Introducing G2.ai, the future of software buying.Try now
Compare Airtable and HubSpot Sales Hub 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Salesflare
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Zoho Projects
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Pipeliner CRM
Visit Website
At a Glance
Market Segments
Small-Business (61.2% of reviews)
Small-Business (60.8% of reviews)
Entry-Level Pricing
$0.00
$0.00
Airtable
Star Rating
(3,160)4.6 out of 5
Market Segments
Small-Business (61.2% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansHubSpot Sales Hub
Star Rating
(13,413)4.4 out of 5
Market Segments
Small-Business (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that HubSpot Sales Hub excels in automation capabilities, allowing users to streamline their workflows effectively. Many users appreciate how it helps them manage communication and tasks, with one reviewer noting, "I really like HubSpot Sales Hub's ability to automate everything, from emails to tasks."
- Users say Airtable stands out for its user-friendly and intuitive interface, making it a preferred choice for project management. Reviewers highlight its adaptability, with one stating, "I enjoy using AirTable as my project management system of choice," which speaks to its ease of use in daily operations.
- According to verified reviews, both platforms offer robust automation features, but Airtable's automations are described as "genuinely useful," allowing for seamless integration with various tools. This flexibility is a significant advantage for users looking to enhance their productivity.
- Reviewers mention that while HubSpot Sales Hub is effective for small businesses, it sometimes faces challenges in meeting specific workflow needs, with some users noting configuration difficulties. This can impact the overall user experience for those with unique requirements.
- G2 reviewers highlight that Airtable's extensive feature set makes it a strong alternative to traditional spreadsheet tools, with one user stating, "The best thing that I liked about Airtable is the number of features it provides." This versatility is particularly appealing for teams looking to manage diverse projects.
- Users report that HubSpot Sales Hub's strong support and automation reminders help keep sales activities organized, with one user mentioning, "It allows me to figure out the value of leads in my pipeline." This focus on sales performance is a key strength for users in sales-driven environments.
Pricing
Entry-Level Pricing
Airtable
Free
$0.00
For individuals or very small teams just getting started with Airtable
- Unlimited bases
- 1,000 records per base
- 1 GB of attachments per base
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Free Trial
Airtable
Free Trial is available
HubSpot Sales Hub
Free Trial is available
Ratings
Meets Requirements
8.8
2,469
8.6
9,772
Ease of Use
8.7
2,498
8.7
10,658
Ease of Setup
8.4
1,494
8.4
4,632
Ease of Admin
8.7
1,172
8.6
3,122
Quality of Support
8.4
1,860
8.6
8,798
Has the product been a good partner in doing business?
8.9
1,055
8.7
3,076
Product Direction (% positive)
9.0
2,344
8.7
9,352
Features by Category
Sales Force Automation
Not enough data
8.7
6045
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
5901
|
Verified
Not enough data
8.5
6089
|
Verified
Not enough data
7.8
4189
|
Verified
Not enough data
8.5
5053
|
Verified
Not enough data
7.8
3245
|
Verified
Not enough data
7.8
3151
|
Verified
Not enough data
8.2
2444
Marketing Automation
Not enough data
8.7
5375
|
Verified
Not enough data
8.5
5041
|
Verified
Not enough data
8.7
5187
|
Verified
Not enough data
8.1
4429
|
Verified
Customer Support
Not enough data
8.3
3623
|
Verified
Not enough data
8.1
2453
Not enough data
8.4
3285
|
Verified
Not enough data
8.0
3267
|
Verified
Not enough data
8.3
3500
|
Verified
Reporting & Analytics
Not enough data
8.2
5755
|
Verified
Not enough data
8.4
6101
|
Verified
Not enough data
7.9
4276
|
Verified
Mobile & Social
Not enough data
8.0
3795
|
Verified
Not enough data
8.1
2447
|
Verified
Not enough data
7.7
4115
|
Verified
Platform
Not enough data
8.1
2902
|
Verified
Not enough data
8.3
2521
|
Verified
Not enough data
8.5
2975
|
Verified
Not enough data
8.1
2277
|
Verified
Not enough data
7.5
1970
Not enough data
8.0
2570
|
Verified
Not enough data
8.6
2974
|
Verified
Not enough data
8.0
1659
Integration
Not enough data
8.4
2260
|
Verified
Not enough data
8.2
2364
|
Verified
Not enough data
8.1
2224
|
Verified
Generative AI
Not enough data
7.4
671
Agentic AI - CRM
Not enough data
7.1
208
Not enough data
7.1
206
Not enough data
7.3
204
Not enough data
7.1
207
Not enough data
7.0
206
Not enough data
7.1
206
Not enough data
7.1
206
Tasks
8.6
1190
|
Verified
Not enough data
8.5
1170
|
Verified
Not enough data
8.4
1170
|
Verified
Not enough data
8.3
1154
|
Verified
Not enough data
7.8
1092
|
Verified
Not enough data
7.7
1066
|
Verified
Not enough data
8.1
1146
|
Verified
Not enough data
7.8
1068
|
Verified
Not enough data
Projects
8.4
1131
|
Verified
Not enough data
8.2
1074
|
Verified
Not enough data
7.7
1000
|
Verified
Not enough data
8.2
1112
|
Verified
Not enough data
9.0
1180
|
Verified
Not enough data
7.3
645
Not enough data
7.6
642
Not enough data
7.9
1086
|
Verified
Not enough data
6.9
610
Not enough data
7.1
629
Not enough data
7.6
960
|
Verified
Not enough data
Resource Management
7.8
971
|
Verified
Not enough data
7.3
624
Not enough data
7.9
1020
|
Verified
Not enough data
Project Monitoring
7.9
950
|
Verified
Not enough data
7.8
959
|
Verified
Not enough data
8.3
1051
|
Verified
Not enough data
Generative AI
5.7
509
Not enough data
5.8
507
Not enough data
Agentic AI - Project Management
7.0
84
Not enough data
7.0
84
Not enough data
7.3
88
Not enough data
7.1
81
Not enough data
7.0
81
Not enough data
7.0
80
Not enough data
7.1
81
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.4
526
Not enough data
8.6
623
Not enough data
8.8
650
Not enough data
8.9
657
Organization
Not enough data
9.0
679
Not enough data
8.8
665
Not enough data
8.7
603
Performance Analysis
Not enough data
8.3
557
Not enough data
8.8
666
Sales Analysis
Not enough data
8.5
561
Not enough data
8.7
618
Generative AI
Not enough data
8.2
157
Not enough data
8.3
157
Agentic AI - AI Sales Assistant
Not enough data
7.9
21
Not enough data
8.0
20
Not enough data
8.0
21
Not enough data
8.0
21
Not enough data
8.2
21
Not enough data
8.1
21
Not enough data
8.4
21
Integrated Workflows
Not enough data
8.8
1627
Not enough data
9.0
1673
Not enough data
8.3
1434
Not enough data
8.2
1334
Not enough data
8.8
1518
Not enough data
8.7
1380
Not enough data
8.6
1301
Repeatability and Reportability
Not enough data
8.6
1475
Not enough data
8.7
1543
Not enough data
8.6
1515
Not enough data
8.1
1391
Not enough data
Feature Not Available
AI and Automation
Not enough data
8.2
1241
Not enough data
8.1
1209
Not enough data
8.2
1200
Not enough data
7.8
1080
Not enough data
7.7
1027
Generative AI
Not enough data
7.4
492
Agentic AI - Sales Engagement
Not enough data
7.0
176
Not enough data
7.2
177
Not enough data
7.2
178
Not enough data
7.3
177
Not enough data
7.2
178
Not enough data
7.2
178
Not enough data
7.2
179
Analytics
8.0
404
Not enough data
Execution
8.9
449
Not enough data
8.9
454
Not enough data
8.9
450
Not enough data
Roadmapping
8.2
423
Not enough data
8.4
420
Not enough data
Call Analytics
Not enough data
8.2
301
Not enough data
7.9
269
Not enough data
8.1
278
Not enough data
Feature Not Available
Agent Performance Management
Not enough data
Feature Not Available
Not enough data
7.5
243
Not enough data
7.7
253
Generative AI
Not enough data
7.6
112
Agentic AI - Conversation Intelligence
Not enough data
7.5
25
Not enough data
7.5
25
Not enough data
7.7
25
Not enough data
7.3
25
Not enough data
7.7
24
Not enough data
7.4
24
Not enough data
7.4
24
Task Creation
8.9
912
Not enough data
8.8
891
Not enough data
8.5
882
Not enough data
8.1
800
Not enough data
Task Management
8.7
889
Not enough data
8.6
872
Not enough data
8.1
809
Not enough data
8.2
807
Not enough data
Generative AI
5.8
397
Not enough data
6.0
396
Not enough data
Responses
9.8
9
8.1
9
9.6
9
8.3
9
9.1
9
7.4
9
Automation - AI Agents
10.0
9
8.8
8
9.8
9
9.0
8
9.8
9
8.5
8
9.8
9
8.5
8
10.0
9
8.6
7
Platform
9.8
9
8.0
9
10.0
9
8.1
9
9.8
9
8.8
8
Autonomy - AI Agents
9.8
9
7.7
8
9.8
9
7.5
8
9.8
9
7.9
8
9.8
9
7.5
8
Generative AI
9.8
9
9.0
8
9.8
9
9.0
8
Integrations
Not enough data
8.3
522
Not enough data
9.0
718
Not enough data
8.3
587
Not enough data
8.4
576
Not enough data
7.7
487
Branding & Customizatio
Not enough data
8.6
627
Not enough data
8.7
647
Not enough data
8.4
569
Automatic Rules & Configurations
Not enough data
8.7
621
Not enough data
8.9
630
Not enough data
8.5
587
Agentic AI - Business Scheduling
Not enough data
7.6
46
Not enough data
7.6
46
Agentic AI - Visitor Identification
Not enough data
6.0
17
Generation and Interpretation - AI App Builder
8.8
13
Not enough data
9.5
13
Not enough data
9.4
13
Not enough data
9.7
13
Not enough data
Generated Application Quality - AI App Builder
9.2
13
Not enough data
9.3
12
Not enough data
9.6
13
Not enough data
9.7
13
Not enough data
Agentic AI - Sales Performance Management
Not enough data
6.6
78
Not enough data
6.8
78
Not enough data
6.6
78
Incentives
Not enough data
7.9
768
Not enough data
8.1
845
|
Verified
Not enough data
7.6
716
|
Verified
Not enough data
8.3
941
Personalization
Not enough data
8.4
966
Not enough data
8.5
1096
|
Verified
Not enough data
8.8
1194
|
Verified
Not enough data
8.5
986
|
Verified
Administrative
Not enough data
8.6
1020
|
Verified
Not enough data
8.4
900
|
Verified
Not enough data
8.3
856
Agentic AI - Email Tracking
Not enough data
6.9
115
Not enough data
6.9
115
Not enough data
7.0
115
Not enough data
6.9
115
Not enough data
6.9
114
Not enough data
6.9
115
Not enough data
7.0
116
Analytics
Not enough data
8.7
2091
Not enough data
8.8
2079
Not enough data
Feature Not Available
Customizations
Not enough data
8.8
2131
Not enough data
8.9
2130
Not enough data
8.8
2225
Not enough data
Feature Not Available
Not enough data
8.9
2203
Generative AI
Not enough data
7.5
483
Agentic AI - Sales Analytics
Not enough data
6.9
101
Not enough data
7.1
100
Not enough data
7.2
98
Not enough data
7.3
100
Not enough data
7.2
99
Data Sourcing
Not enough data
8.3
1351
Not enough data
8.4
1421
Not enough data
8.2
1289
Not enough data
8.6
1539
Not enough data
8.4
1384
Predictive Analytics
Not enough data
8.1
1342
Not enough data
8.2
1300
Not enough data
7.8
1128
Not enough data
7.9
1259
Sales Management
Not enough data
8.8
1548
Not enough data
7.9
1241
Not enough data
8.4
1403
Not enough data
8.9
1614
Agentic AI - Outbound Call Tracking
Not enough data
7.5
64
Not enough data
7.2
62
Calling
Not enough data
8.6
1193
Not enough data
8.1
985
Not enough data
8.6
1152
Not enough data
8.7
1184
Not enough data
7.9
71
Contacts
Not enough data
8.7
1259
Not enough data
8.4
1101
Not enough data
8.6
1161
Insights
Not enough data
9.0
1348
Not enough data
8.7
1189
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1093
Not enough data
7.6
67
Agentic AI - Sales Enablement
Not enough data
7.1
64
Not enough data
7.1
63
Not enough data
7.0
62
Content Management
Not enough data
8.4
804
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
813
Not enough data
8.4
799
Analytics
Not enough data
8.4
883
Not enough data
8.4
884
Not enough data
8.4
828
Not enough data
8.3
802
Learning Management - Sales Enablement
Not enough data
7.5
39
Not enough data
7.4
38
Not enough data
7.8
40
Revenue Enablement - Sales Enablement
Not enough data
7.3
38
Not enough data
7.2
38
Not enough data
7.4
39
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
User Interface Design
8.3
312
Not enough data
7.6
449
|
Verified
Not enough data
7.8
463
|
Verified
Not enough data
8.4
483
|
Verified
Not enough data
Data Control
8.5
472
|
Verified
Not enough data
8.6
483
|
Verified
Not enough data
8.5
458
|
Verified
Not enough data
Publishing
8.2
446
|
Verified
Not enough data
8.3
463
|
Verified
Not enough data
8.4
425
|
Verified
Not enough data
Agentic AI - No-Code Development Platforms
8.1
24
Not enough data
7.8
24
Not enough data
8.0
23
Not enough data
Communication
7.0
208
Not enough data
7.2
208
Not enough data
7.2
205
Not enough data
Planning
7.3
199
Not enough data
8.0
204
Not enough data
7.9
200
Not enough data
8.2
205
Not enough data
7.1
188
Not enough data
Workflow Management
7.0
199
Not enough data
8.1
202
Not enough data
7.2
196
Not enough data
7.0
192
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Airtable and HubSpot Sales Hub are categorized as AI Agents For Business Operations
Unique Categories
Airtable is categorized as Strategy and Innovation Roadmapping Tools, Product Management, No-Code Development Platforms, Task Management, Project Management, and AI App Builder
HubSpot Sales Hub is categorized as Conversation Intelligence, Business Scheduling, Sales Engagement, AI Sales Assistant, Sales Enablement, Outbound Call Tracking, Sales Analytics, Visitor Identification, Email Tracking, Sales Performance Management, CRM, and Insurance CRM
Reviews
Reviewers' Company Size
Airtable
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
9.2%
Marketing and Advertising
8.6%
Computer Software
6.9%
Information Technology and Services
5.9%
Higher Education
5.7%
Other
63.6%
Computer Software
15.9%
Information Technology and Services
12.1%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.6%
Discussions
What is Airtable used for?
7 Comments
DR
Airtable is a general-purpose database, automation, and internal app platform. As a general purpose tool it is very flexible for a wide variety of purposes....Read more
How much does Airtable enterprise cost?
4 Comments
EL
Minimum $8k per conversations circa 2021-2022. Pricing may be subject to change since that time.Read more
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 Comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
