# Adobe Captivate vs Articulate 360 Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Articulate 360 excels in user-friendliness, with many users highlighting its intuitive interface and ease of use. One user mentioned that it offers &quot;great features to make learning engagement stick,&quot; making it a preferred choice for those new to course creation.
- **Users say** Adobe Captivate is particularly strong for creating software simulations, with feedback noting its interactive capabilities and seamless integration with the Creative Cloud suite. This makes it a solid option for users who prioritize advanced features and scripting flexibility.
- **Reviewers mention** that Articulate 360 provides excellent support and training resources, which help users quickly familiarize themselves with the platform. The availability of AI features also allows for rapid course development, a significant advantage for teams needing to create content efficiently.
- **According to verified reviews** , Adobe Captivate faces challenges in ease of setup and overall user satisfaction compared to Articulate 360. Users have pointed out configuration difficulties, which can hinder the onboarding experience for new users.
- **G2 reviewers highlight** that Articulate 360&#39;s integration with Learning Management Systems (LMS) is seamless, enhancing its usability in educational environments. This integration is a key factor for organizations looking to streamline their training processes.
- **Users express** mixed feelings about Adobe Captivate&#39;s support quality, with some noting that while it has strong content creation capabilities, the overall support experience could be improved. In contrast, Articulate 360 consistently receives praise for its responsive customer service and helpful resources.



| | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Star Rating** | 3.9 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 204 | 771 | 
| **Largest Market Segment** | Enterprise (42.9% of reviews) | Enterprise (53.8% of reviews) | 
| **Entry Level Price** | $399 | $1,449.00 1 User Per Year | 

---
## Top Pros & Cons

### Adobe Captivate

Pros:
- Interactive Content (2 reviews)
- Tool Quality (2 reviews)

Cons:
- Limited Features (2 reviews)
- Learning Curve (1 reviews)

### Articulate 360

Pros:
- Ease of Use (220 reviews)
- Courses (111 reviews)

Cons:
- Bug Issues (31 reviews)
- Learning Curve (26 reviews)

---
## Ratings Comparison
| Rating | Adobe Captivate | Articulate 360 | 
|---|---|---|
  | **Meets Requirements** | 8.3 (174 reviews) | 9.0 (608 reviews) | 
  | **Ease of Use** | 6.8 (175 reviews) | 8.9 (640 reviews) | 
  | **Ease of Setup** | 7.8 (66 reviews) | 9.2 (520 reviews) | 
  | **Ease of Admin** | 7.8 (57 reviews) | 8.9 (148 reviews) | 
  | **Quality of Support** | 6.9 (142 reviews) | 8.9 (561 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.3 (51 reviews) | 8.9 (149 reviews) | 
  | **Product Direction (% positive)** | 7.1 (178 reviews) | 9.4 (613 reviews) | 

---
## Pricing

### Adobe Captivate

#### Entry-Level Pricing

Plan: Edu Discount

Price: $399


[Browse all 3 editions](https://www.g2.com/products/adobe-captivate/pricing)

#### Free Trial

Yes

### Articulate 360

#### Entry-Level Pricing

Plan: Articulate 360 AI Personal Plan

Price: $1,449.00 1 User Per Year

Description: For individuals creating and delivering training independently

Key Features:
- Build courses faster with agentic AI
- Generate images, narration, and quizzes
- Create interactive, responsive courses

[Browse all 2 editions](https://www.g2.com/products/articulate-360/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Course Authoring

| Product | Score | Reviews |
|---|---|---|
| **Adobe Captivate** | 8.0/10 | 139 |
| **Articulate 360** | 8.2/10 | 575 |

#### Training &amp; eLearning

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Content Creation** | 8.5 (131 reviews) | 9.3 (561 reviews) | 
| **Content Libraries** | 7.5 (92 reviews) | 8.1 (483 reviews) | 

#### Agentic AI - Course Authoring

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.6 (286 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.7 (275 reviews) | 

### Talent Management

| Product | Score | Reviews |
|---|---|---|
| **Adobe Captivate** | N/A | N/A |
| **Articulate 360** | N/A | N/A |

#### Generative AI

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Corporate Learning Management Systems

| Product | Score | Reviews |
|---|---|---|
| **Adobe Captivate** | N/A | N/A |
| **Articulate 360** | 8.6/10 | 566 |

#### Course Authoring

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Course Builder** | Not enough data | Not enough data | 
| **Role-Based Templates** | Not enough data | Not enough data | 
| **Assessments &amp; Quizzes** | Not enough data | Not enough data | 
| **Instructor-Led Training** | Not enough data | Not enough data | 

#### Course Delivery

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Learning Paths** | Not enough data | Not enough data | 
| **Communication &amp; Notifications** | Not enough data | Not enough data | 
| **Assignment Scheduling** | Not enough data | Not enough data | 

#### Course Management

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Gamification** | Not enough data | Not enough data | 
| **Varied User Types** | Not enough data | Not enough data | 
| **Certifications** | Not enough data | Not enough data | 
| **Industry Compliance ** | Not enough data | Not enough data | 

#### LMS Marketplace

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **E-Commerce** | Not enough data | Not enough data | 
| **Course Marketplace** | Not enough data | Not enough data | 
| **Subscriptions** | Not enough data | Not enough data | 

#### Interface

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **White Labeling** | Not enough data | Not enough data | 
| **Multilingual** | Not enough data | Not enough data | 

#### Training &amp; eLearning

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Assessments and Practice** | Not enough data | 8.6 (24 reviews) | 
| **Content Delivery and Tracking** | Not enough data | 8.4 (21 reviews) | 
| **Content Creation** | 8.5 (131 reviews) | 9.3 (561 reviews) | 
| **Customer Training** | Not enough data | 9.6 (20 reviews) | 
| **Manager Portals** | Not enough data | 7.9 (7 reviews) | 
| **Content Storage and Management** | Not enough data | 8.2 (13 reviews) | 
| **Content Libraries** | 7.5 (92 reviews) | 8.1 (483 reviews) | 

#### Generative AI

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 
| **AI Text-to-Image** | Not enough data | Not enough data | 

#### Agentic AI - Corporate Learning Management Systems 

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

### Training eLearning

| Product | Score | Reviews |
|---|---|---|
| **Adobe Captivate** | N/A | N/A |
| **Articulate 360** | N/A | N/A |

#### Platform

| Feature | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Customization ** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Course Authoring Software](https://www.g2.com/categories/course-authoring)


**Unique to Articulate 360 (1):** [Corporate Learning Management Systems](https://www.g2.com/categories/corporate-learning-management-systems)


---
## Reviewer Demographics

### By Company Size

| Segment | Adobe Captivate | Articulate 360 | 
|---|---|---|
| **Small-Business** | 27.0% | 20.2% | 
| **Mid-Market** | 30.2% | 26.0% | 
| **Enterprise** | 42.9% | 53.8% | 

### By Industry

#### Adobe Captivate

- **E-Learning:** 11.4%
- **Computer Software:** 9.3%
- **Higher Education:** 8.8%
- **Information Technology and Services:** 8.8%
- **Education Management:** 4.7%
- **Hospital &amp; Health Care:** 3.6%
- **Retail:** 3.1%
- **Internet:** 2.6%
- **Government Administration:** 2.1%
- **Human Resources:** 2.1%
- **Other:** 43.5%

#### Articulate 360

- **E-Learning:** 10.2%
- **Hospital &amp; Health Care:** 9.9%
- **Financial Services:** 6.4%
- **Higher Education:** 4.6%
- **Information Technology and Services:** 4.5%
- **Professional Training &amp; Coaching:** 3.7%
- **Retail:** 3.7%
- **Computer Software:** 3.3%
- **Health, Wellness and Fitness:** 3.0%
- **Airlines/Aviation:** 2.7%
- **Other:** 48.0%

---
## Alternatives

### Alternatives to Adobe Captivate

- [iSpring Suite](https://www.g2.com/products/ispring-suite/reviews) — 4.6/5 stars (839 reviews)
- [Bigtincan Readiness (formerly Brainshark)](https://www.g2.com/products/bigtincan-readiness-formerly-brainshark/reviews) — 4.4/5 stars (617 reviews)
- [Easygenerator](https://www.g2.com/products/easygenerator/reviews) — 4.7/5 stars (166 reviews)
- [Lectora](https://www.g2.com/products/lectora/reviews) — 4.1/5 stars (55 reviews)
- [SoftChalk](https://www.g2.com/products/softchalk/reviews) — 4.3/5 stars (18 reviews)
- [Elucidat](https://www.g2.com/products/elucidat/reviews) — 4.4/5 stars (184 reviews)
- [360Learning](https://www.g2.com/products/360learning/reviews) — 4.6/5 stars (609 reviews)
- [Litmos](https://www.g2.com/products/litmos/reviews) — 4.3/5 stars (698 reviews)
- [Powtoon](https://www.g2.com/products/powtoon/reviews) — 4.4/5 stars (286 reviews)
- [Absorb LMS](https://www.g2.com/products/absorb-software-absorb-lms/reviews) — 4.6/5 stars (934 reviews)

### Alternatives to Articulate 360

- [iSpring Suite](https://www.g2.com/products/ispring-suite/reviews) — 4.6/5 stars (839 reviews)
- [Bigtincan Readiness (formerly Brainshark)](https://www.g2.com/products/bigtincan-readiness-formerly-brainshark/reviews) — 4.4/5 stars (617 reviews)
- [360Learning](https://www.g2.com/products/360learning/reviews) — 4.6/5 stars (609 reviews)
- [SC Training (Formerly EdApp)](https://www.g2.com/products/sc-training-formerly-edapp/reviews) — 4.7/5 stars (221 reviews)
- [Elucidat](https://www.g2.com/products/elucidat/reviews) — 4.4/5 stars (184 reviews)
- [Easygenerator](https://www.g2.com/products/easygenerator/reviews) — 4.7/5 stars (166 reviews)
- [Absorb LMS](https://www.g2.com/products/absorb-software-absorb-lms/reviews) — 4.6/5 stars (934 reviews)
- [Moodle](https://www.g2.com/products/moodle/reviews) — 4.1/5 stars (448 reviews)
- [Litmos](https://www.g2.com/products/litmos/reviews) — 4.3/5 stars (698 reviews)
- [Lectora](https://www.g2.com/products/lectora/reviews) — 4.1/5 stars (55 reviews)

---
## Top Discussions

### Adobe Captivate

- Title: [Between Captivate and Storyline, which elearning tool is better?](https://www.g2.com/discussions/21246-between-captivate-and-storyline-which-elearning-tool-is-better) — 3 comments, 1 upvote
  > **Top comment:** "This s a matter of opinion, but the short answer is probably Storyline. Captivate is still the king of screen captures. Though you can capture screens and..."
- Title: [What is Adobe Captivate used for?](https://www.g2.com/discussions/what-is-adobe-captivate-used-for) — 2 comments
  > **Top comment:** "Adobe Captivate is an authoring tool that is used for creating eLearning content such as software demonstrations, software simulations, branched scenarios,..."
- Title: [Adobe Captivate](https://www.g2.com/discussions/adobe-captivate) — 2 comments, 2 upvotes
  > **Top comment:** "I would slao be very curious for this question to be answered! "
- Title: [What is a software simulation in Adobe Captivate?](https://www.g2.com/discussions/what-is-a-software-simulation-in-adobe-captivate) — 1 comment
  > **Top comment:** "Software simulation is recording steps of any process. It will capture screenshots and mouse clicks and convert them to slide slow that can be used to guide..."
- Title: [Which Course Authoring Tool is currently the best?](https://www.g2.com/discussions/which-course-authoring-tool-is-currently-the-best) — 1 comment, 1 upvote
  > **Top comment:** "It depends on what your overall mission is... I find Captivate to be better at screen captures. But for storyboarding, scenarios, etc., Storyline is way..."

### Articulate 360

- Title: [What is Articulate 360 used for?](https://www.g2.com/discussions/what-is-articulate-360-used-for) — 2 comments
  > **Top comment:** "The go-to tool for eLearning content. It has everything one needs to create sophisticated training experiences. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/adobe-captivate-vs-articulate-360)

