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Compare Adform Integrated Advertising Platform and Yahoo AdTech DSP 
At a Glance
Market Segments
Small-Business (60.0% of reviews)
Small-Business (42.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Adform Integrated Advertising Platform
Star Rating
(11)4.3 out of 5
Market Segments
Small-Business (60.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Adform Integrated Advertising PlatformYahoo AdTech DSP
Star Rating
(179)3.6 out of 5
Market Segments
Small-Business (42.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Yahoo AdTech DSPAdform Integrated Advertising Platform vs Yahoo AdTech DSP
- Reviewers felt that Adform Integrated Advertising Platform meets the needs of their business better than Yahoo AdTech DSP.
- When comparing quality of ongoing product support, reviewers felt that Adform Integrated Advertising Platform is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Adform Integrated Advertising Platform over Yahoo AdTech DSP.
Pricing
Entry-Level Pricing
Adform Integrated Advertising Platform
No pricing availableYahoo AdTech DSP
No pricing availableFree Trial
Adform Integrated Advertising Platform
No trial information availableYahoo AdTech DSP
No trial information availableRatings
Meets Requirements
9.3
10
7.5
155
Ease of Use
8.3
10
7.4
155
Ease of Setup
Not enough data
7.2
78
Ease of Admin
Not enough data
7.1
75
Quality of Support
8.7
10
7.9
153
Has the product been a good partner in doing business?
Not enough data
7.6
79
Product Direction (% positive)
8.8
10
5.9
151
Features by Category
Channel Functionality
9.0
8
8.4
29
Platform Interoperability
8.9
6
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.4
8
8.0
41
|
Verified
8.1
8
7.6
41
|
Verified
9.2
8
8.2
36
|
Verified
9.0
8
6.2
38
|
Verified
8.8
7
6.6
35
|
Verified
9.0
8
7.7
33
|
Verified
9.4
8
7.6
31
|
Verified
9.0
8
7.4
34
|
Verified
9.8
7
8.1
44
|
Verified
8.3
7
6.9
30
|
Verified
8.8
8
7.8
37
|
Verified
8.8
7
7.0
11
|
Verified
9.0
8
6.4
12
|
Verified
Targeting
8.8
8
7.8
37
|
Verified
8.8
8
8.1
38
|
Verified
9.2
8
8.3
38
|
Verified
9.0
8
7.4
28
|
Verified
Platform
9.8
7
7.4
28
|
Verified
10.0
8
6.7
39
|
Verified
9.6
8
7.6
37
|
Verified
9.0
8
8.0
42
|
Verified
9.0
8
7.6
34
|
Verified
8.5
8
6.8
36
|
Verified
8.3
7
7.2
30
|
Verified
8.8
7
7.9
30
|
Verified
8.6
7
6.9
33
|
Verified
Data Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
9.0
5
Not enough data
Mobile Functionality
8.8
7
7.4
17
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.4
8
8.0
41
|
Verified
8.1
8
7.6
41
|
Verified
9.2
8
8.2
36
|
Verified
9.0
8
6.2
38
|
Verified
8.8
7
6.6
35
|
Verified
9.0
8
7.7
33
|
Verified
9.4
8
7.6
31
|
Verified
9.0
8
7.4
34
|
Verified
9.8
7
8.1
44
|
Verified
8.3
7
6.9
30
|
Verified
8.8
8
7.8
37
|
Verified
8.8
7
7.0
11
|
Verified
9.0
8
6.4
12
|
Verified
Targeting
8.8
8
7.8
37
|
Verified
8.8
8
8.1
38
|
Verified
9.2
8
8.3
38
|
Verified
9.0
8
7.4
28
|
Verified
Mobile
10.0
7
8.1
13
8.8
7
7.0
11
|
Verified
9.0
8
6.4
12
|
Verified
Platform
9.8
7
7.4
28
|
Verified
10.0
8
6.7
39
|
Verified
9.6
8
7.6
37
|
Verified
9.0
8
8.0
42
|
Verified
9.0
8
7.6
34
|
Verified
8.5
8
6.8
36
|
Verified
8.3
7
7.2
30
|
Verified
8.8
7
7.9
30
|
Verified
8.6
7
6.9
33
|
Verified
Platform Interoperability
Not enough data
Not enough data
Video Functionality
Not enough data
8.2
19
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.4
8
8.0
41
|
Verified
8.1
8
7.6
41
|
Verified
9.2
8
8.2
36
|
Verified
9.0
8
6.2
38
|
Verified
8.8
7
6.6
35
|
Verified
9.0
8
7.7
33
|
Verified
9.4
8
7.6
31
|
Verified
9.0
8
7.4
34
|
Verified
9.8
7
8.1
44
|
Verified
8.3
7
6.9
30
|
Verified
8.8
8
7.8
37
|
Verified
8.8
7
7.0
11
|
Verified
9.0
8
6.4
12
|
Verified
Targeting
8.8
8
7.8
37
|
Verified
8.8
8
8.1
38
|
Verified
9.2
8
8.3
38
|
Verified
9.0
8
7.4
28
|
Verified
Platform
9.8
7
7.4
28
|
Verified
10.0
8
6.7
39
|
Verified
9.6
8
7.6
37
|
Verified
9.0
8
8.0
42
|
Verified
9.0
8
7.6
34
|
Verified
8.5
8
6.8
36
|
Verified
8.3
7
7.2
30
|
Verified
8.8
7
7.9
30
|
Verified
8.6
7
6.9
33
|
Verified
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.4
8
8.0
41
|
Verified
8.1
8
7.6
41
|
Verified
9.2
8
8.2
36
|
Verified
9.0
8
6.2
38
|
Verified
8.8
7
6.6
35
|
Verified
9.0
8
7.7
33
|
Verified
9.4
8
7.6
31
|
Verified
9.0
8
7.4
34
|
Verified
9.8
7
8.1
44
|
Verified
8.3
7
6.9
30
|
Verified
8.8
8
7.8
37
|
Verified
8.8
7
7.0
11
|
Verified
9.0
8
6.4
12
|
Verified
Targeting
8.8
8
7.8
37
|
Verified
8.8
8
8.1
38
|
Verified
9.2
8
8.3
38
|
Verified
9.0
8
7.4
28
|
Verified
Demand Side Platforms
Not enough data
7.2
12
|
Verified
Not enough data
6.5
8
|
Verified
Not enough data
7.3
8
|
Verified
Platform
9.8
7
7.4
28
|
Verified
10.0
8
6.7
39
|
Verified
9.6
8
7.6
37
|
Verified
9.0
8
8.0
42
|
Verified
9.0
8
7.6
34
|
Verified
8.5
8
6.8
36
|
Verified
8.3
7
7.2
30
|
Verified
8.8
7
7.9
30
|
Verified
8.6
7
6.9
33
|
Verified
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
Not enough data
Not enough data
SSP
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adform Integrated Advertising Platform and Yahoo AdTech DSP are categorized as Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Mobile Advertising, and Display Advertising
Unique Categories
Adform Integrated Advertising Platform is categorized as Supply Side Platform (SSP), Data Management Platform (DMP), and Publisher Ad Server
Yahoo AdTech DSP is categorized as Native Advertising
Reviews
Reviewers' Company Size
Adform Integrated Advertising Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yahoo AdTech DSP
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
70.0%
Market Research
10.0%
Investment Banking
10.0%
Information Technology and Services
10.0%
‐
Other
0.0%
Marketing and Advertising
45.3%
Internet
7.0%
Retail
3.5%
Real Estate
2.3%
Management Consulting
2.3%
Other
39.5%
Alternatives
Discussions
Which platform is best for advertising?
1 Comment
RK
Google ad managerRead more
Adform Integrated Advertising Platform has no more discussions with answers
Yahoo AdTech DSP has no discussions with answers
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