Affinio Optimized for quick response | Sprout Social | |
Star Rating | ||
Market Segments | ||
Entry Level Price |
When assessing the two solutions, reviewers found Sprout Social easier to use and administer. However, reviewers preferred the ease of set up, and doing business with Affinio overall.
I really liked Affinio. This social listening tool was very comprehensive and allowed you to dive deep into audience segments, really teaching you a lot about your target. My favorite aspect of Affinio was the "Audience Composition" visual. It really broke...
The incredibly clean UI makes this tool a breeze to use for daily social media monitoring. Up to 50 different channels can be added to the platform, making it very easy for a community manager to respond quickly for multiple brands. Teams also have the...
Sometimes the data doesn't address what we need it to
Firstly, the features are a bit lacking. Sprout Social pulls @mentions and #hashtags into the feed but photo tags and other social media tags are not pulled in by Sprout Social requiring you to log into each social media channel and check. Secondly, the...