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At a Glance
Market Segments
Small-Business (61.3% of reviews)
Mid-Market (57.5% of reviews)
Entry-Level Pricing
$0.00
Free Trial 1 User Per Month
Airtable
Star Rating
(3,149)4.6 out of 5
Market Segments
Small-Business (61.3% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansGuru
Star Rating
(2,315)4.7 out of 5
Market Segments
Mid-Market (57.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial 1 User Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Reviews say Guru excels in ease of use with a score of 9.3, while Airtable scores slightly lower at 8.7. Users report that Guru's intuitive interface and seamless navigation make it easier for teams to adopt and utilize effectively.
- Users mention that Guru's quality of support is rated at 9.3, significantly higher than Airtable's 8.4. Reviewers highlight Guru's responsive customer service and comprehensive knowledge base as key factors in their satisfaction.
- G2 users report that Guru has a strong performance in meeting requirements with a score of 9.2, compared to Airtable's 8.8. Users appreciate Guru's robust features for knowledge management, such as its integration with Slack and Chrome extension, which enhance productivity.
- Users on G2 indicate that Guru shines in ease of setup, scoring 9.3, while Airtable lags behind at 8.4. Reviewers mention that Guru's straightforward onboarding process allows teams to get started quickly without extensive training.
- Reviewers mention that both products have a solid product direction, but Guru's score of 9.2 slightly edges out Airtable's 9.0. Users appreciate Guru's commitment to continuous improvement and feature updates that align with user feedback.
- Users report that Guru's free trial offers a significant advantage over Airtable's $0.00 entry-level price, as it allows potential customers to fully explore the platform's capabilities before committing, leading to higher confidence in their purchase decision.
Pricing
Entry-Level Pricing
Airtable
Free
$0.00
For individuals or very small teams just getting started with Airtable
- Unlimited bases
- 1,000 records per base
- 1 GB of attachments per base
Guru
Free trial
Free Trial
1 User Per Month
The AI-driven platform completely free for 30 days.
- See pricing page
Free Trial
Airtable
Free Trial is available
Guru
Free Trial is available
Ratings
Meets Requirements
8.8
2,458
9.2
1,913
Ease of Use
8.7
2,487
9.2
1,935
Ease of Setup
8.4
1,485
9.3
952
Ease of Admin
8.7
1,172
9.0
476
Quality of Support
8.4
1,850
9.3
1,511
Has the product been a good partner in doing business?
8.9
1,055
9.4
429
Product Direction (% positive)
9.0
2,333
9.2
1,812
Features by Category
Tasks
8.6
1183
|
Verified
Not enough data
8.5
1165
|
Verified
Not enough data
8.4
1165
|
Verified
Not enough data
8.3
1148
|
Verified
Not enough data
7.8
1087
|
Verified
Not enough data
7.7
1062
|
Verified
Not enough data
8.1
1142
|
Verified
Not enough data
7.8
1064
|
Verified
Not enough data
Projects
8.4
1124
|
Verified
Not enough data
8.2
1069
|
Verified
Not enough data
7.7
995
|
Verified
Not enough data
8.2
1106
|
Verified
Not enough data
9.0
1172
|
Verified
Not enough data
7.3
640
Not enough data
7.6
637
Not enough data
7.9
1081
|
Verified
Not enough data
6.9
605
Not enough data
7.1
624
Not enough data
7.5
956
|
Verified
Not enough data
Resource Management
7.8
966
|
Verified
Not enough data
7.3
618
Not enough data
7.9
1015
|
Verified
Not enough data
Project Monitoring
7.9
945
|
Verified
Not enough data
7.7
954
|
Verified
Not enough data
8.3
1043
|
Verified
Not enough data
Generative AI
5.7
504
Not enough data
5.8
502
Not enough data
Agentic AI - Project Management
6.9
79
Not enough data
6.9
79
Not enough data
7.2
81
Not enough data
7.0
76
Not enough data
6.9
76
Not enough data
6.8
75
Not enough data
6.9
76
Not enough data
Content Management
Not enough data
9.3
108
Not enough data
9.2
107
Not enough data
9.3
107
Content Discovery
Not enough data
9.4
108
Not enough data
9.2
106
Not enough data
9.2
105
Not enough data
8.9
102
Not enough data
9.3
100
Not enough data
9.0
103
Generative AI
Not enough data
9.1
66
Not enough data
9.1
67
Analytics
8.0
401
Not enough data
Execution
8.9
446
Not enough data
8.9
451
Not enough data
8.9
447
Not enough data
Roadmapping
8.2
420
Not enough data
8.4
417
Not enough data
Administration
Not enough data
9.2
677
Not enough data
9.2
671
Not enough data
9.1
666
Knowledge Management
Not enough data
9.6
791
Not enough data
9.2
740
Not enough data
9.2
700
Compliance
Not enough data
9.2
688
Not enough data
9.1
657
Not enough data
9.2
653
Not enough data
9.1
632
Customer Support
Not enough data
9.2
761
Not enough data
9.2
720
Not enough data
9.0
646
Data Security
Not enough data
9.2
633
Not enough data
9.2
630
Not enough data
9.3
651
Not enough data
9.1
634
Administration
Not enough data
9.2
678
Not enough data
9.3
701
Not enough data
9.4
769
Generative AI
Not enough data
9.0
485
Knowledge Pages
Not enough data
9.0
684
Not enough data
9.1
640
Not enough data
9.0
685
Not enough data
8.8
584
Not enough data
8.9
545
Not enough data
9.1
557
Knowledge Dissemination
Not enough data
8.9
667
Not enough data
9.0
666
Not enough data
9.5
739
Not enough data
9.1
713
Not enough data
9.1
577
Not enough data
9.2
579
Not enough data
9.3
580
Not enough data
9.0
549
Not enough data
9.1
561
Agentic AI - Knowledge Base
Not enough data
8.6
99
Not enough data
8.9
101
Not enough data
8.8
98
Task Creation
8.9
907
Not enough data
8.8
887
Not enough data
8.5
878
Not enough data
8.1
796
Not enough data
Task Management
8.7
885
Not enough data
8.6
867
Not enough data
8.1
805
Not enough data
8.1
803
Not enough data
Generative AI
5.8
393
Not enough data
5.9
392
Not enough data
Compatibility
Not enough data
9.3
96
Not enough data
8.9
93
Not enough data
8.9
92
Agentic AI - Enterprise Search Software
Not enough data
8.7
42
Not enough data
8.7
41
Not enough data
8.9
41
Not enough data
8.7
40
Not enough data
8.9
42
Not enough data
8.6
41
Search Queries
Not enough data
9.1
92
Not enough data
9.4
96
Not enough data
9.1
90
Not enough data
9.1
86
Not enough data
9.3
93
AI powered search - Enterprise Search Software
Not enough data
8.6
30
Not enough data
8.2
27
Not enough data
9.4
30
Functionality
Not enough data
9.0
92
Not enough data
9.3
95
Not enough data
9.1
94
Compatibility - Enterprise Search Software
Not enough data
8.8
27
Not enough data
9.4
29
Not enough data
8.6
27
Functionality - Enterprise Search Software
Not enough data
8.8
27
Not enough data
9.5
27
Not enough data
9.0
28
Search Queries - Enterprise Search Software
Not enough data
8.9
28
Not enough data
9.5
30
Not enough data
8.4
30
Not enough data
9.2
28
Responses
9.7
6
8.6
53
9.4
6
8.7
55
8.6
6
9.2
58
Automation - AI Agents
10.0
6
8.6
49
9.7
6
8.3
52
9.7
6
8.2
54
9.7
6
8.8
53
10.0
6
9.0
51
Platform
9.7
6
8.8
56
10.0
6
8.7
51
9.7
6
8.6
54
Autonomy - AI Agents
9.7
6
8.9
55
9.7
6
8.8
53
9.7
6
8.8
56
9.7
6
8.8
54
Generative AI
9.7
6
9.0
58
9.7
6
8.8
56
Customization - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data and Analytics - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
IT Ticket Management - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
IT Support Automation - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generation and Interpretation - AI App Builder
8.9
11
Not enough data
9.4
11
Not enough data
9.2
11
Not enough data
9.7
11
Not enough data
Generated Application Quality - AI App Builder
9.1
11
Not enough data
9.2
10
Not enough data
9.5
11
Not enough data
9.7
11
Not enough data
User Interface Design
8.3
311
Not enough data
7.6
448
|
Verified
Not enough data
7.8
462
|
Verified
Not enough data
8.4
482
|
Verified
Not enough data
Data Control
8.5
471
|
Verified
Not enough data
8.6
482
|
Verified
Not enough data
8.5
457
|
Verified
Not enough data
Publishing
8.2
445
|
Verified
Not enough data
8.3
462
|
Verified
Not enough data
8.4
424
|
Verified
Not enough data
Agentic AI - No-Code Development Platforms
8.3
23
Not enough data
7.8
23
Not enough data
8.0
22
Not enough data
Communication
7.0
204
Not enough data
7.1
204
Not enough data
7.2
201
Not enough data
Planning
7.2
195
Not enough data
8.0
200
Not enough data
7.9
197
Not enough data
8.2
201
Not enough data
7.0
184
Not enough data
Workflow Management
7.0
196
Not enough data
8.1
198
Not enough data
7.2
192
Not enough data
7.0
188
Not enough data
Knowledge Base
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Airtable and Guru are categorized as AI Agents For Business Operations
Unique Categories
Airtable is categorized as Strategy and Innovation Roadmapping Tools, Product Management, No-Code Development Platforms, Task Management, Project Management, and AI App Builder
Guru is categorized as Knowledge Base, Contact Center Knowledge Base, Insight Engines, Enterprise Search Software, AI Agent Builders, and AI IT Agents
Reviews
Reviewers' Company Size
Airtable
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Guru
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
9.3%
Marketing and Advertising
8.6%
Computer Software
6.9%
Information Technology and Services
5.8%
Higher Education
5.8%
Other
63.7%
Computer Software
14.8%
Information Technology and Services
11.1%
Consumer Services
8.7%
Internet
6.4%
Financial Services
5.9%
Other
53.1%
Discussions
What is Airtable used for?
7 Comments
DR
Airtable is a general-purpose database, automation, and internal app platform. As a general purpose tool it is very flexible for a wide variety of purposes....Read more
How much does Airtable enterprise cost?
4 Comments
EL
Minimum $8k per conversations circa 2021-2022. Pricing may be subject to change since that time.Read more
Do we have any mobile app for Guru?
3 Comments
DF
No there is not, however the Web app does scale to phonesRead more
What does Guru do?
3 Comments
LF
Guru is an all-in-one tool that brings everyone on your teams together and puts all your information in one place: right in your workflow.Read more
How did you start your "knowledge council" and what are some of the early hurdles to overcome?
2 Comments
CA
There's lots of advice on starting and engaging a knowledge council here:...Read more
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