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Compare Adobe Campaign and MessageGears Platform 
Featured Products
At a Glance
Market Segments
Small-Business (37.3% of reviews)
Mid-Market (55.2% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Adobe Campaign
Star Rating
(343)4.1 out of 5
Market Segments
Small-Business (37.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe CampaignMessageGears Platform
Star Rating
(97)4.1 out of 5
Market Segments
Mid-Market (55.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MessageGears PlatformAdobe Campaign vs MessageGears Platform
When assessing the two solutions, reviewers found MessageGears Platform easier to use, set up, and administer. Reviewers also preferred doing business with MessageGears Platform overall.
- Reviewers felt that Adobe Campaign meets the needs of their business better than MessageGears Platform.
- When comparing quality of ongoing product support, reviewers felt that MessageGears Platform is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of MessageGears Platform over Adobe Campaign.
Pricing
Entry-Level Pricing
Adobe Campaign
No pricing availableMessageGears Platform
No pricing availableFree Trial
Adobe Campaign
No trial information availableMessageGears Platform
No trial information availableRatings
Meets Requirements
8.5
284
8.0
88
Ease of Use
7.4
290
8.0
88
Ease of Setup
6.7
105
6.9
34
Ease of Admin
7.3
99
8.0
36
Quality of Support
7.8
274
9.2
79
Has the product been a good partner in doing business?
7.8
98
9.2
36
Product Direction (% positive)
7.7
280
7.9
85
Features by Category
Email Marketing
8.4
160
|
Verified
Not enough data
8.4
155
|
Verified
9.0
5
|
Verified
8.2
154
|
Verified
8.3
5
8.2
149
|
Verified
Not enough data
Online Marketing
8.3
123
|
Verified
Not enough data
8.1
154
|
Verified
9.3
5
|
Verified
8.1
135
|
Verified
Not enough data
7.9
146
|
Verified
Not enough data
8.1
87
|
Verified
Not enough data
Lead Management
8.1
70
|
Verified
Not enough data
8.2
141
|
Verified
Not enough data
8.1
142
|
Verified
Not enough data
7.9
64
|
Verified
Not enough data
8.2
64
|
Verified
Not enough data
8.4
65
|
Verified
Not enough data
8.0
133
|
Verified
Not enough data
7.9
124
|
Verified
Not enough data
Campaign Management
8.3
148
|
Verified
Not enough data
8.1
130
|
Verified
Not enough data
8.1
128
|
Verified
Not enough data
8.0
109
|
Verified
Not enough data
Social
8.0
77
Not enough data
8.4
122
|
Verified
Not enough data
8.4
124
|
Verified
Not enough data
8.2
75
|
Verified
Not enough data
8.1
113
|
Verified
Not enough data
Reporting & Analytics
8.0
155
|
Verified
8.3
5
|
Verified
8.0
91
|
Verified
Not enough data
7.8
73
|
Verified
Not enough data
8.1
72
|
Verified
Not enough data
8.2
76
|
Verified
Not enough data
Platform
8.2
52
|
Verified
Not enough data
8.1
52
|
Verified
Not enough data
8.0
50
|
Verified
Not enough data
8.0
44
|
Verified
Not enough data
8.3
44
|
Verified
Not enough data
8.0
51
|
Verified
Not enough data
8.1
45
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.9
52
|
Verified
Not enough data
7.6
45
|
Verified
Not enough data
7.1
42
|
Verified
Not enough data
Administration
Not enough data
7.0
21
Not enough data
6.2
13
Not enough data
7.1
20
Not enough data
7.5
19
Not enough data
6.9
22
Not enough data
7.2
22
Integrations
Not enough data
7.7
10
Not enough data
7.9
15
Not enough data
8.0
20
Not enough data
7.9
21
Platform
Not enough data
8.6
15
Not enough data
8.8
13
Not enough data
9.0
16
Not enough data
7.4
22
Not enough data
7.2
16
Not enough data
7.2
25
Not enough data
8.2
18
Not enough data
8.2
28
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
8.8
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Data
8.3
14
|
Verified
Not enough data
8.1
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Additional Functionality
8.6
12
Not enough data
8.2
13
|
Verified
Not enough data
8.3
12
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.4
18
|
Verified
8.0
10
8.4
20
|
Verified
8.1
12
8.2
17
|
Verified
Not enough data
8.1
18
|
Verified
8.0
5
Campaigns
8.6
19
8.6
7
8.8
19
|
Verified
9.5
13
8.6
18
|
Verified
Not enough data
9.0
16
|
Verified
Not enough data
8.3
18
|
Verified
Not enough data
8.6
17
|
Verified
9.0
5
Engagement
8.1
17
|
Verified
Not enough data
Platform
8.4
20
|
Verified
8.5
11
8.6
20
|
Verified
8.8
11
8.4
19
|
Verified
8.3
9
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
23
|
Verified
Not enough data
8.4
25
|
Verified
Not enough data
8.3
25
|
Verified
Not enough data
8.1
24
|
Verified
Not enough data
8.1
12
Not enough data
8.8
11
|
Verified
Not enough data
Campaign Activity
8.3
25
|
Verified
Not enough data
8.6
25
|
Verified
Not enough data
8.5
24
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
8.7
24
|
Verified
Not enough data
8.5
11
|
Verified
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adobe Campaign and MessageGears Platform are categorized as Mobile Marketing and Marketing Automation
Unique Categories
Adobe Campaign is categorized as Marketing Analytics and Customer Journey Analytics
MessageGears Platform is categorized as Reverse ETL, Customer Journey Mapping, Personalization, Personalization Engines, Customer Data Platform (CDP), and Transactional Email
Reviews
Reviewers' Company Size
Adobe Campaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
MessageGears Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.2%
Information Technology and Services
5.8%
Financial Services
4.6%
Computer Software
4.0%
Retail
3.4%
Other
66.1%
Computer Software
21.9%
Marketing and Advertising
10.4%
Information Technology and Services
8.3%
Entertainment
7.3%
Retail
5.2%
Other
46.9%
Alternatives
Discussions
Hardware & Software Requirements for Adobe Campaign?
1 Comment
TC
Windows 10 is needed to run and you can use phones, tablets, and computers.Read more
What is Adobe campaign tool?
1 Comment
SP
Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time...Read more
What is Adobe Campaign standard?
1 Comment
SP
Adobe Campaign Standard or ACS is the Web Version of Adobe Classic or ACCRead more
What makes MessageGears different?
1 Comment
Official Response from MessageGears Platform
MessageGears deploys a hybrid solution, which utilizes both on-premises and cloud components to maximize efficiency and data access. Simply put, it combines...Read more
Is MessageGears geared more towards small businesses or enterprises?
1 Comment
Official Response from MessageGears Platform
MessageGears is an ideal solution for data-savvy marketers looking to utilize more of what they know about their customers. On average, companies utilizing...Read more
Copy issue
1 Comment
EP
Hi Grace! Sorry for the late reply. Are you still experiencing this issue? If so, it might be best to reach out to support. Read more
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