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At a Glance
Market Segments
Enterprise (43.6% of reviews)
Small-Business (68.0% of reviews)
Entry-Level Pricing
No pricing available
Free 500 Sessions Per Month
Adobe Analytics
Star Rating
(1,123)4.1 out of 5
Market Segments
Enterprise (43.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Adobe AnalyticsMouseflow
Star Rating
(689)4.6 out of 5
Market Segments
Small-Business (68.0% of reviews)
Entry-Level Pricing
Free 500 Sessions Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Adobe Analytics excels in its custom event tracking capabilities, scoring 8.6, which allows for detailed insights into user interactions. In contrast, Mouseflow's custom event tracking received a lower score of 7.8, indicating that users may find it less robust for tracking specific user actions.
- Reviewers mention that Mouseflow shines in session replays, with a score of 8.9, providing a clear view of user behavior on the site. Adobe Analytics, while strong in many areas, does not focus on session replays, which may limit its usability for teams looking to analyze user sessions in detail.
- G2 users highlight that Mouseflow's heat maps feature is particularly effective, scoring a perfect 9.0, which helps visualize user engagement on web pages. Adobe Analytics, while offering various analytics tools, does not provide a comparable heat mapping feature, which could be a drawback for users needing visual engagement data.
- Users on G2 report that Adobe Analytics has a more complex setup process, scoring only 6.9 for ease of setup, which can be a barrier for smaller businesses. In contrast, Mouseflow's ease of setup score of 9.0 suggests a more user-friendly onboarding experience, making it more accessible for small to medium-sized enterprises.
- Reviewers mention that Adobe Analytics provides strong predictive analytics capabilities, scoring 7.6, which can help businesses forecast trends. However, Mouseflow's predictive analytics score of 7.3 indicates that it may not offer the same level of insight, which could be a consideration for data-driven organizations.
- Users say that the quality of support for Mouseflow is notably high, with a score of 9.0, indicating responsive and helpful customer service. Adobe Analytics, while also providing support, scored lower at 7.7, suggesting that users may experience longer response times or less effective assistance.
Pricing
Entry-Level Pricing
Adobe Analytics
No pricing availableMouseflow
Free Forever
Free
500 Sessions Per Month
Start spotting friction and drop-offs on limited traffic.
- 1 website project
- 1 conversion funnel analytics
- 1 month data retention
Free Trial
Adobe Analytics
No trial information availableMouseflow
Free Trial is available
Ratings
Meets Requirements
8.6
878
8.8
515
Ease of Use
7.5
934
8.8
524
Ease of Setup
7.2
373
9.0
340
Ease of Admin
7.6
279
9.0
281
Quality of Support
7.8
804
9.0
407
Has the product been a good partner in doing business?
8.0
279
8.9
252
Product Direction (% positive)
7.6
839
8.6
467
Features by Category
Metrics
8.6
601
8.5
169
8.4
595
8.4
169
8.4
602
8.4
178
8.4
575
8.4
171
8.4
561
7.9
157
8.1
539
7.8
144
8.1
559
7.7
144
8.5
565
8.2
159
8.2
530
7.9
159
Reporting
8.3
590
Feature Not Available
8.3
577
7.7
147
8.1
551
Feature Not Available
8.4
570
7.5
146
8.1
509
7.7
154
8.0
493
7.7
141
8.5
592
8.0
157
Other
8.4
550
Feature Not Available
8.3
528
Feature Not Available
8.0
496
Feature Not Available
8.5
545
7.7
136
8.4
472
Feature Not Available
8.0
431
7.0
123
8.2
456
Feature Not Available
Agentic AI - Digital Analytics
8.5
37
Not enough data
8.7
37
Not enough data
8.6
37
Not enough data
8.6
37
Not enough data
Administration
8.1
451
7.5
116
8.2
441
7.6
118
8.4
547
8.1
145
8.4
528
8.3
137
User Identification
8.3
202
Not enough data
8.6
206
Not enough data
8.5
199
Not enough data
Tracking & Reporting
8.7
202
Not enough data
8.3
208
Not enough data
8.4
204
Not enough data
8.7
217
Not enough data
8.5
209
Not enough data
8.5
201
Not enough data
Metrics
8.9
77
Not enough data
8.6
77
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
User Behavior
Not enough data
8.7
233
|
Verified
Not enough data
8.7
231
|
Verified
Not enough data
7.9
217
|
Verified
A/B Testing
Not enough data
7.7
176
|
Verified
Not enough data
6.8
139
|
Verified
Not enough data
8.0
183
|
Verified
Not enough data
7.4
142
|
Verified
Visitor Information
Not enough data
7.9
193
|
Verified
Not enough data
7.8
175
|
Verified
Agentic AI - Session Replay
Not enough data
7.8
6
Product Analytics
Not enough data
7.3
60
Not enough data
7.9
65
Not enough data
7.4
64
Not enough data
8.0
67
Not enough data
7.9
53
Not enough data
7.3
54
Not enough data
7.7
52
Not enough data
7.3
55
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.3
87
Not enough data
8.4
99
Not enough data
8.3
88
Not enough data
7.8
80
Not enough data
7.8
80
Not enough data
Feature Not Available
Administration
Not enough data
7.8
74
Not enough data
7.2
75
Not enough data
7.6
78
Generative AI
Not enough data
6.5
43
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
7.6
11
Not enough data
7.4
11
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
7.8
10
Agentic AI - Customer Journey Mapping
Not enough data
8.7
5
Audiences
9.1
21
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1
21
Not enough data
Data Analysis
Feature Not Available
Not enough data
9.4
21
Not enough data
9.2
21
Not enough data
9.2
21
Not enough data
Administration
9.4
21
Not enough data
8.8
21
Not enough data
9.1
21
Not enough data
Agentic AI - Audience Intelligence Platforms
9.2
19
Not enough data
9.1
19
Not enough data
9.1
19
Not enough data
9.4
19
Not enough data
Generative AI
Not enough data
6.3
10
Not enough data
6.7
10
Survey Management
Not enough data
7.6
21
Not enough data
7.6
22
Not enough data
8.0
23
Not enough data
8.1
23
Process Management
Not enough data
7.9
22
Not enough data
7.9
21
Not enough data
8.7
22
Not enough data
Feature Not Available
System Management
Not enough data
8.7
20
Not enough data
Feature Not Available
Agentic AI - Heatmap Tools
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.3
6
Not enough data
7.2
6
Not enough data
7.5
6
Not enough data
8.6
6
Analysis
Not enough data
8.2
226
Not enough data
8.0
201
Not enough data
8.3
221
Not enough data
8.2
210
Not enough data
8.4
231
Reporting
Not enough data
9.1
260
Not enough data
8.9
260
Not enough data
8.7
239
Not enough data
8.1
208
Statistical Tool
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Data Analysis
9.1
64
Not enough data
8.9
62
Not enough data
Decision Making
Feature Not Available
Not enough data
8.9
63
Not enough data
9.0
64
Not enough data
9.0
61
Not enough data
Generative AI
8.8
36
Not enough data
9.0
36
Not enough data
Marketing Operations
Not enough data
6.9
73
Not enough data
8.0
81
Not enough data
7.9
82
Not enough data
8.1
77
Not enough data
7.0
69
Not enough data
Feature Not Available
Campaign Activity
Not enough data
7.8
83
Not enough data
8.2
92
Not enough data
7.4
76
Not enough data
7.5
75
Not enough data
7.5
74
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Metrics
8.9
77
Not enough data
8.6
77
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Adobe Analytics and Mouseflow are categorized as Digital Analytics
Unique Categories
Adobe Analytics is categorized as Predictive Analytics, Mobile App Analytics, and Audience Intelligence Platforms
Mouseflow is categorized as E-Commerce Analytics, Product Analytics, Session Replay, Heatmap Tools, Marketing Analytics, Enterprise Feedback Management, and Customer Journey Mapping
Reviews
Reviewers' Company Size
Adobe Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mouseflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.3%
Information Technology and Services
7.9%
Financial Services
5.6%
Retail
5.3%
Computer Software
5.2%
Other
62.7%
Marketing and Advertising
10.4%
Computer Software
7.4%
Retail
5.1%
Information Technology and Services
4.8%
Health, Wellness and Fitness
3.9%
Other
68.3%
Discussions
What is Adobe Analytics used for?
2 Comments
KS
Adobe Analytics is used for analysis website performance, user behaviour tracking and real time analytics for the website.Read more
What else are you using adobe analytics for?
1 Comment
TS
Adobe analytics provides data on how our websites are performing, what site visitors do on the page(s), and how our marketing channels are performing. In...Read more
What is Mouseflow used for?
2 Comments
JM
Mouse flow is a behavioural analytic solution to help identify and work out friction on your web pages. Read more
Why the amount of recordings is the same as heatmaps? And why the credits are too low?
1 Comment
Official Response from Mouseflow
Hi Rocio, there seems to be some confusion. For $49/mo Crazy Egg offers 500 recordings and 75,000 page views. On a cheaper plan (29$/mo) Mouseflow offers...Read more
What do you mean by a session?
1 Comment
AA
Hi Aishwarya! Mouseflow records full visitor sessions, which is a complete recording of a visitor’s full journey on your website. No matter if the visitor...Read more
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