Compare Ahrefs and Brand24 
At a Glance
Market Segments
Small-Business (63.9% of reviews)
Small-Business (65.8% of reviews)
Entry-Level Pricing
Starting at $29.00
$199.00 Per Month
Ahrefs
Star Rating
(675)4.5 out of 5
Market Segments
Small-Business (63.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $29.00
Free Trial is available
Browse all 6 pricing plansBrand24
Star Rating
(336)4.6 out of 5
Market Segments
Small-Business (65.8% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brand24 excels in social listening capabilities, with users appreciating its ability to provide clear mentions that help brands engage in relevant conversations. This feature is particularly valuable for monitoring share of voice (SOV) and responding to competitors effectively.
- Users say that Ahrefs stands out for its comprehensive backlink analysis, with many highlighting the depth and accuracy of its database. Reviewers find it indispensable for SEO work, noting that it often uncovers links that other tools miss, making it a trusted choice for optimizing search engine rankings.
- According to verified reviews, Brand24's AI Insights report is a game-changer for users who need to generate weekly summaries for clients with minimal effort. This feature, along with the ability to create customized PDF reports, enhances productivity and streamlines reporting processes.
- Reviewers mention that while Ahrefs offers robust keyword research and site health monitoring, some users feel it could improve in terms of user support. In contrast, Brand24 receives high praise for its quality of support, with users noting quick responses and helpful assistance when needed.
- Users highlight that Brand24's sentiment analysis and instant detection of social media mentions are crucial for managing digital reputation crises. This proactive approach allows brands to react swiftly, a feature that many users find essential in today's fast-paced digital landscape.
- G2 reviewers indicate that Ahrefs has a slight edge in ease of use and setup, with many users appreciating its intuitive onboarding process. However, Brand24's user-friendly interface and dashboard features are also well-received, making it easy for users to navigate and utilize its tools effectively.
Pricing
Entry-Level Pricing
Ahrefs
Starter
Starting at $29.00
Ideal for website owners who need to do keyword research.
- All in Free
- 1 unverified project
- 1 month of history
Brand24
Individual
$199.00
Per Month
For tracking a small brand.
- 3 keywords, 1 user
- 2K mentions / mo
- Basic AI features
Free Trial
Ahrefs
Free Trial is available
Brand24
Free Trial is available
Ratings
Meets Requirements
9.0
524
9.0
305
Ease of Use
8.8
531
9.2
311
Ease of Setup
9.0
268
8.9
185
Ease of Admin
8.8
193
8.9
157
Quality of Support
8.4
440
9.5
286
Has the product been a good partner in doing business?
8.8
186
9.4
149
Product Direction (% positive)
8.9
500
9.1
305
Features by Category
Social Analytics
Not enough data
8.8(won by default)
113
Not enough data
8.7(won by default)
113
Not enough data
8.9(won by default)
116
Not enough data
Feature Not Available
Not enough data
8.4(won by default)
102
Not enough data
9.0(won by default)
45
Not enough data
8.5(won by default)
47
Reports & Dashboards
Not enough data
8.4(won by default)
117
Not enough data
9.0(won by default)
120
Not enough data
9.0(won by default)
57
Not enough data
8.3(won by default)
42
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
7.7(won by default)
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.3(won by default)
5
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Grammar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Formatting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Type
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
10.0
8
Not enough data
10.0
8
Not enough data
9.0
7
Not enough data
8.9
6
Not enough data
8.0
5
Not enough data
9.8
8
Not enough data
Platform Basics
8.4
99
Not enough data
8.4
108
Not enough data
Agentic AI - Competitive Intelligence
7.3
5
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
90
Not enough data
Platform Content
Feature Not Available
Not enough data
Platform Reporting
7.7
100
Not enough data
8.4
101
Not enough data
SEO Auditing & Monitoring
8.4
203
Not enough data
8.8
200
Not enough data
8.7
188
Not enough data
8.6
194
Not enough data
Agentic AI - SEO Tools
7.3
17
Not enough data
7.4
17
Not enough data
7.8
17
Not enough data
7.2
18
Not enough data
7.2
17
Not enough data
7.6
17
Not enough data
8.0
19
Not enough data
SEO Content & Rankings
9.2
411
Not enough data
8.8
401
Not enough data
8.5
371
Not enough data
7.8
188
Not enough data
8.2
175
Not enough data
SEO Reporting
9.1
401
Not enough data
8.2
208
Not enough data
7.9
187
Not enough data
Feature Not Available
Not enough data
Generative AI
6.3
69
Not enough data
6.3
68
Not enough data
Media Channels
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.5
31
9.2
85
Geographic Coverage
8.1
27
8.3
75
7.6
26
8.8
76
7.7
27
8.8
69
Reporting
9.0
32
8.9
82
8.7
30
8.8
85
8.2
12
8.8
74
8.2
12
9.2
77
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.3
11
Feature Not Available
6.7
11
8.4
44
Platform Basics
9.0
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Platform Data
Not enough data
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Monitoring & Listening
Not enough data
8.8
216
Not enough data
8.5
208
Not enough data
9.4
90
Not enough data
9.1
82
Not enough data
8.8
74
Not enough data
8.6
70
Agentic AI - Social Media Listening Tools
Not enough data
7.8
10
Not enough data
7.3
10
Not enough data
7.7
10
Not enough data
8.2
10
Not enough data
8.2
10
Data Management & Analysis
Not enough data
8.0
216
Not enough data
8.8
216
Not enough data
9.0
77
Not enough data
8.4
71
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Not enough data
8.4
93
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
8.2
87
Not enough data
Feature Not Available
Not enough data
7.1
75
Not enough data
Feature Not Available
Not enough data
9.0
99
Not enough data
Agentic AI - Content Analytics
7.5
6
Not enough data
7.8
6
Not enough data
8.6
6
Not enough data
8.1
6
Not enough data
8.6
6
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Ahrefs and Brand24 are categorized as Media Monitoring
Unique Categories
Ahrefs is categorized as Paid Search Intelligence, Competitive Intelligence, AI Writing Assistant, Local SEO, Content Analytics, SEO Tools, and Answer Engine Optimization (AEO)
Brand24 is categorized as Social Media Analytics and Social Media Listening Tools
Reviews
Reviewers' Company Size
Ahrefs
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Brand24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
37.1%
Computer Software
11.8%
Information Technology and Services
9.4%
Internet
7.3%
Financial Services
2.6%
Other
31.8%
Marketing and Advertising
22.7%
Information Technology and Services
8.9%
Internet
7.4%
Computer Software
7.4%
Public Relations and Communications
4.6%
Other
49.1%
Alternatives
Discussions
Ahrefs KD is different from Moz
6 Comments
AP
Go for Ahrefs. Ahrefs is a far better tool than Moz. Ahrefs has better crawlers and shows more accurate results.Read more
Can I use Ahrefs for free?
6 Comments
QM
For the basic level information of your desire website you can use it you'll have some sort of idea about it. Read more
Is Ahrefs worth the money?
5 Comments
RL
Definitely. It'll give valuable data necessary for a executing successful SEO.Read more
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes...Read more
Who will benefit from using Brand24 tool?
1 Comment
Official Response from Brand24
Brand24's dashboard was designed to be usable both for small business owners and large enterprises. There is no such a thing as too small business for...Read more
What are the key differentiators of Brand24 from the competition?
1 Comment
Official Response from Brand24
Brand24 is more user-friendly and is much more cost-effective. Most of monitoring tools are have outdated interface, designed for analysts rather than...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
