Compare Adverity vs Pathmatics

See this
comparison of Adverity vs. Pathmatics
based on data from user reviews. Adverity rates 4.6/5 stars with 37 reviews. Pathmatics rates 4.2/5 stars with 193 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Free Trial
Free Trial
Adverity
Free Trial
Pathmatics
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.9
8.1
Ease of Use
Ease of Use
8.2
9.2
Ease of Setup
Ease of Setup
7.6
9.0
Ease of Admin
Ease of Admin
8.4
8.6
Quality of Support
Quality of Support
9.5
8.5
Ease of Doing Business With
Ease of Doing Business With
9.4
8.8
Product Direction (% positive)
Product Direction (% positive)
9.6
8.4
Meets Requirements
Adverity
8.9
Pathmatics
8.1
Ease of Use
Adverity
8.2
Pathmatics
9.2
Ease of Setup
Adverity
7.6
Pathmatics
9.0
Ease of Admin
Adverity
8.4
Pathmatics
8.6
Quality of Support
Adverity
9.5
Pathmatics
8.5
Ease of Doing Business With
Adverity
9.4
Pathmatics
8.8
Product Direction (% positive)
Adverity
9.6
Pathmatics
8.4

Features

Operations
Return on Investment (ROI)
Adverity
8.5
Pathmatics
7.1
Cross-Functional Access
Adverity
8.7
Pathmatics
7.8
Discovery
Data Collection
Adverity
8.7
Pathmatics
8.5
Customer Retention
Adverity
8.4
Pathmatics
7.8
Campaign Activity
Campaign Insights
Adverity
9.3
Pathmatics
8.3
Reports and Dashboards
Adverity
9.6
Pathmatics
8.7
Campaign Stickiness
Adverity
8.5
Pathmatics
7.7
Brand Optimization
Adverity
8.6
Pathmatics
7.9
Platform
Multichannel Tracking
Adverity
9.6
Pathmatics
8.2

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
45.9%
7.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
37.8%
53.9%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
16.2%
38.9%
Adverity
Small-Business
45.9%
Mid-Market
37.8%
Enterprise
16.2%
Pathmatics
Small-Business
7.3%
Mid-Market
53.9%
Enterprise
38.9%

Reviewers' Industry

 
Marketing and Advertising
37.8%
Marketing and Advertising
56.5%
 
Telecommunications
10.8%
Internet
4.1%
 
Consumer Goods
8.1%
Consumer Goods
4.1%
 
Oil & Energy
5.4%
Market Research
3.6%
 
Information Technology and Services
5.4%
Entertainment
3.6%
 
Other
32.4%
Other
28.0%
Adverity
Marketing and Advertising
37.8%
Telecommunications
10.8%
Consumer Goods
8.1%
Oil & Energy
5.4%
Information Technology and Services
5.4%
Other
32.4%
Pathmatics
Marketing and Advertising
56.5%
Internet
4.1%
Consumer Goods
4.1%
Market Research
3.6%
Entertainment
3.6%
Other
28.0%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
GC
Administrator in Computer Software

The clean UI and free demo are great. The way it cleanly simplified is amazing.

G
User

easy to use interface, user friendly, easy to learn

Most Helpful Critical Review
Most Helpful Critical Review
G
Agency

Sometimes the queue for datastreams is so long that it takes hours till your datastream is done. Especially when setting up new accounts it can be a little annoying. If you're having difficult problems that cannot be solved directly by the support, it...

G
Agency

dollars and impressions are very inaccurate and directional at best

 
Adverity
Most Helpful Favorable Review
GC
Administrator in Computer Software

The clean UI and free demo are great. The way it cleanly simplified is amazing.

Most Helpful Critical Review
G
Agency

Sometimes the queue for datastreams is so long that it takes hours till your datastream is done. Especially when setting up new accounts it can be a little annoying. If you're having difficult problems that cannot be solved directly by the support, it...

Pathmatics
Most Helpful Favorable Review
G
User

easy to use interface, user friendly, easy to learn

Most Helpful Critical Review
G
Agency

dollars and impressions are very inaccurate and directional at best

Screenshots

 
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Videos

 

Are you looking for the best Data Intelligence Software? Here are 5 reasons why we believe that Adverity can be your solution.

Mindshare Netherlands is the Dutch subsidiary of a global media and marketing services company. With more than 7,000 employees across the globe, Mindshare is responsible for a vast majority of GroupM and WPP's global marketing campaigns. To manage such a large workload, the company had long been on the lookout for a data marketing tool that can optimize data collection, integration, and reporting for its clients. These goals are now met, with the help of Adverity.

reBuy is a reCommerce company based in Germany, founded in 2009. Their online product recycling platform allows users to sell and buy used goods from 14 different categories - from books to user electronics - for reasonable and fixed prices. Here is out Adverity helps them with growth through automated data Integration & analytics.

No videos provided
Adverity

Are you looking for the best Data Intelligence Software? Here are 5 reasons why we believe that Adverity can be your solution.

Mindshare Netherlands is the Dutch subsidiary of a global media and marketing services company. With more than 7,000 employees across the globe, Mindshare is responsible for a vast majority of GroupM and WPP's global marketing campaigns. To manage such a large workload, the company had long been on the lookout for a data marketing tool that can optimize data collection, integration, and reporting for its clients. These goals are now met, with the help of Adverity.

reBuy is a reCommerce company based in Germany, founded in 2009. Their online product recycling platform allows users to sell and buy used goods from 14 different categories - from books to user electronics - for reasonable and fixed prices. Here is out Adverity helps them with growth through automated data Integration & analytics.

Pathmatics
No videos provided

Downloads

Pathmatics
No downloads provided
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