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At a Glance
Market Segments
Enterprise (44.4% of reviews)
Small-Business (53.0% of reviews)
Entry-Level Pricing
Contact Us
Starting at $0.00 Per Month
Adobe Experience Manager
Star Rating
(526)4.2 out of 5
Market Segments
Enterprise (44.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about Adobe Experience ManagerUmbraco
Star Rating
(942)4.5 out of 5
Market Segments
Small-Business (53.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $0.00 Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Umbraco excels in ease of use, scoring 8.8 compared to Adobe Experience Manager's 7.7. Reviewers mention that Umbraco's intuitive interface and straightforward navigation make it easier for non-technical users to manage content effectively.
- Reviewers mention that Adobe Experience Manager offers robust content authoring capabilities, scoring 8.3, while Umbraco also performs well with an 8.8. Users appreciate Adobe's advanced features like the Content Fragment feature, which allows for reusable content across different pages.
- Users on G2 highlight that Umbraco's entry-level price starting at $0.00 makes it an attractive option for small businesses, while Adobe Experience Manager requires potential buyers to contact for pricing, which can be a barrier for smaller organizations.
- Reviewers say that Adobe Experience Manager shines in its campaign tracking capabilities, scoring 8.2, compared to Umbraco's 6.9. Users appreciate the detailed analytics and reporting features that help in measuring the effectiveness of marketing campaigns.
- G2 users report that both platforms have strong asset management features, but Adobe Experience Manager scores slightly higher at 8.5 versus Umbraco's 8.2. Reviewers mention that Adobe's Digital Asset Management (DAM) system is particularly powerful for large enterprises managing extensive media libraries.
- Users report that both products have similar scores in enterprise scalability, with both scoring 8.3. However, reviewers mention that Adobe Experience Manager is often preferred by larger organizations due to its extensive customization options and integration capabilities, while Umbraco is favored by smaller businesses for its simplicity and lower cost.
Pricing
Entry-Level Pricing
Adobe Experience Manager
Adobe Experience Manager Sites
Contact Us
- Editable templates
- Intuitive WISYWIG interface
- Style system
Umbraco
Umbraco CMS
Starting at $0.00
Per Month
This is the stand-alone version of the friendly Umbraco CMS. It gives you all of the powerful features and flexibility you'll need to build great websites. Also comes in 2 paid tiers which include support and add-on products.
- Open Source CMS
- Web Content Management with Infinite editing
- Language Variants
Free Trial
Adobe Experience Manager
No trial information availableUmbraco
Free Trial is available
Ratings
Meets Requirements
8.5
399
8.6
756
Ease of Use
7.8
452
8.8
767
Ease of Setup
7.6
289
8.6
632
Ease of Admin
7.8
130
8.9
606
Quality of Support
7.9
363
8.2
640
Has the product been a good partner in doing business?
8.3
126
8.8
520
Product Direction (% positive)
8.1
395
8.8
721
Features by Category
Interface and Performance
8.5
89
Not enough data
8.3
89
Not enough data
8.0
87
Not enough data
8.4
86
Not enough data
8.1
89
Not enough data
Asset Management
8.5
95
Not enough data
8.6
87
Not enough data
8.2
87
Not enough data
8.3
88
Not enough data
8.3
87
Not enough data
7.7
85
Not enough data
8.3
87
Not enough data
8.4
91
Not enough data
Media Types
8.2
89
Not enough data
8.1
84
Not enough data
9.0
90
Not enough data
Administration
8.5
94
Not enough data
8.6
92
Not enough data
8.2
88
Not enough data
8.1
84
Not enough data
8.2
93
Not enough data
Agentic AI - Digital Asset Management
7.4
28
Not enough data
Content
8.3
219
|
Verified
8.8
587
|
Verified
8.1
210
|
Verified
8.4
599
|
Verified
8.0
198
|
Verified
7.9
572
|
Verified
7.8
193
7.6
558
8.1
191
|
Verified
7.7
467
8.1
195
|
Verified
8.1
542
|
Verified
8.2
213
|
Verified
7.9
566
|
Verified
7.6
203
|
Verified
7.6
569
|
Verified
8.3
207
|
Verified
8.2
560
|
Verified
Design
7.6
194
|
Verified
6.8
496
|
Verified
7.7
188
7.4
514
|
Verified
7.9
198
|
Verified
7.5
507
|
Verified
8.1
209
|
Verified
8.7
561
|
Verified
Platform
7.8
173
|
Verified
8.4
545
7.8
180
|
Verified
8.3
538
|
Verified
7.9
192
|
Verified
8.5
552
|
Verified
8.1
202
|
Verified
8.6
570
|
Verified
8.3
185
8.3
512
|
Verified
8.2
179
|
Verified
8.3
510
|
Verified
7.8
180
|
Verified
7.5
504
7.9
174
|
Verified
8.2
525
|
Verified
Agentic AI - Web Content Management
7.7
28
5.7
60
7.5
28
5.7
59
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring
8.9
22
|
Verified
Not enough data
8.7
22
|
Verified
Not enough data
Feature Not Available
Not enough data
Administration
8.9
23
|
Verified
Not enough data
8.7
22
|
Verified
Not enough data
9.2
22
|
Verified
Not enough data
8.5
21
|
Verified
Not enough data
Standards
9.1
21
|
Verified
Not enough data
8.7
20
|
Verified
Not enough data
8.8
11
Not enough data
9.0
21
|
Verified
Not enough data
Agentic AI - Digital Governance
9.3
7
Not enough data
9.5
7
Not enough data
9.3
7
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.3
7
Not enough data
Analytics
8.4
102
7.4
29
8.3
98
6.9
28
8.1
98
6.9
27
8.4
100
7.0
28
8.4
87
7.2
28
8.4
85
7.0
27
Content Management
8.8
102
8.6
30
8.6
103
8.2
30
8.4
99
9.0
30
Design & Development
8.1
96
6.4
29
8.0
94
6.8
28
8.3
100
7.5
26
Agentic AI - Digital Experience Platforms
7.6
66
Not enough data
8.0
66
Not enough data
7.9
66
Not enough data
7.7
66
Not enough data
7.9
66
Not enough data
Channels
8.7
49
Not enough data
8.6
49
Not enough data
8.4
48
Not enough data
Design
8.7
49
Not enough data
8.9
50
Not enough data
8.9
50
Not enough data
8.5
48
Not enough data
9.0
50
Not enough data
Generative AI
7.6
25
Not enough data
8.0
25
Not enough data
Functionality
Not enough data
8.8
56
Not enough data
8.4
55
Not enough data
8.8
56
Management
Not enough data
8.7
56
Not enough data
8.7
54
Not enough data
8.8
60
Support
Not enough data
8.7
57
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Publishing
Not enough data
8.6
147
Not enough data
8.6
160
Not enough data
6.3
108
Development
Not enough data
8.1
163
Not enough data
7.9
152
Not enough data
8.5
142
Not enough data
8.1
148
Analytics
Not enough data
7.6
136
Not enough data
7.9
150
Agentic AI - Headless CMS
Not enough data
6.3
10
Content Creation
9.0
89
|
Verified
Not enough data
Agentic AI - Content Experience Platforms
8.0
18
Not enough data
8.3
19
Not enough data
8.1
19
Not enough data
8.3
19
Not enough data
8.3
19
Not enough data
8.7
19
Not enough data
Optimization
8.1
83
|
Verified
Not enough data
Visual UGC
8.2
35
Not enough data
7.8
37
Not enough data
7.5
36
Not enough data
8.3
35
Not enough data
Integrations
7.9
35
Not enough data
8.4
36
Not enough data
7.9
35
Not enough data
8.1
35
Not enough data
Support
8.0
33
Not enough data
8.1
35
Not enough data
Performance
8.1
33
Not enough data
8.1
32
Not enough data
Categories
Categories
Shared Categories
Adobe Experience Manager and Umbraco are categorized as Digital Experience Platforms (DXP) and Web Content Management
Unique Categories
Adobe Experience Manager is categorized as Customer Communications Management, Digital Asset Management, Content Experience Platforms, Digital Governance, and User-Generated Content
Umbraco is categorized as WebOps Platforms and Headless CMS
Reviews
Reviewers' Company Size
Adobe Experience Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Umbraco
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
10.2%
Marketing and Advertising
8.4%
Computer Software
8.4%
Financial Services
6.7%
Retail
3.3%
Other
63.0%
Computer Software
17.3%
Information Technology and Services
11.4%
Marketing and Advertising
9.4%
Program Development
3.4%
Government Administration
2.6%
Other
56.0%
Alternatives
Discussions
Do you have any plan to improve it's scalability?
3 Comments
JL
A couple of years ago Adobe was excited about AEM in the cloud SaaS, but this offering seems to have quietly gone away. We use AEM at Rackspace where we have...Read more
What is the best way to use
1 Comment
MR
Adobe Experience Manager as a Cloud Service is the best way to use, which makes AEM SaaS.Read more
How to reduce the reindex time for large index
1 Comment
MR
We can reduce the indexing time by creating Lucene Index.Read more
Can I get some swag? I haven't seen anybody with Umbraco swag in more than 4 years since working with it!
3 Comments
MS
Some Umbraco Swag on Ebay: https://ebay.us/VotDEg Read more
Is umbraco better than WordPress?
2 Comments
CS
Yes, by far. Better UI/UX, better security, better extensibility, better stability. Doesn't limit the site build in any way.Read more
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