Compare Adthena and Wiser Solutions 
Featured Products
At a Glance
Market Segments
Mid-Market (35.7% of reviews)
Small-Business (46.6% of reviews)
Entry-Level Pricing
Contact Us Per Year
No pricing available
Adthena
Star Rating
(44)4.4 out of 5
Market Segments
Mid-Market (35.7% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact Us Per Year
Learn more about AdthenaWiser Solutions
Star Rating
(63)4.3 out of 5
Market Segments
Small-Business (46.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Wiser SolutionsAdthena vs Wiser Solutions
When assessing the two solutions, reviewers found Adthena easier to use, set up, and administer. However, reviewers preferred doing business with Wiser Solutions overall.
- Reviewers felt that Adthena meets the needs of their business better than Wiser Solutions.
- When comparing quality of ongoing product support, reviewers felt that Adthena is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Wiser Solutions over Adthena.
Pricing
Entry-Level Pricing
Adthena
Annual Subscription Pricing
Contact Us
Per Year
Your annual subscription price will be tailored specifically to your organization, based on your needs within the complex paid search ecosystem.
As a guide, our customers tend to fall into the mid-market to enterprise categories, with paid search spend between $35k – $20m+ per month. If this sounds like you, get in touch below and get started with Adthena.
Your subscription will include access to our world-class Customer Success and Account Management teams, as well as tailored Business Intelligence reports.
- Adthena is the market-leading search intelligence solution. Partner with us to shape your paid search strategy for success.
Wiser Solutions
No pricing availableFree Trial
Adthena
No trial information availableWiser Solutions
No trial information availableRatings
Meets Requirements
8.4
32
8.2
45
Ease of Use
8.5
31
7.9
43
Ease of Setup
8.7
10
7.7
25
Ease of Admin
8.6
11
8.3
21
Quality of Support
9.5
31
8.9
44
Has the product been a good partner in doing business?
8.3
13
8.6
22
Product Direction (% positive)
8.1
30
8.9
42
Features by Category
Promotions
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing - Trade Promotion Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
6.0
5
Not enough data
7.0
5
Not enough data
7.0
5
Store Management
Not enough data
6.3
5
Not enough data
8.0
5
Agentic AI - Online Marketplace Optimization Tools
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
7.8
9
Not enough data
7.9
8
Not enough data
Feature Not Available
Platform Data
Not enough data
7.9
8
Not enough data
7.9
8
Not enough data
7.3
8
Not enough data
7.3
8
Platform Basics
Not enough data
8.0
9
Not enough data
7.0
9
Not enough data
7.8
9
Identification
Not enough data
Feature Not Available
Not enough data
8.3
7
9.2
6
7.5
6
Enforcement
Not enough data
7.8
6
Not enough data
6.4
6
8.0
5
7.1
7
Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Execution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.5
14
Not enough data
7.2
13
Not enough data
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
7.1
12
Not enough data
7.5
8
Not enough data
6.4
13
Not enough data
Platform Content
7.4
7
Not enough data
Platform Reporting
8.0
14
Not enough data
8.3
13
Not enough data
Data Management
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
8.3
6
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.8
6
Not enough data
8.0
5
Generative AI
Not enough data
Not enough data
Agentic AI - Retail Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
7.4
11
Not enough data
8.8
11
Not enough data
8.3
11
Not enough data
Platform Data
8.1
8
Not enough data
8.3
9
Not enough data
6.1
9
Not enough data
7.1
7
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Brand Signals
Not enough data
7.9
8
Not enough data
7.4
7
Not enough data
7.7
8
Brand Analytics
Not enough data
7.9
7
Not enough data
8.1
8
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Retail Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
In-store tasks - Retail Task Management Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task management - Retail Task Management Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and reporting - Retail Task Management Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Pricing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - Pricing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence - Pricing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Pricing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
9.0
7
Not enough data
7.8
6
Omnichannel Features
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adthena and Wiser Solutions are categorized as Brand Protection
Unique Categories
Adthena is categorized as Competitive Intelligence and Paid Search Intelligence
Wiser Solutions is categorized as Retail Intelligence, Omnichannel Commerce, Retail Analytics, Retail Pricing, Pricing, Retail Task Management, Trade Promotion Management, Retail Execution, Online Marketplace Optimization Tools, and Brand Intelligence
Reviews
Reviewers' Company Size
Adthena
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wiser Solutions
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
20.9%
Retail
11.6%
Financial Services
9.3%
Public Relations and Communications
4.7%
Legal Services
4.7%
Other
48.8%
Retail
20.7%
Consumer Goods
17.2%
Marketing and Advertising
8.6%
Food & Beverages
8.6%
Market Research
6.9%
Other
37.9%
Alternatives
Discussions
What does Adthena do?
1 Comment
Official Response from Adthena
Adthena is a search intelligence platform that provides competitive analysis, strategic insights, and a team of experts to help brands, marketers, and...Read more
Adthena has no more discussions with answers
What is Wiser Solutions?
1 Comment
Official Response from Wiser Solutions
Wiser Solutions is a retail data services provider based in San Mateo, California. Wiser's core services are pricing intelligence, MAP monitoring, repricing,...Read more
Does Wiser Solutions offer a free trial?
1 Comment
Official Response from Wiser Solutions
Wiser Solutions offers a free consultation, but not a free trial. Customers can configure their solutions to fit their exact business needs, so no two...Read more
Wiser Solutions has no more discussions with answers
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