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Compare Adobe Analytics and Simple Analytics 
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At a Glance
Market Segments
Enterprise (43.6% of reviews)
Small-Business (80.0% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Adobe Analytics
Star Rating
(1,126)4.2 out of 5
Market Segments
Enterprise (43.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe AnalyticsSimple Analytics
Star Rating
(20)4.4 out of 5
Market Segments
Small-Business (80.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Simple AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Adobe Analytics offers robust Custom Reports and Dashboards capabilities, but reviewers mention that Simple Analytics excels with its user-friendly interface, making it easier to create and customize reports.
- Reviewers mention that Adobe Analytics has a strong Real-Time Reporting feature, scoring 8.2, but users on G2 highlight that Simple Analytics significantly outperforms with a score of 9.5, providing instant insights that are crucial for timely decision-making.
- Users say that Adobe Analytics provides comprehensive Segmentation tools, but reviewers report that Simple Analytics offers a more intuitive approach, making it easier for small businesses to segment their audience effectively.
- Reviewers mention that while Adobe Analytics has solid API / Integrations capabilities, scoring 8.0, users on G2 praise Simple Analytics for its seamless integration with various platforms, achieving a higher score of 9.2.
- Users report that Adobe Analytics has a decent Quality of Support rating of 7.7, but reviewers mention that Simple Analytics shines with a score of 9.1, indicating a more responsive and helpful support team.
- G2 users highlight that Adobe Analytics has a strong focus on Sessions - Digital Analytics with a score of 8.6, but users say that Simple Analytics provides a more straightforward approach to tracking sessions, resulting in a higher score of 9.0.
Pricing
Entry-Level Pricing
Adobe Analytics
No pricing availableSimple Analytics
No pricing availableFree Trial
Adobe Analytics
No trial information availableSimple Analytics
No trial information availableRatings
Meets Requirements
8.6
881
9.3
14
Ease of Use
7.5
937
9.5
14
Ease of Setup
7.2
376
Not enough data
Ease of Admin
7.6
279
Not enough data
Quality of Support
7.8
807
9.2
14
Has the product been a good partner in doing business?
8.0
279
Not enough data
Product Direction (% positive)
7.6
842
8.9
11
Features by Category
Metrics
8.6
604
8.9
11
8.4
598
8.9
11
8.4
605
9.1
11
8.4
578
9.0
10
8.4
564
8.9
9
8.1
542
8.8
11
8.1
562
8.9
11
8.5
568
8.8
10
8.2
533
9.4
8
Reporting
8.3
593
9.5
11
8.3
580
9.2
11
8.1
554
9.2
10
8.4
573
8.7
10
8.1
512
8.9
11
8.0
496
9.2
10
8.5
595
9.3
10
Other
8.4
553
9.1
11
8.3
531
9.2
10
8.1
499
9.2
10
8.5
548
9.2
11
8.4
475
8.8
10
8.0
434
8.7
10
8.2
459
9.1
11
Agentic AI - Digital Analytics
8.5
40
Not enough data
8.8
40
Not enough data
8.6
40
Not enough data
8.7
40
Not enough data
Administration
8.1
454
9.1
11
8.2
444
9.0
10
8.4
550
8.7
10
8.4
531
8.9
11
User Identification
8.3
205
Not enough data
8.6
209
Not enough data
8.5
202
Not enough data
Tracking & Reporting
8.7
205
Not enough data
8.4
211
Not enough data
8.4
207
Not enough data
8.7
220
Not enough data
8.5
212
Not enough data
8.6
204
Not enough data
Metrics
9.0
80
Not enough data
8.7
80
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Audiences
9.2
24
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
24
Not enough data
Data Analysis
Feature Not Available
Not enough data
9.5
24
Not enough data
9.3
24
Not enough data
9.2
24
Not enough data
Administration
9.4
24
Not enough data
8.9
24
Not enough data
9.1
24
Not enough data
Agentic AI - Audience Intelligence Platforms
9.2
22
Not enough data
9.2
22
Not enough data
9.2
22
Not enough data
9.3
22
Not enough data
Statistical Tool
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Data Analysis
9.2
67
Not enough data
8.9
65
Not enough data
Decision Making
Feature Not Available
Not enough data
9.0
66
Not enough data
9.0
67
Not enough data
9.0
64
Not enough data
Generative AI
8.8
39
Not enough data
9.1
39
Not enough data
Metrics
9.0
80
Not enough data
8.7
80
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Adobe Analytics and Simple Analytics are categorized as Digital Analytics
Unique Categories
Adobe Analytics is categorized as Predictive Analytics, Mobile App Analytics, and Audience Intelligence Platforms
Simple Analytics has no unique categories
Reviews
Reviewers' Company Size
Adobe Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Simple Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.3%
Information Technology and Services
7.9%
Financial Services
5.6%
Retail
5.2%
Computer Software
5.2%
Other
62.8%
Marketing and Advertising
20.0%
Information Technology and Services
20.0%
Non-Profit Organization Management
10.0%
Human Resources
5.0%
Health, Wellness and Fitness
5.0%
Other
40.0%
Discussions
What is Adobe Analytics used for?
2 Comments
KS
Adobe Analytics is used for analysis website performance, user behaviour tracking and real time analytics for the website.Read more
What else are you using adobe analytics for?
1 Comment
TS
Adobe analytics provides data on how our websites are performing, what site visitors do on the page(s), and how our marketing channels are performing. In...Read more
Simple Analytics has no more discussions with answers
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