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Compare Affinity and HubSpot Sales Hub

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At a Glance
Affinity
Affinity
Star Rating
(71)4.4 out of 5
Market Segments
Small-Business (78.5% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Affinity
HubSpot Sales Hub
HubSpot Sales Hub
Star Rating
(13,421)4.4 out of 5
Market Segments
Small-Business (60.9% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plans

Affinity vs HubSpot Sales Hub

When assessing the two solutions, reviewers found them equally easy to use. However, HubSpot Sales Hub is easier to set up and administer. Reviewers also preferred doing business with HubSpot Sales Hub overall.

  • Reviewers felt that HubSpot Sales Hub meets the needs of their business better than Affinity.
  • When comparing quality of ongoing product support, reviewers felt that Affinity is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Affinity over HubSpot Sales Hub.
Pricing
Entry-Level Pricing
Affinity
No pricing available
HubSpot Sales Hub
Free HubSpot CRM
$0.00
Browse all 4 pricing plans
Free Trial
Affinity
Free Trial is available
HubSpot Sales Hub
Free Trial is available
Ratings
Meets Requirements
8.4
51
8.6
9,788
Ease of Use
8.7
52
8.7
10,674
Ease of Setup
8.1
23
8.4
4,648
Ease of Admin
7.5
21
8.6
3,128
Quality of Support
8.7
51
8.6
8,812
Has the product been a good partner in doing business?
7.8
21
8.7
3,081
Product Direction (% positive)
9.0
49
8.7
9,368
Features by Category
Not enough data
8.0
7,339
Sales Force Automation
Not enough data
8.7
6055
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
5914
|
Verified
Not enough data
8.5
6099
|
Verified
Not enough data
7.8
4195
|
Verified
Not enough data
8.5
5059
|
Verified
Not enough data
7.8
3252
|
Verified
Not enough data
7.8
3157
|
Verified
Not enough data
8.2
2451
Marketing Automation
Not enough data
8.7
5383
|
Verified
Not enough data
8.5
5048
|
Verified
Not enough data
8.7
5199
|
Verified
Not enough data
8.1
4436
|
Verified
Customer Support
Not enough data
8.3
3630
|
Verified
Not enough data
8.1
2459
Not enough data
8.4
3293
|
Verified
Not enough data
8.0
3274
|
Verified
Not enough data
8.3
3507
|
Verified
Reporting & Analytics
Not enough data
8.2
5768
|
Verified
Not enough data
8.4
6110
|
Verified
Not enough data
7.9
4282
|
Verified
Mobile & Social
Not enough data
8.0
3802
|
Verified
Not enough data
8.1
2454
|
Verified
Not enough data
7.7
4122
|
Verified
Platform
Not enough data
8.1
2906
|
Verified
Not enough data
8.3
2527
|
Verified
Not enough data
8.5
2978
|
Verified
Not enough data
8.1
2279
|
Verified
Not enough data
7.5
1973
Not enough data
8.0
2572
|
Verified
Not enough data
8.6
2977
|
Verified
Not enough data
8.0
1662
Integration
Not enough data
8.4
2263
|
Verified
Not enough data
8.2
2367
|
Verified
Not enough data
8.1
2226
|
Verified
Generative AI
Not enough data
7.4
675
Agentic AI - CRM
Not enough data
7.1
212
Not enough data
7.1
210
Not enough data
7.3
208
Not enough data
7.1
211
Not enough data
7.0
210
Not enough data
7.0
210
Not enough data
7.2
210
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.4
831
Lead Facilitation
Not enough data
8.4
527
Not enough data
8.6
624
Not enough data
8.8
651
Not enough data
8.9
658
Organization
Not enough data
9.0
680
Not enough data
8.8
666
Not enough data
8.7
604
Performance Analysis
Not enough data
8.3
558
Not enough data
8.8
667
Sales Analysis
Not enough data
8.5
562
Not enough data
8.7
619
Generative AI
Not enough data
8.2
157
Not enough data
8.3
157
Agentic AI - AI Sales Assistant
Not enough data
7.8
21
Not enough data
8.0
20
Not enough data
8.0
21
Not enough data
8.0
21
Not enough data
8.1
21
Not enough data
8.1
21
Not enough data
8.3
21
Not enough data
8.0
1,858
Integrated Workflows
Not enough data
8.8
1631
Not enough data
9.0
1678
Not enough data
8.3
1439
Not enough data
8.2
1338
Not enough data
8.8
1524
Not enough data
8.7
1384
Not enough data
8.5
1305
Repeatability and Reportability
Not enough data
8.6
1479
Not enough data
8.7
1548
Not enough data
8.6
1519
Not enough data
8.1
1395
Not enough data
Feature Not Available
AI and Automation
Not enough data
8.2
1245
Not enough data
8.1
1213
Not enough data
8.2
1204
Not enough data
7.8
1084
Not enough data
7.7
1031
Generative AI
Not enough data
7.3
495
Agentic AI - Sales Engagement
Not enough data
7.0
179
Not enough data
7.1
180
Not enough data
7.1
181
Not enough data
7.3
180
Not enough data
7.1
181
Not enough data
7.2
181
Not enough data
7.1
182
Conversation IntelligenceHide 15 FeaturesShow 15 Features
Not enough data
7.7
382
Call Analytics
Not enough data
8.2
302
Not enough data
8.0
270
Not enough data
8.0
279
Not enough data
Feature Not Available
Agent Performance Management
Not enough data
Feature Not Available
Not enough data
7.5
244
Not enough data
7.7
254
Generative AI
Not enough data
7.7
113
Agentic AI - Conversation Intelligence
Not enough data
7.5
26
Not enough data
7.6
26
Not enough data
7.8
26
Not enough data
7.4
26
Not enough data
7.8
25
Not enough data
7.4
25
Not enough data
7.5
25
AI Agents For Business OperationsHide 17 FeaturesShow 17 Features
Not enough data
8.3
10
Responses
Not enough data
8.3
10
Not enough data
8.5
10
Not enough data
7.7
10
Automation - AI Agents
Not enough data
8.9
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.5
9
Not enough data
8.8
8
Platform
Not enough data
8.2
10
Not enough data
8.3
10
Not enough data
8.9
9
Autonomy - AI Agents
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.0
9
Not enough data
7.6
9
Generative AI
Not enough data
9.1
9
Not enough data
9.1
9
Venture Capital ManagementHide 10 FeaturesShow 10 Features
6.6
18
Not enough data
Investment Management
7.0
15
Not enough data
6.4
15
Not enough data
7.3
17
Not enough data
3.5
12
Not enough data
Fund Management
8.8
18
Not enough data
7.9
13
Not enough data
5.3
11
Not enough data
Agentic AI - Venture Capital Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.4
767
Integrations
Not enough data
8.3
524
Not enough data
9.0
720
Not enough data
8.3
589
Not enough data
8.4
578
Not enough data
7.7
489
Branding & Customizatio
Not enough data
8.6
629
Not enough data
8.7
649
Not enough data
8.4
571
Automatic Rules & Configurations
Not enough data
8.7
623
Not enough data
8.9
632
Not enough data
8.5
589
Agentic AI - Business Scheduling
Not enough data
7.7
47
Not enough data
7.6
47
Not enough data
Not enough data
Deal Identification - Deal Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Market Intelligence - Deal Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow & Customization - Deal Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor IdentificationHide 1 FeatureShow 1 Feature
Not enough data
6.0
17
Agentic AI - Visitor Identification
Not enough data
6.0
17
Sales Performance ManagementHide 14 FeaturesShow 14 Features
Not enough data
8.0
1,384
Agentic AI - Sales Performance Management
Not enough data
6.6
80
Not enough data
6.8
80
Not enough data
6.6
80
Incentives
Not enough data
7.9
770
Not enough data
8.1
847
|
Verified
Not enough data
7.5
718
|
Verified
Not enough data
8.3
943
Personalization
Not enough data
8.4
968
Not enough data
8.5
1098
|
Verified
Not enough data
8.8
1196
|
Verified
Not enough data
8.5
988
|
Verified
Administrative
Not enough data
8.6
1022
|
Verified
Not enough data
8.4
902
|
Verified
Not enough data
8.3
858
Not enough data
7.8
2,516
Agentic AI - Email Tracking
Not enough data
6.9
118
Not enough data
6.9
118
Not enough data
6.9
118
Not enough data
6.9
118
Not enough data
6.9
117
Not enough data
6.8
118
Not enough data
6.9
119
Analytics
Not enough data
8.7
2095
Not enough data
8.8
2083
Not enough data
Feature Not Available
Customizations
Not enough data
8.8
2135
Not enough data
8.9
2134
Not enough data
8.8
2229
Not enough data
Feature Not Available
Not enough data
8.9
2207
Generative AI
Not enough data
7.5
486
Not enough data
8.0
1,848
Agentic AI - Sales Analytics
Not enough data
7.0
105
Not enough data
7.1
103
Not enough data
7.3
101
Not enough data
7.3
103
Not enough data
7.2
102
Data Sourcing
Not enough data
8.3
1354
Not enough data
8.4
1424
Not enough data
8.2
1292
Not enough data
8.6
1544
Not enough data
8.4
1387
Predictive Analytics
Not enough data
8.1
1346
Not enough data
8.2
1304
Not enough data
7.8
1132
Not enough data
7.9
1263
Sales Management
Not enough data
8.8
1553
Not enough data
7.9
1245
Not enough data
8.4
1408
Not enough data
8.9
1619
Outbound Call TrackingHide 16 FeaturesShow 16 Features
Not enough data
8.3
1,505
Agentic AI - Outbound Call Tracking
Not enough data
7.5
63
Not enough data
7.1
61
Calling
Not enough data
8.6
1193
Not enough data
8.1
985
Not enough data
8.6
1153
Not enough data
8.7
1184
Not enough data
7.9
70
Contacts
Not enough data
8.7
1259
Not enough data
8.4
1101
Not enough data
8.6
1161
Insights
Not enough data
9.0
1348
Not enough data
8.7
1189
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1093
Not enough data
7.5
66
Not enough data
7.8
1,018
Agentic AI - Sales Enablement
Not enough data
7.0
63
Not enough data
7.0
62
Not enough data
6.9
61
Content Management
Not enough data
8.4
803
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
812
Not enough data
8.4
798
Analytics
Not enough data
8.4
882
Not enough data
8.4
883
Not enough data
8.4
827
Not enough data
8.3
801
Learning Management - Sales Enablement
Not enough data
7.5
40
Not enough data
7.4
39
Not enough data
7.8
41
Revenue Enablement - Sales Enablement
Not enough data
7.4
39
Not enough data
7.2
39
Not enough data
7.5
40
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Financial Services CRMHide 21 FeaturesShow 21 Features
6.1
6
Not enough data
Content
7.8
6
Not enough data
Platform Additional Functionality
4.3
5
Not enough data
6.7
6
Not enough data
6.3
5
Not enough data
4.3
5
Not enough data
2.7
5
Not enough data
Platform Reporting and Analytics
6.7
6
Not enough data
6.0
5
Not enough data
Customer Support
6.3
5
Not enough data
7.3
5
Not enough data
7.2
6
Not enough data
6.9
6
Not enough data
Marketing Automation
5.0
5
Not enough data
7.5
6
Not enough data
5.0
5
Not enough data
Sales Force Automation
8.1
6
Not enough data
6.4
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Financial Services CRM
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Affinity
Affinity
HubSpot Sales Hub
HubSpot Sales Hub
Affinity and HubSpot Sales Hub share no categories
Reviews
Reviewers' Company Size
Affinity
Affinity
Small-Business(50 or fewer emp.)
78.5%
Mid-Market(51-1000 emp.)
18.5%
Enterprise(> 1000 emp.)
3.1%
HubSpot Sales Hub
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
60.9%
Mid-Market(51-1000 emp.)
35.2%
Enterprise(> 1000 emp.)
3.9%
Reviewers' Industry
Affinity
Affinity
Venture Capital & Private Equity
53.8%
Financial Services
12.3%
Computer Software
9.2%
Investment Management
3.1%
Investment Banking
3.1%
Other
18.5%
HubSpot Sales Hub
HubSpot Sales Hub
Computer Software
15.9%
Information Technology and Services
12.1%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.6%
Alternatives
Affinity
Affinity Alternatives
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HubSpot Sales Hub
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Zoho CRM
Zoho
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Freshsales
Freshsales
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Discussions
Affinity
Affinity Discussions
Monty the Mongoose crying
Affinity has no discussions with answers
HubSpot Sales Hub
HubSpot Sales Hub Discussions
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
Caleb M.
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 Comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more