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# Advanced Custom Fields vs Formidable Forms Comparison - What are their main differences?

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Advanced Custom FieldsFormidable Forms[+ Add Product](#)

Reviews

**Advanced Custom Fields** [

4.7/5(28)

](https://www.g2.com/products/advanced-custom-fields/reviews#reviews)

**Formidable Forms** [

4.8/5(102)

](https://www.g2.com/products/formidable-forms/reviews#reviews)

Pricing

**Advanced Custom Fields**
No pricing available

**Formidable Forms**
Free Trial

**$0.00** · Lite

**Pricing Insights**
from reviews

Time to Implement

**Advanced Custom Fields**
2 months

Based on 11 responses

**Formidable Forms**
1 monthFaster

Based on 16 responses

Return on Investment

**Advanced Custom Fields**
Not enough reviews yet

**Formidable Forms**
9 months

Based on 13 responses

Perceived Cost

**Advanced Custom Fields**
$$$$$

**Formidable Forms**
$$$$$

Average Discount

**Advanced Custom Fields**
Not enough reviews yet

**Formidable Forms**
26%

 ![Advanced Custom Fields](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2959672f1a552a354d51ae9b0346650e/advanced-custom-fields.jpg "Advanced Custom Fields")

 ![Formidable Forms](https://images.g2crowd.com/uploads/product/hd_favicon/a73595f840ec7adcd61eb8c54f1b0b1b/formidable-forms.svg "Formidable Forms")

G2 offers free advice on this comparison.

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Pros & Cons

**Advanced Custom Fields**
[
Customization Options (1)
](https://www.g2.com/products/advanced-custom-fields/reviews?filters%5Bsentiment_snippet%5D=2437406&qs=pros-and-cons#reviews)[
Ease of Use (1)
](https://www.g2.com/products/advanced-custom-fields/reviews?filters%5Bsentiment_snippet%5D=2437399&qs=pros-and-cons#reviews)[
Data Accessibility (1)
](https://www.g2.com/products/advanced-custom-fields/reviews?filters%5Bsentiment_snippet%5D=2437395&qs=pros-and-cons#reviews)[
Storage Limitations (1)
](https://www.g2.com/products/advanced-custom-fields/reviews?filters%5Bsentiment_snippet%5D=2437420&qs=pros-and-cons#reviews)

**Formidable Forms**
[
Customer Support (5)
](https://www.g2.com/products/formidable-forms/reviews?filters%5Bsentiment_snippet%5D=1808173&qs=pros-and-cons#reviews)[
Ease of Use (5)
](https://www.g2.com/products/formidable-forms/reviews?filters%5Bsentiment_snippet%5D=1807551&qs=pros-and-cons#reviews)[
Learning Curve (3)
](https://www.g2.com/products/formidable-forms/reviews?filters%5Bsentiment_snippet%5D=1807716&qs=pros-and-cons#reviews)[
Not User-Friendly (2)
](https://www.g2.com/products/formidable-forms/reviews?filters%5Bsentiment_snippet%5D=1985193&qs=pros-and-cons#reviews)

Integrations

**Advanced Custom Fields**
Not enough data

**Formidable Forms**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2959672f1a552a354d51ae9b0346650e/advanced-custom-fields.jpg "Product Avatar Image")

Advanced Custom Fields

](https://www.g2.com/products/advanced-custom-fields/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image")

Intuit Mailchimp Email...

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c4f3e03d3fd3e972488f9a3a4d1c2d24/n8n.png "Product Avatar Image")

n8n

](https://www.g2.com/products/n8n/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_33722911aa5de05113e3d3acb9ecabab/paypal.png "Product Avatar Image")

PayPal Payments

](https://www.g2.com/products/paypal/reviews)[
View all
](https://www.g2.com/products/formidable-forms/integrations)

Screenshots

**Advanced Custom Fields**
No screenshot available

**Formidable Forms**
 ![Formidable Forms screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/150014/wordpress-forms_2x.png)

Ratings

Meets Requirements

**Advanced Custom Fields**

9.8

9.820

**Formidable Forms**

9.4

9.478

Ease of Use

**Advanced Custom Fields**

8.5

8.521

**Formidable Forms**

8.8

8.878

Ease of Setup

**Advanced Custom Fields**

8.5

8.516

**Formidable Forms**

9.1

9.174

Ease of Admin

**Advanced Custom Fields**

8.6

8.615

**Formidable Forms**

9.3

9.368

Quality of Support

**Advanced Custom Fields**

9.3

9.312

**Formidable Forms**

9.2

9.273

Has the product been a good partner in doing business?

**Advanced Custom Fields**

9.4

9.412

**Formidable Forms**

9.2

9.264

Product Direction (% positive)

**Advanced Custom Fields**

9.4

9.418

**Formidable Forms**

9.2

9.276

Features

Survey[Hide 64 FeaturesShow 64 Features](javascript:void(0);)

Not enough data

9.4

13

Survey Management

Survey Builder

Not enough data

9.1(won by default)

11

Customizable Questions

Not enough data

9.5(won by default)

11

Templates

Not enough data

9.4(won by default)

11

Survey Distribution

Not enough data

9.4(won by default)

8

Mobile Survey

Not enough data

Not enough data

Site Intercept Survey

Not enough data

Not enough data

Pulse Surveys

Not enough data

Not enough data

Survey Customization

Question Branching

Not enough data

9.7(won by default)

11

Branding

Not enough data

9.8(won by default)

11

Multimedia Support

Not enough data

9.3(won by default)

9

Multilingual Surveys

Not enough data

9.2(won by default)

8

Survey Insights

Reporting & Analytics

Not enough data

8.5(won by default)

10

BI Tools Integration

Not enough data

10.0(won by default)

6

Data Exporting

Not enough data

9.5(won by default)

10

Permissions

Not enough data

9.6(won by default)

8

Collaboration Tools

Not enough data

Not enough data

Presentation Tools

Not enough data

Not enough data

Data Analysis Tools

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Agentic AI - Survey

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Dynamic Content

Not enough data

Not enough data

Additional Functionality

Single Sign On

Not enough data

Not enough data

Phone Polling

Not enough data

Not enough data

Online Polling

Not enough data

Not enough data

Support Audio/Images/Video

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Question Library

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Word Clouds

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Interactive Content

Not enough data

Not enough data

Q&A Management

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Data Cleansing

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Data Security

Not enough data

Not enough data

Anonymous Feedback

Not enough data

Not enough data

URL Customization

Not enough data

Not enough data

Question Piping

Not enough data

Not enough data

Offline Response Collection

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

NPS Survey Structure

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Response Validation

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Response Quotas

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Email Reminders

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Randomization

Not enough data

Not enough data

Online Form Builder[Hide 44 FeaturesShow 44 Features](javascript:void(0);)

Not enough data

8.8

30

Customization

Custom Fields

Not enough data

9.1(won by default)

28

Conditional Logic

Not enough data

9.1(won by default)

29

Multi-page Forms

Not enough data

9.1(won by default)

25

Design

Not enough data

8.7(won by default)

29

Forms Creation & Design

Not enough data

Not enough data

Additional Functionality

Embedded Forms

Not enough data

8.8(won by default)

22

Offline Capability

Not enough data

7.3(won by default)

17

Notifications

Not enough data

9.2(won by default)

24

Payments

Not enough data

8.9(won by default)

19

Mobile Forms

Not enough data

9.1(won by default)

24

Customizable Forms

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Additional Functionality

Search/Filter

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Content Publishing Options

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Document Classification

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

API

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Data Capture and Transfer

Not enough data

Not enough data

Autofill

Not enough data

Not enough data

Multi-Channel Distribution

Not enough data

Not enough data

Convert to PDF

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Media Library

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Full Text Search

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Forms Management

Not enough data

Not enough data

Electronic Signature

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Show 2 feature categories with incomplete data

Collaboration & Productivity[Hide 45 FeaturesShow 45 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Third-Party Integrations

Not enough data

Not enough data

To-Do List

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Screen Sharing

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Brainstorming

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

File Transfer

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Status Tracking

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Real Time Editing

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Assignment Management

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Secure Data Storage

Not enough data

Not enough data

File Sharing

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Discussions/Forums

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Video Conferencing

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

API

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

CMS Tools[Hide 45 FeaturesShow 45 Features](javascript:void(0);)

Not enough data

Not enough data

Editing

Photo Editing

Not enough data

Not enough data

Video Editing

Not enough data

Not enough data

Text Editing

Not enough data

Not enough data

Image Editing

Not enough data

Not enough data

Other Content Features 

SEO Optimization

Not enough data

Not enough data

Collaboration

Not enough data

Not enough data

Content Proofing

Not enough data

Not enough data

Interactive Content

Not enough data

Not enough data

Content Scheduling

Not enough data

Not enough data

Import Content

Not enough data

Not enough data

Additional Functionality

For Developers

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

SEO Management

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Java Supported

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

SDKs

Not enough data

Not enough data

Content Publishing Options

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

WYSIWYG Editor

Not enough data

Not enough data

Rule Based Publishing

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Preview Functionality

Not enough data

Not enough data

API

Not enough data

Not enough data

Full Text Search

Not enough data

Not enough data

Rich Text Editor

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Website Management

Not enough data

Not enough data

Visual Editor

Not enough data

Not enough data

For Marketers

Not enough data

Not enough data

De-Coupled Front & Back Ends

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Advanced Custom Fields](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2959672f1a552a354d51ae9b0346650e/advanced-custom-fields.jpg "Advanced Custom Fields")](https://www.g2.com/products/advanced-custom-fields/reviews)

Advanced Custom Fields

Small-Business(50 or fewer emp.)

84.6%

Mid-Market(51-1000 emp.)

3.8%

Enterprise(\> 1000 emp.)

11.5%

[![Formidable Forms](https://images.g2crowd.com/uploads/product/hd_favicon/a73595f840ec7adcd61eb8c54f1b0b1b/formidable-forms.svg "Formidable Forms")](https://www.g2.com/products/formidable-forms/reviews)

Formidable Forms

Small-Business(50 or fewer emp.)

90.0%

Mid-Market(51-1000 emp.)

7.0%

Enterprise(\> 1000 emp.)

3.0%

Small-Business

(50 or fewer emp.)

84.6%

90.0%

Mid-Market

(51-1000 emp.)

3.8%

7.0%

Enterprise

(\> 1000 emp.)

11.5%

3.0%

Reviewers' Industry

[![Advanced Custom Fields](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2959672f1a552a354d51ae9b0346650e/advanced-custom-fields.jpg "Advanced Custom Fields")](https://www.g2.com/products/advanced-custom-fields/reviews)
Advanced Custom Fields

Marketing and Advertising

36.0%

Internet

8.0%

Information Technology and Services

8.0%

Education Management

8.0%

Online Media

4.0%

Other

36.0%

[![Formidable Forms](https://images.g2crowd.com/uploads/product/hd_favicon/a73595f840ec7adcd61eb8c54f1b0b1b/formidable-forms.svg "Formidable Forms")](https://www.g2.com/products/formidable-forms/reviews)
Formidable Forms

Information Technology and Services

12.9%

Marketing and Advertising

9.9%

Computer Software

6.9%

Non-Profit Organization Management

6.9%

Internet

5.0%

Other

58.4%

Alternatives

**Advanced Custom Fields Alternatives**

 ![WeTransfer](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_13f929c156aa06f5074aa3f42eca8406/wetransfer.png "WeTransfer")

[
WeTransfer
](/products/wetransfer/reviews)

 ![RELAYTO AI](https://images.g2crowd.com/uploads/product/hd_favicon/c1f8e513043c96a6623af35bf7aae4f1/relayto-ai.svg "RELAYTO AI")

[
RELAYTO AI
](/products/relayto-ai/reviews)

 ![Acquia Web Governance](https://images.g2crowd.com/uploads/product/hd_favicon/1175db0aa799fd41d064a88c6be0c907/acquia-web-governance.svg "Acquia Web Governance")

[
Acquia Web Governance
](/products/acquia-web-governance/reviews)

 ![Issuu](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_c3a4df3b434c2b19b626219c2a0ecf56/issuu.jpg "Issuu")

[
Issuu
](/products/issuu/reviews)

**Formidable Forms Alternatives**

 ![Jotform](https://images.g2crowd.com/uploads/product/hd_favicon/db92fdbe82415a54d6c44d2085e85c83/jotform.svg "Jotform")

[
Jotform
](/products/jotform/reviews)

 ![Typeform](https://images.g2crowd.com/uploads/product/hd_favicon/842b61c38f4967b97c955896deb22411/typeform.svg "Typeform")

[
Typeform
](/products/typeform/reviews)

 ![Microsoft Forms](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_13aba37ae908d9cf29a2452925257ccc/microsoft-forms.jpeg "Microsoft Forms")

[
Microsoft Forms
](/products/microsoft-forms/reviews)

 ![WPForms](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_1320d35d4ff6acac8e0c65eace3ee786/wpforms.png "WPForms")

[
WPForms
](/products/wpforms/reviews)

## Advanced Custom Fields vs Formidable Forms

When assessing the two solutions, reviewers found Formidable Forms easier to use, set up, and administer. However, reviewers preferred doing business with Advanced Custom Fields overall.

- Reviewers felt that Advanced Custom Fields meets the needs of their business better than Formidable Forms.
- When comparing quality of ongoing product support, reviewers felt that Advanced Custom Fields is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Advanced Custom Fields over Formidable Forms.