Compare Adobe Campaign and Maropost Marketing Cloud 
Featured Products
At a Glance
Market Segments
Small-Business (37.3% of reviews)
Small-Business (69.8% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Adobe Campaign
Star Rating
(344)4.1 out of 5
Market Segments
Small-Business (37.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe CampaignMaropost Marketing Cloud
Star Rating
(145)4.4 out of 5
Market Segments
Small-Business (69.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansAdobe Campaign vs Maropost Marketing Cloud
When assessing the two solutions, reviewers found Maropost Marketing Cloud easier to use, set up, and administer. Reviewers also preferred doing business with Maropost Marketing Cloud overall.
- Reviewers felt that Maropost Marketing Cloud meets the needs of their business better than Adobe Campaign.
- When comparing quality of ongoing product support, reviewers felt that Maropost Marketing Cloud is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Maropost Marketing Cloud over Adobe Campaign.
Pricing
Entry-Level Pricing
Adobe Campaign
No pricing availableMaropost Marketing Cloud
Essentials
Contact Us
- Segmentation
- Journey Builder
- Dynamic Content
Free Trial
Adobe Campaign
No trial information availableMaropost Marketing Cloud
No trial information availableRatings
Meets Requirements
8.5
284
8.7
115
Ease of Use
7.4
290
8.3
115
Ease of Setup
6.7
105
8.4
58
Ease of Admin
7.3
99
8.8
57
Quality of Support
7.8
274
9.0
113
Has the product been a good partner in doing business?
7.8
98
9.2
59
Product Direction (% positive)
7.7
280
8.7
114
Features by Category
Email Marketing
8.4
160
|
Verified
8.4
57
|
Verified
8.4
155
|
Verified
8.9
58
|
Verified
8.2
154
|
Verified
8.3
59
|
Verified
8.2
149
|
Verified
8.6
48
|
Verified
Online Marketing
8.3
123
|
Verified
7.9
33
|
Verified
8.1
154
|
Verified
7.8
40
|
Verified
8.1
135
|
Verified
7.8
47
|
Verified
7.9
146
|
Verified
8.5
45
|
Verified
8.1
87
|
Verified
8.3
32
|
Verified
Lead Management
8.1
70
|
Verified
8.3
32
8.2
141
|
Verified
8.1
38
|
Verified
8.1
142
|
Verified
8.6
49
|
Verified
7.9
64
|
Verified
8.1
25
|
Verified
8.2
64
|
Verified
8.0
28
|
Verified
8.4
65
|
Verified
7.7
28
8.0
133
|
Verified
8.2
27
|
Verified
7.9
124
|
Verified
8.1
33
|
Verified
Campaign Management
8.3
148
|
Verified
8.4
34
8.1
130
|
Verified
8.3
25
8.1
128
|
Verified
8.4
22
8.0
109
|
Verified
8.5
20
Social
8.0
77
Feature Not Available
8.4
122
|
Verified
Feature Not Available
8.4
124
|
Verified
Feature Not Available
8.2
75
|
Verified
Feature Not Available
8.1
113
|
Verified
Feature Not Available
Reporting & Analytics
8.0
155
|
Verified
8.1
54
|
Verified
8.0
91
|
Verified
7.7
37
|
Verified
7.8
73
|
Verified
7.6
24
|
Verified
8.1
72
|
Verified
7.7
25
|
Verified
8.2
76
|
Verified
8.1
20
Platform
8.2
52
|
Verified
8.5
30
|
Verified
8.1
52
|
Verified
8.5
28
|
Verified
8.0
50
|
Verified
8.8
29
|
Verified
8.0
44
|
Verified
8.7
19
8.3
44
|
Verified
8.3
22
|
Verified
8.0
51
|
Verified
8.9
29
|
Verified
8.1
45
|
Verified
8.8
20
|
Verified
Agentic AI - Marketing Automation
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Integration
7.9
52
|
Verified
8.6
26
|
Verified
7.6
45
|
Verified
8.4
29
|
Verified
7.1
42
|
Verified
8.4
21
|
Verified
Administration
Not enough data
9.4
6
Not enough data
9.7
5
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
9.7
5
Not enough data
9.4
6
Integrations
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.7
6
Platform
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.3
5
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Not enough data
9.7
5
Not enough data
9.7
6
Visitor Behavior
Not enough data
8.2
10
|
Verified
Not enough data
7.7
11
|
Verified
Not enough data
7.6
7
Templates
Not enough data
8.0
10
Not enough data
8.2
12
Not enough data
8.5
12
Personalization
Not enough data
7.8
10
|
Verified
Not enough data
8.3
11
|
Verified
Not enough data
6.9
8
|
Verified
Not enough data
Feature Not Available
Not enough data
7.4
9
|
Verified
Not enough data
8.1
9
|
Verified
Not enough data
8.5
14
|
Verified
Not enough data
8.9
12
|
Verified
Multichannel
Not enough data
8.7
9
|
Verified
Not enough data
9.5
13
|
Verified
Not enough data
7.1
8
|
Verified
Administration
Not enough data
8.6
13
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
8.1
13
|
Verified
Not enough data
8.3
13
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Feature Not Available
Templates
Not enough data
8.2
19
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
7.9
7
Edit
Not enough data
8.8
15
Not enough data
8.4
24
|
Verified
Not enough data
8.6
22
|
Verified
Logistics
Not enough data
7.9
24
|
Verified
Not enough data
7.9
22
|
Verified
Not enough data
8.3
22
Not enough data
7.5
6
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Basics
8.8
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Data
8.3
14
|
Verified
Not enough data
8.1
12
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
Platform Additional Functionality
8.6
12
Not enough data
8.2
13
|
Verified
Not enough data
8.3
12
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analysis
8.4
18
|
Verified
Not enough data
8.4
20
|
Verified
Not enough data
8.2
17
|
Verified
Not enough data
8.1
18
|
Verified
Not enough data
Campaigns
8.6
19
Not enough data
8.8
19
|
Verified
Not enough data
8.6
18
|
Verified
Not enough data
9.0
16
|
Verified
Not enough data
8.3
18
|
Verified
Not enough data
8.6
17
|
Verified
Not enough data
Engagement
8.1
17
|
Verified
Not enough data
Platform
8.4
20
|
Verified
Not enough data
8.6
20
|
Verified
Not enough data
8.4
19
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
23
|
Verified
8.6
21
|
Verified
8.4
25
|
Verified
8.7
22
|
Verified
8.3
25
|
Verified
8.3
21
|
Verified
8.1
24
|
Verified
8.4
20
|
Verified
8.1
12
Feature Not Available
8.8
11
|
Verified
Feature Not Available
Campaign Activity
8.3
25
|
Verified
8.5
23
|
Verified
8.6
25
|
Verified
8.5
25
|
Verified
8.5
24
|
Verified
8.5
21
|
Verified
8.5
25
|
Verified
8.2
18
|
Verified
8.7
24
|
Verified
8.9
22
|
Verified
8.5
11
|
Verified
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Adobe Campaign and Maropost Marketing Cloud are categorized as Marketing Analytics and Marketing Automation
Unique Categories
Adobe Campaign is categorized as Mobile Marketing and Customer Journey Analytics
Maropost Marketing Cloud is categorized as Email Template Builder, Personalization, E-Commerce Personalization, SMS Marketing, and Transactional Email
Reviews
Reviewers' Company Size
Adobe Campaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Maropost Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.2%
Information Technology and Services
5.8%
Financial Services
4.6%
Computer Software
4.0%
Retail
3.4%
Other
66.1%
Marketing and Advertising
25.5%
Health, Wellness and Fitness
16.1%
Retail
5.8%
Online Media
5.1%
Internet
5.1%
Other
42.3%
Alternatives
Discussions
Hardware & Software Requirements for Adobe Campaign?
1 Comment
TC
Windows 10 is needed to run and you can use phones, tablets, and computers.Read more
What is Adobe campaign tool?
1 Comment
SP
Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time...Read more
What is Adobe Campaign standard?
1 Comment
SP
Adobe Campaign Standard or ACS is the Web Version of Adobe Classic or ACCRead more
What is pricing?
1 Comment
RP
Hey Melodie,
Please email me at ross@maropost.com as i would need to know more in terms of volume etc... to provide a quote.
Cheers,
Ross AndrewRead more
What is Maropost Marketing Cloud used for?
1 Comment
Official Response from Maropost Marketing Cloud
Maropost Marketing Cloud is a powerful tool for managing email, SMS, and social media campaigns. It helps you segment your audience, personalize messages,...Read more
Maropost Marketing Cloud has no more discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
