# AgencyAnalytics, BrightLocal vs Synup Comparison | | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 4.5 out of 5 | | **Total Reviews** | 447 | 229 | 315 | | **Largest Market Segment** | Small-Business (91.0% of reviews) | Small-Business (86.7% of reviews) | Small-Business (75.6% of reviews) | | **Entry Level Price** | $59.00 5 Clients Per Month | Starting at $39.00 Per Month | Starting at $79.00 5 team members Per Month | --- ## Top Pros & Cons ### AgencyAnalytics Pros: - Ease of Use (55 reviews) - Time Saving (47 reviews) Cons: - Integration Issues (25 reviews) - Limited Features (14 reviews) ### BrightLocal Pros: - Rank Tracking (3 reviews) - Dashboard Usability (2 reviews) Cons: - Complex Interface (2 reviews) - Complex Features (1 reviews) ### Synup Pros: - Ease of Use (90 reviews) - Helpful (63 reviews) Cons: - Learning Curve (16 reviews) - Feature Limitations (12 reviews) --- ## Ratings Comparison | Rating | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Meets Requirements** | 8.9 (360 reviews) | 8.9 (171 reviews) | 9.0 (252 reviews) | | **Ease of Use** | 9.3 (367 reviews) | 8.7 (173 reviews) | 8.9 (256 reviews) | | **Ease of Setup** | 9.2 (328 reviews) | 8.7 (126 reviews) | 8.9 (185 reviews) | | **Ease of Admin** | 9.4 (295 reviews) | 8.8 (116 reviews) | 8.8 (147 reviews) | | **Quality of Support** | 9.5 (347 reviews) | 9.2 (165 reviews) | 9.2 (249 reviews) | | **Has the product been a good partner in doing business?** | 9.5 (292 reviews) | 9.1 (112 reviews) | 8.9 (148 reviews) | | **Product Direction (% positive)** | 9.5 (354 reviews) | 8.9 (153 reviews) | 9.2 (244 reviews) | --- ## Pricing ### AgencyAnalytics #### Entry-Level Pricing Plan: Freelancer Price: $59.00 5 Clients Per Month Description: For individuals looking for basic reporting to track client performance and share results. Key Features: - Unlimited Reports - Report Scheduling - 80+ Integrations [Browse all 4 editions](https://www.g2.com/products/agencyanalytics/pricing) #### Free Trial Yes ### BrightLocal #### Entry-Level Pricing Plan: Track Price: Starting at $39.00 Per Month Description: Essential local SEO tools to track, audit, and improve local search performance. Key Features: - Track local rankings - Audit citations, GBP, and on-site SEO - Monitor GBP and website performance [Browse all 4 editions](https://www.g2.com/products/brightlocal/pricing) #### Free Trial Yes ### Synup #### Entry-Level Pricing Plan: Startup Price: Starting at $79.00 5 team members Per Month Description: ynup OS for agencies with a small client base that need quick access to listings, reviews, social, and SEO under one roof. Key Features: - Synup OS for up to 5 team members - Up to 25 client accounts with 50 client users - Listings management on 10+ directories for 25 locations [Browse all 3 editions](https://www.g2.com/products/synup/pricing) #### Free Trial No --- ## Features Comparison By Category ### Business Intelligence | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | 9.1/10 | 182 | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### Reports | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Reports Interface** | 9.3 (173 reviews) | Not enough data | Not enough data | | **Steps to Answer** | 8.8 (153 reviews) | Not enough data | Not enough data | | **Graphs and Charts** | 9.2 (166 reviews) | Not enough data | Not enough data | | **Score Cards** | 9.0 (154 reviews) | Not enough data | Not enough data | | **Dashboards** | 9.2 (167 reviews) | Not enough data | Not enough data | #### Self Service | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Calculated Fields** | Not enough data | Not enough data | Not enough data | | **Data Column Filtering** | Not enough data | Not enough data | Not enough data | | **Data Discovery** | Not enough data | Not enough data | Not enough data | | **Search** | Not enough data | Not enough data | Not enough data | | **Collaboration / Workflow** | Not enough data | Not enough data | Not enough data | | **Automodeling** | Not enough data | Not enough data | Not enough data | #### Advanced Analytics | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Predictive Analytics** | Not enough data | Not enough data | Not enough data | | **Data Visualization** | Not enough data | Not enough data | Not enough data | | **Big Data Services** | Not enough data | Not enough data | Not enough data | #### Building Reports | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Data Transformation** | Not enough data | Not enough data | Not enough data | | **Data Modeling** | Not enough data | Not enough data | Not enough data | | **WYSIWYG Report Design** | Not enough data | Not enough data | Not enough data | | **Integration APIs** | Not enough data | Not enough data | Not enough data | #### Platform | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Mobile User Support** | Not enough data | Not enough data | Not enough data | | **Customization ** | Not enough data | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | | **Internationalization** | Not enough data | Not enough data | Not enough data | | **Sandbox / Test Environments** | Not enough data | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | Not enough data | | **Breadth of Partner Applications** | Not enough data | Not enough data | Not enough data | ### Data Visualization | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | 8.9/10 | 182 | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### Reports | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Reports Interface** | 9.3 (173 reviews) | Not enough data | Not enough data | | **Steps to Answer** | 8.8 (153 reviews) | Not enough data | Not enough data | | **Graphs and Charts** | 9.2 (166 reviews) | Not enough data | Not enough data | | **Score Cards** | 9.0 (154 reviews) | Not enough data | Not enough data | | **Dashboards** | 9.2 (167 reviews) | Not enough data | Not enough data | #### Reports | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Reports Interface** | 9.2 (135 reviews) | Not enough data | Not enough data | | **Share Reports** | 9.4 (133 reviews) | Not enough data | Not enough data | | **Steps to Answer** | 8.8 (116 reviews) | Not enough data | Not enough data | #### Generative AI | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **AI Text Generation** | 7.3 (59 reviews) | Not enough data | Not enough data | | **AI Text Summarization** | 7.3 (59 reviews) | Not enough data | Not enough data | #### Visualization | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Graphs and Charts** | 9.1 (133 reviews) | Not enough data | Not enough data | | **Score Cards** | 8.9 (120 reviews) | Not enough data | Not enough data | | **Dashboards** | 9.3 (136 reviews) | Not enough data | Not enough data | | **Formats** | 8.9 (127 reviews) | Not enough data | Not enough data | #### Data Updates | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Historical Snapshots** | 8.9 (116 reviews) | Not enough data | Not enough data | | **Real-Time Updating** | 9.1 (131 reviews) | Not enough data | Not enough data | #### Collaboration | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Sharing** | 9.4 (130 reviews) | Not enough data | Not enough data | | **Co-Editing** | 8.8 (114 reviews) | Not enough data | Not enough data | | **Devices** | 8.6 (118 reviews) | Not enough data | Not enough data | #### Data Updates | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Historical Snapshots** | 8.8 (143 reviews) | Not enough data | Not enough data | | **Real-Time Updating** | 9.0 (159 reviews) | Not enough data | Not enough data | | **Email Reports** | 8.9 (153 reviews) | Not enough data | Not enough data | ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | 10.0/10 | 32 | #### Social Analytics | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Competitor Analysis** | Not enough data | Not enough data | 10.0 (31 reviews) | | **Follower Analysis** | Not enough data | Not enough data | 10.0 (31 reviews) | | **Post Performance** | Not enough data | Not enough data | 10.0 (31 reviews) | | **Paid Campaign Tracking** | Not enough data | Not enough data | 10.0 (30 reviews) | | **Attribution** | Not enough data | Not enough data | 10.0 (30 reviews) | | **Hashtag Analytics** | Not enough data | Not enough data | 10.0 (31 reviews) | | **Sentiment Analysis** | Not enough data | Not enough data | 9.8 (32 reviews) | #### Reports & Dashboards | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Report Customizability** | Not enough data | Not enough data | 9.9 (31 reviews) | | **Report Exporting** | Not enough data | Not enough data | 9.9 (32 reviews) | | **Scalability** | Not enough data | Not enough data | 10.0 (31 reviews) | | **White Label** | Not enough data | Not enough data | 10.0 (30 reviews) | #### Agentic AI - Social Media Analytics | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Cross-system Integration** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Adaptive Learning** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Proactive Assistance** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Decision Making** | Not enough data | Not enough data | 10.0 (5 reviews) | ### Store Locator | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | 9.8/10 | 60 | #### Business Tools | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Bulk Uploading** | Not enough data | Not enough data | 9.6 (53 reviews) | | **CMS Agnostic** | Not enough data | Not enough data | 9.8 (50 reviews) | | **CMS Specific** | Not enough data | Not enough data | 9.8 (48 reviews) | | **Traffic Analytics** | Not enough data | Not enough data | 9.8 (54 reviews) | | **Customer Analytics** | Not enough data | Not enough data | 9.8 (54 reviews) | #### Customer Tools | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Location Listing** | Not enough data | Not enough data | 9.9 (57 reviews) | | **Product and Category Filters** | Not enough data | Not enough data | 9.9 (53 reviews) | | **Mobile Support** | Not enough data | Not enough data | 9.8 (54 reviews) | | **Automatic Geolocation** | Not enough data | Not enough data | 9.8 (55 reviews) | #### Agentic AI - Revenue Operations & Intelligence (RO&I) | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Local Listing Management | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | 8.7/10 | 62 | | **Synup** | 9.0/10 | 164 | #### Listing Management | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Network Directory** | Not enough data | 8.9 (44 reviews) ✓ Verified | 8.9 (141 reviews) ✓ Verified | | **Data Aggregators** | Not enough data | 8.7 (47 reviews) ✓ Verified | 9.0 (134 reviews) ✓ Verified | | **Duplicate Monitoring** | Not enough data | 8.8 (48 reviews) ✓ Verified | 8.9 (144 reviews) ✓ Verified | | **Optimization** | Not enough data | 8.7 (40 reviews) | 9.0 (149 reviews) ✓ Verified | #### Performance | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Real-Time Updates** | Not enough data | 8.4 (45 reviews) ✓ Verified | 9.0 (152 reviews) ✓ Verified | | **Analytics** | Not enough data | 8.7 (50 reviews) ✓ Verified | 8.9 (154 reviews) ✓ Verified | ### Local SEO | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | 9.0/10 | 65 | | **Synup** | 9.1/10 | 122 | #### Local Search Optimization | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Rank Tracking** | Not enough data | 9.3 (59 reviews) ✓ Verified | 9.0 (104 reviews) ✓ Verified | | **Online Listings** | Not enough data | 9.3 (56 reviews) | 9.4 (116 reviews) ✓ Verified | | **Google My Business** | Not enough data | 9.3 (49 reviews) | 9.1 (117 reviews) ✓ Verified | | **Reputation Management** | Not enough data | 9.1 (48 reviews) ✓ Verified | 9.1 (115 reviews) ✓ Verified | | **Social Media** | Not enough data | 8.0 (35 reviews) | 8.9 (105 reviews) ✓ Verified | | **Dashboards and Reporting** | Not enough data | 9.2 (58 reviews) ✓ Verified | 9.0 (119 reviews) ✓ Verified | ### SEO Tools | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | 8.3/10 | 159 | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### SEO Auditing & Monitoring | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **SEO Alerting** | 8.0 (80 reviews) | Not enough data | Not enough data | | **SEO Auditing** | 8.4 (87 reviews) | Not enough data | Not enough data | | **SEO Change Tracking** | 8.8 (86 reviews) | Not enough data | Not enough data | | **Technical SEO** | 8.2 (84 reviews) | Not enough data | Not enough data | #### Agentic AI - SEO Tools | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### SEO Content & Rankings | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Link Building** | 8.0 (118 reviews) | Not enough data | Not enough data | | **Keyword Research** | 7.9 (120 reviews) | Not enough data | Not enough data | | **SERP Rank Tracking** | 9.1 (124 reviews) | Not enough data | Not enough data | | **Localization** | 8.6 (76 reviews) | Not enough data | Not enough data | | **Content Insights** | 7.6 (73 reviews) | Not enough data | Not enough data | #### SEO Reporting | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Competitor Analysis** | 7.8 (119 reviews) | Not enough data | Not enough data | | **Data Visualization** | 9.3 (96 reviews) | Not enough data | Not enough data | | **Custom Reports** | 9.3 (95 reviews) | Not enough data | Not enough data | | **White Label** | 9.5 (88 reviews) | Not enough data | Not enough data | #### Generative AI | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **AI Text Generation** | 7.0 (27 reviews) | Not enough data | Not enough data | | **AI Text Summarization** | 7.0 (27 reviews) | Not enough data | Not enough data | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | 9.9/10 | 63 | #### Content & Collaboration | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Content Calendar** | Not enough data | Not enough data | 9.9 (61 reviews) | | **Content Library** | Not enough data | Not enough data | 9.9 (59 reviews) | | **Shared Inbox** | Not enough data | Not enough data | 9.9 (59 reviews) | | **Approval Workflows** | Not enough data | Not enough data | 9.9 (59 reviews) | | **Users and Permissions** | Not enough data | Not enough data | 9.9 (59 reviews) | | **Content Creation** | Not enough data | Not enough data | 9.9 (59 reviews) | #### Social Management | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Social Analytics** | Not enough data | Not enough data | 9.9 (63 reviews) | | **Social Publishing** | Not enough data | Not enough data | 9.9 (62 reviews) | | **Campaign Optimization** | Not enough data | Not enough data | 9.9 (60 reviews) | | **Social Engagement** | Not enough data | Not enough data | 9.9 (61 reviews) | | **Social Ads** | Not enough data | Not enough data | 9.8 (61 reviews) | | **Campaign Planning** | Not enough data | Not enough data | 9.9 (61 reviews) | | **Hashtag Capabilites** | Not enough data | Not enough data | 9.8 (32 reviews) | #### Agentic AI - Social Media Management | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Multi-step Planning** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Cross-system Integration** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Adaptive Learning** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Natural Language Interaction** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Proactive Assistance** | Not enough data | Not enough data | 10.0 (5 reviews) | | **Decision Making** | Not enough data | Not enough data | 10.0 (5 reviews) | ### User-Generated Content | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | 9.7/10 | 43 | #### Visual UGC | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Campaign Customization** | Not enough data | Not enough data | 9.8 (41 reviews) | | **Widget Customization** | Not enough data | Not enough data | 9.7 (42 reviews) | | **Widget** | Not enough data | Not enough data | 9.7 (42 reviews) | | **Media Library** | Not enough data | Not enough data | 9.8 (41 reviews) | #### Integrations | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Social Media** | Not enough data | Not enough data | 9.6 (40 reviews) | | **Content Creation** | Not enough data | Not enough data | 9.7 (43 reviews) | | **Marketing Automation** | Not enough data | Not enough data | 10.0 (42 reviews) | | **Rights Management** | Not enough data | Not enough data | 9.7 (41 reviews) | #### Support | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Onboarding** | Not enough data | Not enough data | 9.8 (42 reviews) | | **24/7 Client Support** | Not enough data | Not enough data | 9.8 (42 reviews) | #### Performance | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **UGC Analytics** | Not enough data | Not enough data | 9.8 (40 reviews) | | **Lazy-Loading** | Not enough data | Not enough data | 9.5 (43 reviews) | ### Customer Advocacy | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### Agentic AI - Customer Advocacy | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | ### Online Reputation Management | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | 8.8/10 | 39 | | **Synup** | 9.1/10 | 141 | #### Consumer Intelligence | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Customer Feedback** | Not enough data | 9.6 (21 reviews) ✓ Verified | 8.9 (125 reviews) ✓ Verified | | **Competitive Intelligence** | Not enough data | 9.5 (25 reviews) ✓ Verified | 8.8 (108 reviews) | | **Sentiment Analysis** | Not enough data | 9.3 (20 reviews) ✓ Verified | 8.8 (109 reviews) ✓ Verified | #### Reporting | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Revenue Reporting** | Not enough data | 7.1 (13 reviews) ✓ Verified | 8.6 (97 reviews) | | **Corporate Reporting** | Not enough data | 7.9 (20 reviews) ✓ Verified | 8.8 (104 reviews) ✓ Verified | | **Dashboard** | Not enough data | 9.3 (32 reviews) ✓ Verified | 8.9 (127 reviews) ✓ Verified | #### Media Monitoring | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Social Networks Monitoring** | Not enough data | 8.6 (20 reviews) | 8.7 (112 reviews) ✓ Verified | | **Social Media Management** | Not enough data | 8.7 (14 reviews) | 8.6 (113 reviews) ✓ Verified | | **Digital Media Monitoring** | Not enough data | 9.0 (13 reviews) | Feature Not Available | #### In-House Management | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Employee Performance** | Not enough data | Feature Not Available | Feature Not Available | | **Team Workflow** | Not enough data | Feature Not Available | 8.8 (100 reviews) | #### Generative AI | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **AI Text Generation** | Not enough data | Not enough data | 9.0 (54 reviews) | #### Agentic AI - Online Reputation Management | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | 9.4 (8 reviews) | | **Multi-step Planning** | Not enough data | Not enough data | 9.6 (8 reviews) | | **Cross-system Integration** | Not enough data | Not enough data | 9.8 (8 reviews) | | **Adaptive Learning** | Not enough data | Not enough data | 9.2 (8 reviews) | | **Proactive Assistance** | Not enough data | Not enough data | 9.6 (8 reviews) | | **Decision Making** | Not enough data | Not enough data | 9.8 (8 reviews) | ### Brand Advocacy | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### Discovery | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Referral Program** | Not enough data | Not enough data | Not enough data | | **Incentives** | Not enough data | Not enough data | Not enough data | | **3rd-Party Trends** | Not enough data | Not enough data | Not enough data | #### Insight | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Monitoring** | Not enough data | Not enough data | Not enough data | | **Adoption Insight** | Not enough data | Not enough data | Not enough data | | **Engagement Analysis** | Not enough data | Not enough data | Not enough data | #### Mobile | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Mobile Optimization** | Not enough data | Not enough data | Not enough data | #### Platform | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Multichannel Sharing** | Not enough data | Not enough data | Not enough data | | **Forum** | Not enough data | Not enough data | Not enough data | | **Integration** | Not enough data | Not enough data | Not enough data | | **Content Distribution** | Not enough data | Not enough data | Not enough data | ### Marketing Analytics | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | 8.6/10 | 254 | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### Marketing Operations | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **ROI Tracking** | 8.6 (186 reviews) ✓ Verified | Not enough data | Not enough data | | **Data Collection** | 9.1 (210 reviews) ✓ Verified | Not enough data | Not enough data | | **Customer Insights** | 8.4 (180 reviews) ✓ Verified | Not enough data | Not enough data | | **Multi-User Access** | 9.5 (202 reviews) ✓ Verified | Not enough data | Not enough data | | **Spend Management** | Feature Not Available | Not enough data | Not enough data | | **White Label** | 9.2 (183 reviews) ✓ Verified | Not enough data | Not enough data | #### Campaign Activity | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Campaign Insights** | 8.8 (207 reviews) ✓ Verified | Not enough data | Not enough data | | **Reports and Dashboards** | 9.4 (240 reviews) ✓ Verified | Not enough data | Not enough data | | **Campaign Stickiness** | 8.5 (176 reviews) ✓ Verified | Not enough data | Not enough data | | **Multichannel Tracking** | 9.2 (206 reviews) ✓ Verified | Not enough data | Not enough data | | **Brand Optimization** | 8.6 (170 reviews) | Not enough data | Not enough data | | **Predictive Analytics** | Feature Not Available | Not enough data | Not enough data | #### Agentic AI - Marketing Analytics | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Autonomous Task Execution** | 6.5 (24 reviews) | Not enough data | Not enough data | | **Cross-system Integration** | 8.1 (33 reviews) | Not enough data | Not enough data | | **Proactive Assistance** | 7.3 (23 reviews) | Not enough data | Not enough data | ### Local Marketing | Product | Score | Reviews | |---|---|---| | **AgencyAnalytics** | N/A | N/A | | **BrightLocal** | N/A | N/A | | **Synup** | N/A | N/A | #### Platform | Feature | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Internationalization** | Not enough data | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | Not enough data | | **Reporting and Dashboards** | Not enough data | Not enough data | Not enough data | | **Mobile User Support** | Not enough data | Not enough data | Not enough data | --- ## Categories **Unique to AgencyAnalytics (3):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [SEO Tools](https://www.g2.com/categories/seo-tools), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools) **Unique to BrightLocal (4):** [Local Listing Management Software](https://www.g2.com/categories/local-listing-management), [Local SEO Software](https://www.g2.com/categories/local-seo), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Multi-Location Marketing Platforms](https://www.g2.com/categories/multi-location-marketing-platforms) **Unique to Synup (10):** [Local Listing Management Software](https://www.g2.com/categories/local-listing-management), [Local SEO Software](https://www.g2.com/categories/local-seo), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Multi-Location Marketing Platforms](https://www.g2.com/categories/multi-location-marketing-platforms), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Store Locator Software](https://www.g2.com/categories/store-locator), [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy), [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites) --- ## Reviewer Demographics ### By Company Size | Segment | AgencyAnalytics | BrightLocal | Synup | |---|---|---|---| | **Small-Business** | 91.0% | 86.7% | 75.6% | | **Mid-Market** | 8.6% | 11.0% | 19.5% | | **Enterprise** | 0.5% | 2.3% | 4.9% | ### By Industry #### AgencyAnalytics - **Marketing and Advertising:** 77.1% - **Information Technology and Services:** 3.4% - **Internet:** 2.2% - **Computer Software:** 1.0% - **Consumer Goods:** 1.0% - **Hospital & Health Care:** 1.0% - **Leisure, Travel & Tourism:** 1.0% - **Primary/Secondary Education:** 1.0% - **Health, Wellness and Fitness:** 0.7% - **Market Research:** 0.7% - **Other:** 11.1% #### BrightLocal - **Marketing and Advertising:** 56.0% - **Internet:** 5.5% - **Consumer Services:** 3.2% - **Health, Wellness and Fitness:** 2.8% - **Construction:** 2.3% - **Hospital & Health Care:** 1.8% - **Real Estate:** 1.8% - **Legal Services:** 1.4% - **Law Practice:** 1.4% - **Medical Practice:** 1.4% - **Other:** 22.5% #### Synup - **Marketing and Advertising:** 39.0% - **Financial Services:** 5.2% - **Retail:** 4.9% - **Health, Wellness and Fitness:** 3.2% - **Information Technology and Services:** 3.2% - **Hospital & Health Care:** 2.9% - **Accounting:** 1.9% - **Construction:** 1.9% - **Consumer Services:** 1.9% - **Food & Beverages:** 1.9% - **Other:** 33.8% --- ## Alternatives ### Alternatives to AgencyAnalytics - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3383 reviews) - [Whatagraph](https://www.g2.com/products/whatagraph/reviews) — 4.5/5 stars (279 reviews) - [Databox](https://www.g2.com/products/databox-databox/reviews) — 4.4/5 stars (194 reviews) - [DashThis](https://www.g2.com/products/dashthis/reviews) — 4.7/5 stars (84 reviews) - [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.8/5 stars (1553 reviews) - [Data Studio](https://www.g2.com/products/data-studio/reviews) — 4.4/5 stars (475 reviews) - [NinjaCat](https://www.g2.com/products/ninjacat/reviews) — 4.2/5 stars (316 reviews) - [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (464 reviews) - [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews) - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (823 reviews) ### Alternatives to BrightLocal - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4059 reviews) - [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1121 reviews) - [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (525 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3383 reviews) - [Moz Local](https://www.g2.com/products/moz-local/reviews) — 4.2/5 stars (475 reviews) - [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.8/5 stars (1553 reviews) - [SOCi](https://www.g2.com/products/soci/reviews) — 4.5/5 stars (4040 reviews) - [Uberall](https://www.g2.com/products/uberall-2024-01-10/reviews) — 4.4/5 stars (238 reviews) - [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (699 reviews) ### Alternatives to Synup - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4059 reviews) - [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1121 reviews) - [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (525 reviews) - [Uberall](https://www.g2.com/products/uberall-2024-01-10/reviews) — 4.4/5 stars (238 reviews) - [The Ansira platform](https://www.g2.com/products/the-ansira-platform/reviews) — 4.9/5 stars (284 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7184 reviews) - [Thryv](https://www.g2.com/products/thryv/reviews) — 4.2/5 stars (1995 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews) - [Moz Local](https://www.g2.com/products/moz-local/reviews) — 4.2/5 stars (475 reviews) --- ## Top Discussions ### AgencyAnalytics - Title: [What is AgencyAnalytics used for?](https://www.g2.com/discussions/what-is-agencyanalytics-used-for) — 1 comment > **Top comment:** "AgencyAnalytics is used to track, monitor, and create custom marketing reports from all different marketing channels. AA makes it easy to connect your..." ### BrightLocal - Title: [How soon will the Review Widget be available to show reviews on websites?](https://www.g2.com/discussions/how-soon-will-the-review-widget-be-available-to-show-reviews-on-websites) — 2 comments, 1 upvote > **Top comment:** "Hi Roger. Thanks for your review. The widget (aka Review Showcase) is currently being planned and development on it will start in November for release in..." - Title: [How Much Does BrightLocal cost?](https://www.g2.com/discussions/how-much-does-brightlocal-cost) — 1 comment, 1 upvote > **Top comment:** "For a single business plan, it is perfect for small businesses and agencies managing up to 3 locations. The cost is $29/mo or $24.17/mo ($290/year - you..." - Title: [We need an Ecommerce Marketing Technical Specialist: We have rolled out an incredible way for people to simply order emergency locksmith service online with GPS tracking and we have a great SEO team but they are needing help to get our product data base to visible in searches, 2020 Ford Focus Key for example. Can you refer me to a person who you think I could work with based on my info here?](https://www.g2.com/discussions/we-need-an-ecommerce-marketing-technical-specialist-we-have-rolled-out-an-incredible-way-for-people-to-simply-order-emergency-locksmith-service-online-with-gps-tracking-and-we-have-a-great-seo-team-but-they-are-needing-help-to-get-our-product-data-base-to) — 1 comment, 1 upvote > **Top comment:** "This is a legit request. Please feel free to reach out to me. " - Title: [Will you eventually offer or already have Sentiment feature under the Reputation Manager?](https://www.g2.com/discussions/52086-will-you-eventually-offer-or-already-have-sentiment-feature-under-the-reputation-manager) — 1 comment, 1 upvote > **Top comment:** "Hello everyone stop losing your hard earn money to fake brokers, if you are interested in trading binary option/forex/Bitcoin mining, Recovery of lost funds..." - Title: [How can more UK focused directories be added to Brightlocal?](https://www.g2.com/discussions/how-can-more-uk-focused-directories-be-added-to-brightlocal) — 1 comment, 1 upvote > **Top comment:** "Hi Mark. Thanks for your question. We have a team of citation researchers who constantly review the sites we work with, to ensure they are fully..." ### Synup - Title: [How do you user Synup most? With Dashboard access or as a One-Time submission service?](https://www.g2.com/discussions/30631-how-do-you-user-synup-most-with-dashboard-access-or-as-a-one-time-submission-service) — 2 comments > **Top comment:** "Synup Dashboard is great for locations that change their hours often. Its a much cheaper way to manage. " - Title: [Is this better than BirdEye as far as features go](https://www.g2.com/discussions/24570-is-this-better-than-birdeye-as-far-as-features-go) — 2 comments, 1 upvote > **Top comment:** "Jay, I may be biased here since I'm the founder of Synup. While Birdeye has their strengths, I believe that we shine in other aspects including our..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/agencyanalytics-vs-brightlocal-vs-synup)