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Compare Adobe Experience Manager and Canto 
Featured Products
At a Glance
Market Segments
Enterprise (44.6% of reviews)
Mid-Market (49.8% of reviews)
Entry-Level Pricing
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Adobe Experience Manager
Star Rating
(532)4.2 out of 5
Market Segments
Enterprise (44.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about Adobe Experience ManagerCanto
Star Rating
(1,677)4.5 out of 5
Market Segments
Mid-Market (49.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about CantoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Canto excels in user experience, with many praising its easy navigation and intuitive interface, making it a favorite among mid-market users. In contrast, Adobe Experience Manager, while powerful, can present a steeper learning curve, requiring users to invest time to fully leverage its capabilities.
- Users say that Canto's integration of AI features significantly enhances its functionality, allowing for quick implementation and effective results. This is particularly beneficial for teams looking to streamline their digital asset management processes. Adobe Experience Manager, while offering robust features, may not match this level of ease in integrating AI tools.
- Reviewers mention that Adobe Experience Manager shines in its analytics integration, which users find valuable for improving communication and collaboration within teams. However, some users feel that the platform's complexity can hinder its overall usability compared to Canto's more straightforward approach.
- According to verified reviews, Canto's search and sorting capabilities are highlighted as standout features, making it easier for users to manage and locate their assets efficiently. Adobe Experience Manager, while offering strong search functionalities, does not receive the same level of praise in this area.
- Users appreciate Canto's ability to prevent issues with misplaced documents, which is a common concern in digital asset management. Adobe Experience Manager, although powerful, may require more effort to ensure that assets are organized and easily retrievable.
- G2 reviewers note that Adobe Experience Manager is particularly well-suited for enterprise-level organizations due to its scalability and flexibility in supporting various content models. However, Canto's focus on mid-market users allows it to provide a more tailored experience that meets the specific needs of smaller teams.
Pricing
Entry-Level Pricing
Adobe Experience Manager
Adobe Experience Manager Sites
Contact Us
- Editable templates
- Intuitive WISYWIG interface
- Style system
Canto
Canto Digital Asset Management
Contact Us
Canto's platform, supported by a flexible and transparent pricing structure, caters to a diverse array of industries. It empowers companies ranging from teams of 50 employees to global enterprises to fuel their content delivery, maximizing their ROI.
- Increase content ROI
- Go to market faster
- Improve efficiency and streamline collaboration
Free Trial
Adobe Experience Manager
No trial information availableCanto
No trial information availableRatings
Meets Requirements
8.5
405
8.9
1,465
Ease of Use
7.8
458
8.7
1,477
Ease of Setup
7.6
295
8.3
902
Ease of Admin
7.8
133
8.7
858
Quality of Support
7.9
369
9.1
1,263
Has the product been a good partner in doing business?
8.3
129
9.2
842
Product Direction (% positive)
8.1
401
9.0
1,428
Features by Category
Interface and Performance
8.5
88
8.6
1236
|
Verified
8.2
88
8.5
1248
|
Verified
7.9
86
8.6
1265
|
Verified
8.4
85
8.5
1247
|
Verified
8.1
88
7.7
510
Asset Management
8.5
94
9.0
1215
|
Verified
8.6
86
8.8
1087
|
Verified
8.2
86
8.4
955
|
Verified
8.3
87
8.4
898
|
Verified
8.3
86
8.7
890
|
Verified
7.7
84
8.2
720
|
Verified
8.3
86
8.6
801
|
Verified
8.4
90
8.6
565
Media Types
8.2
88
8.6
1051
|
Verified
8.1
83
8.6
797
|
Verified
9.0
89
9.4
1256
|
Verified
Administration
8.5
93
8.2
706
|
Verified
8.5
91
8.7
1119
|
Verified
8.1
87
8.7
1065
|
Verified
8.1
83
7.9
751
|
Verified
8.2
92
7.9
663
|
Verified
Agentic AI - Digital Asset Management
7.3
27
7.0
67
Content
8.3
220
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
8.0
198
|
Verified
Not enough data
7.8
193
Not enough data
8.1
191
|
Verified
Not enough data
8.1
195
|
Verified
Not enough data
8.2
213
|
Verified
Not enough data
7.6
203
|
Verified
Not enough data
8.3
207
|
Verified
Not enough data
Design
7.6
194
|
Verified
Not enough data
7.7
188
Not enough data
7.9
198
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
Platform
7.8
173
|
Verified
Not enough data
7.8
180
|
Verified
Not enough data
7.9
192
|
Verified
Not enough data
8.1
202
|
Verified
Not enough data
8.3
186
Not enough data
8.2
179
|
Verified
Not enough data
7.8
180
|
Verified
Not enough data
7.9
174
|
Verified
Not enough data
Agentic AI - Web Content Management
7.7
28
Not enough data
7.5
28
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring
8.9
22
|
Verified
Not enough data
8.7
22
|
Verified
Not enough data
Feature Not Available
Not enough data
Administration
8.9
23
|
Verified
Not enough data
8.7
22
|
Verified
Not enough data
9.2
22
|
Verified
Not enough data
8.5
21
|
Verified
Not enough data
Standards
9.1
21
|
Verified
Not enough data
8.7
20
|
Verified
Not enough data
8.8
11
Not enough data
9.0
21
|
Verified
Not enough data
Agentic AI - Digital Governance
9.3
7
Not enough data
9.5
7
Not enough data
9.3
7
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.3
7
Not enough data
Analytics
8.4
103
Not enough data
8.3
97
Not enough data
8.1
97
Not enough data
8.4
99
Not enough data
8.5
90
Not enough data
8.4
85
Not enough data
Content Management
8.8
104
Not enough data
8.6
105
Not enough data
8.4
100
Not enough data
Design & Development
8.1
97
Not enough data
8.0
93
Not enough data
8.3
99
Not enough data
Agentic AI - Digital Experience Platforms
7.5
65
Not enough data
8.1
68
Not enough data
7.8
65
Not enough data
7.6
65
Not enough data
7.8
65
Not enough data
Channels
8.6
48
Not enough data
8.5
48
Not enough data
8.3
47
Not enough data
Design
8.7
48
Not enough data
8.9
49
Not enough data
8.9
49
Not enough data
8.5
47
Not enough data
9.0
49
Not enough data
Generative AI
7.5
24
Not enough data
7.9
24
Not enough data
Data Management
Not enough data
8.8
40
Not enough data
8.3
30
Not enough data
8.8
35
Not enough data
9.1
37
Not enough data
8.9
32
Not enough data
8.7
31
Not enough data
9.4
42
Optimization
Not enough data
8.9
39
Not enough data
8.3
36
Not enough data
8.6
29
Analytics
Not enough data
8.4
34
Not enough data
7.7
25
Not enough data
8.8
38
Content Creation
8.9
88
|
Verified
Not enough data
Agentic AI - Content Experience Platforms
7.8
17
Not enough data
8.2
18
Not enough data
8.0
18
Not enough data
8.2
18
Not enough data
8.2
18
Not enough data
8.6
18
Not enough data
Optimization
8.1
82
|
Verified
Not enough data
Visual UGC
8.2
35
Not enough data
7.8
37
Not enough data
7.5
36
Not enough data
8.3
35
Not enough data
Integrations
7.9
35
Not enough data
8.4
36
Not enough data
7.9
35
Not enough data
8.1
35
Not enough data
Support
8.0
33
Not enough data
8.1
35
Not enough data
Performance
8.1
33
Not enough data
8.1
32
Not enough data
Editing
Not enough data
6.5
116
Not enough data
7.9
120
Not enough data
5.7
113
Not enough data
6.8
110
Search
Not enough data
8.2
127
Not enough data
7.9
118
Not enough data
6.9
125
Not enough data
7.1
119
Permissions
Not enough data
8.3
124
Not enough data
8.5
124
Not enough data
8.4
121
Platform
Not enough data
8.1
118
Not enough data
8.4
122
Not enough data
7.4
117
Agentic AI - Brand Asset Management
Not enough data
5.8
24
Not enough data
6.1
25
Not enough data
6.2
26
Not enough data
6.1
24
Not enough data
6.0
24
Not enough data
6.2
25
Categories
Categories
Shared Categories
Adobe Experience Manager and Canto are categorized as Digital Asset Management
Unique Categories
Adobe Experience Manager is categorized as Customer Communications Management, Content Experience Platforms, Digital Experience Platforms (DXP), Digital Governance, Web Content Management, and User-Generated Content
Canto is categorized as Brand Asset Management and Product Information Management (PIM)
Reviews
Reviewers' Company Size
Adobe Experience Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Canto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
10.1%
Marketing and Advertising
8.3%
Computer Software
8.3%
Financial Services
6.7%
Retail
3.4%
Other
63.2%
Marketing and Advertising
9.4%
Non-Profit Organization Management
7.9%
Higher Education
7.1%
Consumer Goods
6.7%
Retail
4.9%
Other
64.0%
Discussions
Do you have any plan to improve it's scalability?
3 Comments
JL
A couple of years ago Adobe was excited about AEM in the cloud SaaS, but this offering seems to have quietly gone away. We use AEM at Rackspace where we have...Read more
What is the best way to use
1 Comment
MR
Adobe Experience Manager as a Cloud Service is the best way to use, which makes AEM SaaS.Read more
How to reduce the reindex time for large index
1 Comment
MR
We can reduce the indexing time by creating Lucene Index.Read more
Can you add a feature to compose a presentation in deck format or even a reel?
1 Comment
KM
Thanks for the suggestion, Camilo. I'll take this to the team!Read more
Will canto provide an option to connect social media
1 Comment
CO
You are currently able to share to an array of social media outlets directly from Canto (Twitter, Facebook, etc.).Read more
What is the best file structure and tagging structure?
1 Comment
CK
You can use whatever structure you’d like. You can even import your current file structure directly (from server, for example). However, with DAM systems,...Read more
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