# Air vs OpenAsset Comparison
---
## AI Generated Summary
- **G2 reviewers report** that OpenAsset excels in integrating with InDesign, making it a favorite among users who appreciate having all their images organized in one place without cluttering their desktops. This integration significantly enhances workflow efficiency, as noted by users who value the tagging and ranking system for managing project and employee images.
- **Users say** that Air stands out for its user-friendly interface, particularly for teams that require collaboration across departments. Reviewers highlight the ease of organizing content and sharing feedback, which is crucial for maintaining productivity in creative environments.
- **According to verified reviews** , OpenAsset receives high marks for its quality of support, with users praising the responsiveness and helpfulness of the support team. This level of service is particularly beneficial for mid-market companies that may need more tailored assistance during implementation.
- **Reviewers mention** that Air's recent updates have improved its organizational features, allowing users to stack different versions of files without creating duplicates. This functionality is particularly appreciated by content managers who need to keep track of multiple iterations efficiently.
- **G2 reviewers highlight** that while OpenAsset has a strong focus on digital asset management, it may not be as flexible for smaller businesses compared to Air, which offers a free entry-level price point. This makes Air a more accessible option for small teams looking to manage their creative assets without a significant financial commitment.
- **Users report** that both platforms have their strengths, but Air's ease of setup and administration is frequently noted as superior, with many users finding it straightforward to onboard new team members and integrate into existing workflows. This is a key advantage for small businesses that need to get up and running quickly.




| | Air | OpenAsset | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 897 | 204 | 

---
## Top Pros & Cons

### Air

Pros:
- Ease of Use (190 reviews)
- Easy Organization (91 reviews)

Cons:
- Tagging Issues (27 reviews)
- Lacking Features (24 reviews)

### OpenAsset

Pros:
- Ease of Use (16 reviews)
- Organization Efficiency (12 reviews)

Cons:
- Search Issues (5 reviews)
- Filter Issues (4 reviews)

---
## Ratings Comparison
| Rating | Air | OpenAsset | 
|---|---|---|
  | **Meets Requirements** | 9.0 (775 reviews) | 9.1 (187 reviews) | 
  | **Ease of Use** | 9.1 (790 reviews) | 8.9 (191 reviews) | 
  | **Ease of Setup** | 9.0 (556 reviews) | 8.4 (136 reviews) | 
  | **Ease of Admin** | 9.2 (310 reviews) | 8.7 (115 reviews) | 
  | **Quality of Support** | 9.2 (627 reviews) | 9.4 (169 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (298 reviews) | 9.5 (114 reviews) | 
  | **Product Direction (% positive)** | 9.6 (776 reviews) | 9.4 (190 reviews) | 

---
## Pricing

### Air

#### Entry-Level Pricing

Plan: Free

Price: Free

Key Features:
- 120 credits per month 
- No credit card required 

[Browse all 4 editions](https://www.g2.com/products/air-labs-inc-air/pricing)

#### Free Trial

No

### OpenAsset

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Cloud Content Collaboration

| Product | Score | Reviews |
|---|---|---|
| **Air** | 8.7/10 | 134 |
| **OpenAsset** | N/A | N/A |

#### File Management

| Feature | Air | OpenAsset | 
|---|---|---|
| **Device Syncing** | 8.5 (82 reviews) | Not enough data | 
| **Web Interface** | 9.5 (94 reviews) | Not enough data | 
| **File Type Support** | 9.2 (88 reviews) | Not enough data | 
| **Search** | 8.8 (96 reviews) | Not enough data | 
| **Mobile Apps** | Feature Not Available | Not enough data | 
| **Video Support** | Not enough data | Not enough data | 

#### Agentic AI - Cloud Content Collaboration

| Feature | Air | OpenAsset | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (33 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (34 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.6 (33 reviews) | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

#### Collaboration

| Feature | Air | OpenAsset | 
|---|---|---|
| **File following** | 9.0 (83 reviews) | Not enough data | 
| **File Sharing** | 9.6 (98 reviews) | Not enough data | 
| **Simultaneously Editing** | 8.8 (82 reviews) | Not enough data | 
| **Change Tracking / Audit Logs** | 8.5 (82 reviews) | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Progress Tracking** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Real Time Editing** | Not enough data | Not enough data | 

#### Administration

| Feature | Air | OpenAsset | 
|---|---|---|
| **User and Role Management** | 9.0 (82 reviews) | Not enough data | 
| **Policies and Controls** | 9.0 (77 reviews) | Not enough data | 
| **Device Management** | Feature Not Available | Not enough data | 
| **Storage Limits** | Feature Not Available | Not enough data | 
| **Storage Zones** | 8.7 (79 reviews) | Not enough data | 
| **Security** | 9.1 (81 reviews) | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Secure Data Storage** | Not enough data | Not enough data | 

#### Platform

| Feature | Air | OpenAsset | 
|---|---|---|
| **Performance and Reliability** | 9.2 (98 reviews) | Not enough data | 
| **Reporting and Auditing** | Feature Not Available | Not enough data | 
| **System of Record Integration** | Feature Not Available | Not enough data | 
| **APIs** | 7.9 (93 reviews) | Not enough data | 

#### Additional Functionality

| Feature | Air | OpenAsset | 
|---|---|---|
| **Data Import/Export** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Audio/Video Conferencing** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Document Templates** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Prioritization** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Electronic Signature** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Task Planning** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Two-Factor Authentication** | Not enough data | Not enough data | 
| **Encryption** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Task Scheduling** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Archiving & Retention** | Not enough data | Not enough data | 
| **Content Publishing Options** | Not enough data | Not enough data | 
| **Document Classification** | Not enough data | Not enough data | 

### Digital Asset Management

| Product | Score | Reviews |
|---|---|---|
| **Air** | 8.4/10 | 737 |
| **OpenAsset** | 8.7/10 | 181 |

#### Interface and Performance

| Feature | Air | OpenAsset | 
|---|---|---|
| **Import/Export** | 9.0 (663 reviews) ✓ Verified | 8.9 (173 reviews) ✓ Verified | 
| **Organizational Interface** | 9.0 (682 reviews) ✓ Verified | 8.7 (169 reviews) ✓ Verified | 
| **Search** | 8.7 (672 reviews) ✓ Verified | 8.7 (174 reviews) ✓ Verified | 
| **File Preview** | 8.9 (646 reviews) ✓ Verified | 9.1 (173 reviews) ✓ Verified | 
| **Analytics** | 7.2 (569 reviews) | Feature Not Available | 
| **Reporting/Analytics** | Not enough data | Not enough data | 

#### Asset Management

| Feature | Air | OpenAsset | 
|---|---|---|
| **File Types** | 9.1 (642 reviews) ✓ Verified | 8.9 (169 reviews) ✓ Verified | 
| **Metadata** | 8.5 (626 reviews) ✓ Verified | 9.0 (161 reviews) ✓ Verified | 
| **File Transformation** | 8.0 (591 reviews) ✓ Verified | 8.9 (152 reviews) ✓ Verified | 
| **Versioning** | 8.6 (620 reviews) ✓ Verified | 8.4 (105 reviews) | 
| **Expiration** | 8.2 (572 reviews) | 8.4 (96 reviews) | 
| **Watermark** | 7.4 (547 reviews) | 8.0 (90 reviews) | 
| **Digital Rights Management** | 8.0 (568 reviews) ✓ Verified | 8.5 (136 reviews) ✓ Verified | 
| **Brand Guidelines** | 8.4 (580 reviews) | 8.7 (106 reviews) | 

#### Media Types

| Feature | Air | OpenAsset | 
|---|---|---|
| **Video** | 8.8 (620 reviews) ✓ Verified | 8.2 (127 reviews) ✓ Verified | 
| **Audio** | 8.6 (579 reviews) | 8.1 (99 reviews) ✓ Verified | 
| **Images** | 9.4 (642 reviews) ✓ Verified | 9.6 (168 reviews) ✓ Verified | 

#### Administration

| Feature | Air | OpenAsset | 
|---|---|---|
| **Workflow Management** | 8.4 (614 reviews) | 8.7 (148 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.6 (635 reviews) ✓ Verified | 8.8 (165 reviews) ✓ Verified | 
| **Brand Portal** | 8.4 (611 reviews) ✓ Verified | 8.7 (137 reviews) ✓ Verified | 
| **Integration with Creative Software** | 7.7 (583 reviews) ✓ Verified | 8.7 (163 reviews) ✓ Verified | 
| **Integration with Marketing Software** | 7.7 (567 reviews) ✓ Verified | 8.6 (132 reviews) ✓ Verified | 
| **CMS Integration** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Video Management** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 

#### Agentic AI - Digital Asset Management

| Feature | Air | OpenAsset | 
|---|---|---|
| **Cross-system Integration** | Feature Not Available | 9.7 (5 reviews) | 

#### Additional Functionality

| Feature | Air | OpenAsset | 
|---|---|---|
| **Generative AI** | Not enough data | Not enough data | 
| **File Conversion** | Not enough data | Not enough data | 
| **Mobile App** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Asset Sharing** | Not enough data | Not enough data | 
| **Automatic Transcription** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Asset Library** | Not enough data | Not enough data | 
| **Video Support** | Not enough data | Not enough data | 
| **File Transfer** | Not enough data | Not enough data | 
| **Asset Categorization** | Not enough data | Not enough data | 
| **Image Recognition** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Watermarking** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Image Library** | Not enough data | Not enough data | 

### Digital Rights Management (DRM)

| Product | Score | Reviews |
|---|---|---|
| **Air** | N/A | N/A |
| **OpenAsset** | 8.5/10 | 6 |

#### Content Protection

| Feature | Air | OpenAsset | 
|---|---|---|
| **Watermarking** | Not enough data | Not enough data | 
| **Location Control** | Not enough data | Not enough data | 
| **Expiration Management** | Not enough data | Not enough data | 
| **License Management** | Not enough data | 8.1 (6 reviews) | 
| **Subscription Managenent** | Not enough data | 8.3 (5 reviews) | 
| **Access Management** | Not enough data | 8.3 (6 reviews) | 
| **Usage Tracking** | Not enough data | 7.2 (6 reviews) | 
| **Password Protection** | Not enough data | 9.3 (5 reviews) | 
| **Digital Distribution Management** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Asset Lifecycle Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Usage Tracking/Analytics** | Not enough data | Not enough data | 
| **Digital Watermarking** | Not enough data | Not enough data | 

#### Content Type

| Feature | Air | OpenAsset | 
|---|---|---|
| **Document Protection** | Not enough data | 9.0 (5 reviews) | 
| **Media Protection** | Not enough data | 9.0 (5 reviews) | 
| **Software Application Protection** | Not enough data | Not enough data | 
| **Image Protection** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Air | OpenAsset | 
|---|---|---|
| **Secure Data Storage** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **File Transfer** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Copy/Save/Print Restrictions** | Not enough data | Not enough data | 
| **Active Directory Integration** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Full Text Search** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Screen Capture Restrictions** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Client Portal** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Multiple Format Support** | Not enough data | Not enough data | 
| **Access Revocation** | Not enough data | Not enough data | 
| **Offline DRM** | Not enough data | Not enough data | 
| **IP Restriction** | Not enough data | Not enough data | 
| **Authentication** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Digital Asset Management Software](https://www.g2.com/categories/digital-asset-management)

**Unique to Air (1):** [Cloud Content Collaboration Software](https://www.g2.com/categories/cloud-content-collaboration)

**Unique to OpenAsset (1):** [Digital Rights Management (DRM) Software](https://www.g2.com/categories/digital-rights-management-drm)


---
## Reviewer Demographics

### By Company Size

| Segment | Air | OpenAsset | 
|---|---|---|
| **Small-Business** | 67.2% | 13.7% | 
| **Mid-Market** | 30.9% | 62.3% | 
| **Enterprise** | 1.9% | 24.0% | 

### By Industry

#### Air

- **Marketing and Advertising:** 23.9%
- **Consumer Goods:** 6.5%
- **Retail:** 6.0%
- **Apparel & Fashion:** 5.0%
- **Health, Wellness and Fitness:** 4.7%
- **Food & Beverages:** 3.6%
- **Design:** 3.5%
- **Graphic Design:** 3.2%
- **Non-Profit Organization Management:** 3.2%
- **Media Production:** 2.6%
- **Other:** 37.6%

#### OpenAsset

- **Architecture & Planning:** 54.9%
- **Construction:** 19.1%
- **Civil Engineering:** 13.2%
- **Mechanical or Industrial Engineering:** 2.9%
- **Marketing and Advertising:** 2.0%
- **Consulting:** 1.5%
- **Design:** 1.5%
- **Graphic Design:** 1.0%
- **Environmental Services:** 1.0%
- **Manufacturing:** 0.5%
- **Other:** 2.5%

---
## Alternatives

### Alternatives to Air

- [Brandfolder](https://www.g2.com/products/brandfolder/reviews) — 4.4/5 stars (1428 reviews)
- [Bynder](https://www.g2.com/products/bynder/reviews) — 4.5/5 stars (1185 reviews)
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- [Acquia DAM (Widen)](https://www.g2.com/products/acquia-dam-widen/reviews) — 4.4/5 stars (631 reviews)
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### Alternatives to OpenAsset

- [Bynder](https://www.g2.com/products/bynder/reviews) — 4.5/5 stars (1185 reviews)
- [Canto](https://www.g2.com/products/canto/reviews) — 4.4/5 stars (1817 reviews)
- [Acquia DAM (Widen)](https://www.g2.com/products/acquia-dam-widen/reviews) — 4.4/5 stars (631 reviews)
- [Brandfolder](https://www.g2.com/products/brandfolder/reviews) — 4.4/5 stars (1428 reviews)
- [MediaValet](https://www.g2.com/products/mediavalet/reviews) — 4.5/5 stars (491 reviews)
- [PhotoShelter for Brands](https://www.g2.com/products/photoshelter-for-brands/reviews) — 4.3/5 stars (1103 reviews)
- [Adobe Bridge](https://www.g2.com/products/adobe-bridge/reviews) — 4.3/5 stars (349 reviews)
- [Dash](https://www.g2.com/products/dash-for-brands-ltd-dash/reviews) — 4.6/5 stars (408 reviews)
- [Kontainer](https://www.g2.com/products/kontainer/reviews) — 4.5/5 stars (352 reviews)
- [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews) — 4.2/5 stars (694 reviews)

---
## Top Discussions

### Air

No discussions available for this product.

### OpenAsset

- Title: [What is cloud based dam?](https://www.g2.com/discussions/what-is-cloud-based-dam) — 1 comment
  > **Top comment:** "Cloud Based Digital Asset Management"
- Title: [How much does OpenAsset cost?](https://www.g2.com/discussions/how-much-does-openasset-cost) — 1 comment
  > **Top comment:** "Depending on the option you want and integration with other software but it can be close to $8-10k per year. It's not cheap but if saves you from hiring..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/air-labs-inc-air-vs-openasset)