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Compare AdSense and MAX by AppLovin 
At a Glance
Market Segments
Small-Business (80.8% of reviews)
Mid-Market (66.7% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
AdSense
Star Rating
(259)4.2 out of 5
Market Segments
Small-Business (80.8% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about AdSenseMAX by AppLovin
Star Rating
(21)4.2 out of 5
Market Segments
Mid-Market (66.7% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about MAX by AppLovinAdSense vs MAX by AppLovin
When assessing the two solutions, reviewers found AdSense easier to use, set up, and administer. Reviewers also preferred doing business with AdSense overall.
- Reviewers felt that AdSense meets the needs of their business better than MAX by AppLovin.
- When comparing quality of ongoing product support, reviewers felt that MAX by AppLovin is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of MAX by AppLovin over AdSense.
Pricing
Entry-Level Pricing
AdSense
No pricing availableMAX by AppLovin
No pricing availableFree Trial
AdSense
No trial information availableMAX by AppLovin
No trial information availableRatings
Meets Requirements
8.7
189
7.9
20
Ease of Use
8.4
191
8.1
20
Ease of Setup
8.2
78
7.7
5
Ease of Admin
8.4
66
7.2
6
Quality of Support
7.4
179
8.8
19
Has the product been a good partner in doing business?
8.8
66
7.5
6
Product Direction (% positive)
7.6
185
8.8
20
Features by Category
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
6.2
7
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
Not enough data
Not enough data
SSP
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AdSense and MAX by AppLovin are categorized as Publisher Ad Server
Unique Categories
AdSense has no unique categories
MAX by AppLovin is categorized as App Monetization Platforms and Supply Side Platform (SSP)
Reviews
Reviewers' Company Size
AdSense
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
MAX by AppLovin
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.3%
Information Technology and Services
8.4%
Entertainment
8.4%
Computer & Network Security
7.5%
Internet
5.4%
Other
59.0%
Computer Games
61.9%
Entertainment
9.5%
Program Development
4.8%
Photography
4.8%
Marketing and Advertising
4.8%
Other
14.3%
Discussions
What is AdSense used for?
3 Comments
AP
Google AdSense is the one of the best advertising program that allows website owners to earn money by displaying ads on their websites. It's like renting out...Read more
Why some of countries we get low cpc?
1 Comment
SK
Due to the different currency values of various countriesRead more
MAX by AppLovin has no discussions with answers
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