Users report that Adobe Analytics excels in its Custom Event Tracking capabilities, with a score of 8.6, allowing for detailed tracking of user interactions. In contrast, Flurry Analytics shines with a higher score of 9.4 in the same area, indicating a more user-friendly approach to setting up custom events.
Reviewers mention that Adobe Analytics provides robust Real-Time Insights with a score of 8.3, which is beneficial for immediate decision-making. However, Flurry Analytics outperforms in this category with a score of 9.4, suggesting that users find it easier to access and interpret real-time data.
G2 users highlight that Adobe Analytics offers strong Data Visualizations with a score of 8.7, making it easier to present data in a visually appealing manner. Flurry Analytics, while still effective, has a slightly lower score in this area, indicating that users may find Adobe's visual tools more comprehensive.
Reviewers say that Adobe Analytics has a solid Segmentation feature with a score of 8.4, allowing for detailed audience analysis. Flurry Analytics, however, received a lower score of 8.1, suggesting that users may find Adobe's segmentation tools more powerful and versatile.
Users on G2 report that Adobe Analytics has a higher score of 8.0 for Mobile Reporting, which is crucial for businesses focusing on mobile analytics. Flurry Analytics, while still effective, has a score of 8.0, indicating that both platforms are competitive but Adobe may offer a slight edge in mobile-focused reporting features.
Users report that Adobe Analytics has a better overall Quality of Support with a score of 7.7, which is essential for troubleshooting and assistance. Flurry Analytics, with a score of 8.2, shows that it also provides good support, but Adobe's users may feel they have more comprehensive resources available.
Adobe Analytics is used for analysis website performance, user behaviour tracking and real time analytics for the website.Read more
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Adobe analytics provides data on how our websites are performing, what site visitors do on the page(s), and how our marketing channels are performing. In...Read more
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