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Compare Ahrefs and Ranktracker 
Featured Products
At a Glance
Market Segments
Small-Business (63.9% of reviews)
Small-Business (88.1% of reviews)
Entry-Level Pricing
Starting at $29.00
Free Trial 999999 keywords Per Month
Ahrefs
Star Rating
(670)4.5 out of 5
Market Segments
Small-Business (63.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $29.00
Free Trial is available
Browse all 6 pricing plansRanktracker
Star Rating
(170)3.0 out of 5
Market Segments
Small-Business (88.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial 999999 keywords Per Month
Learn more about RanktrackerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Ahrefs excels in providing comprehensive insights into backlink analysis, with users highlighting its deep and up-to-date database that often uncovers links missed by other tools. This makes it a preferred choice for those focused on improving their SEO strategies.
- Users say that Ranktracker is particularly effective for those seeking straightforward keyword tracking without unnecessary complexity. Reviewers appreciate its reliable performance in monitoring keyword movement across various regions and devices, making it a solid option for users who prioritize simplicity.
- According to verified reviews, Ahrefs stands out for its robust combination of features, including keyword research, site health monitoring, and backlink analysis, which together streamline the SEO process and help users focus on what truly impacts their rankings.
- Reviewers mention that while Ranktracker offers a user-friendly experience with an easy-to-navigate dashboard, it may lack some of the advanced features found in Ahrefs. Users appreciate the clear presentation of keyword rankings, but some feel it doesn't provide the depth of analysis needed for more complex SEO tasks.
- Users highlight that Ahrefs has a significantly higher overall satisfaction score, reflecting its strong market presence and the quality of support provided. Many users commend the tool for being a reliable partner in their SEO efforts, with a focus on actionable insights that drive results.
- G2 reviewers note that Ranktracker's free trial option is appealing for small businesses looking to test the waters, but some users feel that its overall capabilities may not match the extensive features offered by Ahrefs, particularly in areas like link building and competitor analysis.
Pricing
Entry-Level Pricing
Ahrefs
Starter
Starting at $29.00
Ideal for website owners who need to do keyword research.
- All in Free
- 1 unverified project
- 1 month of history
Free Trial
Ahrefs
Free Trial is available
Ranktracker
Free Trial is available
Ratings
Meets Requirements
9.0
519
6.0
122
Ease of Use
8.8
526
6.8
121
Ease of Setup
9.0
263
6.8
85
Ease of Admin
8.8
190
6.6
60
Quality of Support
8.4
435
5.6
120
Has the product been a good partner in doing business?
8.7
183
4.9
56
Product Direction (% positive)
8.9
495
4.2
101
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Grammar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Formatting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Type
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
10.0
7
Not enough data
10.0
7
Not enough data
9.0
7
Not enough data
8.9
6
Not enough data
8.0
5
Not enough data
9.8
7
Not enough data
Platform Basics
8.4
99
Not enough data
8.4
108
Not enough data
Agentic AI - Competitive Intelligence
7.3
5
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
90
Not enough data
Platform Content
Feature Not Available
Not enough data
Platform Reporting
7.7
100
Not enough data
8.4
101
Not enough data
SEO Auditing & Monitoring
8.4
202
4.9
65
8.8
198
5.1
76
8.7
187
5.3
71
8.6
192
5.0
69
Agentic AI - SEO Tools
7.3
17
8.6
15
7.4
17
8.7
13
7.8
17
8.6
15
7.2
18
8.6
14
7.2
17
8.9
14
7.6
17
9.2
13
8.0
19
8.6
14
SEO Content & Rankings
9.2
409
4.3
63
8.8
399
5.4
76
8.5
369
5.9
77
7.8
188
5.2
71
8.2
175
4.8
61
SEO Reporting
9.1
399
5.1
70
8.2
206
5.3
70
7.9
187
4.6
62
Feature Not Available
4.4
52
Generative AI
6.3
69
3.8
38
6.3
68
3.9
37
Media Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
31
Not enough data
Geographic Coverage
8.1
27
Not enough data
7.6
26
Not enough data
7.7
27
Not enough data
Reporting
9.0
32
Not enough data
8.7
30
Not enough data
8.2
12
Not enough data
8.2
12
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.3
11
Not enough data
6.7
11
Not enough data
Platform Basics
9.0
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Platform Data
Not enough data
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Not enough data
8.4
92
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
8.2
87
Not enough data
Feature Not Available
Not enough data
7.1
75
Not enough data
Feature Not Available
Not enough data
9.0
98
Not enough data
Agentic AI - Content Analytics
7.5
6
Not enough data
7.8
6
Not enough data
8.6
6
Not enough data
8.1
6
Not enough data
8.6
6
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Ahrefs and Ranktracker are categorized as SEO Tools
Unique Categories
Ahrefs is categorized as Paid Search Intelligence, Competitive Intelligence, AI Writing Assistant, Local SEO, Content Analytics, Media Monitoring, and Answer Engine Optimization (AEO)
Ranktracker has no unique categories
Reviews
Reviewers' Company Size
Ahrefs
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Ranktracker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
37.3%
Computer Software
11.8%
Information Technology and Services
9.5%
Internet
7.4%
Financial Services
2.6%
Other
31.5%
Marketing and Advertising
36.3%
Computer Software
12.5%
Education Management
5.0%
Information Technology and Services
4.4%
Health, Wellness and Fitness
3.8%
Other
38.1%
Discussions
Ahrefs KD is different from Moz
6 Comments
AP
Go for Ahrefs. Ahrefs is a far better tool than Moz. Ahrefs has better crawlers and shows more accurate results.Read more
Can I use Ahrefs for free?
6 Comments
QM
For the basic level information of your desire website you can use it you'll have some sort of idea about it. Read more
Is Ahrefs worth the money?
5 Comments
RL
Definitely. It'll give valuable data necessary for a executing successful SEO.Read more
How can RankTracker show a G2 rating of 4.6 on their homepage when their real rating is 3.3?
3 Comments
MP
The owner lacks moral values, honesty, and business ethics. Read more
What is Ranktracker used for?
2 Comments
DD
In my experience, they're used to take your money for a "lifetime deal" then cancel that 2 years later and try to force a subscription plan. RipoffRead more
Ranktracker has no more discussions with answers
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