Compare Adobe Campaign and OutboundEngine 
At a Glance
Market Segments
Small-Business (37.3% of reviews)
Small-Business (72.7% of reviews)
Entry-Level Pricing
No pricing available
$199 per month
Adobe Campaign
Star Rating
(344)4.1 out of 5
Market Segments
Small-Business (37.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe CampaignOutboundEngine
Star Rating
(158)3.7 out of 5
Market Segments
Small-Business (72.7% of reviews)
Pros & Cons
Entry-Level Pricing
$199 per month
Browse all 3 pricing plansAdobe Campaign vs OutboundEngine
When assessing the two solutions, reviewers found OutboundEngine easier to use, set up, and administer. Reviewers also preferred doing business with OutboundEngine overall.
- Reviewers felt that Adobe Campaign meets the needs of their business better than OutboundEngine.
- When comparing quality of ongoing product support, reviewers felt that Adobe Campaign is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Adobe Campaign over OutboundEngine.
Pricing
Entry-Level Pricing
Adobe Campaign
No pricing availableFree Trial
Adobe Campaign
No trial information availableOutboundEngine
No trial information availableRatings
Meets Requirements
8.5
284
7.3
120
Ease of Use
7.4
290
8.0
119
Ease of Setup
6.7
105
8.2
32
Ease of Admin
7.3
99
8.1
31
Quality of Support
7.8
274
7.7
119
Has the product been a good partner in doing business?
7.8
98
8.1
30
Product Direction (% positive)
7.7
280
6.4
116
Features by Category
Email Marketing
8.4
160
|
Verified
7.2
47
|
Verified
8.4
155
|
Verified
8.0
50
|
Verified
8.2
154
|
Verified
7.5
51
|
Verified
8.2
149
|
Verified
7.3
43
|
Verified
Online Marketing
8.3
123
|
Verified
7.3
42
|
Verified
8.1
154
|
Verified
7.1
47
|
Verified
8.1
135
|
Verified
6.7
27
|
Verified
7.9
146
|
Verified
7.4
40
|
Verified
8.1
87
|
Verified
7.0
37
Lead Management
8.1
70
|
Verified
6.9
41
|
Verified
8.2
141
|
Verified
7.6
40
|
Verified
8.1
142
|
Verified
7.0
33
|
Verified
7.9
64
|
Verified
6.9
37
|
Verified
8.2
64
|
Verified
7.0
35
|
Verified
8.4
65
|
Verified
7.1
33
|
Verified
8.0
133
|
Verified
7.0
34
|
Verified
7.9
124
|
Verified
7.1
21
|
Verified
Campaign Management
8.3
148
|
Verified
6.6
25
|
Verified
8.1
130
|
Verified
6.5
12
8.1
128
|
Verified
7.8
33
|
Verified
8.0
109
|
Verified
6.5
12
Social
8.0
77
5.6
18
8.4
122
|
Verified
7.2
46
|
Verified
8.4
124
|
Verified
7.2
47
|
Verified
8.2
75
|
Verified
6.8
45
|
Verified
8.1
113
|
Verified
6.8
38
|
Verified
Reporting & Analytics
8.0
155
|
Verified
7.5
47
|
Verified
8.0
91
|
Verified
7.2
37
|
Verified
7.8
73
|
Verified
4.5
18
8.1
72
|
Verified
5.2
22
|
Verified
8.2
76
|
Verified
4.8
16
Platform
8.2
52
|
Verified
6.4
14
|
Verified
8.1
52
|
Verified
3.9
6
8.0
50
|
Verified
5.4
8
8.0
44
|
Verified
3.6
6
8.3
44
|
Verified
5.0
7
8.0
51
|
Verified
4.8
7
8.1
45
|
Verified
3.3
5
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.9
52
|
Verified
5.8
11
|
Verified
7.6
45
|
Verified
5.5
10
|
Verified
7.1
42
|
Verified
3.8
8
|
Verified
Platform Basics
8.8
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Data
8.3
14
|
Verified
Not enough data
8.1
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Additional Functionality
8.6
12
Not enough data
8.2
13
|
Verified
Not enough data
8.3
12
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
7.3(won by default)
29
Campaign Management
Not enough data
7.8(won by default)
33
Not enough data
7.4(won by default)
31
Not enough data
6.7(won by default)
30
Not enough data
5.6(won by default)
21
Not enough data
6.4(won by default)
23
Not enough data
6.7(won by default)
25
Not enough data
6.4(won by default)
23
Not enough data
6.0(won by default)
19
Not enough data
4.0(won by default)
16
Not enough data
5.6(won by default)
19
Not enough data
5.3(won by default)
19
Not enough data
5.0(won by default)
13
Not enough data
5.3(won by default)
16
Targeting
Not enough data
5.9(won by default)
16
Not enough data
5.7(won by default)
16
Not enough data
5.2(won by default)
14
Not enough data
6.0(won by default)
15
Platform
Not enough data
5.6(won by default)
16
Not enough data
6.4(won by default)
21
Not enough data
7.0(won by default)
23
Not enough data
7.6(won by default)
24
Not enough data
6.2(won by default)
19
Not enough data
6.7(won by default)
23
Not enough data
6.5(won by default)
19
Not enough data
5.6(won by default)
14
Not enough data
7.5(won by default)
23
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
8.5
8
|
Verified
Not enough data
8.5
9
|
Verified
Not enough data
9.6
9
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Internal Use
Not enough data
7.9
7
|
Verified
Not enough data
8.1
7
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
8.1
9
|
Verified
Not enough data
9.2
6
|
Verified
Not enough data
8.3
5
|
Verified
Consumer Intelligence
Not enough data
8.9
12
|
Verified
Not enough data
Feature Not Available
Not enough data
8.1
9
|
Verified
Reporting
Not enough data
Feature Not Available
Not enough data
7.8
6
|
Verified
Not enough data
8.1
12
|
Verified
Media Monitoring
Not enough data
9.0
10
|
Verified
Not enough data
9.2
11
|
Verified
Not enough data
8.8
11
In-House Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.4
18
|
Verified
7.5
6
8.4
20
|
Verified
8.0
10
|
Verified
8.2
17
|
Verified
Not enough data
8.1
18
|
Verified
6.1
6
|
Verified
Campaigns
8.6
19
7.2
9
8.8
19
|
Verified
7.8
9
8.6
18
|
Verified
Not enough data
9.0
16
|
Verified
Not enough data
8.3
18
|
Verified
7.0
9
|
Verified
8.6
17
|
Verified
6.7
5
|
Verified
Engagement
8.1
17
|
Verified
6.9
6
Platform
8.4
20
|
Verified
7.3
8
8.6
20
|
Verified
6.9
8
|
Verified
8.4
19
|
Verified
6.9
6
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
23
|
Verified
Not enough data
8.4
25
|
Verified
Not enough data
8.3
25
|
Verified
Not enough data
8.1
24
|
Verified
Not enough data
8.1
12
Not enough data
8.8
11
|
Verified
Not enough data
Campaign Activity
8.3
25
|
Verified
Not enough data
8.6
25
|
Verified
Not enough data
8.5
24
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
8.7
24
|
Verified
Not enough data
8.5
11
|
Verified
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adobe Campaign and OutboundEngine are categorized as Mobile Marketing and Marketing Automation
Unique Categories
Adobe Campaign is categorized as Marketing Analytics and Customer Journey Analytics
OutboundEngine is categorized as Online Reputation Management, Live Chat, and Social Media Advertising
Reviews
Reviewers' Company Size
Adobe Campaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
OutboundEngine
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.2%
Information Technology and Services
5.8%
Financial Services
4.6%
Computer Software
4.0%
Hospital & Health Care
3.4%
Other
66.1%
Real Estate
56.2%
Insurance
15.0%
Financial Services
7.2%
Marketing and Advertising
6.5%
Online Media
2.0%
Other
13.1%
Alternatives
Discussions
Hardware & Software Requirements for Adobe Campaign?
1 Comment
TC
Windows 10 is needed to run and you can use phones, tablets, and computers.Read more
What is Adobe campaign tool?
1 Comment
SP
Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time...Read more
What is Adobe Campaign standard?
1 Comment
SP
Adobe Campaign Standard or ACS is the Web Version of Adobe Classic or ACCRead more
How do you use OE?
1 Comment
RN
So sorry, just received this..... Answer, it was a costly try that I just had to cancel. The format, content was very nice...... but reports of recipient...Read more
How can I fully leverage Outbound Engine to get quality leads?
1 Comment
BD
Use their multiplatform marketing to get exposure. Track who responds on OBE and reach out to them in a timely fashion. Engage them first by asking for their...Read more
Have you had to pay $99 fee to recieve your domain name at the end of your contract?
1 Comment
Official Response from OutboundEngine
If a customer wants to continue to use the custom domain we include we our service offering, there are two options: 1) Monthly payments of $9.99 or 2)...Read more
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