Introducing G2.ai, the future of software buying.Try now
Compare Albacross and Demandbase One 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Saleswings
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
AdLib DSP
Visit Website
At a Glance
Market Segments
Mid-Market (50.0% of reviews)
Mid-Market (49.5% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Albacross
Star Rating
(108)4.6 out of 5
Market Segments
Mid-Market (50.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AlbacrossDemandbase One
Star Rating
(1,904)4.4 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Demandbase OneSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Demandbase One excels in its Lead Builder feature, scoring a high 9.4, which allows for effective lead generation and segmentation, while Albacross, although strong, scores slightly lower at 8.3 in the same area.
- Reviewers mention that Albacross offers superior ease of use with a score of 9.2 compared to Demandbase One's 8.5, making it a more user-friendly option for teams looking to quickly adopt the software.
- G2 users highlight that Demandbase One's CRM Integration is robust, scoring 9.4, which facilitates seamless data flow between systems, whereas Albacross, while still effective, scores 8.8, indicating a slight gap in integration capabilities.
- Users on G2 note that Albacross shines in its Quality of Support, achieving a score of 9.6, which is significantly higher than Demandbase One's 8.7, suggesting that users may find more responsive assistance with Albacross.
- Reviewers say that Demandbase One's Market Insights feature is rated at 8.7, providing valuable data for strategic decisions, but Albacross outperforms it with a score of 8.3, indicating a more comprehensive approach to account-level insights.
- Users report that Demandbase One's Offline Data capabilities are rated at 7.1, which some find lacking compared to Albacross's score of 5.8, suggesting that users may prefer Albacross for its more extensive offline data handling.
Pricing
Entry-Level Pricing
Albacross
No pricing availableDemandbase One
No pricing availableFree Trial
Albacross
No trial information availableDemandbase One
No trial information availableRatings
Meets Requirements
9.0
75
8.5
1,475
Ease of Use
9.1
78
8.5
1,534
Ease of Setup
9.2
48
8.3
688
Ease of Admin
9.4
45
8.5
438
Quality of Support
9.6
70
8.8
1,287
Has the product been a good partner in doing business?
9.6
46
8.9
435
Product Direction (% positive)
9.1
62
8.2
1,412
Features by Category
Data Availability
Not enough data
7.5
618
Not enough data
8.4
636
Not enough data
8.1
598
Not enough data
7.8
86
Data Accuracy
Not enough data
7.2
616
Not enough data
8.0
629
Not enough data
7.8
84
Agentic AI - Sales Intelligence
Not enough data
7.5
10
Not enough data
7.7
10
Not enough data
7.2
10
Not enough data
8.1
9
Not enough data
8.1
9
Not enough data
7.8
9
Platform
Not enough data
7.5
181
Not enough data
8.2
224
Not enough data
8.5
247
Not enough data
8.3
180
Not enough data
7.1
154
Not enough data
8.1
172
Features
Not enough data
8.2
481
Not enough data
8.7
514
Not enough data
7.7
442
Not enough data
8.1
474
Not enough data
8.5
603
Not enough data
8.1
520
Not enough data
7.9
482
Not enough data
8.0
420
Not enough data
7.3
318
Channel Functionality
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Platform
Not enough data
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Lead Intelligence
Not enough data
8.8
288
|
Verified
Not enough data
8.9
304
Not enough data
8.7
229
Lead Management
Not enough data
8.7
292
Not enough data
8.3
277
Not enough data
8.5
300
Marketing Campaigns
Not enough data
8.5
262
Not enough data
8.2
245
Not enough data
8.4
251
Not enough data
8.4
268
Not enough data
8.5
273
Campaign Execution
Not enough data
8.4
246
Not enough data
8.7
233
Not enough data
8.7
234
Not enough data
8.4
201
Agentic AI - Account Data Management
Not enough data
8.2
36
Not enough data
8.3
35
Not enough data
8.3
35
Not enough data
8.2
35
Not enough data
8.3
35
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Organization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Sales Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
7.7
10
7.5
130
7.8
9
8.2
140
5.8
6
7.2
86
Platform Additional Functionality
8.7
10
8.3
127
8.9
9
7.9
98
Not enough data
7.5
88
8.5
8
8.1
110
8.7
9
8.2
110
Attribution Modeling
Not enough data
8.3
27
Not enough data
8.0
27
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
23
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.6
27
Not enough data
Feature Not Available
Not enough data
8.7
28
Not enough data
8.7
33
Reporting
Not enough data
8.8
33
Not enough data
8.8
32
Not enough data
8.6
32
Platform Basics
Not enough data
8.5
75
Not enough data
8.8
74
Not enough data
8.4
71
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
8.3
70
Not enough data
8.1
67
Platform Additional Functionality
Not enough data
8.5
72
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.1
46
Not enough data
8.1
40
Platform Reporting
Not enough data
8.5
55
Not enough data
8.3
55
Platform Basics
9.0
10
8.4
145
Platform Data
8.3
9
8.4
149
8.3
8
8.1
139
Platform Additional Functionality
6.9
8
7.6
127
9.1
11
8.2
143
Agentic AI - Account-Based Advertising
Not enough data
6.9
7
Not enough data
7.1
7
Not enough data
7.1
7
Not enough data
6.9
7
Not enough data
6.9
7
Not enough data
6.7
7
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.2
22
Not enough data
8.2
22
Not enough data
8.1
23
Not enough data
8.1
23
Not enough data
7.4
21
Agentic AI - Lead Intelligence
Not enough data
7.8
6
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
Not enough data
7.8
62
Not enough data
8.3
65
Not enough data
8.0
70
Not enough data
8.4
66
Not enough data
8.4
66
Segment Trending
Not enough data
Feature Not Available
Not enough data
8.0
51
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analysis
Not enough data
8.5
59
Not enough data
8.8
60
Not enough data
8.9
59
Platform
Not enough data
8.3
67
Not enough data
8.6
57
Not enough data
7.9
51
Not enough data
8.4
61
Not enough data
8.5
55
Not enough data
8.8
56
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Demand Side Platforms
Not enough data
8.5
28
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Demand Side Platforms
Not enough data
7.3
27
Not enough data
8.3
29
Not enough data
8.2
29
Platform
Not enough data
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Integration - Machine Learning
Not enough data
Not enough data
Learning - Machine Learning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.2
11
Not enough data
7.5
10
Not enough data
8.0
10
Discovery
Not enough data
7.8
10
Not enough data
8.5
12
Not enough data
8.7
9
Management
Not enough data
8.3
10
Not enough data
8.0
10
Platform
Not enough data
7.8
12
Not enough data
8.3
11
Agentic AI - Marketing Account Intelligence
Not enough data
7.0
10
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
7.5
10
Lead Intelligence
Not enough data
8.4
237
Not enough data
8.6
241
Not enough data
8.2
207
Lead Management
Not enough data
8.3
214
Not enough data
8.0
109
Not enough data
8.6
237
Marketing Campaigns
Not enough data
8.1
162
Not enough data
7.6
148
Not enough data
7.9
163
Not enough data
8.0
158
Not enough data
8.2
162
Data Availability - Marketing Account Intelligence
Not enough data
7.9
42
Data Accuracy - Marketing Account Intelligence
Not enough data
8.0
40
Agentic AI - Account-Based Analytics
Not enough data
8.1
9
Not enough data
8.0
9
Not enough data
8.0
9
Not enough data
7.8
9
Not enough data
8.0
9
Lead Intelligence
9.1
9
8.3
257
8.9
9
8.9
286
9.0
8
8.3
256
Lead Management
9.4
9
8.4
258
8.6
7
8.0
167
9.0
8
8.7
273
Marketing Campaigns
8.6
6
8.3
217
8.0
5
7.3
140
Not enough data
7.8
212
Not enough data
8.1
226
9.4
6
8.2
224
9.7
5
8.4
185
Statistical Tool
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.1
8
Not enough data
8.0
10
Not enough data
8.0
10
Not enough data
8.8
11
Not enough data
6.9
8
Not enough data
6.4
7
Not enough data
Campaign Activity
8.3
9
Not enough data
8.2
10
Not enough data
8.0
9
Not enough data
7.4
9
Not enough data
7.6
9
Not enough data
8.0
9
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
8.7
19
Not enough data
8.3
19
Not enough data
8.4
18
Not enough data
8.3
18
Not enough data
8.8
19
Management
Not enough data
8.8
18
Not enough data
9.0
17
Not enough data
8.3
16
Not enough data
9.0
18
Not enough data
9.0
16
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Albacross and Demandbase One are categorized as Account-Based Advertising, Lead Capture, Buyer Intent Data Providers, Account-Based Analytics, Marketing Analytics, Lead Mining, and Visitor Identification
Unique Categories
Albacross has no unique categories
Demandbase One is categorized as AI Agents For Business Operations, Marketing Account Intelligence, Customer Journey Analytics, Demand Side Platform (DSP), Account Data Management, Market Intelligence, Sales Intelligence, AI Sales Assistant, Account-Based Web and Content Experiences, Audience Intelligence Platforms, Predictive Analytics, Account-Based Orchestration Platforms, Machine Learning, Attribution, Display Advertising, Digital Advertising Intelligence, Data Quality, Lead Intelligence, Lead Scoring, and Paid Search Intelligence
Reviews
Reviewers' Company Size
Albacross
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Demandbase One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
28.3%
Marketing and Advertising
17.0%
Information Technology and Services
17.0%
Staffing and Recruiting
2.8%
Internet
2.8%
Other
32.1%
Computer Software
27.0%
Information Technology and Services
18.3%
Financial Services
7.0%
Marketing and Advertising
6.3%
Consumer Services
5.9%
Other
35.5%
Alternatives
Discussions
Can I track individuals that visit my site with Albacross?
2 Comments
DK
Not that I am aware of. Albacross does an amazing job identifying companies that visit your pages, for which you may find people that work for those companies.Read more
How does Albacross track website visitors?
1 Comment
Official Response from Albacross
You will need to install a small code snippet on your site. This takes less than five minutes and we provide integrations with Google Tag Manager and native...Read more
How does the free trial work?
1 Comment
Official Response from Albacross
To experience the premium plan you will be asked to add your CC details during the registration process. You won’t be charged until AFTER your 14-day trial.
Read more
Can we run quieries for lists of contacts by functions, etc., and download to excel format?
2 Comments
JW
Hi Steve:
InsideView has a dedicated tool called Target that allows you to filter and download records.
JohnRead more
How often is data updated?
2 Comments
CC
Hi Irene, our data is constantly updated! How we source information is a bit different from how LinkedIn does it. We validate our data through multiple...Read more
InsideView Marketing Module (Pricing and Review)
1 Comment
WS
Our pricing is a tiered system based on # of processed records. Pricing is based on annual contract. No charges for monthly overages. We don't traditionally...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
