Compare Adobe Experience Manager and Contentful
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side-by-side comparison of Adobe Experience Manager vs. Contentful
based on preference data from user reviews. Adobe Experience Manager rates 3.7/5 stars with 122 reviews. By contrast, Contentful rates 4.3/5 stars with 95 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
 Adobe Experience Manager |  Contentful | |
| Star Rating | Adobe Experience Manager | Contentful |
| Market Segments | Adobe Experience Manager Enterprise (60.7% of reviews) | Contentful Small-Business (46.0% of reviews) |
| Entry Level Price | Adobe Experience Manager No pricing information available | Contentful Contact us |
Adobe Experience Manager vs Contentful
When assessing the two solutions, reviewers found Contentful easier to use, set up, and administer. Reviewers also preferred doing business with Contentful overall.
- Reviewers felt that Contentful meets the needs of their business better than Adobe Experience Manager.
- When comparing quality of ongoing product support, reviewers felt that Contentful is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Contentful over Adobe Experience Manager.
Categories
Shared Categories
Adobe Experience Manager and Contentful are categorized as Web Content Management
Unique Categories
Adobe Experience Manager is categorized as Content Experience Platforms, Digital Governance, User-Generated Content, Digital Experience Platforms (DXP), and Customer Communications Management
Contentful is categorized as SAP App Center, WebOps Platforms, Headless CMS, and VR Content Management Systems
Pricing
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‐
‐
Free Trial Unavailable
Enterprise
Contact us
Team
$489/month
Community
Free
Free Trial
Ratings
Meets Requirements
Adobe Experience Manager
Responses: 103
Contentful
Responses: 74
Ease of Use
Adobe Experience Manager
Responses: 104
Contentful
Responses: 74
Ease of Setup
Adobe Experience Manager
Responses: 33
Contentful
Responses: 36
Ease of Admin
Adobe Experience Manager
Responses: 33
Contentful
Responses: 35
Quality of Support
Adobe Experience Manager
Responses: 90
Contentful
Responses: 65
Ease of Doing Business With
Adobe Experience Manager
Responses: 31
Contentful
Responses: 35
Product Direction (% positive)
Adobe Experience Manager
Responses: 101
Contentful
Responses: 73
Features
Content
Content Authoring
Adobe Experience Manager
Responses: 83
Verified Feature
Contentful
Responses: 47
Verified Feature
Rich Text Editor
Adobe Experience Manager
Responses: 79
Verified Feature
Contentful
Responses: 47
Verified Feature
Versioning
Adobe Experience Manager
Responses: 71
Verified Feature
Contentful
Responses: 41
Verified Feature
Plug-ins/Widgets/Apps
Adobe Experience Manager
Responses: 64
Contentful
Responses: 38
Verified Feature
Approval Process
Adobe Experience Manager
Responses: 65
Verified Feature
Contentful
Responses: 25
Verified Feature
Content Queue
Adobe Experience Manager
Responses: 64
Verified Feature
Contentful
Responses: 11
Verified Feature
Asset Management
Adobe Experience Manager
Responses: 78
Verified Feature
Contentful
Responses: 40
Verified Feature
Internal Search
Adobe Experience Manager
Responses: 73
Verified Feature
Contentful
Responses: 43
Verified Feature
Content Repository
Adobe Experience Manager
Responses: 75
Verified Feature
Contentful
Responses: 47
Verified Feature
Design
Breadth of Pre-Built Templates
Adobe Experience Manager
Responses: 71
Verified Feature
Contentful
Mobile
Adobe Experience Manager
Responses: 60
Contentful
Branding/Themes
Adobe Experience Manager
Responses: 70
Verified Feature
Contentful
Responses: 9
Verified Feature
Customization
Adobe Experience Manager
Responses: 77
Verified Feature
Contentful
Responses: 43
Verified Feature
Platform
User Community
Adobe Experience Manager
Responses: 55
Verified Feature
Contentful
Responses: 9
SEO
Adobe Experience Manager
Responses: 55
Verified Feature
Contentful
Responses: 32
Verified Feature
Flexible Navigation Structures
Adobe Experience Manager
Responses: 67
Verified Feature
Contentful
Responses: 40
Verified Feature
User, Role, and Access Management
Adobe Experience Manager
Responses: 76
Verified Feature
Contentful
Responses: 46
Verified Feature
Enterprise Scalability
Adobe Experience Manager
Responses: 58
Contentful
Responses: 38
Verified Feature
Internationalization
Adobe Experience Manager
Responses: 58
Verified Feature
Contentful
Responses: 37
Verified Feature
Dashboards and Reports
Adobe Experience Manager
Responses: 55
Verified Feature
Contentful
Responses: 35
Verified Feature
API / Integrations
Adobe Experience Manager
Responses: 54
Verified Feature
Contentful
Responses: 43
Verified Feature
Reviewers' Company Size
Reviewers of Adobe Experience Manager were most often representing companies in the Enterprise segment, while reviewers for Contentful were more commonly in the Small-Business segment.
Small-Business
(50 or fewer emp.)
Adobe Experience Manager
Contentful
Mid-Market
(51-1000 emp.)
Adobe Experience Manager
Contentful
Enterprise
(> 1000 emp.)
Adobe Experience Manager
Contentful
Reviewers' Industry
Marketing and Advertising
10.7%
Computer Software
9.8%
Information Technology and Services
8.0%
Financial Services
7.1%
Insurance
3.6%
Other
60.7%
Information Technology and Services
18.4%
Internet
13.8%
Non-Profit Organization Management
11.5%
Computer Software
8.0%
Higher Education
4.6%
Other
43.7%
Reviews
Most Helpful Favorable Review
Michele B.
Administrator in Food & Beverages
The functionality and capabilities of AEM are great for a diverse audience with complicated and varying access levels. Components are easy to add and configure, and meet all of our content needs. It is simple to add resources from the Digital Asset Manager...
Ishtdeep H.
User in Insurance
Its content models and easy to understand content handling. It simply makes sense of how the data is arranged in a meaningful way. The image and data caching logic are also good. At the client-side, a strong code base is required to get the most out of the...
Most Helpful Critical Review
Raymond T.
Administrator in Automotive
Platform requires engineers to set up templates. Templates are not straightforward to create.
User in Computer Software
Everything else. We use both Wordpress and Contentful, but I wish I could move everything back to wordpress. You never know when things will update and when an update is pushed through it could take HOURS. Additionally, it's so complicated on the back end...
Top Alternatives
Discussions
Do you have any plan to improve it's scalability?
1 comment
DD
A couple of years ago Adobe was excited about AEM in the cloud SaaS, but this offering seems to have quietly gone away. We use AEM at Rackspace where we have...Read more
Adobe Experience Manager has no more discussions with answers
Contentful has no discussions with answers
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