-security) — 2 comments, 2 upvotes
  > **Top comment:** "Yes it is. Survey Gizmo uses Amazon Web Services to host the platform and store data. AWS is FedRAMP certified and SG uses end-to-end encryption when data..."
- Title: [What is Alchemer used for?](https://www.g2.com/discussions/what-is-alchemer-used-for) — 1 comment
  > **Top comment:** "Its used by businesses and organizations to create surveys, quizzes, and forms to gather insights from customers, employees, and stakeholders for better..."

### Zappi

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/alchemer-survey-vs-zappi)