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Compare Adobe Campaign and Plumb5 
Featured Products
At a Glance
Market Segments
Small-Business (37.3% of reviews)
Small-Business (53.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Adobe Campaign
Star Rating
(343)4.1 out of 5
Market Segments
Small-Business (37.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe CampaignPlumb5
Star Rating
(42)4.0 out of 5
Market Segments
Small-Business (53.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Plumb5Adobe Campaign vs Plumb5
When assessing the two solutions, reviewers found Plumb5 easier to use, set up, and administer. Reviewers also preferred doing business with Plumb5 overall.
- Reviewers felt that Adobe Campaign meets the needs of their business better than Plumb5.
- When comparing quality of ongoing product support, reviewers felt that Plumb5 is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Plumb5 over Adobe Campaign.
Pricing
Entry-Level Pricing
Adobe Campaign
No pricing availablePlumb5
No pricing availableFree Trial
Adobe Campaign
No trial information availablePlumb5
Free Trial is available
Ratings
Meets Requirements
8.5
284
7.6
34
Ease of Use
7.4
290
7.6
34
Ease of Setup
6.7
105
7.8
20
Ease of Admin
7.3
99
7.5
19
Quality of Support
7.8
274
8.9
34
Has the product been a good partner in doing business?
7.8
98
8.5
19
Product Direction (% positive)
7.7
280
9.6
32
Features by Category
Email Marketing
8.4
160
|
Verified
7.6
20
|
Verified
8.4
155
|
Verified
7.9
20
|
Verified
8.2
154
|
Verified
8.0
20
|
Verified
8.2
149
|
Verified
8.1
19
|
Verified
Online Marketing
8.3
123
|
Verified
7.8
23
|
Verified
8.1
154
|
Verified
7.7
21
|
Verified
8.1
135
|
Verified
8.3
15
|
Verified
7.9
146
|
Verified
8.0
15
|
Verified
8.1
87
|
Verified
8.1
18
|
Verified
Lead Management
8.1
70
|
Verified
8.2
20
|
Verified
8.2
141
|
Verified
7.6
20
|
Verified
8.1
142
|
Verified
7.6
20
|
Verified
7.9
64
|
Verified
7.7
20
|
Verified
8.2
64
|
Verified
7.7
19
|
Verified
8.4
65
|
Verified
7.8
23
|
Verified
8.0
133
|
Verified
7.7
19
|
Verified
7.9
124
|
Verified
7.9
17
|
Verified
Campaign Management
8.3
148
|
Verified
7.6
16
|
Verified
8.1
130
|
Verified
7.9
13
|
Verified
8.1
128
|
Verified
6.7
10
|
Verified
8.0
109
|
Verified
6.5
8
|
Verified
Social
8.0
77
7.7
14
|
Verified
8.4
122
|
Verified
7.4
14
|
Verified
8.4
124
|
Verified
7.4
13
|
Verified
8.2
75
|
Verified
7.6
14
|
Verified
8.1
113
|
Verified
7.3
13
|
Verified
Reporting & Analytics
8.0
155
|
Verified
8.1
27
|
Verified
8.0
91
|
Verified
7.6
26
|
Verified
7.8
73
|
Verified
7.2
20
|
Verified
8.1
72
|
Verified
6.9
18
|
Verified
8.2
76
|
Verified
7.1
18
|
Verified
Platform
8.2
52
|
Verified
7.3
14
|
Verified
8.1
52
|
Verified
6.8
13
|
Verified
8.0
50
|
Verified
6.8
13
|
Verified
8.0
44
|
Verified
6.7
10
|
Verified
8.3
44
|
Verified
7.0
9
|
Verified
8.0
51
|
Verified
7.4
11
|
Verified
8.1
45
|
Verified
7.2
10
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.9
52
|
Verified
7.1
12
|
Verified
7.6
45
|
Verified
7.5
12
|
Verified
7.1
42
|
Verified
8.0
9
|
Verified
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.8
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Data
8.3
14
|
Verified
Not enough data
8.1
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Additional Functionality
8.6
12
Not enough data
8.2
13
|
Verified
Not enough data
8.3
12
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.4
18
|
Verified
Not enough data
8.4
20
|
Verified
Not enough data
8.2
17
|
Verified
Not enough data
8.1
18
|
Verified
Not enough data
Campaigns
8.6
19
Not enough data
8.8
19
|
Verified
Not enough data
8.6
18
|
Verified
Not enough data
9.0
16
|
Verified
Not enough data
8.3
18
|
Verified
Not enough data
8.6
17
|
Verified
Not enough data
Engagement
8.1
17
|
Verified
Not enough data
Platform
8.4
20
|
Verified
Not enough data
8.6
20
|
Verified
Not enough data
8.4
19
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
23
|
Verified
Not enough data
8.4
25
|
Verified
Not enough data
8.3
25
|
Verified
Not enough data
8.1
24
|
Verified
Not enough data
8.1
12
Not enough data
8.8
11
|
Verified
Not enough data
Campaign Activity
8.3
25
|
Verified
Not enough data
8.6
25
|
Verified
Not enough data
8.5
24
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
8.7
24
|
Verified
Not enough data
8.5
11
|
Verified
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adobe Campaign and Plumb5 are categorized as Marketing Automation
Unique Categories
Adobe Campaign is categorized as Marketing Analytics, Mobile Marketing, and Customer Journey Analytics
Plumb5 is categorized as Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Adobe Campaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Plumb5
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.2%
Information Technology and Services
5.8%
Financial Services
4.6%
Computer Software
4.0%
Retail
3.4%
Other
66.1%
Real Estate
17.9%
Marketing and Advertising
10.3%
Education Management
10.3%
Computer Software
7.7%
Internet
5.1%
Other
48.7%
Alternatives
Discussions
Hardware & Software Requirements for Adobe Campaign?
1 Comment
TC
Windows 10 is needed to run and you can use phones, tablets, and computers.Read more
What is Adobe campaign tool?
1 Comment
SP
Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time...Read more
What is Adobe Campaign standard?
1 Comment
SP
Adobe Campaign Standard or ACS is the Web Version of Adobe Classic or ACCRead more
Plumb5 has no discussions with answers
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