# Adyen Payments vs Thryv Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Adyen Payments excels in **credit card transaction rates** , particularly for high-value transactions, making it a strong choice for businesses that prioritize efficient payment processing. Users appreciate the **transparency of payment states** and the **smart routing capabilities** that enhance their overall experience.
- **Users say** Thryv stands out for its **marketing automation features** , which include lead capture and email marketing tools. Reviewers highlight how these features save them significant time, allowing them to manage invoices, appointments, and client communications all in one place, effectively acting as a **virtual assistant**.
- **According to verified reviews** , Adyen Payments has a higher overall satisfaction score compared to Thryv, indicating that users generally find it more reliable and effective for payment processing. This is reflected in its strong ratings for **multi-currency support** and **mobile payments** , which are crucial for businesses operating in diverse markets.
- **Reviewers mention** that Thryv provides excellent customer support, particularly during the initial setup phase. Users appreciate the hands-on assistance they receive, which helps them get started quickly and efficiently, contrasting with some users' experiences with Adyen Payments, where the setup process can be more complex.
- **G2 reviewers highlight** that Adyen Payments offers superior **ease of use** and **setup** compared to Thryv, with many users finding the platform intuitive and straightforward. This ease of use is particularly beneficial for teams that may not have extensive technical expertise.
- **Users report** that while both platforms provide robust support, Adyen Payments has a slight edge in terms of **quality of support** and **product direction** , with users feeling more confident in its ongoing development and enhancements, which is crucial for businesses looking for long-term partnerships.



| | Adyen Payments | Thryv | 
|---|---|---|
| **Star Rating** | 3.8 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 36 | 1,995 | 
| **Largest Market Segment** | Mid-Market (36.4% of reviews) | Small-Business (90.4% of reviews) | 
| **Entry Level Price** | No pricing available | Starting at $255.00 Per Month | 

---
## Top Pros & Cons

### Adyen Payments

Pros:
- Ease of Use (8 reviews)
- Efficiency (3 reviews)

Cons:
- Technical Issues (3 reviews)
- Excessive Fees (2 reviews)

### Thryv

Pros:
- Ease of Use (109 reviews)
- Automation (95 reviews)

Cons:
- Missing Features (60 reviews)
- Learning Curve (53 reviews)

---
## Ratings Comparison
| Rating | Adyen Payments | Thryv | 
|---|---|---|
  | **Meets Requirements** | 9.0 (29 reviews) | 8.4 (1556 reviews) | 
  | **Ease of Use** | 8.2 (29 reviews) | 7.5 (1579 reviews) | 
  | **Ease of Setup** | 8.0 (20 reviews) | 7.2 (931 reviews) | 
  | **Ease of Admin** | 7.8 (13 reviews) | 7.9 (901 reviews) | 
  | **Quality of Support** | 8.4 (29 reviews) | 8.5 (1538 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (12 reviews) | 8.5 (896 reviews) | 
  | **Product Direction (% positive)** | 7.7 (25 reviews) | 7.9 (1521 reviews) | 

---
## Pricing

### Adyen Payments

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Thryv

#### Entry-Level Pricing

Plan: Thryv Marketing Center

Price: Starting at $255.00 Per Month

Description: For local marketing and ads.

Key Features:
- Social Media Management
- Enhanced Local Listings
- Online Review Management

[Browse all 2 editions](https://www.g2.com/products/thryv/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 7.8/10 | 578 |

#### Sales Force Automation

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Contact & Account Management** | Not enough data | 8.5 (457 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | Feature Not Available | 
| **Opportunity & Pipeline Mgmt.** | Not enough data | 7.9 (406 reviews) ✓ Verified | 
| **Task / Activity Management** | Not enough data | 8.1 (433 reviews) ✓ Verified | 
| **Territory & Quota Management** | Not enough data | 7.2 (257 reviews) | 
| **Desktop Integration** | Not enough data | 8.1 (391 reviews) ✓ Verified | 
| **Product & Price List Management** | Not enough data | 7.8 (335 reviews) ✓ Verified | 
| **Quote & Order Management** | Not enough data | 7.7 (317 reviews) ✓ Verified | 
| **Customer Contract Management** | Not enough data | 7.7 (342 reviews) | 

#### Marketing Automation

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Email Marketing** | Not enough data | 8.7 (461 reviews) ✓ Verified | 
| **Campaign Management** | Not enough data | 8.7 (448 reviews) ✓ Verified | 
| **Lead Management** | Not enough data | 8.4 (442 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Not enough data | 7.7 (357 reviews) ✓ Verified | 

#### Customer Support

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Case Management** | Not enough data | 7.7 (350 reviews) | 
| **Customer Support Portal** | Not enough data | 8.0 (386 reviews) ✓ Verified | 
| **Knowledge Base** | Not enough data | 8.0 (396 reviews) ✓ Verified | 
| **Call Center Features** | Not enough data | 7.5 (340 reviews) | 
| **Support Analytics** | Not enough data | 7.8 (343 reviews) | 

#### Reporting & Analytics

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Reporting** | Not enough data | 7.9 (412 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.2 (457 reviews) ✓ Verified | 
| **Forecasting** | Not enough data | 7.2 (324 reviews) | 

#### Mobile & Social

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 7.8 (181 reviews) ✓ Verified | 
| **Social Network Integration** | Not enough data | 8.0 (199 reviews) ✓ Verified | 
| **Mobile User Support** | Not enough data | 7.6 (340 reviews) ✓ Verified | 

#### Platform

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Customization** | Not enough data | 8.1 (320 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.3 (306 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.5 (334 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 7.5 (231 reviews) | 
| **Sandbox / Test Environments** | Not enough data | 7.6 (247 reviews) | 
| **Document & Content Mgmt.** | Not enough data | 7.7 (278 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.4 (343 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 7.6 (269 reviews) | 

#### Integration

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 7.9 (318 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.0 (305 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 7.9 (277 reviews) ✓ Verified | 

#### Generative AI

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.6 (111 reviews) | 

#### Agentic AI - CRM

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | 6.3 (5 reviews) | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 7.8/10 | 678 |

#### Email Marketing

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | 8.4 (574 reviews) ✓ Verified | 
| **Sending Outbound Emails** | Not enough data | 8.5 (560 reviews) ✓ Verified | 
| **Manage Email Deliverability** | Not enough data | 8.2 (548 reviews) ✓ Verified | 
| **Automated Email Responses** | Not enough data | 8.6 (548 reviews) ✓ Verified | 

#### Online Marketing

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | 7.9 (516 reviews) ✓ Verified | 
| **Dynamic Content** | Not enough data | 7.9 (463 reviews) ✓ Verified | 
| **A/B Testing** | Not enough data | 7.2 (365 reviews) ✓ Verified | 
| **Mobile Optimized** | Not enough data | 7.6 (481 reviews) ✓ Verified | 
| **Search Tracking and Optimization** | Not enough data | 7.6 (379 reviews) | 

#### Lead Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | 8.3 (492 reviews) ✓ Verified | 
| **Data Quality Management** | Not enough data | 8.1 (471 reviews) ✓ Verified | 
| **Segmentation** | Not enough data | 8.4 (478 reviews) ✓ Verified | 
| **Lead Scoring and Grading** | Not enough data | 7.9 (403 reviews) ✓ Verified | 
| **Lead Nurturing** | Not enough data | 8.4 (479 reviews) ✓ Verified | 
| **Online Behavior Tracking** | Not enough data | 7.7 (411 reviews) ✓ Verified | 
| **Automated Alerts and Tasks** | Not enough data | 8.3 (477 reviews) ✓ Verified | 
| **CRM Lead Integration** | Not enough data | 8.3 (480 reviews) ✓ Verified | 

#### Campaign Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Program Management** | Not enough data | 8.2 (456 reviews) ✓ Verified | 
| **Event / Webinar Marketing** | Not enough data | 8.1 (409 reviews) | 
| **Calendaring** | Not enough data | 7.9 (374 reviews) ✓ Verified | 
| **Budgeting** | Not enough data | 7.2 (324 reviews) | 

#### Social

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Social Listening** | Not enough data | 7.1 (309 reviews) ✓ Verified | 
| **Social Sharing** | Not enough data | 7.6 (346 reviews) ✓ Verified | 
| **Social Campaigns** | Not enough data | 7.6 (338 reviews) ✓ Verified | 
| **Social Media Engagement** | Not enough data | 7.4 (332 reviews) ✓ Verified | 
| **Social Media Advertising** | Not enough data | 7.3 (319 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Basic Reporting** | Not enough data | 8.0 (518 reviews) ✓ Verified | 
| **Web Analytics** | Not enough data | 7.5 (404 reviews) ✓ Verified | 
| **ROI Analytics** | Not enough data | 7.3 (372 reviews) ✓ Verified | 
| **Revenue Analytics** | Not enough data | 7.5 (363 reviews) ✓ Verified | 
| **SEO / Keyword Analytics** | Not enough data | 6.9 (330 reviews) | 

#### Platform

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Customization ** | Not enough data | 7.9 (390 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.0 (355 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.2 (382 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 7.3 (264 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | Not enough data | 7.5 (269 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.2 (379 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 7.4 (298 reviews) ✓ Verified | 

#### Agentic AI - Marketing Automation

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 7.9 (373 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 7.8 (346 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 7.8 (341 reviews) ✓ Verified | 

### Payment Gateways

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | 9.2/10 | 26 |
| **Thryv** | N/A | N/A |

#### Payment Options

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Coupons, Discounts, Promotions, and Gift Cards** | 8.3 (16 reviews) | Not enough data | 
| **Recurring Billing** | 9.1 (15 reviews) | Not enough data | 
| **Instant Payment** | 9.4 (16 reviews) | Not enough data | 
| **Accepted Credit Cards and Debit Cards** | 9.4 (19 reviews) | Not enough data | 
| **ACH Payments and eCheck Processing** | 9.2 (11 reviews) | Not enough data | 
| **Split Payments** | 8.7 (14 reviews) | Not enough data | 
| **Real-Time Payments** | 9.2 (13 reviews) | Not enough data | 
| **Multi-Currency** | 10.0 (9 reviews) | 8.5 (45 reviews) | 
| **Online payment portal** | 9.7 (10 reviews) | 9.4 (63 reviews) | 

#### Administration

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Reporting/Dashboards** | 8.7 (19 reviews) | Not enough data | 
| **User, Role, and Access Management** | 9.5 (13 reviews) | Not enough data | 
| **Payout Time** | 9.1 (16 reviews) | Not enough data | 
| **Manual Payment Entry** | 9.0 (15 reviews) | Not enough data | 
| **Dispute Resolution** | 8.9 (19 reviews) | Not enough data | 
| **Omnichannel** | 9.8 (10 reviews) | 8.5 (50 reviews) | 
| **Levels 1 & 2** | 10.0 (8 reviews) | Feature Not Available | 
| **Level 3** | 10.0 (8 reviews) | Feature Not Available | 

#### Security

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **PCI Compliance** | 9.4 (12 reviews) | Not enough data | 
| **Fraud Protection Tools** | 8.9 (18 reviews) | Not enough data | 
| **Data Tokenization** | 9.0 (15 reviews) | Not enough data | 
| **Two-Factor Authentication** | 9.1 (15 reviews) | Not enough data | 
| **POS Verification** | 9.8 (9 reviews) | Feature Not Available | 

#### Development

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Customization (Fields, Objects, and Layouts)** | 9.0 (16 reviews) | Not enough data | 
| **APIs** | 8.4 (16 reviews) | Not enough data | 
| **Accounting Software Integration** | 8.2 (13 reviews) | Not enough data | 
| **E-Commerce Software Integration** | 9.0 (15 reviews) | Not enough data | 

#### Platform

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Performance and Reliability** | 8.7 (17 reviews) | Not enough data | 
| **Internationalization - Currency/Language** | 9.1 (16 reviews) | Not enough data | 
| **Internationalization - Operating Country** | 9.0 (16 reviews) | Not enough data | 
| **API / Integrations** | 9.1 (13 reviews) | Not enough data | 
| **PCI Regulation Compliance** | 8.7 (13 reviews) | Not enough data | 
| **Supplemental Technology** | 9.0 (14 reviews) | Not enough data | 
| **Accounting integration** | 10.0 (8 reviews) | 8.5 (50 reviews) | 
| **E-commerce Integration** | 10.0 (8 reviews) | 8.6 (44 reviews) | 

#### Agentic AI - Payment Gateways

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | N/A | N/A |

#### Lead Generation

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Enterprise Payment

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | N/A | N/A |

#### Payment Methods

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **ACH** | Not enough data | Not enough data | 
| **Credit and Debit** | Not enough data | Not enough data | 
| **Wire Transfer** | Not enough data | Not enough data | 

#### Payment Processing 

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Batch Processing** | Not enough data | Not enough data | 
| **Payments Scheduling** | Not enough data | Not enough data | 
| **Automated Workflows** | Not enough data | Not enough data | 
| **Self Service** | Not enough data | Not enough data | 
| **Reconciliation** | Not enough data | Not enough data | 
| **Settlements** | Not enough data | Not enough data | 
| **Payment Tracking** | Not enough data | Not enough data | 

#### Security and Compliance

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **PCI Compliant** | Not enough data | Not enough data | 
| **P2PE** | Not enough data | Not enough data | 
| **Fraud Management** | Not enough data | Not enough data | 
| **SSL Encryption** | Not enough data | Not enough data | 
| **SOX** | Not enough data | Not enough data | 
| **SOC** | Not enough data | Not enough data | 

#### Integration

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Agnostic Integration** | Not enough data | Not enough data | 
| **Reporting Consolidation** | Not enough data | Not enough data | 
| **Plugins and APIs** | Not enough data | Not enough data | 

#### Payment Types

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **AP Automation** | Not enough data | Not enough data | 
| **E-Commerce** | Not enough data | Not enough data | 
| **Retail** | Not enough data | Not enough data | 

#### Agentic AI - Enterprise Payment

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 7.1/10 | 116 |

#### Templates

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Text and Themes** | Not enough data | 7.6 (104 reviews) | 
| **Stock Images** | Not enough data | 6.4 (87 reviews) | 
| **Proofing** | Not enough data | 6.8 (87 reviews) | 
| **Mobile Responsive** | Not enough data | 7.4 (95 reviews) | 

#### Edit

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Pre-Made** | Not enough data | 7.4 (93 reviews) | 
| **Build** | Not enough data | 7.9 (102 reviews) | 
| **HTML** | Not enough data | 7.5 (88 reviews) | 

#### Logistics

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Analytics** | Not enough data | 7.3 (96 reviews) | 
| **Issues** | Not enough data | 7.1 (92 reviews) | 
| **Integrations** | Not enough data | 7.6 (93 reviews) | 
| **Shareable Link** | Not enough data | 7.7 (90 reviews) | 

#### Generative AI

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **AI Text Generation** | Not enough data | 5.5 (48 reviews) | 
| **AI Text Summarization** | Not enough data | 5.5 (48 reviews) | 

#### Agentic AI - Email Template Builder

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Local Listing Management

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 8.6/10 | 139 |

#### Listing Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Network Directory** | Not enough data | 8.7 (111 reviews) ✓ Verified | 
| **Data Aggregators** | Not enough data | 8.5 (98 reviews) ✓ Verified | 
| **Duplicate Monitoring** | Not enough data | 8.4 (99 reviews) ✓ Verified | 
| **Optimization** | Not enough data | 8.7 (109 reviews) ✓ Verified | 

#### Performance

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Real-Time Updates** | Not enough data | 8.7 (117 reviews) ✓ Verified | 
| **Analytics** | Not enough data | 8.7 (120 reviews) ✓ Verified | 

### Payment Processing

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | 9.9/10 | 12 |
| **Thryv** | 8.8/10 | 80 |

#### Payment Processing

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Encryption** | 10.0 (6 reviews) | 8.9 (55 reviews) | 
| **Credit Card Processing** | 10.0 (6 reviews) | 9.2 (64 reviews) | 
| **Mobile Payments** | 10.0 (5 reviews) | 9.3 (60 reviews) | 
| **Digital Wallet Integration** | 10.0 (5 reviews) | 8.8 (53 reviews) | 

#### Administration

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Reporting & Analytics** | 10.0 (5 reviews) | 8.9 (55 reviews) | 
| **E-commerce Integration** | 10.0 (5 reviews) | 8.8 (46 reviews) | 
| **Processing Fees** | 10.0 (5 reviews) | 8.1 (61 reviews) | 
| **POS Integration** | 10.0 (5 reviews) | Feature Not Available | 
| **Omnichannel** | 9.8 (10 reviews) | 8.5 (50 reviews) | 
| **Levels 1 & 2** | 10.0 (8 reviews) | Feature Not Available | 
| **Level 3** | 10.0 (8 reviews) | Feature Not Available | 

#### Payment Options

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Multi-Currency** | 10.0 (9 reviews) | 8.5 (45 reviews) | 
| **Online payment portal** | 9.7 (10 reviews) | 9.4 (63 reviews) | 

#### Security

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **POS Verification** | 9.8 (9 reviews) | Feature Not Available | 

#### Platform

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Accounting integration** | 10.0 (8 reviews) | 8.5 (50 reviews) | 
| **E-commerce Integration** | 10.0 (8 reviews) | 8.6 (44 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 8.6/10 | 201 |

#### Content & Collaboration

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Content Calendar** | Not enough data | 8.9 (141 reviews) | 
| **Content Library** | Not enough data | 8.3 (140 reviews) | 
| **Shared Inbox** | Not enough data | 8.3 (124 reviews) | 
| **Approval Workflows** | Not enough data | 8.0 (116 reviews) | 
| **Users and Permissions** | Not enough data | 8.4 (127 reviews) | 
| **Content Creation** | Not enough data | 8.7 (110 reviews) | 

#### Social Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Social Analytics** | Not enough data | 8.8 (160 reviews) | 
| **Social Publishing** | Not enough data | 9.0 (172 reviews) | 
| **Campaign Optimization** | Not enough data | 8.8 (166 reviews) | 
| **Social Engagement** | Not enough data | 8.9 (164 reviews) | 
| **Social Ads** | Not enough data | Feature Not Available | 
| **Campaign Planning** | Not enough data | 8.5 (110 reviews) | 
| **Hashtag Capabilites** | Not enough data | 8.6 (52 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 7.3/10 | 72 |

#### Page Customization

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Drag and Drop** | Not enough data | 8.0 (63 reviews) | 
| **Templates** | Not enough data | 7.7 (67 reviews) | 
| **Advanced Customization** | Not enough data | 7.3 (61 reviews) | 
| **Content Library** | Not enough data | 7.4 (61 reviews) | 

#### Page Optimization

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **A/B Testing** | Not enough data | 7.1 (45 reviews) | 
| **Mobile Responsive** | Not enough data | 7.4 (58 reviews) | 
| **Web Analytics** | Not enough data | 6.8 (47 reviews) | 
| **SEO** | Not enough data | 6.1 (43 reviews) | 

#### Integrations

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | 7.2 (55 reviews) | 
| **Email Marketing Integration** | Not enough data | 8.4 (61 reviews) | 
| **Domain Integration** | Not enough data | 7.6 (54 reviews) | 

#### Generative AI

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.6 (18 reviews) | 

#### Agentic AI - Landing Page Builders

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 7.7/10 | 111 |

#### Lead Monitoring

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Features** | Not enough data | 8.2 (98 reviews) | 
| **Performance** | Not enough data | 8.0 (93 reviews) | 
| **Identification** | Not enough data | 7.1 (81 reviews) | 

#### Agentic AI - Lead Capture

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Mobile** | Not enough data | 7.4 (84 reviews) | 
| **Websites** | Not enough data | 7.9 (90 reviews) | 
| **Social Media** | Not enough data | 6.4 (70 reviews) | 
| **Data** | Not enough data | 7.4 (85 reviews) | 

#### Analytics

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Export/Import** | Not enough data | 8.2 (90 reviews) | 
| **Reporting** | Not enough data | 7.7 (93 reviews) | 

#### Customization

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Forms** | Not enough data | 7.7 (97 reviews) | 
| **Personalization** | Not enough data | 8.1 (94 reviews) | 
| **Templates** | Not enough data | 7.9 (94 reviews) | 
| **Integration** | Not enough data | 7.8 (88 reviews) | 

### Payment Card Issuance

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | N/A | N/A |

#### Card Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Card Types** | Not enough data | Not enough data | 
| **Card Controls** | Not enough data | Not enough data | 
| **Card Personalization** | Not enough data | Not enough data | 
| **Configuration** | Not enough data | Not enough data | 
| **Fulfillment** | Not enough data | Not enough data | 
| **Replacement** | Not enough data | Not enough data | 

#### Controls

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Tokenization** | Not enough data | Not enough data | 
| **Security** | Not enough data | Not enough data | 
| **Card Networks** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Testing** | Not enough data | Not enough data | 
| **APIs** | Not enough data | Not enough data | 

### Online Appointment Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 8.4/10 | 86 |

#### Notifications

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Confirmations & Reminders** | Not enough data | 8.9 (79 reviews) | 
| **Appointment Follow-Up** | Not enough data | 8.9 (79 reviews) | 
| **Scheduling Notifications** | Not enough data | 9.0 (77 reviews) | 

#### Settings

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Time Zone Detection** | Not enough data | 8.6 (71 reviews) | 
| **Availability Settings** | Not enough data | 8.9 (78 reviews) | 
| **Blocked Time Settings** | Not enough data | 8.9 (79 reviews) | 

#### Personalization

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Branding** | Not enough data | 8.9 (75 reviews) | 
| **Links** | Not enough data | 8.9 (74 reviews) | 

#### Integrations

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Multi- Calendar Integration** | Not enough data | 8.6 (68 reviews) | 
| **Website Integration** | Not enough data | 9.1 (74 reviews) | 
| **Payment Acceptance** | Not enough data | 8.7 (74 reviews) | 
| **Video Conferencing** | Not enough data | 8.1 (61 reviews) | 
| **Communication** | Not enough data | 8.6 (74 reviews) | 

#### Generative AI

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.5 (36 reviews) | 
| **AI Text Summarization** | Not enough data | 7.3 (31 reviews) | 
| **AI Text-to-Image** | Not enough data | 7.4 (30 reviews) | 
| **AI Text-to-Speech** | Not enough data | 7.4 (30 reviews) | 
| **AI Image-to-Text** | Not enough data | 7.3 (30 reviews) | 

#### Agentic AI - Online Appointment Scheduling

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 7.2/10 | 29 |

#### Agentic AI - Lead Scoring

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Attribution

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 7.5 (27 reviews) | 
| **Lead Assignment** | Not enough data | 7.5 (26 reviews) | 
| **Pipeline Acceleration** | Not enough data | 7.2 (26 reviews) | 

#### Discovery

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Lead Management** | Not enough data | 7.6 (27 reviews) | 
| **Scoring/Ranking** | Not enough data | 7.1 (26 reviews) | 
| **Lead Context** | Not enough data | 6.9 (21 reviews) | 

#### Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Conversion Viability** | Not enough data | 6.8 (21 reviews) | 
| **Workflow** | Not enough data | 7.6 (22 reviews) | 

#### Platform

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Data Synchronization** | Not enough data | 6.9 (22 reviews) | 
| **Analysis** | Not enough data | 6.9 (25 reviews) | 

### Accounting & Finance

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | N/A | N/A |

#### Agentic AI - Accounting & Finance

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | 8.4/10 | 175 |

#### Consumer Intelligence

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Customer Feedback** | Not enough data | 8.6 (136 reviews) ✓ Verified | 
| **Competitive Intelligence** | Not enough data | 8.4 (136 reviews) ✓ Verified | 
| **Sentiment Analysis** | Not enough data | 8.2 (132 reviews) ✓ Verified | 

#### Reporting

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Revenue Reporting** | Not enough data | Feature Not Available | 
| **Corporate Reporting** | Not enough data | 7.8 (110 reviews) ✓ Verified | 
| **Dashboard** | Not enough data | 8.8 (147 reviews) ✓ Verified | 

#### Media Monitoring

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Social Networks Monitoring** | Not enough data | 8.9 (152 reviews) ✓ Verified | 
| **Social Media Management** | Not enough data | 8.8 (153 reviews) ✓ Verified | 
| **Digital Media Monitoring** | Not enough data | 8.6 (142 reviews) | 

#### In-House Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Employee Performance** | Not enough data | Feature Not Available | 
| **Team Workflow** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.2 (41 reviews) | 

#### Agentic AI - Online Reputation Management

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Local Marketing

| Product | Score | Reviews |
|---|---|---|
| **Adyen Payments** | N/A | N/A |
| **Thryv** | N/A | N/A |

#### Platform

| Feature | Adyen Payments | Thryv | 
|---|---|---|
| **Internationalization** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Reporting and Dashboards** | Not enough data | Not enough data | 
| **Mobile User Support** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Payment Processing Software](https://www.g2.com/categories/payment-processing)

**Unique to Adyen Payments (3):** [Payment Card Issuance Software](https://www.g2.com/categories/payment-card-issuance), [Enterprise Payment Software](https://www.g2.com/categories/enterprise-payment), [Payment Gateways](https://www.g2.com/categories/payment-gateways)

**Unique to Thryv (10):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Local Listing Management Software](https://www.g2.com/categories/local-listing-management), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Online Appointment Scheduling Software](https://www.g2.com/categories/online-appointment-scheduling), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [CRM Software](https://www.g2.com/categories/crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Adyen Payments | Thryv | 
|---|---|---|
| **Small-Business** | 30.3% | 90.4% | 
| **Mid-Market** | 36.4% | 8.2% | 
| **Enterprise** | 33.3% | 1.3% | 

### By Industry

#### Adyen Payments

- **Internet:** 12.1%
- **Information Technology and Services:** 12.1%
- **Retail:** 9.1%
- **Computer Software:** 9.1%
- **Apparel & Fashion:** 6.1%
- **Leisure, Travel & Tourism:** 6.1%
- **Consumer Services:** 6.1%
- **Financial Services:** 6.1%
- **Accounting:** 3.0%
- **Airlines/Aviation:** 3.0%
- **Other:** 27.3%

#### Thryv

- **Marketing and Advertising:** 13.8%
- **Health, Wellness and Fitness:** 6.9%
- **Professional Training & Coaching:** 5.7%
- **Real Estate:** 5.1%
- **Construction:** 4.9%
- **Consumer Services:** 3.9%
- **Information Technology and Services:** 3.7%
- **Financial Services:** 3.6%
- **Management Consulting:** 3.4%
- **Computer Software:** 2.8%
- **Other:** 46.3%

---
## Alternatives

### Alternatives to Adyen Payments

- [Worldline](https://www.g2.com/products/worldline/reviews) — 3.5/5 stars (13 reviews)
- [Payoneer](https://www.g2.com/products/payoneer/reviews) — 3.2/5 stars (367 reviews)
- [PayPal Payments](https://www.g2.com/products/paypal/reviews) — 4.4/5 stars (2742 reviews)
- [GoCardless](https://www.g2.com/products/gocardless/reviews) — 4.6/5 stars (321 reviews)
- [BlueSnap](https://www.g2.com/products/bluesnap/reviews) — 4.1/5 stars (107 reviews)
- [Square Payments](https://www.g2.com/products/square-payments/reviews) — 4.5/5 stars (176 reviews)
- [Stripe Payments](https://www.g2.com/products/stripe-stripe-payments/reviews) — 4.2/5 stars (449 reviews)
- [Worldpay](https://www.g2.com/products/worldpay/reviews) — 2.9/5 stars (42 reviews)
- [Stripe Connect](https://www.g2.com/products/stripe-connect/reviews) — 4.4/5 stars (249 reviews)
- [Shift Payment](https://www.g2.com/products/shift-4/reviews) — 3.2/5 stars (23 reviews)

### Alternatives to Thryv

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4060 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (525 reviews)
- [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1121 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14686 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14749 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (638 reviews)
- [Synup](https://www.g2.com/products/synup/reviews) — 4.5/5 stars (315 reviews)
- [vcita](https://www.g2.com/products/vcita/reviews) — 4.5/5 stars (81 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25794 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews)

---
## Top Discussions

### Adyen Payments

No discussions available for this product.

### Thryv

- Title: [Is KEAP an Infusionsoft?](https://www.g2.com/discussions/is-keap-an-infusionsoft) — 4 comments
  > **Top comment:** "Keap is an Infusionsoft product."
- Title: [What is infusionsoft used for?](https://www.g2.com/discussions/what-is-infusionsoft-used-for) — 3 comments
  > **Top comment:** "We use it to manage our contacts, collect leads, send email broadcasts, and automate marketing processes and connect disparate systems like ClickFunnels and..."
- Title: [What is Thryv software?](https://www.g2.com/discussions/what-is-thryv-software) — 3 comments
  > **Top comment:** "A software solution to help you run your ENTIRE business! Get your life back from the chaos that is un-organization!"
- Title: [What else should I be using to fully benefit from the platform?](https://www.g2.com/discussions/24182-what-else-should-i-be-using-to-fully-benefit-from-the-platform) — 3 comments, 1 upvote
  > **Top comment:** "Try the pipeline feature! That can help you see where your leads are in their buying process, and you can attach automation to each stage. They also just..."
- Title: [How much does Thryv software cost?](https://www.g2.com/discussions/how-much-does-thryv-software-cost) — 2 comments
  > **Top comment:** "$2400/year is the cheapest"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/adyen-payments-vs-thryv)