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# Adobe Marketo Measure (formerly Bizible) vs Wicked Reports Comparison - What are their main differences?

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Adobe Marketo Measure...Wicked Reports[+ Add Product](#)

Pricing

**Adobe Marketo Measure (formerly Bizible)**
No pricing available

**Wicked Reports**

**Contact Us** 50000 Contacts Per Month · Wicked Agency

**Starting at $500.00** 50000 Contacts Per Month · Wicked Good

**Starting at $800.00** 50000 Contacts Per Month · Wicked Awesome

**Pricing Insights**
from reviews

Perceived Cost

**Adobe Marketo Measure (formerly Bizible)**
$$$$$

**Wicked Reports**
Not enough reviews yet

Average Discount

**Adobe Marketo Measure (formerly Bizible)**
17%

**Wicked Reports**
Not enough reviews yet

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Adobe Marketo Measure (formerly Bizible)**6 months
Based on 100 responses

**Wicked Reports** 6 months
Based on 100 responses

Return on Investment

**Adobe Marketo Measure (formerly Bizible)**6 months
Based on 100 responses

**Wicked Reports** 6 months
Based on 100 responses

 ![Adobe Marketo Measure (formerly Bizible)](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-measure-formerly-bizible.png "Adobe Marketo Measure (formerly Bizible)")

 ![Wicked Reports](https://images.g2crowd.com/uploads/product/hd_favicon/6f6985421b774a75ab533036ba5b7ba1/wicked-reports.svg "Wicked Reports")

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**Pros & Cons**
from reviews

**Adobe Marketo Measure (formerly Bizible)**
Not enough data

**Wicked Reports**
Not enough data

Screenshots

**Adobe Marketo Measure (formerly Bizible)**
 ![Adobe Marketo Measure (formerly Bizible) screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/55561/expirable-direct-uploads_2Fd08c9b1d-432a-4e29-945b-9c500e7869c5_2FScreen_Shot_2016-10-10_at_4.48.49_PM.png)

**Wicked Reports**
 ![Wicked Reports screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1210528/campaign-home-klaviyo.png)

**Ratings**
from reviews

Meets Requirements

**Adobe Marketo Measure (formerly Bizible)**

**8.8** /10

Based on 136 responses

**Wicked Reports**

**7.8** /10

Based on 19 responses

Ease of Use

**Adobe Marketo Measure (formerly Bizible)**

**8.2** /10

Based on 136 responses

**Wicked Reports**

**7.2** /10

Based on 19 responses

Ease of Setup

**Adobe Marketo Measure (formerly Bizible)**

**7.6** /10

Based on 91 responses

**Wicked Reports**

**7.4** /10

Based on 13 responses

Ease of Admin

**Adobe Marketo Measure (formerly Bizible)**

**8.3** /10

Based on 90 responses

**Wicked Reports**

**9.0** /10

Based on 12 responses

Quality of Support

**Adobe Marketo Measure (formerly Bizible)**

**9.6** /10

Based on 135 responses

**Wicked Reports**

**8.7** /10

Based on 19 responses

Has the product been a good partner in doing business?

**Adobe Marketo Measure (formerly Bizible)**

**9.4** /10

Based on 92 responses

**Wicked Reports**

**8.6** /10

Based on 12 responses

Product Direction (% positive)

**Adobe Marketo Measure (formerly Bizible)**

**9.7** /10

Based on 133 responses

**Wicked Reports**

**8.3** /10

Based on 14 responses

**Features**
ratings from reviews

Attribution

Not enough data

**8.2** /10

Based on 11 responses

Customer Journey Analytics

Not enough data

**7.8** /10

Based on 8 responses

Account-Based Analytics

**9.0** /10

Based on 22 responses

Not enough data

Uncover more feature rated insights from real users to improve your shopping experience.

See it for free

Marketing Analytics

**8.7** /10

Based on 61 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
16.2%

Mid-Market(51-1000 emp.)
73.2%

Enterprise(\> 1000 emp.)
10.6%

Small-Business(50 or fewer emp.)
16.2%

Mid-Market(51-1000 emp.)
73.2%

Enterprise(\> 1000 emp.)
10.6%

Small-Business(50 or fewer emp.)
76.9%

Mid-Market(51-1000 emp.)
23.1%

Enterprise(\> 1000 emp.)
0%

Small-Business(50 or fewer emp.)
76.9%

Mid-Market(51-1000 emp.)
23.1%

Enterprise(\> 1000 emp.)
0%

**Reviewers' Industry**

[![Adobe Marketo Measure (formerly Bizible)](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-measure-formerly-bizible.png "Adobe Marketo Measure (formerly Bizible)")](https://www.g2.com/products/adobe-marketo-measure-formerly-bizible/reviews)
Adobe Marketo Measure (formerly Bizible)

Computer Software
36.6%

Internet
14.1%

Marketing and Advertising
12.7%

Information Technology and Services
12.0%

Computer Networking
2.8%

Other
21.8%

[![Wicked Reports](https://images.g2crowd.com/uploads/product/hd_favicon/6f6985421b774a75ab533036ba5b7ba1/wicked-reports.svg "Wicked Reports")](https://www.g2.com/products/wicked-reports/reviews)
Wicked Reports

Marketing and Advertising
34.6%

Health, Wellness and Fitness
11.5%

Food & Beverages
11.5%

Retail
7.7%

E-Learning
7.7%

Other
26.9%

Alternatives

**Adobe Marketo Measure (formerly Bizible) Alternatives**

 ![Attribution](https://images.g2crowd.com/uploads/product/hd_favicon/1544565112/attribution.svg "Attribution")

[
Attribution
](/products/attribution/reviews)

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)

 ![Full Circle Insights](https://images.g2crowd.com/uploads/product/hd_favicon/216cf467821b11bf587b97cb9112f0a0/full-circle-insights.svg "Full Circle Insights")

[
Full Circle Insights
](/products/full-circle-insights/reviews)

 ![LeanData](https://images.g2crowd.com/uploads/product/hd_favicon/2c7a3a2a9d4254bd4d51afa292e87231/leandata.svg "LeanData")

[
LeanData
](/products/leandata/reviews)

**Wicked Reports Alternatives**

 ![Triple Whale](https://images.g2crowd.com/uploads/product/hd_favicon/1921fd8daa032ed541e35791b1f7334e/triple-whale.svg "Triple Whale")

[
Triple Whale
](/products/triple-whale/reviews)

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

[
ActiveCampaign
](/products/activecampaign/reviews)

 ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One")

[
Demandbase One
](/products/demandbase-one/reviews)

## Adobe Marketo Measure (formerly Bizible) vs Wicked Reports

When assessing the two solutions, reviewers found Adobe Marketo Measure (formerly Bizible) easier to use, set up, and do business with overall. However, reviewers preferred the ease of administration with Wicked Reports.

- Reviewers felt that Adobe Marketo Measure (formerly Bizible) meets the needs of their business better than Wicked Reports.
- When comparing quality of ongoing product support, reviewers felt that Adobe Marketo Measure (formerly Bizible) is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Adobe Marketo Measure (formerly Bizible) over Wicked Reports.