Compare Adjust and Airbridge 
At a Glance
Market Segments
Mid-Market (49.7% of reviews)
Small-Business (60.7% of reviews)
Entry-Level Pricing
Free 1500 Attributions Per Month
$0.05 1 Attributed Install
Adjust
Star Rating
(612)4.6 out of 5
Market Segments
Mid-Market (49.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1500 Attributions Per Month
Browse all 3 pricing plansAirbridge
Star Rating
(29)4.7 out of 5
Market Segments
Small-Business (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.05 1 Attributed Install
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Adjust excels in providing comprehensive support, with users highlighting the team's responsiveness and practical assistance during both setup and ongoing use. This level of support is often noted as a key differentiator compared to Airbridge.
- Users say that Adjust's data accuracy and depth are significant advantages, allowing for confident budget allocation decisions. Reviewers appreciate the platform's ability to track user journeys from installs to in-app events, which enhances their understanding of campaign performance.
- According to verified reviews, Airbridge stands out for its competitive pricing and ease of integration, making it an attractive option for small businesses. Users have praised the platform for its reliable data collection and the seamless experience provided by the customer success team.
- Reviewers mention that while Airbridge offers high scores in ease of use and setup, Adjust's overall user satisfaction is higher, reflecting a more robust feature set and better long-term value for mid-market users.
- Users highlight that Adjust's customizable reporting features allow for detailed performance tracking across various acquisition channels, which is crucial for marketers looking to optimize their strategies. In contrast, Airbridge users appreciate the simplicity of its dashboard for daily performance checks.
- G2 reviewers note that while both platforms provide valuable insights, Adjust's higher G2 Score indicates a stronger overall user experience, particularly in mobile app optimization and analytics, which are critical for businesses focused on growth and user engagement.
Pricing
Entry-Level Pricing
Adjust
Base
Free
1500 Attributions Per Month
For growing, independent developers. Get started for free with email support and up to 1,500 monthly attributions.
- Click and impression-based attribution and reattribution
- Unlimited organic installs, impressions, and clicks
- Comprehensive iOS 14.5+ measurement solutions
Airbridge
Core Plan
$0.05
1 Attributed Install
Airbridge Core Plan is a free-to-start, self-serve attribution plan for small and growing subscription apps, built to help teams measure Google, Meta, Apple, and TikTok performance and see which campaigns actually drive subscriptions, revenue, funnel, and retention.
- Google, Meta, Apple, TikTok attribution
- 25+ standard subscription events
- Revenue, Funnel & Retention reports
Free Trial
Adjust
Free Trial is available
Airbridge
Free Trial is available
Ratings
Meets Requirements
8.9
458
9.2
20
Ease of Use
8.8
487
9.2
21
Ease of Setup
8.7
436
9.2
18
Ease of Admin
8.7
241
9.4
8
Quality of Support
9.0
451
9.5
20
Has the product been a good partner in doing business?
9.1
244
9.6
8
Product Direction (% positive)
8.9
426
9.3
17
Features by Category
Metrics
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
9.4
8
Not enough data
9.6
8
Reporting
Not enough data
9.6
8
Not enough data
9.4
8
Not enough data
9.5
7
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
9.0
8
Not enough data
9.2
8
Other
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
8.5
8
Not enough data
9.2
8
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.8
7
Not enough data
9.0
7
Not enough data
9.0
7
Not enough data
9.3
7
User Identification
7.8
182
Not enough data
8.0
183
Not enough data
8.2
182
Not enough data
Tracking & Reporting
8.9
210
Not enough data
8.3
205
Not enough data
9.1
220
Not enough data
8.8
227
Not enough data
8.1
187
Not enough data
8.2
183
Not enough data
Metrics
8.7
207
Not enough data
8.0
183
Not enough data
8.7
206
Not enough data
8.5
179
Not enough data
9.1
211
Not enough data
Optimization
8.0
39
Not enough data
7.8
39
Not enough data
8.2
39
Not enough data
8.2
38
Not enough data
8.4
38
Not enough data
8.0
38
Not enough data
8.2
39
Not enough data
Reporting & Alerts
8.5
41
Not enough data
8.6
41
Not enough data
8.2
36
Not enough data
8.3
36
Not enough data
Competition Monitoring
8.1
36
Not enough data
8.2
37
Not enough data
8.2
38
Not enough data
8.5
37
Not enough data
Platform Additional Functionality
8.6
39
Not enough data
8.1
36
Not enough data
8.2
37
Not enough data
Agentic AI - App Store Optimization
8.3
27
Not enough data
8.5
27
Not enough data
8.7
27
Not enough data
8.6
27
Not enough data
8.9
28
Not enough data
Trading
7.3
77
Not enough data
6.9
77
Not enough data
8.8
86
Not enough data
Threat Detection
7.6
77
Not enough data
8.1
84
Not enough data
8.1
78
Not enough data
7.9
78
Not enough data
Blocking
7.4
78
Not enough data
8.1
80
Not enough data
7.4
74
Not enough data
Agentic AI - Click Fraud
6.8
62
Not enough data
6.7
62
Not enough data
6.7
62
Not enough data
6.7
62
Not enough data
7.0
64
Not enough data
Platform Basics
8.9
202
8.7
9
8.7
199
8.5
9
8.3
178
8.3
8
8.4
195
8.7
9
8.4
212
9.2
8
7.9
171
Feature Not Available
Platform Data
8.0
182
9.2
8
8.6
191
9.2
8
8.9
298
9.2
8
8.6
225
9.4
8
8.5
201
9.1
9
8.4
193
9.0
8
Agentic AI - Value Selling Tools
6.5
128
Not enough data
7.4
145
Not enough data
6.9
127
Not enough data
6.8
124
Not enough data
6.9
125
Not enough data
7.1
128
Not enough data
Analysis
Not enough data
9.1
9
Not enough data
9.1
9
Not enough data
8.9
9
Not enough data
9.2
8
Campaigns
Not enough data
8.5
8
Not enough data
7.4
7
Not enough data
6.0
7
Not enough data
6.0
7
Not enough data
6.0
7
Not enough data
8.1
8
Engagement
Not enough data
6.2
7
Platform
Not enough data
7.3
8
Not enough data
8.8
8
Not enough data
7.7
8
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.8
12
Not enough data
9.2
12
Not enough data
8.9
11
Not enough data
9.0
12
Not enough data
7.7
11
Not enough data
7.1
11
Campaign Activity
Not enough data
8.6
11
Not enough data
9.4
11
Not enough data
9.2
10
Not enough data
9.3
12
Not enough data
8.0
10
Not enough data
8.0
10
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Business Continuity Management
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
8.7
207
Not enough data
8.0
183
Not enough data
8.7
206
Not enough data
8.5
179
Not enough data
9.1
211
Not enough data
Variation Testing
7.3
210
Not enough data
6.9
198
Not enough data
8.3
214
Not enough data
7.9
216
Not enough data
8.0
209
Not enough data
7.4
201
Not enough data
Reporting
8.7
219
Not enough data
9.1
242
Not enough data
Personalization
8.1
213
Not enough data
8.1
215
Not enough data
8.4
205
Not enough data
Administration
8.6
228
Not enough data
8.0
211
Not enough data
8.7
232
Not enough data
9.0
224
Not enough data
Categories
Categories
Shared Categories
Adjust and Airbridge are categorized as Mobile Attribution, Mobile App Analytics, Mobile App Optimization, and Click Fraud
Unique Categories
Adjust is categorized as App Store Optimization
Airbridge is categorized as Marketing Analytics, Mobile Marketing, Digital Analytics, and Smart Link
Reviews
Reviewers' Company Size
Adjust
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Airbridge
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.6%
Computer Games
19.6%
Financial Services
7.8%
Entertainment
7.0%
Information Technology and Services
5.1%
Other
36.9%
Information Technology and Services
10.7%
Staffing and Recruiting
7.1%
Apparel & Fashion
7.1%
Marketing and Advertising
7.1%
Computer Games
7.1%
Other
60.7%
Discussions
What is adjust tool?
1 Comment
AS
Adjust is a Mobile Measurement Partner used for attribution of installs/Engagements on your mobile applicationRead more
How does adjust work?
1 Comment
İ
Adjust is an analytics platform that helps marketers their mobile apps with solutions for measuring and optimizing campaigns and protecting user data. Read more
Adjust has no more discussions with answers
Airbridge has no discussions with answers
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