Users report that Moz Pro excels in its user-friendly interface, with an Ease of Use score of 8.6, making it easier for small businesses to navigate compared to Advanced Web Ranking's score of 7.3.
Reviewers mention that Moz Pro's SEO Auditing feature, rated at 8.4, provides comprehensive insights, while Advanced Web Ranking's similar feature is less robust, leading to a lower user satisfaction in this area.
G2 users highlight that Moz Pro's Keyword Research tool, scoring 8.5, is particularly effective for identifying high-value keywords, whereas Advanced Web Ranking's tool, rated at 7.8, does not offer the same depth of analysis.
Users on G2 appreciate Moz Pro's SERP Rank Tracking, which shares a high score of 8.6, indicating reliable tracking of keyword performance, while Advanced Web Ranking matches this score but lacks additional features that enhance usability.
Reviewers say that the Competitor Analysis feature in Advanced Web Ranking, rated at 8.8, is superior for in-depth competitive insights, which some users feel is a critical aspect missing from Moz Pro's offerings.
Users report that while both products offer AI capabilities, Moz Pro's AI Text Generation feature, with a score of 6.1, is seen as less effective compared to Advanced Web Ranking, which also scores low but is perceived to have slightly better contextual understanding.
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What is Moz Pro used for?
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SP
To determine how you're ranking for whatever keyword phrases you enter with insight as to why, including the actual rankings, crawl errors, links to your...Read more
What does Moz Pro do?
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MM
Moz Pro helps users monitor, manage, and improve their website's online visibility in search engines. With Moz Pro, users can perform keyword research, track...Read more
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