Link copied to clipboard

# AgencyAnalytics vs Moz Pro Comparison - What are their main differences?

Share
[
Export
](/compare/agencyanalytics/moz-pro/export.csv)

AgencyAnalyticsMoz Pro[+ Add Product](#)

Pricing

**AgencyAnalytics**
Free Trial

**$25.00** 1 Client Per Month · Core

**Moz Pro**
Free Trial

**$49.00** 1 User Per Month · Starter

**Pricing Insights**
from reviews

Time to Implement

**AgencyAnalytics**
1 month

Based on 239 responses

**Moz Pro**
1 month

Based on 128 responses

Return on Investment

**AgencyAnalytics**
8 months2 months sooner

Based on 212 responses

**Moz Pro**
10 months

Based on 115 responses

Perceived Cost

**AgencyAnalytics**
$$$$$

**Moz Pro**
$$$$$

Average Discount

**AgencyAnalytics**
7%

**Moz Pro**
8%1% more

 ![AgencyAnalytics](https://images.g2crowd.com/uploads/product/hd_favicon/491ffc24550886572f36b0de7e64a082/agencyanalytics.svg "AgencyAnalytics")

 ![Moz Pro](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/moz-pro.svg "Moz Pro")

G2 offers free advice on this comparison.

Chat with an expert

How would you like to receive Software Advice?

 ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg)

FormAnswer questions at your own pace, no call required.

 ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)

AI AgentChat live and get a recommendation in minutes.

 ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg)

Phone CallTalk it through live with a software advisor.

**Pros & Cons**
from reviews

**AgencyAnalytics**
[
Ease of Use (64)
](https://www.g2.com/products/agencyanalytics/reviews?filters%5Bsentiment_snippet%5D=1571276&qs=pros-and-cons#reviews)[
Time Saving (49)
](https://www.g2.com/products/agencyanalytics/reviews?filters%5Bsentiment_snippet%5D=1570711&qs=pros-and-cons#reviews)[
Integration Issues (31)
](https://www.g2.com/products/agencyanalytics/reviews?filters%5Bsentiment_snippet%5D=1570555&qs=pros-and-cons#reviews)[
Limited Features (14)
](https://www.g2.com/products/agencyanalytics/reviews?filters%5Bsentiment_snippet%5D=1570536&qs=pros-and-cons#reviews)

**Moz Pro**
[
User-Friendly (14)
](https://www.g2.com/products/moz-pro/reviews?filters%5Bsentiment_snippet%5D=1250595&qs=pros-and-cons#reviews)[
Keyword Research (12)
](https://www.g2.com/products/moz-pro/reviews?filters%5Bsentiment_snippet%5D=1251306&qs=pros-and-cons#reviews)[
Limited Features (8)
](https://www.g2.com/products/moz-pro/reviews?filters%5Bsentiment_snippet%5D=1251320&qs=pros-and-cons#reviews)[
Feature Deficiency (4)
](https://www.g2.com/products/moz-pro/reviews?filters%5Bsentiment_snippet%5D=1251833&qs=pros-and-cons#reviews)

Integrations

**AgencyAnalytics**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3d8a73f469261c6614cb56ce5698db3f/adroll.png "Product Avatar Image")

AdRoll

](https://www.g2.com/products/adroll/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9e90f804c2657749825f68807ea7c193/callrail.png "Product Avatar Image")

CallRail

](https://www.g2.com/products/callrail/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a70c0e0f26ded6f6c6813e514d2fa20/claude.png "Product Avatar Image")

Claude

](https://www.g2.com/products/claude/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_71b3279994498356444c5ab8c8cb23ae/facebook.png "Product Avatar Image")

Facebook

](https://www.g2.com/products/facebook/reviews)[
View all
](https://www.g2.com/products/agencyanalytics/integrations)

**Moz Pro**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[
View all
](https://www.g2.com/products/moz-pro/integrations)

Screenshots

**AgencyAnalytics**
 ![AgencyAnalytics screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1281073/1-AgencyAnalytics-is-a-reporting-platform-for-marketing-agencies.png)

**Moz Pro**
 ![Moz Pro screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1275491/04-Moz-ExplorebyKeyword-polished-v1.png)

**Ratings**
from reviews

Meets Requirements

**AgencyAnalytics**

**8.9** /10

Based on 373 responses

**Moz Pro**

**8.4** /10

Based on 529 responses

Ease of Use

**AgencyAnalytics**

**9.3** /10

Based on 380 responses

**Moz Pro**

**8.6** /10

Based on 532 responses

Ease of Setup

**AgencyAnalytics**

**9.2** /10

Based on 341 responses

**Moz Pro**

**8.8** /10

Based on 325 responses

Ease of Admin

**AgencyAnalytics**

**9.4** /10

Based on 300 responses

**Moz Pro**

**8.9** /10

Based on 248 responses

Quality of Support

**AgencyAnalytics**

**9.6** /10

Based on 360 responses

**Moz Pro**

**8.5** /10

Based on 433 responses

Has the product been a good partner in doing business?

**AgencyAnalytics**

**9.5** /10

Based on 297 responses

**Moz Pro**

**8.9** /10

Based on 238 responses

Product Direction (% positive)

**AgencyAnalytics**

**9.5** /10

Based on 365 responses

**Moz Pro**

**8.3** /10

Based on 522 responses

**Features**
ratings from reviews

SEO Tools

**8.3** /10

Based on 159 responses

**7.0** /10

Based on 483 responses

Business Intelligence

**9.1** /10

Based on 184 responses

Not enough data

Data Visualization

**8.9** /10

Based on 184 responses

Not enough data

Marketing Analytics

**8.6** /10

Based on 267 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
91.3%

Mid-Market(51-1000 emp.)
8.2%

Enterprise(\> 1000 emp.)
0.5%

Small-Business(50 or fewer emp.)
91.3%

Mid-Market(51-1000 emp.)
8.2%

Enterprise(\> 1000 emp.)
0.5%

Small-Business(50 or fewer emp.)
58.3%

Mid-Market(51-1000 emp.)
33.3%

Enterprise(\> 1000 emp.)
8.4%

Small-Business(50 or fewer emp.)
58.3%

Mid-Market(51-1000 emp.)
33.3%

Enterprise(\> 1000 emp.)
8.4%

**Reviewers' Industry**

[![AgencyAnalytics](https://images.g2crowd.com/uploads/product/hd_favicon/491ffc24550886572f36b0de7e64a082/agencyanalytics.svg "AgencyAnalytics")](https://www.g2.com/products/agencyanalytics/reviews)
AgencyAnalytics

Marketing and Advertising
77.6%

Information Technology and Services
3.3%

Internet
2.1%

Computer Software
0.9%

Consumer Goods
0.9%

Other
15.2%

[![Moz Pro](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/moz-pro.svg "Moz Pro")](https://www.g2.com/products/moz-pro/reviews)
Moz Pro

Marketing and Advertising
30.3%

Information Technology and Services
9.0%

Computer Software
8.1%

Internet
7.3%

Retail
2.9%

Other
42.4%

Alternatives

**AgencyAnalytics Alternatives**

 ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")

[
Semrush
](/products/semrush/reviews)

 ![Whatagraph](https://images.g2crowd.com/uploads/product/hd_favicon/1b52fd075616564973496e5fc5c5b9af/whatagraph.svg "Whatagraph")

[
Whatagraph
](/products/whatagraph/reviews)

 ![Databox](https://images.g2crowd.com/uploads/product/hd_favicon/ffad6a4c66ff9af043b0dab8d65bc714/databox-databox.svg "Databox")

[
Databox
](/products/databox-databox/reviews)

 ![DashThis](https://images.g2crowd.com/uploads/product/hd_favicon/1509643871/dashthis.svg "DashThis")

[
DashThis
](/products/dashthis/reviews)

**Moz Pro Alternatives**

 ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")

[
Semrush
](/products/semrush/reviews)

 ![SE Ranking](https://images.g2crowd.com/uploads/product/hd_favicon/6286ca913595e28266536f7a6049da23/se-ranking.svg "SE Ranking")

[
SE Ranking
](/products/se-ranking/reviews)

 ![Similarweb](https://images.g2crowd.com/uploads/product/hd_favicon/17db76ab58f8016604b4da1b08e1d3b4/similarweb.svg "Similarweb")

[
Similarweb
](/products/similarweb/reviews)

 ![BrightEdge](https://images.g2crowd.com/uploads/product/hd_favicon/1487565729/brightedge.svg "BrightEdge")

[
BrightEdge
](/products/brightedge/reviews)

## AgencyAnalytics vs Moz Pro FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Moz Pro vs AgencyAnalytics?

AgencyAnalytics stands out for its higher reviewer satisfaction scores in support, setup, and ease of use, while Moz Pro is noted for its keyword research and user-friendly interface.

| [Moz Pro](https://www.g2.com/products/moz-pro/reviews) | [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) |
| --- | --- |
| 4.3/5 (608 reviews) | 4.7/5 (459 reviews) |
| Small-Business | Small-Business |
| 8.8 | 9.2 |
| 8.5 | 9.6 |
| Keyword Research | Ease of Use |

### How do the pricing models of Moz Pro and AgencyAnalytics compare?

AgencyAnalytics is rated higher for value, with reviewers expressing greater satisfaction with its pricing and cost-effectiveness.

- **Moz Pro:** Reviewers note that the cost can be high for the features provided, and some mention hitting reporting limits that require upgrading plans.
- **AgencyAnalytics:** Many reviewers highlight its competitive pricing and strong value, especially for agencies managing multiple clients.
- **Switching reasons:** Recent reviews mention switching to AgencyAnalytics for its affordability and broader integration options.

### What are the best alternatives to Moz Pro and AgencyAnalytics?

The top three alternatives to Moz Pro and AgencyAnalytics are Semrush, SE Ranking, and Whatagraph.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Moz Pro](https://www.g2.com/products/moz-pro/reviews) | 4.3/5 (608 reviews) | Small-Business | Some reviewers find the paid plan affordable, but others cite high costs for advanced features | Keyword Research |
| [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) | 4.7/5 (459 reviews) | Small-Business | Reviewers highlight competitive pricing and strong value for agencies | Ease of Use |
| [Semrush](https://www.g2.com/products/semrush/reviews) | 4.4/5 (4028 reviews) | Small-Business | — | Comprehensive SEO toolkit |
| [SE Ranking](https://www.g2.com/products/se-ranking/reviews) | 4.7/5 (1591 reviews) | Small-Business | — | All-in-one SEO platform |
| [Whatagraph](https://www.g2.com/products/whatagraph/reviews) | 4.5/5 (283 reviews) | Small-Business | — | Automated reporting |

### Which SEO Tools features should I prioritize when comparing Moz Pro and AgencyAnalytics?

Buyers should prioritize Dashboards, Integrations, Keyword Research, Reporting, and Ease of Use when comparing Moz Pro and AgencyAnalytics.

- **Dashboards:** AgencyAnalytics is cited for its customizable dashboards (all-time mentions: 55 for Ease of Use), while Moz Pro is noted for detailed reporting and dashboard overviews (all-time mentions: 7 for Detailed Reporting).
- **Integrations:** AgencyAnalytics has 35 all-time mentions for Integration Capabilities and 32 for Easy Integrations; Moz Pro reviewers mention limited integration options.
- **Keyword Research:** Moz Pro is highlighted for keyword research (all-time mentions: 12), while AgencyAnalytics is less frequently cited for this feature.
- **Reporting:** AgencyAnalytics receives 32 all-time mentions for Detailed Reporting and 47 for Time Saving; Moz Pro is also recognized for reporting but with fewer mentions.
- **Ease of Use:** AgencyAnalytics leads with 55 all-time mentions for Ease of Use, compared to Moz Pro's 8.

### What are the pros and cons of Moz Pro vs AgencyAnalytics?

AgencyAnalytics' headline strength is ease of use and integrations, while Moz Pro is strongest in keyword research and user-friendly design.

- **Moz Pro strengths:** User-Friendly (14 all-time mentions), Keyword Research (12), Data Accuracy (9), Intuitive Interface (7), Detailed Reporting (7), SEO Optimization (7), Valuable Insights (7), Training Benefits (6), Backlink Analysis (5), Competitor Analysis (5).
- **Moz Pro trade-offs:** Limited Features (8), Feature Deficiency (4), Keyword Management (4), some reviewers cite a learning curve and limited integrations.
- **AgencyAnalytics strengths:** Ease of Use (55), Time Saving (47), Customer Support (46), User-Friendly (37), Integration Capabilities (35), Detailed Reporting (32), Easy Integrations (32), Intuitive (27), Customization (16).
- **AgencyAnalytics trade-offs:** Integration Issues (25), some reviewers mention a desire for more integrations and deeper customization, and occasional integration dropouts.

### Is Moz Pro or AgencyAnalytics better for small businesses?

AgencyAnalytics is the better fit for small businesses, with higher satisfaction scores and strong small-business reviewer sentiment.

- **Moz Pro:** Largest segment is Small-Business; reviewers appreciate its user-friendly interface and keyword research but note a learning curve and cost concerns for smaller teams.
- **AgencyAnalytics:** Largest segment is Small-Business; reviewers consistently highlight ease of use, time savings, and value for agencies and small businesses managing multiple clients.

### Which SEO Tools platform has better integrations?

AgencyAnalytics is favored by reviewers for integrations, with significantly more mentions and broader integration capabilities.

- **Moz Pro:** Reviewers mention limited integration capabilities and a desire for more third-party connections.
- **AgencyAnalytics:** Make (114 all-time mentions), Google Analytics (30), Facebook (24); reviewers highlight the platform's strong integration capabilities and ease of connecting multiple data sources.

### How do Moz Pro and AgencyAnalytics compare on customer support?

AgencyAnalytics outperforms Moz Pro on Quality of Support by a material margin of 1.1 points (9.6 vs 8.5).

- **Moz Pro:** Reviewers describe support as generally helpful, with some noting prompt responses but others citing a desire for deeper technical assistance.
- **AgencyAnalytics:** Reviewers consistently praise the support team for responsiveness, helpfulness, and fast resolution of issues, with 46 all-time mentions for Customer Support.

### Which is easier to implement, Moz Pro or AgencyAnalytics?

AgencyAnalytics leads Moz Pro on Ease of Setup by 0.4 points (9.2 vs 8.8), a material difference.

- **Moz Pro:** Reviewers describe setup as straightforward for most users, with scores of 6-7 out of 7 in recent reviews, but some mention a learning curve for advanced features.
- **AgencyAnalytics:** Reviewers consistently report easy and fast setup, with many citing onboarding as simple and efficient, and a 7/7 setup score in most recent reviews.

### Which product has better Dashboards?

AgencyAnalytics is the reviewer favorite for Dashboards, with higher satisfaction scores and more frequent positive mentions.

- **Moz Pro:** Dashboards are cited for providing instant overviews and detailed reporting (7 all-time mentions for Detailed Reporting), with an Ease of Use score of 8.6.
- **AgencyAnalytics:** Dashboards are a core strength, with 55 all-time mentions for Ease of Use, 32 for Detailed Reporting, and a 9.3 Ease of Use score; reviewers highlight customization and client-ready visuals.