Compare Airtable, Apptivo, Nimble, and Workbooks.com

Pricing

 
Free
$0
/ user / month
Starter
Free
Business
$19 month per user annually
$25 per user month to month
FREE Edition (2 users)
Free
 
Plus
$10
/ user / month (billed annually)
Premium
$10
user/month
CRM Edition
£21 / $30 / €25
/user/month
 
Pro
$20
/ user / month (billed annually)
Ultimate
$25
user/month
Business Edition
£46 / $65 / €54
/user/month
 
Enterprise
Contact Sales
support@airtable.com
Enterprise
Contact Us
 
Free Trial
Free Trial
Free Trial
Free Trial
Airtable
Free
$0/ user / month
Plus
$10/ user / month (billed annually)
Pro
$20/ user / month (billed annually)
Enterprise
Contact Salessupport@airtable.com
Free Trial
Apptivo
Starter
Free
Premium
$10user/month
Ultimate
$25user/month
Enterprise
Contact Us
Free Trial
Nimble
Business
$19 month per user annually$25 per user month to month
Free Trial
Workbooks.com
FREE Edition (2 users)
Free
CRM Edition
£21 / $30 / €25/user/month
Business Edition
£46 / $65 / €54/user/month
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.9
7.9
8.4
8.3
Ease of Use
Ease of Use
9.0
7.5
8.9
8.3
Ease of Setup
Ease of Setup
8.8
7.2
9.1
7.8
Ease of Admin
Ease of Admin
9.0
7.5
9.0
8.1
Quality of Support
Quality of Support
8.6
8.2
8.9
8.5
Ease of Doing Business With
Ease of Doing Business With
9.0
8.3
9.1
8.6
Product Direction (% positive)
Product Direction (% positive)
9.0
7.4
9.1
8.7
Meets Requirements
Airtable
8.9
Apptivo
7.9
Nimble
8.4
Workbooks.com
8.3
Ease of Use
Airtable
9.0
Apptivo
7.5
Nimble
8.9
Workbooks.com
8.3
Ease of Setup
Airtable
8.8
Apptivo
7.2
Nimble
9.1
Workbooks.com
7.8
Ease of Admin
Airtable
9.0
Apptivo
7.5
Nimble
9.0
Workbooks.com
8.1
Quality of Support
Airtable
8.6
Apptivo
8.2
Nimble
8.9
Workbooks.com
8.5
Ease of Doing Business With
Airtable
9.0
Apptivo
8.3
Nimble
9.1
Workbooks.com
8.6
Product Direction (% positive)
Airtable
9.0
Apptivo
7.4
Nimble
9.1
Workbooks.com
8.7

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
71.8%
83.6%
78.0%
62.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
19.6%
12.7%
13.6%
30.9%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
8.6%
3.6%
8.4%
6.5%
Airtable
Small-Business
71.8%
Mid-Market
19.6%
Enterprise
8.6%
Apptivo
Small-Business
83.6%
Mid-Market
12.7%
Enterprise
3.6%
Nimble
Small-Business
78.0%
Mid-Market
13.6%
Enterprise
8.4%
Workbooks.com
Small-Business
62.6%
Mid-Market
30.9%
Enterprise
6.5%

Reviewers' Industry

 
Non-Profit Organization Management
20.3%
Marketing and Advertising
10.3%
Marketing and Advertising
15.6%
Computer Software
8.1%
 
Education Management
9.3%
Real Estate
8.0%
Information Technology and Services
9.0%
Information Technology and Services
6.9%
 
Marketing and Advertising
6.6%
Information Technology and Services
5.7%
Computer Software
6.0%
Marketing and Advertising
6.3%
 
Higher Education
6.0%
Media Production
4.6%
Internet
5.6%
Retail
5.4%
 
Information Technology and Services
4.1%
Non-Profit Organization Management
3.4%
Management Consulting
5.5%
Accounting
4.7%
 
Other
53.7%
Other
67.8%
Other
58.3%
Other
68.7%
Airtable
Non-Profit Organization Management
20.3%
Education Management
9.3%
Marketing and Advertising
6.6%
Higher Education
6.0%
Information Technology and Services
4.1%
Other
53.7%
Apptivo
Marketing and Advertising
10.3%
Real Estate
8.0%
Information Technology and Services
5.7%
Media Production
4.6%
Non-Profit Organization Management
3.4%
Other
67.8%
Nimble
Marketing and Advertising
15.6%
Information Technology and Services
9.0%
Computer Software
6.0%
Internet
5.6%
Management Consulting
5.5%
Other
58.3%
Workbooks.com
Computer Software
8.1%
Information Technology and Services
6.9%
Marketing and Advertising
6.3%
Retail
5.4%
Accounting
4.7%
Other
68.7%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Milan W.
User in Information Technology and Services

Using this platform I can organize our work in a very easy way. I like that platform because we can work more cooperation for individual projects and group of all style. The very useful platform which helps us to use this product for coordinate launches,...

Vernessa T.
Consultant in Writing and Editing

I like how detail views are available from most places; call logs, projects, tasks, notes can be associated with a contact or company or opportunity. The integration with email is excellent, right down to making it easy to connect your email boxes. One...

Cate C.
Administrator in Higher Education

I originally signed up for Nimble when it first debuted but wasn't very impressed with the beta. Overtime the group has really refined the solution and now it is, in my opinion, the best CRM on the market. Businesses now do interact on so many channels...

Diane F.
Administrator in Professional Training & Coaching

We found Workbooks easy to customise and hence build and implement a system that really is of use for all our staff. People ask me 'can it do....' and the answer is always 'yes', if there isn't the functionality there then it is easy to add new fields,...

Most Helpful Critical Review
Most Helpful Critical Review
G2 User

Airtable can be clunky, and its interface is less intuitive than other CRMs

Dave G.
Administrator in Facilities Services

I love the look of the interface but I don't like the inflexibility. For example, on the contact screen overview page you see all the contact info. Which is great....the first time you create the contact. But every time after that, I don't need to see...

Tami K.
User in Internet

1) Importing, tagging, etc. was a nightmare. Not having a way to determine which contacts still weren't tagged was cumbersome. 2) I wish you could tie married couples together. I'm in real estate, and it's critical to have this feature. 3) I wish every...

Candice O.
Internal Consultant in Staffing and Recruiting

The additional seconds it takes to save. The difficulty of setting up a dashboard.

 
Airtable
Most Helpful Favorable Review
Milan W.
User in Information Technology and Services

Using this platform I can organize our work in a very easy way. I like that platform because we can work more cooperation for individual projects and group of all style. The very useful platform which helps us to use this product for coordinate launches,...

Most Helpful Critical Review
G2 User

Airtable can be clunky, and its interface is less intuitive than other CRMs

Apptivo
Most Helpful Favorable Review
Vernessa T.
Consultant in Writing and Editing

I like how detail views are available from most places; call logs, projects, tasks, notes can be associated with a contact or company or opportunity. The integration with email is excellent, right down to making it easy to connect your email boxes. One...

Most Helpful Critical Review
Dave G.
Administrator in Facilities Services

I love the look of the interface but I don't like the inflexibility. For example, on the contact screen overview page you see all the contact info. Which is great....the first time you create the contact. But every time after that, I don't need to see...

Nimble
Most Helpful Favorable Review
Cate C.
Administrator in Higher Education

I originally signed up for Nimble when it first debuted but wasn't very impressed with the beta. Overtime the group has really refined the solution and now it is, in my opinion, the best CRM on the market. Businesses now do interact on so many channels...

Most Helpful Critical Review
Tami K.
User in Internet

1) Importing, tagging, etc. was a nightmare. Not having a way to determine which contacts still weren't tagged was cumbersome. 2) I wish you could tie married couples together. I'm in real estate, and it's critical to have this feature. 3) I wish every...

Workbooks.com
Most Helpful Favorable Review
Diane F.
Administrator in Professional Training & Coaching

We found Workbooks easy to customise and hence build and implement a system that really is of use for all our staff. People ask me 'can it do....' and the answer is always 'yes', if there isn't the functionality there then it is easy to add new fields,...

Most Helpful Critical Review
Candice O.
Internal Consultant in Staffing and Recruiting

The additional seconds it takes to save. The difficulty of setting up a dashboard.

Screenshots

 
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Videos

 

Meet Airtable

A general introduction to Apptivo as a whole.

No videos provided

Overview Video of Workbooks CRM in 2 minutes and Workbooks for sales, marketing and customer services.

Airtable

Meet Airtable

Apptivo

A general introduction to Apptivo as a whole.

Nimble
No videos provided
Workbooks.com

Overview Video of Workbooks CRM in 2 minutes and Workbooks for sales, marketing and customer services.

Ask Airtable a QuestionContact AirtableAsk Apptivo a QuestionContact ApptivoRequest More InformationRequest More InformationAsk Workbooks.com a QuestionContact Workbooks.com