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Compare Ahrefs and Moz Local 
Featured Products
At a Glance
Market Segments
Small-Business (63.3% of reviews)
Small-Business (78.6% of reviews)
Entry-Level Pricing
Starting at $29.00
$16.00 Per Month
Ahrefs
Star Rating
(637)4.5 out of 5
Market Segments
Small-Business (63.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $29.00
Free Trial is available
Browse all 6 pricing plansMoz Local
Star Rating
(475)4.2 out of 5
Market Segments
Small-Business (78.6% of reviews)
Pros & Cons
Entry-Level Pricing
$16.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Ahrefs excels in its backlinking features, which many users find superior to other tools. One user highlighted how Ahrefs effectively manages a large number of backlinks, making it a go-to for in-depth competitor research and website audits.
- Users say that Moz Local is particularly strong in providing affordable solutions for maintaining consistent business data across various platforms. Reviewers appreciate its user-friendly interface, which simplifies the process of generating reports and checking essential metrics like Domain Authority and spam scores.
- According to verified reviews, Ahrefs has a higher overall satisfaction score, with users praising its intuitive dashboard that helps keep website updates on track. This feature, along with the ability to share reports directly from the tool, enhances collaboration among team members.
- Reviewers mention that while both tools are user-friendly, Moz Local's interface is particularly noted for its ease of use in generating site audits and crawling reports. Users find it straightforward to navigate, which is a significant advantage for those new to SEO tools.
- G2 reviewers highlight that Ahrefs offers a robust set of features, including a content gap analysis tool that many users find invaluable for identifying opportunities in their SEO strategy. This comprehensive approach is often cited as a reason for its popularity among small businesses.
- Users report that while both products provide quality support, Moz Local has a slight edge in being a good business partner, with users appreciating its consistent performance and reliability in managing local SEO needs.
Pricing
Entry-Level Pricing
Ahrefs
Starter
Starting at $29.00
Ideal for website owners who need to do keyword research.
- All in Free
- 1 unverified project
- 1 month of history
Moz Local
Lite
$16.00
Per Month
Lite Local SEO Tools: Get listed, monitor review alerts, track your local presence, and get 24-hour support.
Add-ons:
GeoRank Local map pack ranking
90+ Listing directories
Review Monitoring
Data Health analytics
Google Q&A included
- Directory Management
- GeoRank
- Review Monitoring (all networks)
Free Trial
Ahrefs
Free Trial is available
Moz Local
No trial information availableRatings
Meets Requirements
9.0
501
8.4
435
Ease of Use
8.8
508
8.6
433
Ease of Setup
9.0
245
8.7
301
Ease of Admin
8.8
185
8.8
300
Quality of Support
8.3
419
8.3
366
Has the product been a good partner in doing business?
8.7
178
8.9
294
Product Direction (% positive)
8.9
477
8.2
430
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Grammar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Formatting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Type
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.6
14
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
8.5
13
|
Verified
Not enough data
8.7
13
Performance
Not enough data
7.9
14
|
Verified
Not enough data
8.5
14
|
Verified
Local Search Optimization
10.0
6
Feature Not Available
10.0
6
8.5
14
|
Verified
8.9
6
8.3
13
8.7
5
7.4
12
|
Verified
8.0
5
7.1
13
|
Verified
9.7
5
8.5
14
|
Verified
Platform Basics
8.4
98
Not enough data
8.4
106
Not enough data
Agentic AI - Competitive Intelligence
7.3
5
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
89
Not enough data
Platform Content
Feature Not Available
Not enough data
Platform Reporting
7.6
98
Not enough data
8.4
100
Not enough data
SEO Auditing & Monitoring
8.3
199
Not enough data
8.8
188
Not enough data
8.7
183
Not enough data
8.5
184
Not enough data
Agentic AI - SEO Tools
7.3
17
Not enough data
7.4
17
Not enough data
7.8
17
Not enough data
7.1
17
Not enough data
7.2
17
Not enough data
7.6
17
Not enough data
7.9
18
Not enough data
SEO Content & Rankings
9.1
396
Not enough data
8.8
387
Not enough data
8.5
365
Not enough data
7.8
185
Not enough data
8.2
172
Not enough data
SEO Reporting
9.0
387
Not enough data
8.2
204
Not enough data
7.8
186
Not enough data
Feature Not Available
Not enough data
Generative AI
6.3
69
Not enough data
6.3
68
Not enough data
Media Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
31
Not enough data
Geographic Coverage
8.1
27
Not enough data
7.6
26
Not enough data
7.7
27
Not enough data
Reporting
9.0
32
Not enough data
8.7
30
Not enough data
8.2
12
Not enough data
8.2
12
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.3
11
Not enough data
6.7
11
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Not enough data
8.3
91
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
8.1
85
Not enough data
Feature Not Available
Not enough data
7.0
74
Not enough data
Feature Not Available
Not enough data
9.0
95
Not enough data
Agentic AI - Content Analytics
7.5
6
Not enough data
7.8
6
Not enough data
8.6
6
Not enough data
8.1
6
Not enough data
8.6
6
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Ahrefs and Moz Local are categorized as Local SEO
Unique Categories
Ahrefs is categorized as Paid Search Intelligence, Competitive Intelligence, AI Writing Assistant, Content Analytics, Media Monitoring, SEO Tools, and Answer Engine Optimization (AEO)
Moz Local is categorized as Local Listing Management
Reviews
Reviewers' Company Size
Ahrefs
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Moz Local
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
37.0%
Computer Software
12.1%
Information Technology and Services
9.3%
Internet
7.4%
Financial Services
2.5%
Other
31.6%
Marketing and Advertising
35.6%
Internet
11.2%
Information Technology and Services
5.6%
Health, Wellness and Fitness
3.2%
Real Estate
2.8%
Other
41.5%
Discussions
Ahrefs KD is different from Moz
6 Comments
AP
Go for Ahrefs. Ahrefs is a far better tool than Moz. Ahrefs has better crawlers and shows more accurate results.Read more
Can I use Ahrefs for free?
6 Comments
QM
For the basic level information of your desire website you can use it you'll have some sort of idea about it. Read more
Is Ahrefs worth the money?
5 Comments
RL
Definitely. It'll give valuable data necessary for a executing successful SEO.Read more
Moz Local has no discussions with answers
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