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Compare Adobe Analytics, Quantcast Measure, and Google Analytics

Pricing

 
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Adobe Analytics
Free Trial Unavailable
Quantcast Measure
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Free Trial Unavailable
Google Analytics
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Ratings

Meets Requirements
Meets Requirements
8.4
7.3
9.0
Ease of Use
Ease of Use
7.0
8.1
7.6
Ease of Setup
Ease of Setup
6.4
8.8
7.8
Ease of Admin
Ease of Admin
7.2
7.9
8.1
Quality of Support
Quality of Support
7.5
8.3
7.3
Ease of Doing Business With
Ease of Doing Business With
7.6
8.8
8.2
Product Direction (% positive)
Product Direction (% positive)
6.9
6.1
8.4
Meets Requirements
Adobe Analytics
8.4
Quantcast Measure
7.3
Google Analytics
9.0
Ease of Use
Adobe Analytics
7.0
Quantcast Measure
8.1
Google Analytics
7.6
Ease of Setup
Adobe Analytics
6.4
Quantcast Measure
8.8
Google Analytics
7.8
Ease of Admin
Adobe Analytics
7.2
Quantcast Measure
7.9
Google Analytics
8.1
Quality of Support
Adobe Analytics
7.5
Quantcast Measure
8.3
Google Analytics
7.3
Ease of Doing Business With
Adobe Analytics
7.6
Quantcast Measure
8.8
Google Analytics
8.2
Product Direction (% positive)
Adobe Analytics
6.9
Quantcast Measure
6.1
Google Analytics
8.4

Features

Metrics
Sessions - Digital Analytics
Adobe Analytics
8.5
Quantcast Measure
7.8
Google Analytics
9.0
Engagement
Adobe Analytics
8.3
Quantcast Measure
7.2
Google Analytics
8.7
Entry and Exit Pages
Adobe Analytics
8.4
Quantcast Measure
7.1
Google Analytics
8.7
Standard Event Tracking
Adobe Analytics
8.3
Quantcast Measure
8.2
Google Analytics
8.5
Custom Event Tracking
Adobe Analytics
8.4
Quantcast Measure
7.1
Google Analytics
8.3
Retention
Adobe Analytics
7.9
Quantcast Measure
7.6
Google Analytics
8.3
Return
Adobe Analytics
7.9
Quantcast Measure
7.4
Google Analytics
8.4
Conversions
Adobe Analytics
8.4
Quantcast Measure
7.4
Google Analytics
8.5
Funnels
Adobe Analytics
8.1
Quantcast Measure
7.0
Google Analytics
8.1
Reporting
Real-Time Reporting
Adobe Analytics
8.1
Quantcast Measure
5.6
Google Analytics
8.7
Trending
Adobe Analytics
8.2
Quantcast Measure
7.5
Google Analytics
8.5
Retroactive Reporting
Adobe Analytics
8.0
Quantcast Measure
7.3
Google Analytics
8.2
Segmentation
Adobe Analytics
8.3
Quantcast Measure
7.9
Google Analytics
8.3
Mobile Reporting
Adobe Analytics
7.9
Quantcast Measure
7.3
Google Analytics
8.5
Unification Across Devices
Adobe Analytics
7.7
Quantcast Measure
7.1
Google Analytics
8.2
Custom Reports and Dashboards
Adobe Analytics
8.3
Quantcast Measure
6.9
Google Analytics
8.5
Other
User Data
Adobe Analytics
8.3
Quantcast Measure
8.0
Google Analytics
8.4
Site Search Reporting
Adobe Analytics
8.2
Quantcast Measure
8.2
Google Analytics
8.5
Load Time Monitoring
Adobe Analytics
7.8
Quantcast Measure
7.4
Google Analytics
8.3
Campaign Tracking
Adobe Analytics
8.4
Quantcast Measure
7.8
Google Analytics
8.7
E-Commerce
Adobe Analytics
8.3
Quantcast Measure
7.3
Google Analytics
8.4
Promotional Messages
Adobe Analytics
7.9
Quantcast Measure
6.4
Google Analytics
8.0
Administration Alerts
Adobe Analytics
8.0
Quantcast Measure
7.2
Google Analytics
8.2
Administration
Performance and Reliability
Adobe Analytics
8.2
Quantcast Measure
7.7
Google Analytics
8.9
User, Role, and Access Management
Adobe Analytics
8.3
Quantcast Measure
7.6
Google Analytics
8.9
API / Integrations
Adobe Analytics
7.8
Quantcast Measure
7.4
Google Analytics
8.4
QA Testing
Adobe Analytics
8.0
Quantcast Measure
7.5
Google Analytics
8.1

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
26.6%
33.3%
60.5%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
27.9%
44.4%
27.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
45.5%
22.2%
11.9%
Adobe Analytics
Small-Business
26.6%
Mid-Market
27.9%
Enterprise
45.5%
Quantcast Measure
Small-Business
33.3%
Mid-Market
44.4%
Enterprise
22.2%
Google Analytics
Small-Business
60.5%
Mid-Market
27.6%
Enterprise
11.9%

Reviewers' Industry

 
Marketing and Advertising
14.6%
Marketing and Advertising
25.5%
Marketing and Advertising
22.1%
 
Retail
6.0%
Computer Hardware
9.8%
Information Technology and Services
6.8%
 
Financial Services
5.2%
Internet
7.8%
Computer Software
6.8%
 
Information Technology and Services
5.1%
Information Technology and Services
5.9%
Internet
6.1%
 
Internet
4.0%
Financial Services
5.9%
Higher Education
3.0%
 
Other
65.1%
Other
45.1%
Other
55.3%
Adobe Analytics
Marketing and Advertising
14.6%
Retail
6.0%
Financial Services
5.2%
Information Technology and Services
5.1%
Internet
4.0%
Other
65.1%
Quantcast Measure
Marketing and Advertising
25.5%
Computer Hardware
9.8%
Internet
7.8%
Information Technology and Services
5.9%
Financial Services
5.9%
Other
45.1%
Google Analytics
Marketing and Advertising
22.1%
Information Technology and Services
6.8%
Computer Software
6.8%
Internet
6.1%
Higher Education
3.0%
Other
55.3%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Valerie M. R.
Industry Analyst / Tech Writer in Information Services

If you need rich insight into the depth of visitor engagement, demographics and other data for your site or others, this is a very handy tool for any one charged with digital marketing or PR outreach. You can also quickly vet the veracity of those monthly...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Banking

The price. If it could be offered at a significant discount because Google's free Analytics tool provides many of the same features, it'd be helpful.

Bruce S.
Agency in Internet

1. It's annoying that sometimes Quantcast, Alexa, and Compete data conflict with each other, and other times they're aligned. It's difficult to figure out if you can rely on any of them. Unless you get the very expensive level of access you are limited...

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

 
Adobe Analytics
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Most Helpful Critical Review
G2 User in Banking

The price. If it could be offered at a significant discount because Google's free Analytics tool provides many of the same features, it'd be helpful.

Quantcast Measure
Most Helpful Favorable Review
Valerie M. R.
Industry Analyst / Tech Writer in Information Services

If you need rich insight into the depth of visitor engagement, demographics and other data for your site or others, this is a very handy tool for any one charged with digital marketing or PR outreach. You can also quickly vet the veracity of those monthly...

Most Helpful Critical Review
Bruce S.
Agency in Internet

1. It's annoying that sometimes Quantcast, Alexa, and Compete data conflict with each other, and other times they're aligned. It's difficult to figure out if you can rely on any of them. Unless you get the very expensive level of access you are limited...

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Screenshots

 
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Quantcast Measure
Google Analytics

Videos

 

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

No videos providedNo videos provided
Adobe Analytics

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

Quantcast Measure
No videos provided
Google Analytics
No videos provided

Downloads

 No downloads providedNo downloads provided
Quantcast Measure
No downloads provided
Google Analytics
No downloads provided
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