Introducing G2.ai, the future of software buying.Try now
Compare AgencyAnalytics and Funnel 
Featured Products
At a Glance
Market Segments
Small-Business (90.5% of reviews)
Small-Business (50.3% of reviews)
Entry-Level Pricing
$79.00 5 Clients Per Month
Starting at $120.00
AgencyAnalytics
Star Rating
(416)4.7 out of 5
Market Segments
Small-Business (90.5% of reviews)
Pros & Cons
Entry-Level Pricing
$79.00 5 Clients Per Month
Free Trial is available
Browse all 3 pricing plansFunnel
Star Rating
(163)4.5 out of 5
Market Segments
Small-Business (50.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $120.00
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that AgencyAnalytics excels in user experience, with many praising its clean dashboards and automated reporting features that save time and enhance client presentations. Users appreciate how easy it is to pull data from multiple platforms into one place.
- According to verified reviews, Funnel is recognized for its user-friendly interface and ability to centralize data across various platforms. Long-term users highlight its stability and excellent customer support, making it a reliable choice for small businesses.
- Users say that AgencyAnalytics offers a significantly easier setup process, which is a major advantage for teams looking to get started quickly. The intuitive design and layout are frequently mentioned as standout features that enhance the overall user experience.
- Reviewers mention that while Funnel has a strong focus on data integration, it sometimes struggles with matching specific workflow needs, leading to configuration challenges for some users. This can impact the overall efficiency for teams with unique requirements.
- G2 reviewers highlight the quality of support provided by AgencyAnalytics, noting that it consistently receives high marks for responsiveness and helpfulness. This level of support can be crucial for businesses that rely on timely assistance to resolve issues.
- According to recent feedback, Funnel users appreciate its long-standing reliability and the ability to easily pull data from major platforms, but they also express a desire for more advanced features that could enhance their analytics capabilities compared to AgencyAnalytics.
Pricing
Entry-Level Pricing
AgencyAnalytics
Freelancer
$79.00
5 Clients Per Month
For individuals looking for basic reporting to track client performance and share results.
- Unlimited Reports
- Report Scheduling
- 80+ Integrations
Funnel
Starter
Starting at $120.00
Begin your journey to data-driven marketing with our Starter Plan.
- 500 flexpoints included (additional flexpoints can be purchased)
- Connect to our 121 most popular data sources
- Send data to Looker Studio, Google Sheets, Microsoft Excel, or use built-in Funnel dashboards
Free Trial
AgencyAnalytics
Free Trial is available
Funnel
Free Trial is available
Ratings
Meets Requirements
8.9
342
8.8
140
Ease of Use
9.4
349
8.5
143
Ease of Setup
9.3
309
8.8
102
Ease of Admin
9.4
292
8.9
95
Quality of Support
9.6
329
9.1
137
Has the product been a good partner in doing business?
9.5
289
9.1
94
Product Direction (% positive)
9.5
337
8.7
141
Features by Category
Reports
9.3
171
Not enough data
8.8
152
Not enough data
9.2
165
Not enough data
9.0
153
Not enough data
9.2
165
Not enough data
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
9.3
171
Not enough data
8.8
152
Not enough data
9.2
165
Not enough data
9.0
153
Not enough data
9.2
165
Not enough data
Reports
9.2
134
Not enough data
9.3
133
Not enough data
8.8
116
Not enough data
Generative AI
7.3
59
Not enough data
7.3
59
Not enough data
Visualization
9.1
133
Not enough data
8.9
120
Not enough data
9.3
135
Not enough data
8.9
127
Not enough data
Data Updates
8.9
116
Not enough data
9.1
130
Not enough data
Collaboration
9.4
129
Not enough data
8.8
114
Not enough data
8.6
118
Not enough data
Data Updates
8.8
142
Not enough data
9.0
157
Not enough data
8.9
152
Not enough data
Metrics
Not enough data
9.0
70
Not enough data
8.9
68
Not enough data
8.4
46
Not enough data
8.9
45
Not enough data
8.6
44
Not enough data
8.5
56
Not enough data
8.8
56
Not enough data
9.1
71
Not enough data
9.0
43
Reporting
Not enough data
8.6
48
Not enough data
8.8
43
Not enough data
8.7
62
Not enough data
8.7
52
Not enough data
8.2
40
Not enough data
8.1
55
Not enough data
9.2
69
Other
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
73
Not enough data
8.9
59
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.9
71
Not enough data
Feature Not Available
Not enough data
9.1
75
Not enough data
8.9
74
Management
Not enough data
8.3
20
Not enough data
7.0
18
Functionality
Not enough data
8.8
19
Not enough data
8.5
20
Not enough data
8.8
20
Not enough data
8.8
20
Not enough data
8.6
20
SEO Auditing & Monitoring
7.9
79
Not enough data
8.4
86
Not enough data
8.7
85
Not enough data
8.2
83
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
8.0
117
Not enough data
7.9
119
Not enough data
9.1
123
Not enough data
8.6
76
Not enough data
7.6
73
Not enough data
SEO Reporting
7.8
119
Not enough data
9.2
95
Not enough data
9.3
95
Not enough data
9.5
88
Not enough data
Generative AI
7.0
27
Not enough data
7.0
27
Not enough data
Marketing Operations
8.6
186
|
Verified
8.3
76
|
Verified
9.1
206
|
Verified
8.9
85
|
Verified
8.4
181
|
Verified
7.7
43
9.5
200
|
Verified
8.4
74
|
Verified
Feature Not Available
8.0
46
|
Verified
9.2
183
|
Verified
Feature Not Available
Campaign Activity
8.8
207
|
Verified
8.4
80
|
Verified
9.3
223
|
Verified
8.7
83
|
Verified
8.5
177
|
Verified
8.2
68
|
Verified
9.2
200
|
Verified
8.9
83
|
Verified
8.6
170
7.8
41
Feature Not Available
7.6
41
|
Verified
Agentic AI - Marketing Analytics
6.4
25
7.5
6
7.7
25
6.9
6
7.2
23
6.7
6
Categories
Categories
Shared Categories
AgencyAnalytics and Funnel are categorized as Marketing Analytics
Unique Categories
AgencyAnalytics is categorized as SEO Tools and Data Visualization
Funnel is categorized as ETL Tools and Digital Analytics
Reviews
Reviewers' Company Size
AgencyAnalytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Funnel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
76.8%
Information Technology and Services
3.5%
Internet
2.3%
Primary/Secondary Education
1.0%
Leisure, Travel & Tourism
1.0%
Other
15.4%
Marketing and Advertising
42.5%
Retail
6.3%
Information Technology and Services
6.3%
Internet
4.4%
Consumer Goods
3.1%
Other
37.5%
Discussions
What is AgencyAnalytics used for?
1 Comment
KN
AgencyAnalytics is used to track, monitor, and create custom marketing reports from all different marketing channels. AA makes it easy to connect your...Read more
AgencyAnalytics has no more discussions with answers
Which advertising platforms does Funnel support?
1 Comment
JL
Hi there and thank you for your question. As stated in the title, Funnel supports all, and I mean all, advertising platforms. So no matter what ad platform...Read more
Can I see data retroactively in Funnel?
1 Comment
GJ
Yes. Data is backfilled (depending on the source) once you connect up a data source. For example, Google Ads data goes back to up to 2 years in the past when...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
